Company Overview Template

Every company has a unique story to tell. However, it can be difficult to put together a beautiful presentation that tells your story effectively and looks great at the same time. Our company overview template is the answer. With this presentation template, you can share your company’s philosophy, specific goals, team members, products or services, plans for the future, and more.

Beautiful.ai’s company overview template is perfect for:

  • Annual meetings
  • Potential customer or investor pitches
  • New hire orientations

Use the Company Overview Template to highlight your story

A company overview presentation requires brevity and organization, with each part designed to tell a different aspect of your company’s story. Create visual interest by adding graphics, photos, charts, or videos to engage your audience. These visual design features can be added to your slides with a single click.

Title Slide

Tips for creating a Company Overview Presentation

There are many ways to design a successful company overview presentation. Some tips to consider during creation include:

Keep your copy short and simple on your slides. Your company overview presentation is a guide that supports what you’re saying; it’s not an essay.

Share your history, why your company was founded, and the challenges you’ve overcome to get where you are. Don’t be afraid to use stories, brand voice and tone, and humor to keep it interesting.

Your presentation should unfold in a story that keeps your audience engaged. The order of your slides impacts the ultimate outcome and whether or not your audience is persuaded at the end of your presentation.

Use graphics, photos, carts, and videos to bring your story to life. Visuals capture your audience’s interest and can help you tell your story in impactful, memorable ways.

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How to Make a Company Profile Presentation (Tips & Examples)

Learn how to make a company profile presentation with our expert tips and company profile presentation examples. Try interactive templates for a personal touch.

how to write a company overview presentation

Dominika Krukowska

9 minute read

How to make a company profile presentation

Short answer

What is a company profile presentation?

A company profile presentation is a short, visually appealing presentation that tells your company's story — covering its mission, history, key achievements, and future aspirations. It's perfect for making a great first impression on clients and investors, showing them what makes your business special in a clear and engaging way.

Without a compelling company profile, you’re just another logo in a sea of businesses

In a world where every niche is crowded with competitors, both fresh startups and established giants, standing out is not just tough; it's a survival game.

Not having a strong company profile presentation can lead to missed opportunities and potential customers slipping through your fingers.

But here's the good news: I believe your company can not only compete but also shine.

Stick with me, and you'll learn to create a company profile presentation that not only stands out but also holds its own against the big players. I’m going to walk you through easy-to-implement, effective ways to elevate your company profile from just another name to a standout brand.

Let’s get started!

What makes an effective company profile presentation?

An effective company profile presentation blends engaging storytelling, interactivity, and personalized content that speaks directly to your audience. It's about making a connection, tailoring your message to resonate with viewers, and highlighting your company's journey, mission, and successes.

What should a company profile presentation include?

When you're putting together a business profile presentation, think of it as telling your business's story in a way that's both engaging and informative.

It's your chance to connect with your audience, whether they're potential investors, clients, or partners, and give them a real sense of what your company is all about.

Here's a breakdown of what to include to make your business profile presentation shine.

1) The story of your business

Begin with the origins of your company. This isn't just about dates and facts; it's about sharing the journey, the ups and downs, and the lessons learned along the way.

This narrative helps your audience connect with your business on a personal level, understanding where you come from and what has shaped your company.

2) Core principles and goals

Your mission, vision, and values aren't just corporate jargon; they're the heart and soul of your business. They guide your decisions and actions.

Clearly presenting these principles helps your audience understand what your business stands for and what you're striving to achieve.

3) Milestones and success stories

Highlight the key moments that have defined your company's journey. This could be anything from launching a groundbreaking product to expanding into new markets.

These milestones not only showcase your achievements but also demonstrate your growth and adaptability.

4) Awards and recognitions

Displaying awards and recognitions adds a layer of trust and credibility. It shows that external bodies have endorsed your company, which can be a powerful tool in building confidence in your brand.

5) The team

People connect with people, not just brands. Introduce the key figures in your company, highlighting their expertise and roles.

You can also include employee testimonials that offer a genuine look into your company culture and the people who make everything happen. This humanizes your company and builds trust by showing the faces behind the business.

6) What you offer

Clearly outline what your company offers. This section should be straightforward, explaining your products or services and how they benefit your customers.

Keep it simple but informative, ensuring your audience understands your value proposition.

7) What makes you different

In a competitive market, it's crucial to highlight what sets you apart. Discuss your unique selling points and how they differentiate you from your competitors. This is your chance to explain why your company is the better choice.

8) Financial health and growth

Share key financial data that showcases your company's stability and growth potential. This reassures your audience of your business's health and prospects, which is particularly important for investors and partners.

9) Future plans and aspirations

Describe your goals and how you plan to achieve them. This shows that you're not just focused on the present but are actively planning for future growth and success.

10) Clear call to action

Finish your presentation with a clear invitation for your audience to take the next step. Whether it's exploring a partnership, trying out your products, or discussing investment opportunities, make it easy for them to know how to engage with your company.

How do you create a company profile presentation?

Creating a company introduction presentation is more than just listing facts about your business; it's an opportunity to tell a compelling story that resonates with your audience and offer a window into the soul of your business.

Here’s how to create a captivating company introduction presentation in a few easy steps:

1) Understand the purpose of your presentation

Before you start, it's crucial to understand why you're creating this presentation. Is it to attract investors, inform potential clients, or introduce your company to new employees?

Knowing your audience and purpose shapes the content, tone, and style of your presentation, ensuring it resonates with the right people in the right way.

2) Start with a strong introduction

Your introduction is your first impression. Start with something that grabs attention – your company's mission statement, a brief but intriguing history, or an engaging anecdote about how your company came to be.

This isn't just about providing information; it's about setting the stage and getting your audience interested in what comes next.

Here’s an example of a deck with a strong introduction:

how to make a strong introduction slide

3) Personalize your presentation

Customize your presentation to speak directly to your audience's interests and needs. If you're addressing potential clients, focus on how your products or services solve their specific problems. For investors, emphasize business performance and growth potential.

You can also add dynamic variables to your company profile and import relevant data like your reader’s name or company directly from your CRM. This simple trick will get 68% more people to read your deck in full , and share it internally 2.3x more often.

Here’s a great example of a personalized slide:

how to make a good personalized presentation slide

4) Incorporate scrollytelling

Scrollytelling can transform a static presentation into an interactive experience, especially for digital formats.

As the viewer scrolls, new elements of your story appear, keeping them engaged and curious about what's next. This technique works wonders for keeping your audience hooked.

Here’s what scrollytelling looks like in practice:

Narrator slide example

5) Tell your story authentically

Share your company's journey with authenticity. Talk about the challenges you've faced and how you overcame them, the milestones you've achieved, and the reasons behind starting your business.

Authentic storytelling creates a deeper, more emotional connection with your audience.

If you’re looking for inspiration, we have a handy guide including the best presentation storytelling examples and techniques .

6) Add interactive elements

Interactive elements like clickable links, embedded videos, or tiered slides can significantly enhance your presentation's engagement level. These elements provide additional layers of information and interaction without overloading your slides with text.

