catering services business plan philippines

How To Start a Catering Business in the Philippines: A Beginner’s Guide

If you’re a certified foodie who wants to build a business around your culinary passion, a catering business in the Philippines can be a good starting point–minus the huge startup capital.

Curious how to actually start a catering business in the Philippines from scratch? This quick guide is for you!

Go back to the main article: Best Small Business Ideas in the Philippines with High Profit

how to start a catering business in the philippines

Ideal for: Restaurant owners, waiters, and anyone with passion and experience in food service.

Capital: Php 20,000 to Php 50,000 and above.

Pros: With a small capital, you can start a catering business in your own kitchen to save on rental fees.

Cons: Labor-intensive especially during the initial stages when you still can’t afford to hire your own staff.

1. make sure your culinary skills are up to snuff, 2. register your business, 3. write your catering business plan, 4. start small, 5. know the best practices to keep the cleanliness and safety of the food you serve, 6. hire your catering staff, 7. create your own style , tips and warnings, how to start a catering business in the philippines: 7 steps..

According to Daniel Jacinto, chairman of the Food Caterers Association of the Philippines (FCAP), the type of training you need will highly depend on the type of market you want to serve.

For high-end or niche catering that serves dishes atypical of the Filipino menu, you need to enroll in a specialty cooking class especially if you don’t have prior experience.

If you’re already familiar with the dishes you’re going to serve, and your target market is more on the lower-end, you can get by even without formal training. A good recipe book and online research may be enough to upgrade your recipes.

Register your business and secure permits from the Bureau of Internal Revenue (BIR) and the Department of Trade and Industry (DTI) .

Related: How to Register a Business in the Philippines: The Ultimate Guide

You don’t have to crank out 20 pages of boring facts like you would for a business with high capital. A catering business plan is simply a document that will serve as your compass that will help you navigate this industry.

Don’t forget to include the following information in your business plan:

a. Type of catering business (Will your serve packed lunches or specialize in wedding receptions?).

b. Target market (How many people can you serve at a time and where can you find them?).

c. Menu packages for different occasions.

d. Catering equipment you need, depending on the menu and the nature of the celebration.

e. Car/vehicle/transportation to help you deliver your stuff to and from your client’s reception venue.

f. Chairs and tables (Will you rent or buy your own?).

g. Suppliers.

h. Marketing/advertising to help spread the word about your catering business.

A catering business won’t become profitable overnight. The first few months will be a struggle as you slowly build your client base. However, it is from your first few customers where the referrals will come from that’s why you need to leave a good first impression.

Since your catering business isn’t yet established, start by opening a small eatery or carinderia where people can try your food. From there, you can offer your services to close friends or relatives who will be celebrating baptismal, birthdays, weddings, and other celebrations that require good food.

When you have a catering business, the food you serve is your greatest marketing weapon. You want to leave a good first impression to get new and repeat clients.

Make sure the foods you serve are of the highest quality in terms of taste and sanitation. You simply can’t afford to mishandle them.

The type of food preparation will depend on the whether the venue is inside the caterer’s establishment (on-premise) or in the client’s preferred venue (off-premise).

On-premise catering means you can cook the dishes a few hours before the guests arrive. You’re not as time-pressured because the kitchen and the venue are in the same location.

Off-premise catering, on the other hand, requires the food to be pre-cooked because transporting it to the venue will eat up a lot of time.

If you’re just getting your feet wet in the catering business, hiring up to five people should be enough to get you started. The catering staff may include the chef, servers, event planner, supervisor, driver, busboy, and dishwasher.

Again, this is only possible once you can afford to get extra help. Otherwise, you can do everything on your own or with the help of an assistant.

You can start by selling packed lunches in schools/offices or having your own food delivery service. This way, you can establish a good client base.

Remember, the first few people whom you’ll serve are critical because they will help promote your business through word of mouth.

To stand out in the catering business, you should establish your own style and brand of cooking. Even simple Filipino dishes can be transformed into gastronomic delights through creativity.

Whether it’s innovative on-the-spot-cooking or something else, maintain consistency in everything you do so people will remember your business and refer it to their friends.

Focusing on serving high-quality food all the time.
Be customer-oriented. Go the extra mile for all your clients. Their satisfaction is what will keep your catering business in the Philippines alive. More referrals through word of mouth only mean one thing: You’re doing it right!
Prepare to make sacrifices. You can only start to relax once you have a staff to manage the bulk of your business. But until then, you’ll experience sleepless nights and less time with your family as you slowly build the business from the ground up.
Get used to wearing different hats. As the business owner, you’ll not just find and train the right people, but also function as an accountant, secretary, bill collector, and marketing representative.
Constantly upgrade your catering equipment, facilities, and strategies. Take customer feedback seriously; it’s a goldmine of opportunities to make your business better.
Succeeding in the catering business in the Philippines takes more than outstanding cooking skills. You also need, among others, a great people skill which will allow you to book more clients and keep a long-term relationship with them.
Invest in your people. A catering business in the Philippines that constantly loses its employees is a recipe for disaster. The more you pay and treat them well, the more they’ll love their jobs. At the end of the day, having happy employees means less time spent on hiring and training new people.

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Catering Business – How to Start in The Philippines

Starting a catering business in the Philippines can be ideal considering that the country has its fair share of delicious cuisines, which provides endless opportunities for business owners who are intending to go into this trade.

According to Statista , revenues of event catering and food services activities are expected to have continuous growth in 2023 and is forecasted to reach approximately 180.5 million U.S. Dollars by 2024.

While it may sound exciting and rewarding, the catering business can be challenging too. So if you are someone who loves to cook and has the intention to start a food business, do read on to learn more about this food service segment and how you can start your own catering business online in the Philippines.

What is a Catering Business

Catering is a type of business that provides food service to guests at a social affair, usually during events. The host will engage a food catering company where they will cook and prepare the food, before delivering it to the event location.

Advantages of Food Catering Businesses

Lower startup costs

Unlike a food restaurant business, the initial overheads are far lower since you do not need to hire additional staff to serve the food or as a cashier. You also do not need to rent a space to sell your food because essentially the catering business is like a delivery service. Hence, the food catering service usually requires lesser startup capital and the financial risk is lower.

Flexibility

Catering business gives you the freedom of running your food service operation without needing to abide by the standard operating hours or having to follow a rigid schedule. And by running it online, your catering business is technically operating 24/7 where you only need to prepare and cook the food when an order comes in and have it delivered by the selected date and time.

It also allows you to choose your job. If you’re starting it as a side or part-time business, where you can choose to operate your food catering business only on weekends or whenever your schedule allows.

You get to do what you like and turn your passion of cooking into business. Nothing beats generating revenue from doing something that you enjoy.

Disadvantages of Food Catering Businesses

Tough early start to build your business

Being your own boss requires you to work on almost anything. While the food catering business gives you the freedom to choose your clients, you also need to ensure that there are orders coming in. Just this part alone is very tedious, especially in the early stages where you need to build a brand out of nothing.

High energy consumption

Cooking for home and cooking for your catering business is completely different. You will need to prepare food that usually needs to accommodate more than 20 people so that can be really exhausting at the start if you are not accustomed to it.

More than just cooking

Catering is not just about food, but it also involves your company in terms of branding and presentation. Hence, there will be additional elements that you need to be focused on apart from cooking, such as coming out with different menus catered for different events, the presentation of your food and do you plan to set up your food counter at the event.

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How to start your catering business in the philippines.

Now that you understand the concept of food catering and the advantages and disadvantages of it, you now need the right strategy in order for your food catering business to be successful. That’s why we’ve come out with tips to help you get started.

1. Getting a licence

Like any other business in the Philippines, you need to acquire a licence before you can operate your food catering business. Application can be done through your local Municipality.

Take note that before the licence is issued, the Health Department needs to inspect your place of business to ensure you meet the sanitation requirements. They will also conduct routine inspections even after the licence is issued. These inspections are to ensure you are practising good hygiene, sanitation and maintenance, which is very important for food businesses to prevent consumers from contracting food-related medical issues.

To help you, here are some things to avoid:

Poor hygiene
Inadequate cooking times
Improper cooling
Storage of food

Here is also a list of documents that you need:

For Business Name Registration, visit Department of Trade & Industry (DTI)
Apply for Mayor’s Permit/Resident Certificate & Sanitary Permit
Tax Identification Number (TIN), visit Bureau of Internal Revenue (BIR)

2. Craft your business plan

Developing a food catering business plan is important because it can help to set the foundation of your business and how you want to run it. Your business plan should include the type of food catering service you want to offer, your target market, financial projections and how you plan to market your food catering business.

3. Focus on a niche market

Once you have your food catering business plan, it’s time to narrow down your options and specialise in a particular cuisine where you are able to offer top notch service and food quality.

There are 4 different types of food catering businesses so focus on one that best suits your business and target market:

Corporate catering

This type of catering business is to provide food and beverages for corporate events such as business meetings and conferences.

Additional services: Table settings and event coordination

Wedding catering

Wedding catering businesses specialise in providing food and beverages for wedding events. Unlike corporate catering, this type of business requires a wide variety of catering packages to accommodate different ethnic backgrounds.

Additional services: Wedding event planning and decoration

Event catering

Event catering provides food and beverages not limited to corporate events but also to a wide range of other events, such as birthday parties, festivals, and fundraisers.

Additional services: Entertainment and event coordination

Specialty catering

Specialty catering businesses focus on a particular type of cuisine. It can be based on dietary restrictions such as gluten-free.

Additional services: Nutritional advice or build your own menu

Mobile catering

Different from the four types of catering business, mobile catering provides food and beverages from a vehicle, usually from a food truck or food cart. Variety of food is limited as this type of catering business usually specialise in a particular type of cuisine because the dishes have to be easy to prepare and able to serve quickly.

4. Plan your startup capital for equipments

You require catering equipment to operate your food business. Having these equipment will help you to serve not just quality food, but also prepare the food efficiently.

To reduce your startup costs, consider renting certain equipment such as ovens, tables and chairs. Only start to invest in better catering equipment when your food business has started to scale.

Here’s a list of equipment you require for your food catering business:

Commercial-grade ovens and stoves
Tableware and lines
Transportable food warmers
Buffet equipment (serving platters, heated display cases)
Serving utensils
Large refrigerators and freezers

5. Build an online food catering website

Once you have sorted out the operations part, the next step is to find a website builder platform to create a food catering business website. There are several websites that can let you create your own website but if you are tight on budget, there are free website builders that you can explore.

The requirements of an online catering website includes:

Able to upload your food menu
Able to include food pictures
Payment integration
Contact fields
Able to create promotions

6. Marketing your food catering business

Apart from food quality, marketing and advertising are vital for your food catering business because you need to be able to first attract new clients before they can taste your food.

There are some effective marketing strategies that can help to build your brand reputation and get your name out there in the catering market:

Networking with event planners and venue managers
Creating social media accounts
Offering promotions to first-time clients
Offering coupons

Start Your Online Food Catering Business Today

By following these catering business tips, you will be in a good position to successfully set up your catering business in the Philippines. Now it’s time to create your own food catering website and if you want to try it out without forking out too much money at the start, be sure to visit Shopboxo, where it has all the required functions to help you create your website effortlessly.

Finally, you must always strived to provide high-quality food and excellent customer service as it will help you a lot in the food business industry in the Philippines.

Common Online Food Catering Business Questions

What qualifications do you need to start a catering business?

You do not require a specific education certification to start your catering business. But it will be a bonus if you have prior experience working in the kitchen so you know your way around it. And you should also have a real love of food or enjoy cooking.

What skills are required for catering?

The fundamental skills to start a catering business is to first know how to cook or at least be aware of the basics, which includes dietary restrictions. This will enable you to come up with menus based on client’s requirements.

You also need to understand how to handle food properly and safely in terms of its policies and procedures when it comes to food supplies procurement.

Launch your catering business within minutes, on one platform.

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Catering Business Plan Template

Catering business plan.

If you want to start a catering business or expand your current one, you need a business plan.

Over the past 20+ years, we have helped over 5,000 entrepreneurs and business owners create business plans to start and grow their catering businesses.

How to Write a Business Plan for a Catering Company

Below are links to each section of your catering business plan template:

Next Section: Executive Summary >

Catering Company Business Plan FAQs

What is the easiest way to complete my catering business plan.

Growthink's Ultimate Catering Business Plan Template allows you to quickly and easily complete your Catering Business Plan.

Where Can I Download a Catering Business Plan PDF?

You can download our catering business plan PDF template here . This is a business plan template you can use in PDF format.

What Is a Catering Business Plan?

A catering business plan provides a snapshot of your own business as it stands today, and lays out your growth plan for the next five years. It explains your business’ goals and your strategy for reaching them. It also includes market research to support your plans.

Why Do You Need a Business Plan?

If you’re looking to start a catering business or grow your existing small business you need a business plan, especially if you are seeking financing for your business. A business plan will help you raise funding, if needed, and plan out the growth of your company in order to improve your chances of success. Your catering business plan is a living document that should be updated annually as your catering company grows and changes.

How Do I Write a Successful Catering Business Plan?

The best way to write a catering business plan is to follow a proven catering business plan template. This template should include the following information: Executive Summary, Company Analysis, Competitive Analysis, Industry Analysis, Customer Analysis, Marketing Strategy & Plan, Operations Plan, Management Team, Financial Projections & Plan, and Appendix.

What Are the Sources of Funding for a Catering Business?

With regards to funding, the main sources of funding for a catering business are savings and/or credit cards of the business owner, bank loans and angel investors. With regards to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to confirm that your financials are reasonable. But they will want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business.

The second most common form of funding for a catering business or cafe is angel investors. Angel investors are wealthy individuals who will write you a check. They will either take equity in return for their funding, or, like a bank, they will give you a loan. Venture capitalists will not fund a catering business. They might consider funding a catering company with multiple locations or a massive footprint, but never an individual location. This is because most venture capitalists are looking for millions of dollars in return when they make an investment, and an individual or small location could never achieve such results.

What Are the 3 Types of Catering Service Businesses?

There are three types of catering service businesses: on-premise catering, off-premise catering, and event catering.

On-premise catering is when the caterer sets up a temporary commercial kitchen space at the client's location.
Off-premise catering is when the caterer provides delicious food for events such as picnics, weddings, cocktail parties, and other meetings off-site.
Event catering is where the caterer prepares food that is served at special events, corporate events, or family events.

What Are The 5 Steps to Starting a Catering Business?

Starting a catering business is not as difficult as one might think. Here are the five steps needed to get your catering business up and running:

Come Up With a Business Idea : This is probably the most important step, as it will lay the foundation for everything else you do. When brainstorming business ideas, make sure to think about what you’re good at and what you enjoy doing.
Do Your Research : This step is important to ensure your business is viable and has the potential for success.
Create a Catering Business Plan : A business plan is a document that outlines your goals, strategies, and financials. It’s a must-have for any business, but especially for a catering business.
Obtain Your Business License : In order to legally operate your catering business, you will need to obtain the necessary business licenses.
Secure Funding : If needed, you will need to secure funding in order to get your catering business off the ground.

Once your business is up and running, it’s time to start promoting it! Create a marketing plan and start spreading the word about your new catering business to potential clients.

What are the Benefits of Starting a Catering Business?

There are numerous benefits of starting a catering business, including:

Low Overhead Costs : One of the benefits of catering is that the overhead costs are relatively low, especially when compared to other food preparation businesses such as restaurants. This means you can make a profit with fewer customers and staff members.
Flexible Schedule : Typically have a flexible schedule, which is ideal for those who want to be their own boss and have more control over their time.
Variety of Services : Can offer a variety of catering services and menus, which gives you the ability to target a range of customers.
Repeat Customers : Typically have a high percentage of repeat customers, as people often use catering for specific events like weddings, business meetings, conventions, etc.
High Demand : Another benefit of catering is that there are typically high demands for this type of service during certain times of the year, including holidays and warm weather months when people are hosting events outside.

What are the Pitfalls of Starting a Catering Business?

While there are many benefits to starting a catering business, there are also some potential pitfalls that should be considered. These include:

Not Enough Demand : Before starting a catering business, it’s important to do your research and make sure there is enough demand for your services.
Lack of Experience : If you don’t have experience in the catering industry, it will be difficult to start and succeed in this business.
High Startup Costs : This type of business can have high startup costs because of the equipment needed, as well as all of the miscellaneous costs that come with starting any business.
Competition : Catering is highly competitive and there are many established catering companies already servicing your market. This means you need to do everything possible to set yourself apart from your competitors in order to be successful.
Time-Consuming : Catering is a time-consuming business and it can be difficult to balance it with other obligations.
Limited Scalability : Catering companies are limited in their scalability, meaning you can only expand so much before you hit a limit. This could be problematic if your goal is to grow your business significantly.
Unpredictable Income : Catering services can be very unpredictable when it comes to income, as they can vary greatly from one event to the next.
High Risk : As with any business, there is a certain amount of risk involved in starting and running a catering business. You need to be prepared for the possibility of not making a profit or even losing money.

CATERING BUSINESS PLAN OUTLINE

Catering Business Plan Home
1. Executive Summary
2. Company Overview
3. Industry Analysis
4. Customer Analysis
5. Competitive Analysis
6. Marketing Plan
7. Operations Plan
8. Management Team
9. Financial Plan
10. Appendix
Catering Business Plan Summary

How to Start a Catering Business in 2024

Disclosure: Small Business Philippines strives to provide relevant and accurate information in all its articles. However, some information in our articles may differ or might be outdated from what you can see or read directly from the establishments’ or businesses’ websites. Please get in touch with us directly for any discrepancies.

Are you passionate about food and love to cook? Do you dream of having your own business? Starting a catering business in the Philippines might be the perfect opportunity for you! In this article, we will guide you through the steps to start your own successful catering business. We will discuss the legal requirements, choosing a niche, creating a menu, setting up your workspace, marketing, and more.

Understanding the Catering Industry in the Philippines

Legal requirements and permits, choosing your niche and unique selling proposition, creating your menu, setting up your workspace and equipment, building your team, pricing and financial planning, marketing your catering business, providing excellent customer service, monitoring and scaling your business.

Catering businesses provide food services for various events like weddings, birthdays, corporate events, and other celebrations. The Philippines has a vibrant food culture and a growing demand for catering services. Here are some key points about the industry:

Filipino cuisine is diverse and influenced by various cultures
There is an increasing demand for international cuisines
The industry is competitive, so finding a unique selling proposition is essential

Before starting your catering business, you must comply with the legal requirements and obtain necessary permits. Here’s a list of steps to follow:

Register your business name with the Department of Trade and Industry (DTI) if you are a sole proprietor, or with the Securities and Exchange Commission (SEC) for partnerships and corporations.
Obtain a Barangay Clearance from your local barangay office.
Get a Business Permit from your local city or municipal hall.
Register with the Bureau of Internal Revenue (BIR) and secure a Tax Identification Number (TIN).
Secure the necessary permits from the Food and Drug Administration (FDA) and the Department of Health (DOH).

To stand out in the competitive catering market, you should choose a niche and develop a unique selling proposition (USP). Here are some ideas:

Focus on a specific cuisine (e.g., Filipino, Chinese, Japanese, Mediterranean)
Offer specialized diets (e.g., vegan, gluten-free, keto)
Provide unique services (e.g., live cooking stations, interactive food displays)
Target specific markets (e.g., corporate events, children’s parties, weddings)

Once you have chosen your niche, it’s time to create a delicious and appealing menu. Keep these tips in mind:

Use simple and easy-to-understand names for your dishes
Offer a variety of options, including appetizers, main courses, and desserts
Consider offering customizable and flexible packages
Keep up with food trends and include popular dishes
Test your recipes and adjust them based on feedback

A well-organized workspace and the right equipment are crucial for the success of your catering business. Follow these steps to set up your workspace:

Choose a suitable location, either at home or in a rented commercial space
Ensure the workspace meets sanitation and safety standards
Equip your kitchen with necessary appliances and tools (e.g., stove, oven, refrigerator, cooking utensils)
Invest in high-quality serving equipment (e.g., chafing dishes, platters, tableware)
Create a designated area for food storage and inventory management

A successful catering business relies on a talented and dedicated team. Here’s how to build your team:

Hire skilled cooks and kitchen assistants
Train your staff in food safety and sanitation practices
Employ professional servers and bartenders if necessary
Consider hiring an event coordinator to manage event logistics

Creating a pricing strategy and financial plan is essential to ensure profitability. Keep these tips in mind:

Research competitors’ pricing and find a balance between competitive and profitable rates
Calculate your costs, including ingredients, labor, equipment, and overhead expenses
Set different pricing tiers based on the complexity of the menu and the level of service
Offer customizable packages to cater to different budgets
Create a financial plan that includes projected income, expenses, and profit margins

Effectively marketing your catering business is crucial to attracting clients and growing your business. Here are some strategies to consider:

Develop a professional website showcasing your menu, services, and customer testimonials
Create social media profiles to share photos of your dishes, events, and behind-the-scenes content
Use search engine optimization (SEO) techniques to increase your online visibility
Network with local event planners, venues, and suppliers to establish partnerships
Offer discounts or special promotions to attract new clients
Encourage satisfied customers to leave reviews and recommendations on your website and social media platforms

Delivering exceptional customer service is vital to the success of your catering business. Follow these tips to ensure happy and satisfied clients:

Communicate clearly and promptly with clients throughout the planning process
Be flexible and accommodating to clients’ needs and preferences
Train your staff to be professional, friendly, and attentive during events
Solicit feedback from clients and use it to improve your services

As your catering business grows, it’s essential to monitor your performance and find ways to scale your operations. Consider these strategies:

Regularly evaluate your financial performance and adjust your pricing and cost management as needed
Track your marketing efforts to identify effective strategies and optimize your campaigns
Invest in additional equipment or expand your workspace to accommodate larger events
Diversify your services by offering additional options, such as event planning or equipment rentals
Continuously refine and update your menu to keep up with evolving food trends and customer preferences

Starting a catering business in the Philippines is a rewarding endeavor for those passionate about food and entrepreneurship. By following the steps outlined in this article, you can establish a successful and thriving catering business. Remember to focus on finding a unique selling proposition, creating a mouthwatering menu, setting up an efficient workspace, building a talented team, and effectively marketing your business. With dedication and perseverance, you’ll be well on your way to becoming a sought-after caterer in the Philippine market.

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How to Start a Food Catering Business

Food Business Ideas

The main advantage of catering business is that capital requirement for this business is quite low. In fact if you have a good chef with you then you can rent the catering equipments and appoint some people to join you in daily payment business initially. Later you can have a stable catering set-up including the manpower and the equipments for your business. When considering entering this field of work, consider the following factors when establishing a plan for your new business:

Getting a License

To acquire a license, you must apply to your local Municipality. Before issuing a license, the Health Department inspects your place of business to see whether you meet sanitation requirements. Once you are issued the license, the Health Department constantly conducts routine inspections of the business. These inspections are done to ensure the maintenance of good hygiene and sanitation. Outbreaks of food-borne illnesses have resulted in many restaurants from poor hygiene, inadequate cooking times and improper cooling and storage of food.