7) Simplify complex information

Data visualization slides and infographics are powerful tools for presenting complex information in a digestible format.

Whether it's market trends, growth statistics, or financial data, visual representations make it easier for your audience to understand and remember key points.

Here’s a great example of using data visualization in a presentation:

Data slide example

8) Guide your audience to the next step

End your presentation with a clear call to action. What do you want your audience to do next? Whether it’s visiting your website, contacting your team, or exploring a partnership, make this step clear and easy to follow.

Interactive presentation makers let you integrate your calendar into your deck, making it easier than ever for readers to book a meeting with you.

Here’s what a next step slide looks like:

Next step slide example

Company profile examples that make your business stand out

Creating a compelling company profile presentation is an art. It's about striking the perfect balance between informative content and engaging storytelling.

To help you master this craft, let's dive into some standout examples of company profile presentations.

Each one shows just how well creativity and clear thinking can work together to really bring out what a company does best and where it's headed, in a way that's both unique and easy to understand.

Jump ahead to page section

Company highlights

This company highlights template presents your journey, market growth, and customer satisfaction. It's ideal for companies like SMEs, startups, and enterprises looking to illustrate their success in AI-driven innovation.

What makes this company profile presentation great:

Using a mix of storytelling and data to highlight a company’s evolution and expertise.

Interactive elements like clickable data points and embedded testimonials bring the company's impact and client experiences to life.

The presentation strategically targets diverse business segments , demonstrating the company's versatility and wide-ranging applications in AI solutions.

Company profile overview

This template is ideal for businesses seeking to present a comprehensive overview. It effectively communicates your company's mission, vision, achievements, and future goals, making it suitable for all types of businesses aiming to establish a strong brand narrative.

Key metrics like annual revenue growth and customer retention rates are highlighted, demonstrating market impact and growth trajectory.

It cleverly segments its audience , detailing how its AI solutions cater to the specific needs of SMEs, startups, and large enterprises, demonstrating a tailored approach.

The company uniquely positions itself by emphasizing its specialized team , highlighting their expertise in driving AI innovation.

Enterprise snapshot

This template is designed for large-scale organizations. It effectively showcases your company's scale, capabilities, and market position, making it ideal for enterprises aiming to highlight their industry dominance and innovative solutions.

It uses tiered slides with tabs , effectively catering to different use cases and readers, allowing for a personalized presentation journey.

The presentation features easily editable logo placeholders , offering the flexibility to showcase past clients' logos, enhancing credibility and trust.

The ability to embed a case study directly into the presentation, providing tangible evidence of a company’s impact and success in real-world scenarios.

Corporate spotlight

This template is a concise yet impactful tool for highlighting your company's background, values, capabilities, and accomplishments. It's perfect for businesses wanting to emphasize their unique selling points and industry standing.

A smart Call-to-Action (CTA) that's strategically placed to engage viewers and encourage them to schedule a call directly from the company profile deck.

The fully interactive layout of the presentation invites viewers to actively engage with the content, creating a more immersive and memorable experience.

Data visualization elements transform complex data into easily digestible and visually appealing information, enhancing understanding and retention.

Company introduction

This template is tailored for businesses in the finance and technology sector. It effectively communicates your company's solutions, market challenges, and how you address them, making it ideal for companies looking to establish credibility.

The average reading time on the cover slide sets clear expectations for the audience and reduces bounce rate by almost a quarter .

The use of grayed-out content strategically highlights key information, guiding the viewer's focus to the most important aspects of the presentation.

Running numbers dynamically showcase key achievements and growth metrics, capturing attention instantly.

Corporate profile

This corporate profile emplate offers a succinct yet powerful presentation of your company. Highlight your unique selling points and industry standing, making a strong impression on your audience.

A video on the cover slide immediately sets the tone for the company's innovative approach and boosts engagement by up to 32% .

A perfect balance between image and text placeholders ensures a visually appealing layout that communicates effectively without overwhelming the audience.

A built-in analytics panel allows companies to track viewer engagement and gather valuable insights for future presentations and strategies.

General business overview

This general business overview template is a versatile tool for businesses across various industries. It showcases your company's innovative solutions, market growth, and customer satisfaction, suitable for companies aiming to highlight their market impact and user-centric approach.

The presentation begins with a strong, user-centric message , emphasizing commitment to enhancing user experiences and streamlining operations.

The ability to add testimonials and case studies can enhance credibility and showcase the real-world impact of your company’s solutions.

A library of data visualization elements to highlight the most important growth metrics in an interactive way.

Company insights

This company insights template is perfect for businesses looking to showcase their innovative solutions and market impact. It highlights your company's growth, customer satisfaction, and industry solutions, ideal for companies aiming to illustrate their success and expertise.

It offers the option to integrate dynamic variables , which enables a personalized experience for each viewer to enhance engagement and relevance.

The ability to use an AI assistant for crafting messages and generating images , showcasing a forward-thinking approach in presentation design.

The presentation design allows for the addition of multiple smart CTAs , giving presenters the flexibility to guide viewer interaction and drive specific actions.

Company overview

This template emphasizes your company's innovative solutions, market growth, and customer satisfaction, making it suitable for e-commerce, startups, and large enterprises aiming to demonstrate their user-centric approach and success.

An intuitive editor makes it easy for users to create and customize their presentations.

Thanks to various CRM integrations , you can personalize your deck at scale, allowing for tailored messaging that resonates with each unique audience segment.

The option to extract branding elements directly from the company website, ensuring brand consistency and a cohesive visual identity across the presentation.

Company intro

This template showcases your company's innovative solutions, industry challenges, and the benefits of your services, making it ideal for companies aiming to demonstrate their expertise and capacity for digital transformation and financial empowerment.

Using dynamic variables makes personalization quick and easy while ensuring that 68% more people will read your presentation in full .

The layout of the presentation automatically adapts to any changes made, so you don’t have to worry about ever breaking the design.

The option to make changes even after it has been sent , offering flexibility and control over the messaging and content.

Company presentation

This template is perfect for 'About us' decks or company overviews. It tells the story of your business in a way that engages and resonates with the audience, making it ideal for companies looking to create a compelling narrative about their journey and achievements.

A mobile-responsive design ensures it looks great and functions smoothly on any device, enhancing accessibility and viewer engagement.

The option to embed videos directly into the deck adds a dynamic and interactive element that can effectively convey the company's story and values.

The scroll-based design of the presentation creates a seamless and intuitive user experience, guiding viewers through the content in a natural and engaging way.

How to design a company profile presentation?

Designing a compelling company profile presentation is about more than just listing your achievements and services. It's about creating a narrative that resonates with your audience and showcases your company's unique value.

Here’s how to make your company introduction presentation stand out:

1) Tell your company's story visually

Start with a strong visual narrative. Use images, infographics, and timelines to illustrate your company's journey, achievements, and future goals. This approach helps your audience connect with your story on a deeper level.

2) Incorporate your branding

Ensure your presentation reflects your company's branding. Use your brand colors, logos, and fonts consistently throughout the presentation. This does more than just give a polished look; it really helps hammer home what your brand is all about. Use all the toolstack you need for a hgh-end design, from logo creators to brand color palletes.