Business Name Registration Visit Department of Trade & Industry (DTI) Provincial Office where the business is located or log on to www.bnrs.dti.gov.ph

Mayor’s Permit/Resident Certificate & Sanitary Permit From The Local municipality where the business is located

Tax Identification Number (TIN) Bureau of Internal Revenue (BIR) National Office, Agham Road, Diliman, Quezon City Trunkline: (632) 981.7000 / 981.8888 Email: [email protected] Website: www.bir.gov.ph

Start-Up Capital

Initially, you may start your food catering business by renting equipment to reduce start-up costs. You can rent equipment such as tables, chairs, utensils, tablecloths, serving equipments and other items. This will help to build your reputation in the market and gradually develop some initial capital for further investment and expansion. It also gives you a chance to evaluate the money and time you need to invest and think about the impact the venture will have on your family.

FINANCING FACILITY SSS Special Financing Program Social Security System (SSS) Loans and Investment Office SSS Building, East Avenue, Diliman, Quezon City Tel. Nos.: (632)920.6401 / 920.6446 Email: [email protected] Website: www.sss.gov.ph

Small & Medium Enterprise Credit Phil. Business for Social Progress 18th Flr., Phil. Social Dev’t. Center, Magallanes cor. Real St. Intramuros, Manila Tel. Nos. (632)527.7741 to 51 or 527.3751 Fax No. (632)527.3743 Email: [email protected] or [email protected] Website: www.pbdp.org.ph

People’s Credit Finance Corporation 395 Sen. Gil Puyat Ave. Makati City Tel. Nos. (632) 897.8549 / 897.5822 Fax No. (632) 897.8523 / 897.8528 Email: [email protected] Website: www.pcfc.gov.ph

Products and Market

When developing a food catering business plan, it is important to settle on the type of market you wish to serve. A few ideas include providing and organizing picnic lunches, seated dinners, children’s birthday parties, dinner for two, specialty cakes, business meetings, dessert trays, weddings, and anniversaries. It is important to choose an existing market where demand surpasses supply in order for you to claim a niche. Checking out the local competition also helps new business owners shape their own plans.

Menu Planning

Depending on your catering focus, creative menu planning is a must, as you will not serve the same thing to children at a party as you would for a 50th wedding anniversary celebration. For each specialty menu, you need to take into account the type of event, time of day, number of anticipated guests, equipment needed, and estimation of how much it will cost. Before selecting a caterer, customers like to see varying colors, shapes, sizes, flavors, cooking methods, and price alternatives added to menus. Another desirable feature includes a balance of the food groups.

Hiring Staff

In the beginning, some self-catering businesses involve relatives and friends, but often times, there is a need to figure in the possibility of hiring staff to help with service, production, and cleanup.

Create Contracts

Professional caterers need to create contracts, which clearly state the terms of an agreement. Some of the main details include time of event, location, room set-up, duration of event, estimated attendance, and pricing arrangements. A deposit is also required, which ranges from 25% to 50% of the total event cost, which is due when the contract is signed.

Additionally, when starting your own food catering business – remember to include insurance costs (product and personal liability), record keeping, and food safety. In order to gauge final charges for your catering business, you will need to incorporate materials (cost of food and drink), overhead expenses (variable and fixed expenses), labor costs (food preparation and service), and anticipated profit in order to come to a suitable figure. In the end, final prices should reflect the amount you need to charge so you can maintain your business, as well as reap benefits.

To be a successful food caterer, you must be able to prepare delicious, hygienic and wholesome food. You should maintain high quality standards while preparing the food. When well planned, having your own food catering business can be personally and financially rewarding.

TRAINING INSTITUTIONS DTI-Cottage Industry Technology Center (CITC) 20 Russet St., SSS Village, Makati City Tel. Nos.: (632) 942.0880 / 942.3974 Email: [email protected]

Technology Resource Center (TRC) TLRC Building, 103 J. Abad Santos cor. Lopez Jaena Sts., Little Baguio, San Juan, Metro Manila Tel. Nos.: (632) 727.6205 Website: www.tlrc.gov.ph

Technical Education and Skills Development Authority for Women Center (TESDA-WC) 37 East Services Rd. South Superhighway, Taguig City Telefax. Nos.: (632) 818.8062 Trunkline: (632) 814.4076 loc. 278 Email: [email protected] Website: http://twc.tesda.gov.ph

Download: Food Catering Business Brochure

Sources: 1. georgewalker, “Private Catering – Brief Business Techniques”. http://www.streetdirectory.com/travel_guide/193897/entrepreneurship/private_catering___brief_business_techniques.html. 2. Chinongoza, M. “How to Start your Own Catering Business”. http://www.streetdirectory.com/travel_guide/193475/entrepreneurship/how_to_start_your_own_catering_business.html. 3. Jacowski, T. “Starting a Successful Catering business”. http://www.streetdirectory.com/travel_guide/190380/success/starting_a_successful_catering_business.html 4. dti.gov.ph Photo: comfortinnzillah.com

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7 responses.

Pingbacks 0

These are very useful and amazing tips for females. I agree with all the given tips, especially about the dressing tradition. thanks for this amazing post.

If you need to organize an event, the guys from Alchemiq can help you with this. Be it intimate or extravagant, they provide exquisite and personable catering experiences to NYC’s elite

Catering services play a vital role in any event or party. A good catering service injects life into any party. 🙂

http://www.hizonscatering.com/la-castellana/

Starting a catering service is really a great idea because caterers are in great demand now a days. The main thing that you should keep in mind is that you should have a proper license and you should also deliver top most quality food to stay ahead in the competition.

gustokong I tray yang catering service.

mahabang proseso 🙂

Good share. Here’s a TESDA Food and Beverage service table set up reviewer that can help those wishing to take the assessment test http://q.gs/14Opl

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What is a Catering Business Plan?

A catering business plan is a strategic document that outlines the goals, objectives, and strategies of a catering business. It provides a roadmap for success and helps caterers navigate the challenges and opportunities in the industry. Learn how developing a plan for your catering business from the outset can aid in overcoming industry hurdles and driving the company towards sustained success and financial wellbeing.

Importance of a Catering Business Plan

A catering business plan is crucial for profitability due to the following reasons: Explore how templates for catering business plans can be the foundational guide to initiating and expanding a profitable catering venture.

Guides caterers in identifying their target market

Helps analyze the competition

Sets realistic financial goals

Develops effective marketing strategies

Assists in securing funding and attracting investors

Facilitates informed decision-making for increased profits

Benefits of a Catering Business Plan

A well-crafted catering business plan offers several benefits for profitability:

Provides a clear roadmap for success

Helps caterers stay focused on their goals and objectives

Identifies potential challenges and opportunities

Allows for strategic adjustments and adaptations

Enhances financial planning and budgeting

Improves marketing efforts and customer targeting

Increases the likelihood of securing funding and attracting investors

Enables data-driven decision-making for higher profits

Whether you are an aspiring caterer or an established one looking to boost your profits, a well-designed catering business plan is essential. It provides a framework for success, helps in making informed decisions, and increases the chances of profitability in the competitive world of catering. Here you gonna learn how to create a profitable catering business plan. Understand the importance of a strategic plan for your catering enterprise, ensuring that an effectively tailored catering business strategy from the outset can lead to long-term success and financial gains.

How To Create A Profitable Catering Business Plan

Market Research and Analysis for a Successful Catering Business

Market research and analysis play a crucial role in the success of any business, including a catering business. By conducting market research, you can:

Identify your target audience and understand their needs and preferences.

Tailor your services and offerings to meet their demands effectively.

Analyze your competitors and identify your unique selling points.

This information is vital for positioning your catering business in the market and standing out from the competition.

The Importance of Staying Updated on Industry Trends

In the case of Metrobi, market research and analysis can be used to:

Identify potential growth and trends in the catering industry.

Adapt services and offerings to cater to the changing needs of the target audience.

For example, if there is a growing demand for sustainable and ethical food options, incorporating these values into the catering business and marketing them can attract environmentally-conscious customers.

Identifying Untapped Opportunities

Market research can help assess potential market growth and identify untapped opportunities. For instance:

If there is a high demand for catering services in a specific area or for a particular type of event, focusing marketing efforts and resources in that direction can increase chances of success and profitability.

This targeted approach can help businesses make informed strategic choices.

Overall, market research and analysis provide valuable insights that guide the decision-making process and help make informed strategic choices for a catering business. By understanding the target audience, analyzing competitors, and staying updated on industry trends, businesses can position themselves for success in a competitive market. Learn how to adapt and refine your catering business plan to ensure it remains relevant and effective, positioning your company for enduring success in a dynamic market.

How To Create A Profitable Catering Business Plan - Profitable Catering Business -

Legal and Regulatory Considerations

When starting a catering business, it’s crucial to understand the necessary licenses, permits, and certifications required to operate legally. Each city and state may have specific requirements, so it’s essential to research and comply with all local regulations. By obtaining the necessary licenses and permits, you can ensure that your business is operating within the law and avoid any potential fines or penalties. Before diving into the catering industry, ensure your success by crafting a detailed plan for your catering business , focusing on legal compliance, operational strategies, and avoiding common oversight.

In addition to licenses and permits, complying with health and safety regulations is essential in the catering industry. This includes proper food handling and preparation guidelines to prevent foodborne illnesses and ensure the safety of your customers. Implementing strict hygiene practices, such as regular handwashing, maintaining clean and sanitized workspaces, and proper food storage, is crucial to maintaining the highest standards of safety and quality.

Adhering to food handling and preparation guidelines not only ensures the health and safety of your customers but also helps build trust and credibility for your business. Customers are more likely to choose a catering service that prioritizes safety and follows industry standards. By investing time and effort into understanding and implementing these guidelines, you can differentiate your business and provide peace of mind to your customers.

Overall, legal and regulatory considerations are vital for the success and sustainability of a catering business. By understanding and complying with the necessary licenses, permits, and certifications, as well as health and safety regulations, you can establish a solid foundation for your business. This will not only ensure that you are operating legally but also help build trust and credibility with your customers.

Developing a Strong Brand Identity and Reputation

Developing a strong brand identity and reputation is crucial for any business, and the catering industry is no exception. In order to stand out in a competitive market, caterers need to establish a unique brand identity and position themselves as experts in their field. This can be achieved through consistent messaging, visually appealing branding, and a strong online presence.

Delivering High-Quality Food and Service

One way to build a strong brand identity is by consistently delivering high-quality food and service. This means ensuring that every order is prepared with care and attention to detail, and that it arrives at the customer’s location on time and in perfect condition. By consistently providing exceptional service, caterers can establish a positive reputation among their customers and earn their trust and loyalty.

Leveraging Customer Testimonials and Reviews

Another effective way to build a strong brand and reputation is by leveraging customer testimonials and reviews. Positive reviews and testimonials from satisfied customers can serve as powerful social proof and help attract new customers. Caterers can encourage their customers to leave reviews and testimonials by offering incentives or simply by providing exceptional service that exceeds their customers’ expectations.

Partnering with Metrobi

Metrobi, with its focus on efficiency and dependability, can be a valuable partner in helping caterers build their brand and reputation. With a large pool of highly rated local delivery drivers, Metrobi can ensure that food is delivered promptly and in the best condition. Additionally, Metrobi offers a free delivery management software with features like route optimization and real-time tracking, which can further enhance a caterer’s reputation for efficiency and reliability.

Differentiating from Competitors

By developing a strong brand identity, establishing a positive reputation, and leveraging customer testimonials and reviews, caterers can differentiate themselves from their competitors and attract new customers. Partnering with Metrobi can provide caterers with the tools and resources they need to succeed in the catering industry and build a strong and reputable brand.

Financial Projections and Cost Management

Estimating startup costs and ongoing expenses is a crucial step in creating a profitable catering business plan. It’s important to have a clear understanding of the financial resources required to get your business up and running, as well as the costs you’ll incur on a regular basis. This includes everything from purchasing kitchen equipment and supplies to hiring staff and marketing your services. Before diving into the catering industry, ensure your catering service business plan thoroughly covers startup and operational costs to set a strong foundation for success.

Creating realistic revenue projections is another key aspect of financial planning. By carefully analyzing market trends and competition, you can estimate how much revenue your catering business is likely to generate. It’s important to be conservative in your projections and take into account factors like seasonality and economic fluctuations.

Implementing cost-saving measures and efficient financial management is essential for the long-term success of your catering business. This can include strategies such as negotiating favorable contracts with suppliers, optimizing delivery routes to minimize fuel costs, and implementing effective inventory management systems. By monitoring your expenses closely and making smart financial decisions, you can maximize your profit margins and ensure the financial sustainability of your business.

Metrobi’s range of products and services can greatly support your financial projections and cost management efforts. With their local delivery driver network, you can rely on experienced drivers to handle your catering deliveries efficiently and cost-effectively. Additionally, Metrobi’s free delivery management software provides valuable features such as route optimization and real-time tracking, which can help you streamline your operations and reduce costs.

In summary, estimating startup costs, creating realistic revenue projections, and implementing cost-saving measures are essential components of a successful catering business plan. By carefully planning your finances and leveraging the tools and services offered by Metrobi, you can set your catering business up for long-term profitability and growth. Learn how adapting and evolving your catering business plan can position your company for strategic development, efficient cost management, and enduring success.

Marketing and Promotion Strategies

In order to succeed in the competitive catering industry, it is crucial for businesses to have effective marketing and promotion strategies in place. One of the first steps in creating a marketing plan is to identify and reach the target customers. This involves understanding the needs and preferences of the target market and tailoring marketing messages and promotions to appeal to them.

By knowing the target customers, businesses can focus their marketing efforts on the channels and tactics that are most likely to reach and resonate with their audience.

Utilizing Various Marketing Channels and Tactics

Utilizing various marketing channels and tactics is essential for reaching a wide range of potential customers. This can include:

Traditional channels such as print advertisements, radio spots, and direct mail

Digital channels like email marketing, social media, and online advertising

By diversifying their marketing efforts, businesses can increase their reach and visibility among different segments of the market.

Additionally, leveraging social media and online platforms for promotion can be highly effective in reaching and engaging with customers. Social media platforms like Facebook , Instagram , and Twitter provide opportunities for businesses to share enticing photos and videos of their catering offerings, as well as interact with customers through comments and messages. Online platforms like Yelp and Google My Business allow customers to leave reviews and ratings, which can greatly influence the reputation and credibility of a catering business.

Building a Strong Brand Presence

By implementing a well-rounded marketing and promotion strategy, catering businesses can increase their visibility, attract new customers, and build a strong brand presence. It is important for businesses to regularly evaluate the effectiveness of their marketing efforts and make adjustments as needed to ensure they are reaching their target customers and achieving their marketing goals.

With the right marketing and promotion strategies in place, catering businesses can position themselves for success in a competitive market.

Risk Assessment and Mitigation

The catering industry, like any other business, is not without its risks and challenges. It is essential for catering businesses to identify and assess potential risks in order to develop effective strategies for mitigation.

One of the key risks in the catering industry is the possibility of unforeseen circumstances, such as equipment failure, staff shortages, or even natural disasters, that can disrupt operations and impact customer satisfaction.

Contingency Planning

To mitigate these risks, catering businesses should develop contingency plans that outline specific steps to take in the event of different scenarios. Some strategies include:

Backup equipment: Having backup equipment readily available can help mitigate the risk of equipment failure.

Alternative suppliers: Establishing relationships with alternative suppliers can help mitigate the risk of supply chain disruptions.

Cross-training staff: Cross-training staff members and maintaining a pool of reliable temporary staff can help mitigate the risk of staff shortages.

Business Continuity

Implementing strategies to minimize risks and ensure business continuity is another important aspect of risk assessment and mitigation in the catering industry. Some strategies include:

Food safety protocols: Implementing robust food safety protocols can minimize the risk of foodborne illnesses.

Equipment maintenance: Investing in regular equipment maintenance can reduce the risk of breakdowns.

Insurance coverage: Securing appropriate insurance coverage can protect against financial losses in the event of unforeseen circumstances.

By proactively identifying potential risks and developing effective contingency plans, catering businesses can minimize the impact of unforeseen events and ensure the smooth operation of their business. This not only helps protect the reputation and profitability of the business but also ensures that customers continue to receive high-quality catering services, even in challenging circumstances.

Efficient Operations with Metrobi

Efficient operations are crucial for any business, including the catering industry. With the fast-paced nature of catering, streamlining operations is essential for increasing efficiency and ensuring smooth service. Metrobi understands this need and offers a comprehensive solution for catering delivery logistics.

By entrusting delivery logistics to Metrobi’s local courier service, caterers can focus more on crafting unique culinary experiences and growing their business. Metrobi’s delivery management software provides features such as route optimization, live tracking, and proof of delivery, enabling caterers to optimize their inventory management process. This ensures that caterers can monitor their deliveries in real-time and provide precise status updates to their clients.

Effective Inventory Management

Implementing effective inventory management systems is another key aspect of efficient operations. With Metrobi’s delivery management software, caterers can optimize their inventory management process. The software offers features such as route optimization, live tracking, and proof of delivery. This ensures that caterers can monitor their deliveries in real-time and provide precise status updates to their clients. By having better control over their inventory and deliveries, caterers can minimize waste, reduce costs, and improve customer satisfaction.

Exceptional Customer Service

Exceptional customer service is the cornerstone of any successful catering business. Metrobi understands the importance of providing outstanding service to retain clients and generate referrals. With their large pool of local delivery drivers, Metrobi ensures prompt and reliable delivery. Clients can also benefit from Metrobi’s free delivery management software, which includes delivery notifications and a driver mobile app . This enables clients to stay informed about their deliveries and ensures a smooth and transparent delivery experience. By prioritizing customer service, Metrobi helps caterers build strong relationships with their clients and establish a reputation for excellence.

In Conclusion

Efficient operations, effective inventory management, and exceptional customer service are vital for success in the catering industry. Metrobi’s comprehensive solution for catering delivery logistics provides caterers with the tools they need to streamline their operations, optimize inventory management, and provide exceptional service to their clients. By partnering with Metrobi, caterers can focus on what they do best – creating memorable culinary experiences – while leaving the logistics to the experts.

Building a Strong Network

Building a strong network of industry contacts and partnerships is crucial for the success of a catering business. By establishing connections with other professionals in the industry, caterers can tap into a wide range of resources, including potential clients, suppliers, and even mentorship opportunities.

Metrobi, with its extensive network of local delivery drivers and partnerships, can be a valuable asset in building these connections.

Nurturing Client Relationships

Nurturing client relationships is another key aspect of running a profitable catering business. Repeat business is often the lifeblood of the industry, and by providing exceptional service and maintaining open lines of communication with clients, caterers can increase customer loyalty and generate a steady stream of revenue.

Metrobi’s focus on efficiency and dependability in their delivery services can help caterers ensure prompt and accurate deliveries, leading to satisfied clients and positive reviews.

Integrating Online Delivery Platforms

Integrating online delivery platforms is becoming increasingly important for catering businesses looking to expand their revenue streams. By leveraging technology, caterers can offer additional delivery options to customers and reach a wider audience.

Metrobi’s free delivery management software, which includes features like route optimization and delivery notifications, can seamlessly integrate with online platforms like Shopify, enabling caterers to efficiently manage their deliveries and provide a seamless customer experience.

In summary, networking, client relationships, and online delivery integration are all critical factors in the success of a catering business. By leveraging Metrobi’s extensive network and services, caterers can streamline their operations, attract and retain clients, and ultimately grow their business.

Sustainability Practices for Long-term Profitability

Incorporating sustainable practices in food sourcing and waste management is becoming increasingly important for businesses in the catering industry. By sourcing local, organic ingredients, caterers can not only support local farmers but also reduce their carbon footprint by minimizing transportation. Additionally, implementing effective waste management strategies such as composting and recycling can significantly reduce the amount of waste that ends up in landfills. This not only benefits the environment but also provides cost savings by reducing waste disposal fees.

Another sustainability practice that can contribute to long-term profitability is embracing eco-friendly packaging and energy-efficient operations. Using biodegradable and recyclable packaging materials not only reduces the environmental impact but also sends a positive message to environmentally conscious clients. Energy-efficient operations, such as using energy-saving appliances and implementing smart lighting systems, can lead to significant cost savings in the long run. Moreover, by showcasing these practices to clients, caterers can attract environmentally conscious customers who value sustainability.

Communicating sustainability initiatives is crucial for attracting environmentally conscious clients. Many consumers today actively seek out businesses that align with their values and prioritize sustainability. By effectively communicating sustainability initiatives through marketing materials, websites, and social media, caterers can showcase their commitment to the environment and attract clients who share the same values. This can lead to increased customer loyalty and positive word-of-mouth referrals.

In conclusion , incorporating sustainable practices in food sourcing and waste management, embracing eco-friendly packaging and energy-efficient operations, and effectively communicating sustainability initiatives are essential for long-term profitability in the catering industry. By adopting these practices, caterers can not only reduce their environmental impact but also attract environmentally conscious clients who value sustainability. This can result in increased customer loyalty, positive word-of-mouth referrals, and ultimately, long-term profitability.

Additional Information

Metrobi offers a range of additional benefits and services that make it an attractive option for local businesses. One of the key advantages is its large pool of local delivery drivers, all of whom are rated by other local businesses. With an average driver rating of 4.97/5 , businesses can have confidence in the professionalism and reliability of Metrobi’s drivers.

In addition to the quality of its drivers, Metrobi also offers some enticing incentives for new customers. The first delivery is completely free, allowing local businesses to try out the service without any strings attached. This is a great opportunity for businesses to experience the convenience and efficiency of Metrobi’s delivery service firsthand.

To further support businesses in their delivery needs, Metrobi provides a free delivery management software. This software offers a range of features including:

Route optimization

Delivery notifications

Proof of delivery

Driver mobile app

These tools help businesses streamline their delivery operations, ensuring that deliveries are made efficiently and accurately. With route optimization, businesses can minimize travel time and reduce fuel costs. Delivery notifications keep customers informed and engaged throughout the delivery process, while proof of delivery provides accountability and peace of mind. The driver mobile app eliminates the need for pen and paper, making it easier for drivers to navigate their routes and complete deliveries.

Overall, Metrobi’s additional services and benefits make it a valuable partner for local businesses. From its highly rated delivery drivers to the free delivery management software, Metrobi offers the tools and support businesses need to optimize their delivery operations and provide exceptional service to their customers.

A Comprehensive Solution for Catering Businesses

A profitable catering business requires efficient logistics and reliable delivery services. Metrobi offers a comprehensive solution for catering businesses, taking care of all the delivery needs. Their local delivery service ensures prompt and dependable delivery, saving costs on maintaining a delivery fleet. With a large pool of highly rated drivers and temperature-controlled vehicles, Metrobi ensures that food arrives in the best condition.