3) Use data visualization components

When presenting data, such as market growth, financials, or customer demographics, use charts and graphs. This makes complex information more digestible and engaging.

4) Personalize for different audiences

Tailor your presentation to your audience. Whether it's potential investors, clients, or partners, make sure the content speaks directly to their interests and needs.

Also, thanks to CRM integrations, you can extract information such as first name or company name, and use it to personalize your business profile presentations at scale in just a few clicks.

5) Add interactive elements for engagement

Consider adding interactive elements like clickable links, embedded videos, or animated product demos. This interactivity keeps the audience engaged and makes your presentation more memorable.

6) Prioritize clarity and readability

Organize your content in a way that's easy to follow. Use bullet points, short paragraphs, and clear headings. If you have a lot of information, consider using expandable sections or tabs.

7) End with a strong Call to Action

Conclude your presentation with a clear call to action. Whether it’s inviting questions, scheduling a meeting, or directing them to your website, make it easy for your audience to take the next step.

Interactive company profile presentation templates

Starting from scratch on a company profile presentation can be a real challenge. You need to figure out not only what to say but also how to say it in a way that truly represents your brand.

That's where interactive company profile presentation templates are a lifesaver. They give you a solid foundation with professional designs and layouts, so you can focus on customizing the content to tell your company's unique story.

Grab one and see for yourself.

how to write a company overview presentation

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

how to write a company overview presentation

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Company introduction presentation: A comprehensive guide

Learn how to craft a compelling company introduction presentation that will inform and engage your audience.

Raja Bothra

Building presentations

girl preparing company introduction presentation

Hey there, fellow presenters!

Today, we're diving deep into the art of crafting a remarkable company introduction presentation. You know, the kind that leaves your audience in awe and your competitors wondering how you did it.

Buckle up, because we're about to explore what makes a great company introduction presentation, and we've got some fantastic insights from the pros.

What is a company introduction?

First things first, let's demystify what a company introduction is all about. A company introduction is your golden ticket to make a lasting impression on potential clients, investors, or partners. It's like your business's first handshake, and we all know the importance of a firm handshake, right?

A company introduction presentation is more than just words on slides. It's your opportunity to showcase your brand, values, and offerings in a way that's both engaging and memorable. Think of it as your business's elevator pitch, but with visual flair.

Purpose of a company introduction presentation

So, why do we need company introduction presentations, you ask?

Well, here's the scoop: they serve a myriad of purposes, and each one is crucial for your business's success.

  • Setting the stage : Your company intro presentation sets the stage for future interactions. It's your chance to pique the interest of potential clients and create a solid foundation for further discussions.
  • Building trust : Trust is the foundation of any successful business relationship. A well-crafted presentation can establish your authority and credibility in your industry.
  • Conveying your brand : Your brand is your business's identity, and your presentation is the canvas to paint it on. Consistent branding across slides helps your audience remember you.
  • Highlighting key information : Whether it's your company's timeline, product lineup, or core values, a presentation lets you showcase essential information in a digestible format.
  • Engaging your audience : In the digital age, attention spans are shorter than ever. A captivating presentation keeps your audience hooked from the first slide to the last.

How to structure an effective company introduction presentation

Now that we've covered the why, let's delve into the how. Crafting an effective company introduction presentation requires careful planning and structure. Here's a breakdown of how to do it right:

1. Start with a bang : Your opening slide should grab your audience's attention immediately. Think bold visuals, intriguing statistics, or a thought-provoking question.

2. Introduce your company : This is where you shine. Talk about your company's history, mission, and what sets you apart from the competition. Here, you can utilize a introduction template to make your slides visually stunning.

3. Timeline of success : A timeline slide can visually narrate your company's journey. Highlight milestones, achievements, and growth points.

4. Product or service showcase : Use slides to showcase your products or services. High-quality graphics can make your offerings more enticing.

5. Testimonials that wow : Inserting customer testimonials adds an extra layer of trust. Share what your satisfied clients have to say about your business.

6. Presenting your team : Introduce the faces behind your company. Highlight key team members and their roles.

7. Company values and philosophy : Let your audience know what your company stands for. Share your core values and business philosophy.

8. Vision and mission : Outline your company's vision for the future and the mission you're on. A world map graphic can help illustrate your global aspirations.

Do’s and don'ts on a company introduction presentation

While we're on the subject, let's talk about some do's and don'ts when creating your company intro presentation:

  • Be concise : Keep it succinct and to the point. No one likes information overload.
  • Use high-quality visuals : Invest in powerful graphics to make your presentation visually appealing.
  • Engage your audience : Ask questions, encourage participation, and maintain eye contact (even in virtual presentations) to build rapport.

Don'ts:

  • Don't overwhelm : Avoid cluttered slides and too much text. Less is often more.
  • Steer clear of jargon : Speak your audience's language, not industry jargon.
  • Don't rush : Take your time. A rushed presentation can leave a poor impression.

Summarizing key takeaways

  • Purpose : A company introduction presentation is your chance to impress potential clients, build trust, convey your brand, share important information, and keep your audience engaged.
  • Structure : Start strong, introduce your company, showcase milestones, present products/services, include testimonials, introduce your team, share values and mission.
  • Do's : Keep it concise, use quality visuals, engage your audience.
  • Don'ts : Avoid clutter, industry jargon, and rushing through your presentation.

1. What is a company introduction presentation, and how can it benefit my business?

A company introduction presentation, often created using Prezent, google slides, or powerpoint templates, offers an overview of your company's profile, products, and services. It serves as a powerful tool to introduce your business to potential customers and stakeholders, helping you establish trust and credibility. By using professionally designed presentation templates for powerpoint, you can create a visually appealing and easy-to-understand overview of your company's philosophy, goals, and objectives.

2. How do I create a compelling company overview presentation?

To write an effective company overview presentation, start with a company profile powerpoint template to maintain a consistent look. Begin by briefly describing your company's name, history, and organizational goals. Use graphs and team slides to showcase key milestones and your team's executive profiles. Ensure that your presentation design is of the highest quality to captivate your target audience, which could include potential customers, investors, or even job seekers.

3. What should be included in a successful company introduction presentation for a startup?

When introducing a startup, a company introduction presentation should cover the company's profile, its products and services, and the roadmap for future growth. Using simple language and storytelling techniques, you can differentiate your startup and engage potential investors and stakeholders effectively. Also, don't forget to ask your audience for feedback and pay attention to body language cues to gauge their interest.

4. Are there any tips for creating a company profile powerpoint presentation that stands out?

Yes, there are tips for creating a powerful company profile presentation. Firstly, customize presentation templates to align with your brand. Secondly, focus on creating a complete company presentation that includes not just your company's history but also its philosophy and objectives. Additionally, explore more articles on how to make a good presentation, as these resources can offer valuable insights into creating a compelling slideshow.

5. How can a company introduction presentation help me communicate my business's goals and objectives effectively?

A professionally designed company introduction presentation is a valuable tool to tell your audience where your company is going and what it aims to achieve. By using a company overview template, you can succinctly present your organizational goals and objectives, making it easy for potential customers, investors, and stakeholders to understand your company's vision. This type of presentation is also helpful for differentiating your business and building trust with potential customers and partners.