Efficient Delivery Management Software

Metrobi’s delivery management software further enhances efficiency with features like route optimization, live tracking, and proof of delivery. This software integrates seamlessly with platforms like Shopify, allowing businesses to manage their deliveries and access on-demand drivers. The software also provides real-time delivery notifications, keeping customers informed and engaged throughout the process.

Explore Metrobi’s Range of Products and Services

To explore Metrobi’s range of products and services for food producers and to gain further insights into building a profitable catering business plan, visit Metrobi’s website and blog. Metrobi offers innovative solutions and consulting services that can help enhance your catering business and drive profitability. Don’t miss out on the opportunity to streamline your delivery logistics and focus on what you do best – crafting unique culinary experiences.

“Efficiency and dependability are key in the fast-paced world of catering, and a local delivery service can provide that.” – Metrobi

Visit Metrobi’s Website and Blog for more information.

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Catering Company Business Plan

Start your own catering company business plan

Fressen Catering

Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">, opportunity.

The Philadelphia kosher catering market is an interesting one. Recently they have discovered they really like and need kosher food. It’s healthy its organic and its a “clean” way to eat. It helps keep people healthy. People are in need of really good food.

Fressen will occupy a niche in the kosher catering market that offers new, creative menu items, broadening people’s conception of kosher food. This market consists of two target segments that are differentiated by household income.

The kosher catering business in Philadelphia is fairly unique. At the low- to mid-price point of the cost spectrum, there are four other kosher caters. These caterers tend to serve the part of the market that must have kosher food served at an occasion due to religious beliefs, but struggle to able to afford the cost variance between standard and kosher catering. All four of these caters have fairly standard menu offerings. There is a fifth caterer that also serves the lower end of the market (defined as middle class) but serves the high end of the market as well. Although there is a large wealthy population in Philadelphia that follows the laws of kashrut, they have been underserved.

Competition

Fressen Catering’s competitive edge is its attention to servicing customers and inventive approach to kosher cuisine. Fressen’s customer attention differentiates them in the world of kosher catering which is dominated by several companies that have plenty of demand. The consequence of market demand is a decreased pressure to accommodate customers. Fressen is approaching the market as if there was significant competition between the different service providers. By making customer satisfaction a priority, over time, local customers will come to appreciate the attention that their needs are given and form a long lasting relationship with Fressen Catering.

Fressen Catering’s mission is to provide the customer with the finest kosher catering. We exist to attract and maintain customers. When we adhere to this maxim, everything else will fall into place. Our services will exceed the expectations of our customers.

Expectations

Fressen Catering is forecasted to make a profit by year 3. It will be up and running and well-staffed and able to sustain employees and Susan. By year 4 Susan will be able to repay the loan of 90,000 back to friends and family

Financial Highlights by Year

Financing needed.

This business needs $130,000. Susan will put in $40,000 and friends and family will kick in $90,000.

Problem & Solution

Problem worth solving.

The Philadelphia kosher catering market is an interesting one. There are several caters that offer services that are quite similar to each other in terms of price and menu options. In the past consumers would not welcome new kosher menu items, it is just that people have incorrectly made the assumption that kosher meals have to be boring. Recently they have discovered they really like and need kosher food.

Our Solution

Target Market

Market Size & Segments

Market Segmentation

Fressen Catering has two distinct target populations:

Middle class kosher clients. This group of people does not have huge amounts of disposable income, recognizes that it is costly to sponsor a kosher dinner party, and is willing to incur the expenses, but will try to minimize them.
Upper class kosher clients. This group has intertwined kosher values throughout their lives and is willing to spend whatever it takes to throw a high-end kosher dinner function. Typically, this group is characterized by a wealthy one-income family where the male works and the female does not. The female of the household typically thoroughly enjoys the planning of these events.

The target market segment strategy will not be significantly different to address the two different groups. Both groups, regardless of income typically belong to the same group of religious congregations. Therefore, to reach the different groups does not require a distinctly different strategy. What differentiation it will require is different menu offerings needed to satisfy the different groups. The upper-end menu items are cost prohibitive for the middle class target segment.

Current Alternatives

As stated in the previous section, there are four other kosher caterers that serve the low to middle end of the market. These caterers compete to some degree on cost (due to budget constraints of some clients), but more so on service. The quality and the serving of the food are the main areas of service that the caterers compete on.

There is one high-end caterer who will compete with Fressen. This caterer, while serving the upper-end market, does not provide its clients with upper-end service. This company is not a strong competitor because of their overpriced service offerings relative to the service provided, and its business has been declining over the last few years. Lastly, one competitor for the high-end market is kosher caterers from New York City. When cost is no object, there are many people that are willing to pay the additional cost of bringing in the caterer from NYC.

The buying habits of consumers of kosher catering is to some degree price sensitive at the middle end of the market. Between two different service providers, the middle class group will choose the service provider with the best services. However, cost is certainly an issue and some of the caterers are not even options because they are priced out of this consumer groups price range. The buying habits for the high end of the market is price insensitive. Choices are made by menu offerings, reputation, and attention to service.

Our Advantages

Fressen’s other competitive edge is their nouveau cuisine approach to kosher food. Traditionally, kosher food has remained stable and unimaginative for a long time. Most people believe that there are large compromises that must be made when serving kosher. These compromises need not be made however, and Fressen is changing these misperceptions. Just because there are strict rules regarding the types of foods that may be used and the way it must be prepared does not eliminate creativity. Fressen is taking their knowledge of nouveau cuisine and creating inventive, colorful, and delicious kosher alternatives.

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How we will get there will be our business objectives which are:

To create a service-based company whose primary goal is to exceed customer’s expectations.
To increase the number of client’s served by 20% per year through superior service.
To develop a sustainable start-up business.
To develop enough cash flow to pay all salaries as well as grow the business.

Marketing & Sales

Marketing plan.

Fressen’s marketing strategy will be based on developing visibility among Philadelphia’s kosher community. This will be accomplished through three main efforts.

The first is social media. Facebook and Twitter, with useful posts offering information about Philadelphia, information about events, cuisine, and so forth. We need a consistent presence, with useful content, and no clutter. This is of course related to the third effort, below, of word of mouth. Social media is word of mouth on steroids.

The second is a targeted advertising campaign. Advertisements will be placed in various Jewish newsletters. There are a couple of Philadelphia-wide newsletters. Additionally, Fressen will advertise in a few Synagogue-specific newsletters. These advertisements should yield a decent amount of service inquiries since they are fairly targeted toward the target population that utilizes kosher catering.

The third is a networking campaign among the Philadelphia Jewish population. Susan has been an active member of the Philadelphia Jewish community for five years. While the Jewish population is of decent size, numbering around 200,000, it is a fairly close knit community where people tend to know each other. Susan will leverage her contacts within the Jewish community to raise awareness for her catering activities. While the networking might not cast as large of a net as advertisements will, it costs far less and the relationships that it builds will be far stronger because of the trust relationship that has already been established. And it will synch well with social media.

Fressen’s sales strategy will use a combination of superior customer attention and a comprehensive repertoire of dishes for the menu to turn information seekers into customers. Susan recognizes when a prospective customer calls to get information about Fressen, it is Susan’s main opportunity to turn them into a customer. She will do this by spending as much time on the phone as necessary.

Another benefit that Susan will leverage to develop sales is her comprehensive menu. In addition to all of the traditional kosher dishes, Susan will offer many innovative nouveau cuisine kosher items that she has developed over her years spent in the culinary industry. An innovative available menu should be seen as a large benefit. There is no intuitive or logical reason that people who adhere to kosher are any less adventurous when it comes to food other than the fact that they have been raised that way.

Locations & Facilities

Fressen will rent space for the office and kitchen in an industrial area of Philadelphia. Renting in the industrial area will significantly lower the cost. Since the space will be used for food production it is not relevant for the store front to be aesthetically pleasing, or in a nice neighborhood.

Milestones & Metrics

Milestones table, key metrics.

Increase the # of customers who appreciate our food
Increase the # of tweets and reviews telling people to come into our store
# of return customers, they will be the majority of our sales
Facebook page views, Facebook shares and google searches which turn up our website.

Ownership & Structure

Fressen catering is a high end kosher catering to the Philadelphia community owned and run by Susan Chefily.

Management Team

Susan Cheflly, the founder and owner received her Bachelor of Arts from the University of Pittsburgh. After college, Susan went to work in the restaurant industry because it was a good source of money. While serving at an upscale restaurant in Pittsburgh, Susan befriended one of the chefs there who began to teach her cooking techniques. Susan began to find this instruction very interesting and enjoyable. After six months of this tutoring, Susan decided that she wanted to remain in the restaurant industry, but wanted to learn the skills needed to be a chef. Susan decided to enter the Pennsylvania Culinary Institute, a well-regarded training school for chefs. Susan completed the one year program and graduated near the top of her class.

With this education, Susan went to work as a chef at one of the nicer nouveau cuisine restaurants in Philadelphia. Susan thoroughly enjoyed the five years spent as head chef, but she longed to work for herself, running her own business. Susan thought she would appreciate the ability to set her own hours, to be her own boss. One day, while in temple, the thought hit her that she could operate a kosher catering company and do well because the upper-end of the market has been largely ignored by the current competitors. With this thought in mind, Susan began to do market research. After speaking with many different people as well as holding three focus groups, she recognized that her idea was viable and started writing this business plan.

Personnel Table

Financial plan investor-ready personnel plan .">, key assumptions.

With experience and after doing research we assume the following is true:

1- there is a need for high quality kosher food in philadelphia

2 – we will be serving a higher end income population

3 – we have the knowledge and equipment to give our customers clean and kosher food.

Revenue by Month

Expenses by month, net profit (or loss) by year, use of funds.

Fressen Catering will incur the following start-up costs:

Two commercial stoves with ovens.
Dishwasher.
Two sets of cookware.
Two sets of dishware.
One van with rolling racks built in (a rolling rack is a wheeled rolling cart system that is insulated for both hot and cold food).
Assorted serving trays and utensils, knives and cutting boards (two each).
Desk and chair.
Computer with printer, CD-RW, Microsoft Office, and QuickBooks Pro.
Copier and fax machine.

Please note that the following items which are considered assets to be used for more than a year will be labeled long-term assets and will be depreciated using G.A.A.P. approved straight-line depreciation method.

Sources of Funds

Susan will be contributing 40000. Susan’s friends and family will be contributing 90,000 to the business

Projected Profit & Loss

Projected balance sheet, projected cash flow statement.

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Small business startup ideas and money making guide

How to Start a Catering Business

When going into the food business, it is always best to start small. In this, one would better understand how it is run. This will also allow one to have more time to focus on the important aspects of the business, rather that worrying about managerial problems as in big businesses.

Catering is the cooking and serving of special dishes, preparation and decoration of venue for a special occasion, feast, meeting or other gatherings. Servers and waiters are hired and paid per function or occasion.

Kinds of Catering Services

Full Catering . In this type of service, the caterer serves the food, prepares and manages all details of the occasion. This includes the provision of equipment, utensils/wares that will be used, decoration of the venue, table setting, serving and clean up of the equipment used.

Partial Catering . This is almost the same as the full catering. The only difference is that a partial catering serves only part of the entire menu. Other dishes may be cooked or served by the client himself or by another caterer. The caterer only does the arrangement of the venue and food servicing.

Service Only . The client is the one who prepares the food. The caterer only takes care of arranging the venue and is in charge of the food service. This may include the provision of entertainment like song and dance numbers and games, giveaways or souvenirs for the guests.

Utensils, Wares and Equipment Used in Catering

Catering does not immediately require a big capital. One may start as a home-based venture for as long as the kitchen space is big and clean enough for cooking varied dishes. However, a complete set of utensils, wares and equipment are needed to start the business. Below are some of the basic utensils needed:

Chafing dish, used to keep the dishes clean and hot. Flatware, table utensils such as knives, forks and spoons for ordinary occasions. Silverware, high value and elegant table utensils for grand and special occasions. Drinking glasses, ordinary glasses and goblets used to serve beverages. Plates and serving dishes, separate sets for ordinary and special occasions. Disposable cups, plastic or paper cups used for picnic and children’s party. Tablecloth and napkin can be tailor-made to fit the style and size of your table. Case, used to keep glasses, plates and other table utensils while in transit. Table decorations like table centerpiece, flower vase and colored lights to make the venue more attractive. Ashtrays, for smoking visitors and provided only upon request and if there is a designated smoking area in the venue. Tables and chairs that can be rented.

Points to Consider in Making A Catering Service Contract

Before entering into a contract, the following should first be settled and understood by both the caterer and client:

Occasion or gathering Motif of the occasion to complement the decoration Number of guests Menu based on the choice and budget of the client Cost of food to be served Payment scheme Serving system

A 50% down payment may be required upon signing of the contract to guarantee payment of cost of ingredients already bought should the client withdraw from the contract. In this way, losses are avoided.

Allowance for Food

In the occasion that the number of guests exceeds what is expected, a caterer must have food ready for them. Thus, a caterer usually makes a 10% allowance from the agreed number of guests to be served. The caterer will only have to charge the additional foods served.

Be prepared for whatever accident or emergency that may arise in delivering or serving foods. Bring extra equipment/materials like tablecloths, tables, drinking glasses and plates as replacement in case these are soiled, broken or damaged. It is also important in the catering business to have a vehicle to be used for delivery and pick-up of food, equipment and utensils. If the budget is not enough to have your own vehicle, you may have to rent first for your marketing and delivery service needs.

Click here on how to plan a menu for catering business Click here on how to portion a serving for catering business

Business Registration Requirements:

* Register your business name with the Department of Trade and Industry. * Obtain a barangay clearance. * Sanitary Permit * Secure a Mayor’s Permit. * Get a TIN from the Bureau of Internal Revenue

Source: trc.gov.ph

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Your Secret Recipe for Success in the Catering Industry

CATERING OPERATION

Posted on March 20, 2023 by FCAP Team

Catering operations are a complex and dynamic process that requires careful planning, organization, and execution to provide high-quality food and services to clients and their guests. Let’s take a closer look at the different stages of catering operations:

Menu Planning: The menu planning stage is critical to the success of a catering operation. It involves working closely with clients to understand their preferences, dietary requirements, and budget constraints. Caterers must consider a wide range of factors when developing a menu, such as the type of event, the number of guests, and the availability of seasonal ingredients.
Food Preparation: The food preparation stage involves sourcing high-quality ingredients, preparing and cooking the food, and packaging it for transportation to the event location. The food must be prepared according to the menu and the dietary requirements of the guests. Caterers must also ensure that the food is delivered at the correct temperature and in a timely manner.
Transportation: Transportation of the food to the event location is an important part of the catering operation. The food must be transported safely and securely to the location to ensure that it arrives in good condition and at the correct time. Caterers may use refrigerated trucks or other specialized equipment to transport the food.
Setup: Setup involves arranging tables, chairs, and other equipment required for the service of food and beverages. The setup must be done according to the specifications provided by the client and in a way that maximizes the efficiency of the service.
Service: Service involves serving the food and beverages to guests in a professional and efficient manner. Caterers must ensure that guests’ dietary requirements and other needs are met, and that the service is executed smoothly and seamlessly.
Cleanup: Cleanup is the final stage of the catering operation, which involves the removal of all equipment and food waste from the event location. Caterers must ensure that the location is left in the same condition it was in before the event took place.

In addition to these stages, catering operations also require effective communication, attention to detail, and the ability to adapt to changes. Caterers must be able to work closely with clients to understand their needs and preferences, and be flexible enough to make adjustments as needed to ensure the success of the event.

Overall, catering operations are a complex and demanding process that requires a high level of expertise and experience. By providing high-quality food and services, catering companies can help make any event a success.

20 Tips to Start a Catering Service Business in the Philippines

A Thousand Years

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Food and beverage service management.

With the perfect combination of culinary knowledge, expertise in hospitality and business acumen, we will conceptualize, open and manage any food and beverage service operation you envision. We can take over an existing food service operation to increase its service quality and efficiency, or conceptualize, open, and manage a new food service operation that our partner envisions.

Looking for tips and ideas on how to plan the perfect event?

Hizon’s Catering made simple and easy to follow guides based on lessons learned from our 30 years of planning and executing events.

Corporate Event Catering Services

Let’s make a stand out corporate event for you.

Best for: Executive and Corporate Meetings | Company Parties | Business Conventions | Award Ceremonies | Company Anniversaries

Locations We Serve

The key cities we work in.

METRO MANILA
Quezon City

Corporate events professionally done

Just like you, we are quality-driven professionals. We’re dedicated to making your business event memorable by going above and beyond to meet your catering needs.

We can take care of all the details—from menu, decoration, floral arrangements, and more!

Whatever it may be, we bring great devotion to sharing flavorful cuisine and outstanding service in a stress-free way so you can focus on your team and clients.

Corporate catering packages customized for you

At M Catering, we remain conscious of your event budget, needs, and food preferences. We offer different menu packages that are completely adjustable.

We are equipped to work with any budget or style to create the perfect corporate event without compromising on quality and taste!

On the day of your event, we want your company to have a satisfying experience.

Why Choose Us

A stress-free and flawless event starts here, safety is our priority.

As one of Manila’s reputable caterers, we take pride on exceptional hygiene standards to ensure the safety of all staff and customers.

Delicious food made of quality ingredients

We are committed to bringing you fresh and delectable meals made of quality ingredients. With a decade of culinary experience and passion for food, our seasoned chefs and culinary team will ensure you get the perfect mix of flavors, dishes, and drinks to match your event.

Over 100 dishes to choose from

Our dedication to food creativity and innovation helps us to continuously expand our menu giving you a wide variety of meals to choose from–be it Filipino or international cuisine, or a recipe suited to your preference.

Extraordinary service

Starting from the planning stage until the end, we make sure your personal needs and expectations are met, and every detail is accounted for. Our talented team of event planning specialists, chefs, captain waiters and waitstaff are at your service to ensure flawless execution of your event giving you and your guests a memorable full-service experience.

Testimonials

We’ve served some of the country’s top and most respected companies.

Our Process

The perfect event is as easy as 1, 2, 3, tell us about your event.

Share with us your corporate event plans–inspirations, food preferences, target date, approximate guest count, budget, theme ideas and venue.

Together, we will plan an exceptional celebration of your company milestones and events.

Choose your package + do food tasting

Look through our menu packages and we will adjust and fine-tune depending on your preferences and budget while still ensuring you the best quality.

Afterward, you can schedule a food tasting to make sure that everything is prepared and flavored to your exact liking.

Enjoy the perfect event

We have it from here!

Take a deep breath and relax as we serve you and your guests an outstanding event and food experience.

Package Inclusions

Our services include (but not limited to):.

Pasta or Vegetable
Steamed Rice
Lemon Iced Tea
Brewed Coffee
Beef or Pork

We take care of our people, so we can protect you!

100% RT-PCR testing for in-house operations team
100% Antigen testing for the event team
100% pick up and drop off from home to office
100% board and lodging

Should you have any other menu and budget preferences, we would be delighted to assist you.

Photo Gallery

Browse our corporate event and food gallery, choose your styling, your event, your style.

Whatever your style is, our team of event stylists is here to bring your vision to life!

Whether it’s a modern, rustic, professional, elegant, or a thematic styling and a customized set-up, we will handle every detail for you!

Choose Your Add-Ons

Make your event extra special.

Beverage Station
Bread Station
Charcuterie Station
Dessert Station
Maki & Sushi Station
Paella Station

Plan your corporate event with us

Let’s make your event one to remember.

Delightful Gifts Await You!

9:00 AM to 7:00 PM | Monday to Saturday
No. 1 Kalantiaw St., cor 20th St., Project 4, Quezon City
Catering Services 0917 872 1079 | 0917 823 3620 | (02) 7217 6015
Food Order 0917 884 4234 | (02) 7500 1622
Catering Services 0917 872 1079 | 0917 839 0243
Food Order 0917 805 2152 | 0917 884 4234
Hotline (02) 7500 1622 | (02) 7217 3564

Celebration Package

How to avail this freebie.

Add to cart your chosen dishes and make sure you meet the minimum purchase requirement (either Php 10,000, Php 15, 000, or Php 20,000)
Go to your cart and pick your free dish
We deliver for FREE for up to 3-5 locations if you meet the minimum purchase
Not valid in conjunction with other promos/discounts

List of freebies

PACKAGE 1 P10,000 worth of food order FREE Delivery for up to 3 locations Choose 1 freebie

Roasted Pepper and Sundried Tomato Hummus, Melba Toasts (10 pax)
Smoked Salmon Pate with Melba Toast (10 pax)
Spinach Artichoke Pate, Melba Toast (10 pax)
Gambas Chorizo with Melba Toast (10 pax)
Mini Salted Egg Custard Mamon (1 dozen)
Mini Almond Pillow Bread (1 dozen)
Mini Coffee Ganache Croissant (1 dozen)
Milo Mousse, 8×8 (whole)
Chocolate Ganache Cake, 8×8 (whole)
Creamy Coffee Jelly (10-12 pax)

PACKAGE 2 P15,000 worth of food order FREE Delivery for up to 4 locations Choose 1 freebie

Mini Cheeseburger Sliders (15 pcs)
Mini Pulled Pork & Cabbage Slaw Sliders (15 pcs)
Rosemary Honey Mustard Potato & Chicken Salad (10-12 pax)
Oven Baked Barbecue Chicken Skewers (30 pcs)
Lemongrass and Ginger Chicken Skewers (30 pcs)
Callos ala Madrilena (10 pax)
Chicken Relleno (1 whole/sliced)
Blueberry Cheesecake (8”/8×8) – whole
Queso de Bola Cheesecake (8”/8×8) – whole
Chocolate Banana Cake (8”/8×8) – whole
Mango Tapioca (10-12 pax)

PACKAGE 3 P20,000 worth of food order FREE Delivery for up to 5 locations Choose 1 freebie

Caviar Pie with Breadsticks and Melba Toast (15-20 pax)
Tigres Mejillones (25-30 pcs)
Charcuterie Set (10-15 pax)
Wagyu Beef Paella, Small
Cajun Shrimp and Mussels Boil (10 pax)
Lengua Julieta (10 pax)
Pan Seared Salmon with Orange Laced Teriyaki Sauce (10 pax)
Prawns Thermidor (10 pax)
Assorted French Macarons (3 dozens)

Order Information

Cut-off for next-day delivery is 4pm
Dispatch/Delivery time is from 10am-4pm
Orders made after 4pm will be processed the next day

Starting Catering Services Business Plan (PDF)

Catering simply refers to availing food at wide-ranging events. A catering business is a very lucrative business to start, with huge profit margins. No matter the prevailing conditions people will always need catering services. The customer base is large, as you can offer catering services at corporates events, weddings, birthday parties, social gatherings, sporting events, political events and even religious events. It is usually the norm that the majority of these events outsource catering services. That makes a catering business very viable. There is no end to the types of events where catering is usually needed. Since it is such a huge market it is strategic to start a catering business. Understand that the nature of catering business is so broad, diverse, and dynamic. That is why niching is a common element in the catering business. The choice of niche is often informed by a number of factors. It could be how the food is prepared and served. It could be how the food is priced. It could also be type of event to be served. At the end of the day you need to come up with well-defined catering services and the menus on offer. This article will outline how to start the catering services business, and the catering business plan – PDF, Word and Excel.