Create your company introduction presentation with prezent

Prezent offers a wide array of brand-approved templates and designs, ensuring that your presentation has a polished and cohesive look that aligns with your company's image. It assists in content creation with a selection of over 50 storylines and guides, helping you craft engaging and impactful messages.

One of the most significant advantages is the substantial time savings Prezent offers, allowing you to create your presentation up to 70% faster than traditional methods. Additionally, Prezent facilitates collaboration among team members, even if they are located in different places, through real-time sharing and collaborative features.

Furthermore, Prezent ensures strict compliance with your company's brand guidelines, maintaining consistency and professionalism throughout your presentation. Lastly, for those with tight deadlines, Prezent provides an overnight presentation service, delivering a polished presentation to your inbox by the next business day.

Now, go out there and knock their socks off with your next company introduction presentation!

Try our free trial or book a demo today! ‍

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10 Slides you should have in your company profile

  • Presentation design

Featured image for “10 Slides you should have in your company profile”

Creating a business presentation from scratch is never an easy task – you always have to consider and start from the type of presentation you’d need, the goals you want to achieve through it, your audience’s profile, needs and expectations, and the context of the presentation (how and where it’s going to be delivered and how much time will you have).

But when you have a guideline of how to figure out these elements and what you should include in your business presentation, then it all starts to make sense. That’s why we decided to put together several guides and how-tos on the most common business presentations out there. We started our series with the slides you should have in your pitch deck , followed by what to add in your sales deck and now in this article, we want to cover another very common type of presentation: the company profile.

We started this series with the structure for a pitch deck, followed by a sales presentation and now a company profile.

https://visualhackers.com/blog/10-slides-you-need-to-have-in-your-startup-pitch-deck/

https://visualhackers.com/blog/10-slides-you-should-have-in-your-sales-presentation/

What is a company profile and when & where to use it?

Company profiles are presentations made to be used in introduction emails, to introduce your company before getting to specifics. You won’t need to actually present it, so make it explicit and easy to understand. 

Compared to a live presentation, where your focus is on the audience, in a company profile it is ok to talk about you. The reader’s purpose is to get to know you. 

A company profile is essential, from a startup to any major company

It is what most of your future partners and clients will see for the first time. What impression do you want to make? 

It happens for a lot of companies to get so involved in making the company profile that they forget for who is actually made. Putting in all the information about you will make it boring for the reader and at the same time won’t leave any mystery about you. 

As the Business Dictionary would define it: 

A company profile is a concise description which, among other items of information, includes  firm’s history, number and quality of its human, financial, and physical resources, organizational and management structure, past, current and anticipated performance, and its reputation, and the standing of its goods or services.

But let’s not get wrapped around a definition and see how we can make a unique profile. Even if it’s your company profile, we recommend you to focus on how your company helps your customers. 

It can also take many forms, some companies have it in a word document, others in a brochure, or as a presentation. We will talk about the 10 elements any company profile should have:

1. Mission statement/vision 

This is the moment where you tell customers what drives you to do what you do. Continue with your mission and what are the values the brand stands for. Without knowing all the details about your products, they judge you by your values and your vision. 

What does your company aspire to achieve? 

You probably know the mission’s company, as it is part of your brand identity. With it, or with some additional information, also cover here details as who are your primary customers and where are your operations active.  

how to write a company overview presentation

2. Brief history of the company 

A very simple way to tell your history is with a timeline slide. This way you can put all the steps that got you to the present in a visual way that is easy to understand. For the important one you can always add a short paragraph.

Keep in mind that you should include both ups and downs from your company. Show your readers that you have been through difficult moments, but you overcame them. 

how to write a company overview presentation

3. Overview of the solution

Spark some curiosity. Before getting into more details about each product/service you have, do an overview of the solution you are offering. Talk about what problem your solution tackles and how it does that.

You can also walk the reader through the process of creating this solution, what were your drivers and aspirations. This slide is meant to paint the big picture of your work.

how to write a company overview presentation

4. Development & Growth 

Hit me some numbers. Use real facts and data to show the difference between where you started, where you are now and where the company is going. Based on the internal data make a connection with external factors. They will be of much more interest for the reader, and at the same time will be explained by your work.

Tell stories of how much effort all the company did to grow. It’s up to you if you want to share struggles your company faced or specific actions of improving.

how to write a company overview presentation

5. Detailed Products & Services

If your company has only a few products/services you can present them individually. Each product/service needs to be described from a technical point of view ( specific characteristics ) and from a customer point of view ( how can it be used/ for what it is used ). 

In case there are too many products/services and it will take a lot of space to write about all, put them in categories. Under each category make a list of the products that it includes and add a general description. 

It would be very helpful for your potential client and also for you if you add pricing and offers for the products/services. This will save time and you will continue discussion with those who are interested even after seeing the pricing.

how to write a company overview presentation

6. Industry recognition/position

Let your reader know what your position is in the market. Include details about market size, your contribution to the market and what is the course of the industry. Don’t forget to differentiate yourself from other players in the market. 

Even better, if you have received any recognitions or awards don’t be shy to mention them. Your readers will trust your company more if they see you have been acknowledged by specialized institutions. 

how to write a company overview presentation

7. Client portfolio & Testimonials

Show your potential partner/customer with whom you have already worked. Having testimonials form the biggest clients will bring value to your brand. Try to get a quote from a well known person in that organization or from an authoritative one.  

Real feedback will strengthen your image without being too promotional. And is more credible as it comes from an external source.

how to write a company overview presentation

8. Case studies

A very good way to showcase your work is with a case study. This means that you take a client that you worked with and start explaining how you worked together, what were the challenges, how you handled them, what was your approach and what were the results.

This is the process from the first talk until the end of the collaboration. Focus on the relevant aspects that showcase your solution and your communication during the collaboration. It is also helpful to have feedback from the client here. 

how to write a company overview presentation

9. Team & Departments

Who are the people behind the company? 

In a startup it may be easier to present every member of the team, their background and area of expertise and it is also more important. A strong team sends a clear message, that you are ready for business.

For a bigger company having only the ones in leadership won’t be as meaningful. They must appear in the company profile together with the departments of the company. You want to transmit the image of a united company where every employee has its contribution.

how to write a company overview presentation

10. Call to Action & Contact

A must have in your company profile is a simple push toward the next step. If the reader doesn’t know exactly what to do when they finish going through the document give them a few ideas, like:

“For more information contact us”, “Let’s schedule a call to talk more”.

In the end put the contact info where you can be found, address, email, telephone number. You can also have more contact persons for different situations. This will make it easier for the reader and will shorten the contacting process. 

how to write a company overview presentation

Company profiles can get very formal and have a lot of pages, the difference is that you can make it more interactive. Use creativity and put yourself in the customer shoes to see what they would be interested to see. May it be in a word document form or a presentation format do the best to personalize it and add your colors to it (metaphorically and literally).