Business Model

There are several approaches to the catering business. You can offer catering services for corporate events. One of the most common ones is providing catering services for weddings or engagements. You could do catering for social events. This is quite broad; it includes events such as parties, official launches, bridal showers, and the like. The other common one is providing catering services for big events. This can include live shows or sporting events. How you will make money is based on which niche(s) you will be serving. Other than the catering services, there are always several other ways to incorporate to make more money.

Market Research

Due to the colossal size of the catering industry it becomes even more important to conduct research first. You need a good understanding of how the catering industry works, its trends and financial viability. Find out and closely study how existing catering business players are doing it. We are talking about things like services provided, food packages, markets served, pricing and marketing strategies amongst other things. In this age of the internet and social media this can be done by looking them up online. Alternatively you visit such service providers to learn about their business structures and models. Even when you attend events or are being served as a customer by a catering business service provider you can always find a way to draw insights on how they operate. If you do this diligently you are rest assured to build your own catering business with a strong value proposition. Most importantly you require a detailed catering services business plan before you venture into this business.

Location And Premises

There are basically 2 ways in which you can prepare the food that you will serve to your clients. You will either prepare it onsite or offsite. Preparing it offsite implies you will need a working space and that branches off into basically 3 possible options. You can set up a working area at home, you can have dedicated office & kitchen premises or your pay to use an already established working space. Operating from home might somehow be cheap but it is not recommended unless you build a professional working area. Bear in mind that catering businesses can be inspected by local and health authorities so it is important to have a standard working area. Generally, preparing offsite requires excellent logistical management to avoid inconveniences for the clients. Preparing the food onsite might be the best considering the elimination of other costs plus providing the food whilst still fresh. At the end of the day you will have to assess and see which approach works best for you. The approaches might not be cast in stone since you might have to alternate amongst them according to the dictates of each new client or scenario you encounter. If you are to establish a fixed working area it must be visible, accessible, clean and distanced from any possible contaminant factors. Your catering business plan should take into account the costs of renting or buying the premises.

Competitive Analysis

The catering business is marked by stiff competition. It is often the case that there are several competitors in your target location or market. You need to closely examine all those competitors. What type of foods do they serve? What are their prices? What is their niche(s)? It is essential to not forget that you have indirect competitors too. People can sort out their catering needs themselves; that is a competition element you cannot ignore. There is a wide range of other businesses that can provide catering services.

Examples of such are supermarkets, hotels, or fast food joints. You have to study all of those to figure how to find your place in the market. Also take time to analyse their digital footprint. This will help you know how they reach out to people and generate leads. Your aim is to identify areas you can improve to become a superior catering business.

There are different kind of equipment that you will need for the catering services business. Examples are working areas (fitted with necessary items such as tables, sinks, taps and so on), freezer units, stoves, ovens, fryers, grills and the like. It is better to acquire or use industrial-grade equipment rather than makeshift with domestic equipment. Especially when the business grows to medium or large scale you will see how important this is. You will also need utensils some of which are knives, spoons, graters, scales, chopping boards, bowls, pots and so on – the list is endless. Transportation vehicles might also be vital for delivery purposes. When starting with a limited budget, you can consider buying preowned equipment, as this will lower your startup costs. Your catering business plan should include the costs of purchasing the equipment.

Products and Services

There are several ways of doing the catering services business. You can partner with event planners and provide food and beverages at a wedding parties. Most wedding clients prefer full service and real display catering services. You will provide all the equipment required to prepare and serve the food including silverware, plates, napkins. Also you prepare and serve the food. Catering services can also be offered to corporates & organizations, whereby you prepare and serve the food daily to company employees, or at corporate seminars & training events, business conference catering etc. Social event catering also has a big market, you can offer your catering services at music events & concerts, social parties like birthdays etc. Sporting events, religious events and political events also require catering services. Your products/menu will depend on the need of your clients. Practically you will end up preparing different kinds of meals as clients have different requirements. The catering services business plan should outline the services you will be offering.

Permits/Licenses, Insurance & Business Bank Account

Permits or licenses.

Avoid the temptation to operate as an informal catering business. Build your catering business into a brand and get is registered as a business or company. It is even wiser to set up a proper office for your catering business. Catering entails food services so you need to be licensed. Apply for an operating license from your municipal or local authorities. It is also strategic to hire or work with properly certified catering staff. This will cement your brand image. Plus it will make your catering business more preferable; clients love getting served by professionals.

Insurance & Business Bank Account

Due to the nature of processes involved in catering, getting insured is paramount. That is why you need proper premises from which to operate from. This will make it easier to get your catering business insured. When looking for an insurer, do not just consider one insurance provider. Explore several of them so that you can compare. Handle the finances of your catering business via a business bank account. Every banking services provider has a facility specially tailored for businesses to open such accounts. This will help you manage your catering business finances separately from your personal finances.

Staff And Management

The required staff depends on the size of your business and the nature of the services that you will be offering. At the minimum you need chefs, waiters and logistics personnel. Some of these employees may be part time workers which you can call in whenever you get a contract to do. This maybe necessitated by the fact that offering catering services may not be a daily thing. Other required staff include accountants, supervisors, security team, stock controllers and managers, though this depends on the size of your catering services business. Your catering business should have sufficient number of well trained staff. This is because repeat purchases and ever-growing customer inflows are a product of swift, good and quality service from the staff. Having a small or skeletal staff makes it very difficult to provide swift service. Remember we are living in a fast-paced world where people don’t want to be kept waiting for too long. The salaries of all your employees must be catered for in your catering services business plan.

Marketing And Sales Strategies

Be known online.

Get a website set up for your catering business. Include e-commerce functionality on the website. In fact, make it a web app so that it is also optimized for mobile access. There should be functionality for clients to order online. Have high definition visuals showing your catering business offerings. These will also be instrumental in your digital marketing efforts. This includes social media marketing, email marketing, content marketing, and social media influencer marketing, amongst others. Getting known online is enhanced by propagating positive reviews and testimonials for your business. Any client you serve must be a source of social proof to buttress your catering business brand image. Get included on local online business listing platforms.

Community Involvement

As a catering business you have the advantage of being able to make a difference in the community. There are lots of charitable activities you can do to put your catering business name out there. You can be involved by providing your services at community events. For instance, there can be sporting or entertainment events. There can be a wide range of conferences that can be held e.g. church conferences. You can always find a way to prepare and sell food to anyone participating in such events. You can even consider sponsoring community-based causes or events. This solidifies your catering business’ brand image.

The demand for catering services is huge. Catering services can be offered to weddings, business seminars, corporate canteens, training events, business conferences, funerals, sports events, political events, birthday parties, social gatherings, picnics, universities, religious events etc. A good reputation for reliability, consistency and good products & service are the key ingredients for developing the customer base for your catering business. You must also invest in proper branding and extensive marketing drives (especially on the internet and social media). Figure out competitive pricing regimes that can tip your competition over. One way to attract customers is by coming up with regular specials. Hygiene and presentation of your service offering and products are paramount to a favourable brand image. Take your time to conduct customer surveys in order to fully acquaint yourself with what exactly your customers like or dislike. Your catering services business plan should have a proper marketing plan.

Keys To Profitability

No substitute for quality and efficiency.

When it comes to preparing food, clients always expect efficient services and quality food. When you are expected to deliver lunch at 1pm, it has to be so. The food must exceed expectations in terms of quality. Quality should also be in the form of general cleanliness and presentability of catering staff. These are the most important considerations clients make when choosing catering businesses. They of course also consider the pricing but efficiency and quality can overshadow pricing.

Explore Cost Control Strategies

In order to offer competitive prices you need to control costs. In order to widen profit margins you need to control costs. Find areas you can tweak to reduce your operating costs. One area to explore can be your raw materials, ingredients, and the like. A catering business involves several inputs so factor in everything and seek to keep costs low. You should not compromise on quality though.

A catering business thrives on having a good reputation. Providing the best customer experiences is the core aspect your catering business must strive for. You should also look to perpetually expand your clientele.

Pre-Written Catering Business Plan (PDF, Word And Excel): Comprehensive Version, Short Funding/Bank Loan Version and Automated Financial Statements

For an in-depth analysis of the catering business, we encourage you to purchase our well-researched and comprehensive catering services business plan. We introduced the business plans after discovering that many were venturing into the catering services business without enough knowledge and understanding of how to run the business, lack of understanding of the financial side of the business, lack of understanding of : the industry, the risks involved , costs and profitability of the business; which often leads to disastrous losses.

The StartupBiz Global catering business plan will make it easier for you to launch and run your catering business successfully, fully knowing what you are going into, and what’s needed to succeed in the business. This is a complete business plan for catering services. It will be easier to plan and budget as you will be aware of all the costs involved in setting up and running the catering business.

Uses of the Catering Services Business Plan (PDF, Word And Excel)

The catering business plan can be used for many purposes including:

Raising capital from investors/friends/relatives
Applying for a bank loan
Start-up guide to launch your catering services business
As a catering business proposal
Assessing profitability of the catering services business
Finding a business partner
Assessing the initial start-up costs so that you know how much to save
Manual for current business owners to help in business and strategy formulation

Contents of the Catering Business Plan (PDF, Word And Excel)

The business plan for catering services includes, but not limited to:

Marketing Strategy
Financial Statements (monthly cash flow projections, income statements, cash flow statements, balance sheets, break even analysis, payback period analysis, start-up costs, financial graphs, revenue and expenses, Bank Loan Amortization)
Industry Analysis
Market Analysis
Risk Analysis
SWOT & PEST Analysis
Operational Requirements
Operational Strategy
Why some people in the catering business fail, so that you can avoid their mistakes
Ways to raise capital to start your catering business

The catering services business plan package consists of 4 files

Catering Business Plan – PDF file (Comprehensive Version – 84 Pages)
Catering Business Plan – Editable Word File (Comprehensive Version – 84 Pages)
Catering Business Plan Funding/Bank Loan Version- Editable Word File (Short version for applying for a loan/funding – 43 pages)
Catering Business Plan Automated Financial Statements – (Editable Excel File)

The business plan can be used in any country and can be easily edited. The financial statements are automated. This implies that you can change eg the markup, salaries etc, and all the other financial statements will automatically adjust to reflect the change.

Click below to download the Contents Page of the Catering Business Plan (PDF)

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Get the Catering Business Plan (PDF, Word And Excel)

Click Buy Now below to purchase using Paypal, Credit Card, or Debit Card. After you have purchased, you will immediately see the download link for the business plan package on the screen. You will also immediately get an email with the business plan download link. The Pre-written business plan package (PDF, Word, and Excel) costs $30 only!

If you want to purchase multiple business plans at once then click here: Business Plans Store.

The business plan package is a zipped compressed file containing the PDF, Word and Excel documents. To open the package after downloading it, just right click, and select Extract All. If you have any problems in downloading and opening the files, email us on [email protected] and we will assist you.

We wish you the best in your catering business! Check out our collection of business plans , and more business ideas .