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Home PowerPoint Templates Company Overview

Company Overview Slides for Presentations

Download Company Overview slides for PowerPoint presentations. The templates under this section are slides that can be used to prepare compelling Business Plans and Company profile presentations describing your business, the team and the unique value proposition.

Featured Templates

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Professional Company Profile PowerPoint Template

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One Pager Company Profile PowerPoint Template

Cover Image for Company Profile Presentation

Global Company Profile PowerPoint Template

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Introduce Company Profile PowerPoint Template

Latest templates.

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Pastel Green Business Presentation Theme

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Black & Red Business Pitch Deck Template for PowerPoint

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SEO Consulting PowerPoint Template

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Creative Business Presentation Template

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Geometric Business Presentation Template

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Business Executive Presentation Template

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Modern Hexagon Pitch Deck PowerPoint Template

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Corporate Overview Slide Deck Template

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Thin Panels Business Presentation Template

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Sponsorship Pitch Deck PowerPoint Template

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Kaleidoscope Company Profile PowerPoint Template

how to write a company overview presentation

Company Profile Infographic Template for PowerPoint

A company overview is an essential part of a business plan. In a PowerPoint presentation, the company overview slide represents the central information about the company, normally identified as Who we are, and Our services, but sometimes also referred as Our Company Summary slide or Executive Summary slide.

Company overview slides can be part of business plan presentations and presentation designs containing Company Profile information.

The company overview includes the most important points about your company, which may include History, Management team, the location, Mission statement but also the Legal structure and org chart.

Usually, it appears after the executive summary slides in a Business Plan PowerPoint presentation, but the exact order can vary from presentation to presentation.

When presenting the company information to people or stakeholders outside of your company, the company overview slide represents an important slide of your PowerPoint presentation where you can introduce yourself and introduce your business to potential stakeholders, clients, or actors.

How to prepare an Effective Company Overview slide?

Our PowerPoint templates can help to prepare effective company overview slides with a good look and feel. However, when designing a PowerPoint presentation, it is important to describe the company information accurately.

Imagine that you are part of the audience, and looking a PowerPoint presentation that a presenter is delivering to you. If you don’t know about the business plan document or the business that is behind, an effective company overview slide is such slide that will help you to grab the overall idea of the company and understand who they are. When planning a good company overview slide, put in the shoes of the stakeholders or audience and understand what are the takeaways you want they to remember about you and your company.

A good idea to prepare a company overview slide is to focus on the highlights. And instead of using bullet points, include the main points, which may include the Founder and Company owner, but also the locations where the business is serving customers (for this purpose, representing a world map or a country map is good).

Then, list the team members and present your product or service, and why it is unique (through a Unique Selling proposition slide which can suppor tthis part). Think of this company overview slide as the: who, what, when, where, and why of your business.

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how to write a company overview presentation

How To Write A Presentation 101 | Step-by-Step Guides with Best Examples | 2024 Reveals

How To Write A Presentation 101 | Step-by-Step Guides with Best Examples | 2024 Reveals

Jane Ng • 05 Apr 2024 • 8 min read

Is it difficult to start of presentation? You’re standing before a room full of eager listeners, ready to share your knowledge and captivate their attention. But where do you begin? How do you structure your ideas and convey them effectively?

Take a deep breath, and fear not! In this article, we’ll provide a road map on how to write a presentation covering everything from crafting a script to creating an engaging introduction.

So, let’s dive in!

Table of Contents

What is a presentation , what should be in a powerful presentation.

  • How To Write A Presentation Script
  • How to Write A Presentation Introduction 

Key Takeaways

Tips for better presentation.

  • How to start a presentation
  • How to introduce yourself

Alternative Text

Start in seconds.

Get free templates for your next interactive presentation. Sign up for free and take what you want from the template library!

Presentations are all about connecting with your audience. 

Presenting is a fantastic way to share information, ideas, or arguments with your audience. Think of it as a structured approach to effectively convey your message. And you’ve got options such as slideshows, speeches, demos, videos, and even multimedia presentations!

The purpose of a presentation can vary depending on the situation and what the presenter wants to achieve. 

  • In the business world, presentations are commonly used to pitch proposals, share reports, or make sales pitches. 
  • In educational settings, presentations are a go-to for teaching or delivering engaging lectures. 
  • For conferences, seminars, and public events—presentations are perfect for dishing out information, inspiring folks, or even persuading the audience.

That sounds brilliant. But, how to write a presentation?

How To Write A Presentation

How To Write A Presentation? What should be in a powerful presentation? A great presentation encompasses several key elements to captivate your audience and effectively convey your message. Here’s what you should consider including in a winning presentation:

  • Clear and Engaging Introduction: Start your presentation with a bang! Hook your audience’s attention right from the beginning by using a captivating story, a surprising fact, a thought-provoking question, or a powerful quote. Clearly state the purpose of your presentation and establish a connection with your listeners.
  • Well-Structured Content: Organize your content logically and coherently. Divide your presentation into sections or main points and provide smooth transitions between them. Each section should flow seamlessly into the next, creating a cohesive narrative. Use clear headings and subheadings to guide your audience through the presentation.
  • Compelling Visuals: Incorporate visual aids, such as images, graphs, or videos, to enhance your presentation. Make sure your visuals are visually appealing, relevant, and easy to understand. Use a clean and uncluttered design with legible fonts and appropriate color schemes. 
  • Engaging Delivery: Pay attention to your delivery style and body language. You should maintain eye contact with your audience, use gestures to emphasize key points, and vary your tone of voice to keep the presentation dynamic. 
  • Clear and Memorable Conclusion: Leave your audience with a lasting impression by providing a strong closing statement, a call to action, or a thought-provoking question. Make sure your conclusion ties back to your introduction and reinforces the core message of your presentation.

how to write a company overview presentation

How To Write A Presentation Script (With Examples)

To successfully convey your message to your audience, you must carefully craft and organize your presentation script. Here are steps on how to write a presentation script: 

1/ Understand Your Purpose and Audience

  • Clarify the purpose of your presentation. Are you informing, persuading, or entertaining?
  • Identify your target audience and their knowledge level, interests, and expectations.
  • Define what presentation format you want to use

2/ Outline the Structure of Your Presentation

Strong opening.

Start with an engaging opening that grabs the audience’s attention and introduces your topic. Some types of openings you can use are: 

  • Start with a Thought-Provoking Question: “Have you ever…?”
  • Begin with a Surprising Fact or Statistic: “Did you know that….?”
  • Use a Powerful Quote: “As Maya Angelou once said,….”
  • Tell a Compelling Story : “Picture this: You’re standing at….”
  • Start with a Bold Statement: “In the fast-paced digital age….”

Main Points

Clearly state your main points or key ideas that you will discuss throughout the presentation.

  • Clearly State the Purpose and Main Points: Example: “In this presentation, we will delve into three key areas. First,… Next,… Finally,…. we’ll discuss….”
  • Provide Background and Context: Example: “Before we dive into the details, let’s understand the basics of…..”
  • Present Supporting Information and Examples: Example: “To illustrate…., let’s look at an example. In,…..”
  • Address Counterarguments or Potential Concerns: Example: “While…, we must also consider… .”
  • Recap Key Points and Transition to the Next Section: Example: “To summarize, we’ve… Now, let’s shift our focus to…”

Remember to organize your content logically and coherently, ensuring smooth transitions between sections.

You can conclude with a strong closing statement summarizing your main points and leaving a lasting impression. Example: “As we conclude our presentation, it’s clear that… By…., we can….”

3/ Craft Clear and Concise Sentences

Once you’ve outlined your presentation, you need to edit your sentences. Use clear and straightforward language to ensure your message is easily understood.

Alternatively, you can break down complex ideas into simpler concepts and provide clear explanations or examples to aid comprehension.

4/ Use Visual Aids and Supporting Materials

Use supporting materials such as statistics, research findings, or real-life examples to back up your points and make them more compelling. 

  • Example: “As you can see from this graph,… This demonstrates….”

5/ Include Engagement Techniques

Incorporate interactive elements to engage your audience, such as Q&A sessions , conducting live polls, or encouraging participation. You can also spin more funs into group, by randomly dividing people into different groups to get more diverse feedbacks!

6/ Rehearse and Revise

  • Practice delivering your presentation script to familiarize yourself with the content and improve your delivery.
  • Revise and edit your script as needed, removing any unnecessary information or repetitions.

7/ Seek Feedback

You can share your script or deliver a practice presentation to a trusted friend, colleague, or mentor to gather feedback on your script and make adjustments accordingly.

More on Script Presentation

how to write a company overview presentation

How to Write A Presentation Introduction with Examples

How to write presentations that are engaging and visually appealing? Looking for introduction ideas for the presentation? As mentioned earlier, once you have completed your script, it’s crucial to focus on editing and refining the most critical element—the opening of your presentation – the section that determines whether you can captivate and retain your audience’s attention right from the start. 

Here is a guide on how to craft an opening that grabs your audience’s attention from the very first minute: 

1/ Start with a Hook

To begin, you can choose from five different openings mentioned in the script based on your desired purpose and content. Alternatively, you can opt for the approach that resonates with you the most, and instills your confidence. Remember, the key is to choose a starting point that aligns with your objectives and allows you to deliver your message effectively.

2/ Establish Relevance and Context

Then you should establish the topic of your presentation and explain why it is important or relevant to your audience. Connect the topic to their interests, challenges, or aspirations to create a sense of relevance.

3/ State the Purpose

Clearly articulate the purpose or goal of your presentation. Let the audience know what they can expect to gain or achieve by listening to your presentation.

4/ Preview Your Main Points

Give a brief overview of the main points or sections you will cover in your presentation. It helps the audience understand the structure and flow of your presentation and creates anticipation.

5/ Establish Credibility

Share your expertise or credentials related to the topic to build trust with the audience, such as a brief personal story, relevant experience, or mentioning your professional background.

6/ Engage Emotionally

Connect emotional levels with your audience by appealing to their aspirations, fears, desires, or values. They help create a deeper connection and engagement from the very beginning.

Make sure your introduction is concise and to the point. Avoid unnecessary details or lengthy explanations. Aim for clarity and brevity to maintain the audience’s attention.

For example, Topic: Work-life balance

“Good morning, everyone! Can you imagine waking up each day feeling energized and ready to conquer both your personal and professional pursuits? Well, that’s exactly what we’ll explore today – the wonderful world of work-life balance. In a fast-paced society where work seems to consume every waking hour, it’s vital to find that spot where our careers and personal lives harmoniously coexist. Throughout this presentation, we’ll dive into practical strategies that help us achieve that coveted balance, boost productivity, and nurture our overall well-being. 

But before we dive in, let me share a bit about my journey. As a working professional and a passionate advocate for work-life balance, I have spent years researching and implementing strategies that have transformed my own life. I am excited to share my knowledge and experiences with all of you today, with the hope of inspiring positive change and creating a more fulfilling work-life balance for everyone in this room. So, let’s get started!”

🎉 Check out: How to Start a Presentation?

how to write a company overview presentation

Whether you’re a seasoned speaker or new to the stage, understanding how to write a presentation that conveys your message effectively is a valuable skill. By following the steps in this guide, you can become a captivating presenter and make your mark in every presentation you deliver.

Additionally, AhaSlides can significantly enhance your presentation’s impact. With AhaSlides, you can use live polls , quizzes , and word cloud to turn your presentation into an engaging and interactive experience. Let’s take a moment to explore our vast template library !

Frequently Asked Questions

How to write a presentation step by step .

You can refer to our step-by-step guide on How To Write A Presentation Script: Understand Your Purpose and Audience Outline the Structure of Your Presentation Craft Clear and Concise Sentences Use Visual Aids and Supporting Material Include Engagement Techniques Rehearse and Revise Seek Feedback

How do you start a presentation? 

You can start with an engaging opening that grabs the audience’s attention and introduces your topic. Consider using one of the following approaches: Start with a Thought-Provoking Question: “Have you ever…?” Begin with a Surprising Fact or Statistic: “Did you know that….?” Use a Powerful Quote: “As Maya Angelou once said,….” Tell a Compelling Story : “Picture this: You’re standing at….” Start with a Bold Statement: “In the fast-paced digital age….”

What are the five parts of a presentation?

When it comes to presentation writing, a typical presentation consists of the following five parts: Introduction: Capturing the audience’s attention, introducing yourself, stating the purpose, and providing an overview. Main Body: Presenting main points, evidence, examples, and arguments. Visual Aids: Using visuals to enhance understanding and engage the audience. Conclusion: Summarizing main points, restating key message, and leaving a memorable takeaway or call to action. Q&A or Discussion: Optional part for addressing questions and encouraging audience participation.

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What It Takes to Give a Great Presentation

  • Carmine Gallo

how to write a company overview presentation

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

how to write a company overview presentation

  • Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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10 Creative Company Profile Examples to Inspire You [Templates]

Erica Santiago

Published: November 28, 2023

As a content creator , I know brand identity is everything. My audience wants to know what makes me different, why I create content, why they should trust the information I put out, and why I might promote a product or service.

A woman contemplates creating a company profile

The same is true for companies. In addition to the information above, people who find your company online want to know about your mission, vision, and how you can help them solve their problems.

The best way to convey all this and establish a solid brand identity is to do what I did with my own website — create a profile . In my case, it's a creator profile , but for you, it'd be a company profile.

Free Download: 6 Customizable Company Profile Templates

Not sure what a company profile is or how to create one? Don't worry — I got you covered with a breakdown of everything you need to know about building a company profile.

  • What a Company Profile is
  • How to Write a Company Profile

Company Overview Template

Company profile examples.

  • Company Description Examples

Company Profile Templates

What is a company profile.

A company profile introduces a business's mission, goals, vision, and history. In most cases, a profile includes an 'About Us' section that narrates how the company was founded and its whys, and a section that introduces leadership team members.

A company profile serves multiple purposes, but two of its primary goals are to connect with customers and attract investors for funding opportunities.