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Catering Business Plan Template

Written by Dave Lavinsky

Catering Business Plan Outline

Catering Business Plan Home
1. Executive Summary
2. Company Overview
3. Industry Analysis
4. Customer Analysis
5. Competitive Analysis
6. Marketing Plan
7. Operations Plan
8. Management Team
9. Financial Plan

Start Your Catering Plan Here

Catering Executive Summary

Business overview.

Fine Foods Catering is a newly established company that will provide catering services for a variety of events and clients in the Seattle, Washington area. Fine Foods Catering will provide catering for all types of corporate and social events, non-profit fundraiser events, business meetings, luncheons, and weddings. Our services will include menu creation designed for every clients’ tastes and requirements, bar services, food preparation, delivery, service, and cleanup. Fine Foods Catering is a full-service catering company who will deliver exceptional service at an unbeatable cost. Clients will receive ultimate value when choosing Fine Foods Catering for their next event.

Fine Foods Catering will be owned and managed by local Chef Dominic Gardea. Chef Dominic has over 20 years of culinary and hospitality experience and is a graduate of Le Cordon Bleu Culinary Academy. After apprenticing under some of the most world-renowned chefs in Paris, Dominic made his way back to Seattle and led the kitchen and catering departments of a large hospitality company as an Executive Chef. Chef Dominic’s attention to detail, creativity, and passion make him a popular and often-referred Chef for local catering events of all types and sizes.

Product Offering

The following are the list of services that Fine Foods Catering will offer:

Corporate & social event catering
Bar catering
Corporate catering for meetings and luncheons

Customer Focus

Fine Foods Catering’starget customers are businesses of all sizes, government entities, local non-profits, and individuals in search of catering services for their wedding, birthday, reunion, etc. Businesses are the main client of a catering company as they require catering services that range from small meetings and luncheons to large corporate gatherings, galas, and holiday parties.

Management Team

Fine Foods Catering will be led by Owner and Head Chef Dominic Gardea. Chef Dominic will manage client communication, pricing, menu creation, staffing, marketing, inventory, and personnel. Chef Daniel has recruited an employee that has worked under him at the hospitality company for the past seven years, Matthew Knowles. Matthew is a certified Sommelier and Lead Bartender. Matthew is exceptionally skilled at mixing fresh and exotic cocktails and cultivating an elegant wine menu that includes selections to satisfy all wine palates. Matthew will be in charge of leading the bar program for Fine Foods Catering.

Success Factors

Fine Foods Catering will be able to offer the following advantages over the competition:

Professional and friendly catering service at affordable pricing.
Owner who will meet one-on-one with each client to have them taste sample menu items and be able to create a unique menu based on their event.
Uniquely tailored bar program. Find Foods Catering will employ a certified sommelier who also has bar experience that can recommend and provide wine options upon request. He is also able to create professionally crafted cocktails for every type of event.
A training program for each employee to ensure they are fully qualified and capable to deliver the highest standard of customer service while paying attention to detail.

Financial Highlights

Fine Foods Catering is seeking $136,500 in debt financing to open the catering business. The funding will be dedicated to secure the commercial kitchen lease, professional insurance for bonding, working capital to cover supplies and personnel, marketing costs, van, inventory, and supplies. The breakout of the funding is below:

Commercial kitchen lease (3 months): $4,500
Kitchen Equipment, Supplies, and Inventory: $50,000
Utility van with Fine Foods Catering logo: $50,000
Bonding Insurance: $10,000
Working capital (3 months to cover hourly wages of staff, food, and supplies): $12,000
Marketing (includes print ads and website design): $10,000

The following graph below outlines the pro forma financial projections for Fine Foods Catering.

IMAGES

63+ FREE Catering Templates [Edit & Download]
Catering Company Business Plan Template
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Catering Business Plan Template & Example [Updated 2024]

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COMMENTS

How To Start a Catering Business in the Philippines: A ...
6. Hire Your Catering Staff. If you're just getting your feet wet in the catering business, hiring up to five people should be enough to get you started. The catering staff may include the chef, servers, event planner, supervisor, driver, busboy, and dishwasher. Again, this is only possible once you can afford to get extra help.
Catering Business
Apply for Mayor's Permit/Resident Certificate & Sanitary Permit. Tax Identification Number (TIN), visit Bureau of Internal Revenue (BIR) 2. Craft your business plan. Developing a food catering business plan is important because it can help to set the foundation of your business and how you want to run it.
Catering Business Plan Template & Guide [Updated 2024]
There are three types of catering service businesses: on-premise catering, off-premise catering, and event catering. On-premise catering is when the caterer sets up a temporary commercial kitchen space at the client's location.; Off-premise catering is when the caterer provides delicious food for events such as picnics, weddings, cocktail parties, and other meetings off-site.
What's Cooking? How to Start a Catering Business from Home
Read more: Selling and More: Business Ideas with 50K Capital in the Philippines. 4. Write the Catering Service Business Plan . You have to make sure that your business idea can actually happen. You can prove your catering brand's feasibility through a detailed home-based catering business plan.
How to Start a Catering Business in 2024
Calculate your costs, including ingredients, labor, equipment, and overhead expenses. Set different pricing tiers based on the complexity of the menu and the level of service. Offer customizable packages to cater to different budgets. Create a financial plan that includes projected income, expenses, and profit margins.
Comprehensive Business Plan for a Catering Business
Background of the company, goals, and objectives. As the owner of the catering business, you should discuss your strength, education, and experiences. Layout the goals of your proposed business and how you can obtain those goals. Create a timeline. It is important to create a timeline for achieving or reaching your objectives and goals.
Food Catering Business
Mayor's Permit/Resident Certificate & Sanitary Permit From The Local municipality where the business is located. Tax Identification Number (TIN) Bureau of Internal Revenue (BIR) National Office, Agham Road, Diliman, Quezon City Trunkline: (632) 981.7000 / 981.8888 Email: [email protected] Website: www.bir.gov.ph. Start-Up Capital ...
How to create a profitable catering business plan
A catering business plan is crucial for profitability due to the following reasons: Explore how templates for catering business plans can be the foundational guide to initiating and expanding a profitable catering venture. Guides caterers in identifying their target market. Helps analyze the competition. Sets realistic financial goals.
Catering Business Plan Template
Use this free Catering Business Plan Template to create a detailed roadmap for your catering venture, covering aspects like menu development, pricing strategies, and marketing approaches. It's a crucial resource to ensure your catering business is well-prepared for success in the competitive food service industry. .
Catering Business Plan (How to Write & Template)
Create your catering business plan using a pre-designed template encompassing the essential sections. This template will help structure your plan effectively. Ensure that your plan includes the following key components: Executive Summary for Restaurant: Provide an overview of your catering business and its objectives.
Catering Business Plan Template
Follow these tips to quickly develop a working business plan from this sample. 1. Don't worry about finding an exact match. We have over 550 sample business plan templates. So, make sure the plan is a close match, but don't get hung up on the details. Your business is unique and will differ from any example or template you come across.
Catering Company Business Plan Example
How we will get there will be our business objectives which are: To create a service-based company whose primary goal is to exceed customer's expectations. To increase the number of client's served by 20% per year through superior service. To develop a sustainable start-up business.
How To Start A Catering Business
However, a complete set of utensils, wares and equipment are needed to start the business. Below are some of the basic utensils needed: Chafing dish, used to keep the dishes clean and hot. Flatware, table utensils such as knives, forks and spoons for ordinary occasions. Silverware, high value and elegant table utensils for grand and special ...
CATERING OPERATION
Service: Service involves serving the food and beverages to guests in a professional and efficient manner. Caterers must ensure that guests' dietary requirements and other needs are met, and that the service is executed smoothly and seamlessly. Cleanup: Cleanup is the final stage of the catering operation, which involves the removal of all ...
20 Tips to Start a Catering Service Business in the Philippines
By the end of this article, you'll be well-prepared to create a thriving catering service business in the Philippines. **20 Tips to Start a Catering Service Business in the Philippines**: **Menu Development**: Create a diverse and impressive menu that caters to a variety of occasions and tastes. **Business Plan**: Develop a comprehensive ...
Catering Services
Celebrate Life's Milestones with Premium Catering Services! The food you serve is an important part of any event. Experience exquisite menus, expert event planning, customized amenities, premium catering packages in the Philippines, and much more with our catering services! Schedule a consultation or tasting experience today, and our team will ...
Food Business Ideas with Small Capital in the Philippines
But of course, first you need to have a business plan, money, and your target market example. Food Service Industry in the Philippines. The food service industry is one of the fastest-growing markets in the Philippines. It is expected that this market will grow at a CAGR of 14.32% from 2024 to 2029 .
Hizon's Catering
Let's make your dream event happen! For over 30 years, Hizon's Catering has been synonymous with exceptional catering services in Manila. We bring a wealth of experience and a commitment to excellence to every event. Discover why we're the top choice for catering in Manila and out of town events, let us elevate your next event to new ...
Corporate Catering in the Philippines
Corporate catering comes in many forms, depending on the needs of the company in question. These include mobile food vendors, popup restaurants, platter or food tray catering, buffet-style catering, and individual order catering. Mobile food vendors are those who provide meals or snacks from a mobile vending unit, like a food truck.
Corporate Event Catering Services
Corporate events professionally done—we're dedicated to making your business event memorable by going above and beyond to meet your catering and styling needs. ... To help you craft the best plan for your event, please share with us some details about your event by filling up the inquiry form below. ... Catering Services 0917 872 1079 ...
Starting Catering Services Business Plan (PDF)
The Pre-written business plan package (PDF, Word, and Excel) costs $30 only! If you want to purchase multiple business plans at once then click here: Business Plans Store. The business plan package is a zipped compressed file containing the PDF, Word and Excel documents.
Wedding Catering Services Philippines
Getting recognized is all part of being the best in the business, but what we constantly strive to aim for here at Juan Carlo is to go beyond the norm and set our own standards. In the Philippines, wedding catering services give people a unique tasting experience through delectable dishes with tastes, creating lasting memories that stand the ...
Catering Business Plan Executive Summary
The breakout of the funding is below: Commercial kitchen lease (3 months): $4,500. Kitchen Equipment, Supplies, and Inventory: $50,000. Utility van with Fine Foods Catering logo: $50,000. Bonding Insurance: $10,000. Working capital (3 months to cover hourly wages of staff, food, and supplies): $12,000. Marketing (includes print ads and website ...

How To Start a Catering Business in the Philippines: A Beginner’s Guide

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Catering Business – How to Start in The Philippines

What is a Catering Business

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Common Online Food Catering Business Questions

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What is a Catering Business Plan?

Importance of a Catering Business Plan

Benefits of a Catering Business Plan

Market Research and Analysis for a Successful Catering Business

The Importance of Staying Updated on Industry Trends

Identifying Untapped Opportunities

Legal and Regulatory Considerations

Developing a Strong Brand Identity and Reputation

Delivering High-Quality Food and Service

Leveraging Customer Testimonials and Reviews

Partnering with Metrobi

Differentiating from Competitors

Financial Projections and Cost Management

Marketing and Promotion Strategies

Utilizing Various Marketing Channels and Tactics

Building a Strong Brand Presence

Risk Assessment and Mitigation

Contingency Planning

Business Continuity

Efficient Operations with Metrobi

Effective Inventory Management

Exceptional Customer Service

In Conclusion

Building a Strong Network

Nurturing Client Relationships

Integrating Online Delivery Platforms

Sustainability Practices for Long-term Profitability

Additional Information

A Comprehensive Solution for Catering Businesses

Efficient Delivery Management Software

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Catering Company Business Plan

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Competition

Expectations

Financial Highlights by Year

Problem & Solution

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