Why Company Profiles Are Important

As you can see on my profile, company profiles go beyond a regular About page. My profile details how I started, why I create content, and my journey to finally starting the blog.

A simple About page would typically only include a brief overview of who the company is and a point of contact.

how to write a company overview presentation

Free Company Profile Templates

Outline your company profile in one simple, shareable plan.

  • Summarize your company
  • Dive into your history
  • Introduce your team
  • Highlight achievements

You're all set!

Click this link to access this resource at any time.

Your company profile would show your company's beginnings and why you continue to serve customers. Essentially, it humanizes your brand. Additionally, a company profile:

1. Differentiates Your Brand

According to my profile, my brand‘s story started with my sister’s Sailor Moon VHS tapes. Those tapes eventually led me to create content centered around anime and different “nerdy” entertainment aspects.

My brand's story is unlike any other, and the same goes for yours. No two companies have the same founding story or reason for existing.

Your history and values are integral parts of your brand positioning strategy, and a company profile is where you can mention this information without feeling like you‘re talking someone’s ear off.

2. Can Justify a Higher Price Point.

A company profile is a perfect opportunity to show the work that goes on behind the scenes, thus justifying why your prices may be higher than others in your industry.

For example, luxury fashion house Prada's company profile emphasizes the company uses raw materials that are meticulously sourced and exclusively produced for the fashion house.

This creates a sense that you're paying more for higher-quality items. It also explains why I can never afford them.

3. Builds Your Reputation.

My content creator profile emphasizes that I‘ve been an anime fan since childhood and shows how I developed my skills for years as a journalist. My audience knows I’m an experienced creator who also happens to be a total nerd.

My audience trusts I‘ll provide quality content rooted in my passion for the medium. It’s a reputation I hold dearly.

Think about what you want your company's reputation to be. Is your company the one that started as a small family-owned shop that grew into a billion-dollar enterprise? Or is it a company that upholds sustainability and puts ethics at the forefront of its brand?

You can build your reputation through marketing, service, and sales campaigns, but it all begins with a well-curated profile.

How to Write a Company Profile in 11 Steps

  • Start with a company profile template.
  • State the purpose of the company profile.
  • Decide on your company profile design.
  • Tell your story & be authentic.
  • Add your company's mission statement.
  • Write your company's history.
  • Describe the products and services you offer.
  • Name the awards your company has received.
  • Add your customer's testimonials.
  • Include a call to action.
  • Add your company's contact information.

You didn‘t think I’d tell you what a company profile is and not tell you how to write one, did you? Have no fear, here are 11 steps to guide you on how to write your company profile.

1. Start with a company profile template.

how to write a company overview presentation

The asterisk implies, "If you have a body, you are an athlete.” As you scroll, you'll see information on its internal diversity and inclusion initiative, global community impact, and sustainable business program, with very little mention of its products.

Nike's company profile portrays a larger, grander vision, compelling an audience to believe in its brand before purchasing a product.

6. Seattle Cider

Seattle Cider Company Profile

It’s a great example of how to quickly and succinctly convey your message to site visitors.

The Cru Company Profile

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Outline your company profile in one simple, shareable PowerPoint or Google Slides plan.

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How to Structure your Presentation, with Examples

August 3, 2018 - Dom Barnard

For many people the thought of delivering a presentation is a daunting task and brings about a  great deal of nerves . However, if you take some time to understand how effective presentations are structured and then apply this structure to your own presentation, you’ll appear much more confident and relaxed.

Here is our complete guide for structuring your presentation, with examples at the end of the article to demonstrate these points.

Why is structuring a presentation so important?

If you’ve ever sat through a great presentation, you’ll have left feeling either inspired or informed on a given topic. This isn’t because the speaker was the most knowledgeable or motivating person in the world. Instead, it’s because they know how to structure presentations – they have crafted their message in a logical and simple way that has allowed the audience can keep up with them and take away key messages.

Research has supported this, with studies showing that audiences retain structured information  40% more accurately  than unstructured information.

In fact, not only is structuring a presentation important for the benefit of the audience’s understanding, it’s also important for you as the speaker. A good structure helps you remain calm, stay on topic, and avoid any awkward silences.

What will affect your presentation structure?

Generally speaking, there is a natural flow that any decent presentation will follow which we will go into shortly. However, you should be aware that all presentation structures will be different in their own unique way and this will be due to a number of factors, including:

  • Whether you need to deliver any demonstrations
  • How  knowledgeable the audience  already is on the given subject
  • How much interaction you want from the audience
  • Any time constraints there are for your talk
  • What setting you are in
  • Your ability to use any kinds of visual assistance

Before choosing the presentation’s structure answer these questions first:

  • What is your presentation’s aim?
  • Who are the audience?
  • What are the main points your audience should remember afterwards?

When reading the points below, think critically about what things may cause your presentation structure to be slightly different. You can add in certain elements and add more focus to certain moments if that works better for your speech.

Good presentation structure is important for a presentation

What is the typical presentation structure?

This is the usual flow of a presentation, which covers all the vital sections and is a good starting point for yours. It allows your audience to easily follow along and sets out a solid structure you can add your content to.

1. Greet the audience and introduce yourself

Before you start delivering your talk, introduce yourself to the audience and clarify who you are and your relevant expertise. This does not need to be long or incredibly detailed, but will help build an immediate relationship between you and the audience. It gives you the chance to briefly clarify your expertise and why you are worth listening to. This will help establish your ethos so the audience will trust you more and think you’re credible.

Read our tips on  How to Start a Presentation Effectively

2. Introduction

In the introduction you need to explain the subject and purpose of your presentation whilst gaining the audience’s interest and confidence. It’s sometimes helpful to think of your introduction as funnel-shaped to help filter down your topic:

  • Introduce your general topic
  • Explain your topic area
  • State the issues/challenges in this area you will be exploring
  • State your presentation’s purpose – this is the basis of your presentation so ensure that you provide a statement explaining how the topic will be treated, for example, “I will argue that…” or maybe you will “compare”, “analyse”, “evaluate”, “describe” etc.
  • Provide a statement of what you’re hoping the outcome of the presentation will be, for example, “I’m hoping this will be provide you with…”
  • Show a preview of the organisation of your presentation

In this section also explain:

  • The length of the talk.
  • Signal whether you want audience interaction – some presenters prefer the audience to ask questions throughout whereas others allocate a specific section for this.
  • If it applies, inform the audience whether to take notes or whether you will be providing handouts.

The way you structure your introduction can depend on the amount of time you have been given to present: a  sales pitch  may consist of a quick presentation so you may begin with your conclusion and then provide the evidence. Conversely, a speaker presenting their idea for change in the world would be better suited to start with the evidence and then conclude what this means for the audience.

Keep in mind that the main aim of the introduction is to grab the audience’s attention and connect with them.

3. The main body of your talk

The main body of your talk needs to meet the promises you made in the introduction. Depending on the nature of your presentation, clearly segment the different topics you will be discussing, and then work your way through them one at a time – it’s important for everything to be organised logically for the audience to fully understand. There are many different ways to organise your main points, such as, by priority, theme, chronologically etc.

  • Main points should be addressed one by one with supporting evidence and examples.
  • Before moving on to the next point you should provide a mini-summary.
  • Links should be clearly stated between ideas and you must make it clear when you’re moving onto the next point.
  • Allow time for people to take relevant notes and stick to the topics you have prepared beforehand rather than straying too far off topic.

When planning your presentation write a list of main points you want to make and ask yourself “What I am telling the audience? What should they understand from this?” refining your answers this way will help you produce clear messages.

4. Conclusion

In presentations the conclusion is frequently underdeveloped and lacks purpose which is a shame as it’s the best place to reinforce your messages. Typically, your presentation has a specific goal – that could be to convert a number of the audience members into customers, lead to a certain number of enquiries to make people knowledgeable on specific key points, or to motivate them towards a shared goal.

Regardless of what that goal is, be sure to summarise your main points and their implications. This clarifies the overall purpose of your talk and reinforces your reason for being there.

Follow these steps:

  • Signal that it’s nearly the end of your presentation, for example, “As we wrap up/as we wind down the talk…”
  • Restate the topic and purpose of your presentation – “In this speech I wanted to compare…”
  • Summarise the main points, including their implications and conclusions
  • Indicate what is next/a call to action/a thought-provoking takeaway
  • Move on to the last section

5. Thank the audience and invite questions

Conclude your talk by thanking the audience for their time and invite them to  ask any questions  they may have. As mentioned earlier, personal circumstances will affect the structure of your presentation.

Many presenters prefer to make the Q&A session the key part of their talk and try to speed through the main body of the presentation. This is totally fine, but it is still best to focus on delivering some sort of initial presentation to set the tone and topics for discussion in the Q&A.

Questions being asked after a presentation

Other common presentation structures

The above was a description of a basic presentation, here are some more specific presentation layouts:

Demonstration

Use the demonstration structure when you have something useful to show. This is usually used when you want to show how a product works. Steve Jobs frequently used this technique in his presentations.

  • Explain why the product is valuable.
  • Describe why the product is necessary.
  • Explain what problems it can solve for the audience.
  • Demonstrate the product  to support what you’ve been saying.
  • Make suggestions of other things it can do to make the audience curious.

Problem-solution

This structure is particularly useful in persuading the audience.

  • Briefly frame the issue.
  • Go into the issue in detail showing why it ‘s such a problem. Use logos and pathos for this – the logical and emotional appeals.
  • Provide the solution and explain why this would also help the audience.
  • Call to action – something you want the audience to do which is straightforward and pertinent to the solution.

Storytelling

As well as incorporating  stories in your presentation , you can organise your whole presentation as a story. There are lots of different type of story structures you can use – a popular choice is the monomyth – the hero’s journey. In a monomyth, a hero goes on a difficult journey or takes on a challenge – they move from the familiar into the unknown. After facing obstacles and ultimately succeeding the hero returns home, transformed and with newfound wisdom.

Storytelling for Business Success  webinar , where well-know storyteller Javier Bernad shares strategies for crafting compelling narratives.

Another popular choice for using a story to structure your presentation is in media ras (in the middle of thing). In this type of story you launch right into the action by providing a snippet/teaser of what’s happening and then you start explaining the events that led to that event. This is engaging because you’re starting your story at the most exciting part which will make the audience curious – they’ll want to know how you got there.

  • Great storytelling: Examples from Alibaba Founder, Jack Ma

Remaining method

The remaining method structure is good for situations where you’re presenting your perspective on a controversial topic which has split people’s opinions.

  • Go into the issue in detail showing why it’s such a problem – use logos and pathos.
  • Rebut your opponents’ solutions  – explain why their solutions could be useful because the audience will see this as fair and will therefore think you’re trustworthy, and then explain why you think these solutions are not valid.
  • After you’ve presented all the alternatives provide your solution, the remaining solution. This is very persuasive because it looks like the winning idea, especially with the audience believing that you’re fair and trustworthy.

Transitions

When delivering presentations it’s important for your words and ideas to flow so your audience can understand how everything links together and why it’s all relevant. This can be done  using speech transitions  which are words and phrases that allow you to smoothly move from one point to another so that your speech flows and your presentation is unified.

Transitions can be one word, a phrase or a full sentence – there are many different forms, here are some examples:

Moving from the introduction to the first point

Signify to the audience that you will now begin discussing the first main point:

  • Now that you’re aware of the overview, let’s begin with…
  • First, let’s begin with…
  • I will first cover…
  • My first point covers…
  • To get started, let’s look at…

Shifting between similar points

Move from one point to a similar one:

  • In the same way…
  • Likewise…
  • Equally…
  • This is similar to…
  • Similarly…

Internal summaries

Internal summarising consists of summarising before moving on to the next point. You must inform the audience:

  • What part of the presentation you covered – “In the first part of this speech we’ve covered…”
  • What the key points were – “Precisely how…”
  • How this links in with the overall presentation – “So that’s the context…”
  • What you’re moving on to – “Now I’d like to move on to the second part of presentation which looks at…”

Physical movement

You can move your body and your standing location when you transition to another point. The audience find it easier to follow your presentation and movement will increase their interest.

A common technique for incorporating movement into your presentation is to:

  • Start your introduction by standing in the centre of the stage.
  • For your first point you stand on the left side of the stage.
  • You discuss your second point from the centre again.
  • You stand on the right side of the stage for your third point.
  • The conclusion occurs in the centre.

Key slides for your presentation

Slides are a useful tool for most presentations: they can greatly assist in the delivery of your message and help the audience follow along with what you are saying. Key slides include:

  • An intro slide outlining your ideas
  • A  summary slide  with core points to remember
  • High quality image slides to supplement what you are saying

There are some presenters who choose not to use slides at all, though this is more of a rarity. Slides can be a powerful tool if used properly, but the problem is that many fail to do just that. Here are some golden rules to follow when using slides in a presentation:

  • Don’t over fill them  – your slides are there to assist your speech, rather than be the focal point. They should have as little information as possible, to avoid distracting people from your talk.
  • A picture says a thousand words  – instead of filling a slide with text, instead, focus on one or two images or diagrams to help support and explain the point you are discussing at that time.
  • Make them readable  – depending on the size of your audience, some may not be able to see small text or images, so make everything large enough to fill the space.
  • Don’t rush through slides  – give the audience enough time to digest each slide.

Guy Kawasaki, an entrepreneur and author, suggests that slideshows should follow a  10-20-30 rule :

  • There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
  • The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
  • The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

Here are some additional resources for slide design:

  • 7 design tips for effective, beautiful PowerPoint presentations
  • 11 design tips for beautiful presentations
  • 10 tips on how to make slides that communicate your idea

Group Presentations

Group presentations are structured in the same way as presentations with one speaker but usually require more rehearsal and practices.  Clean transitioning between speakers  is very important in producing a presentation that flows well. One way of doing this consists of:

  • Briefly recap on what you covered in your section: “So that was a brief introduction on what health anxiety is and how it can affect somebody”
  • Introduce the next speaker in the team and explain what they will discuss: “Now Elnaz will talk about the prevalence of health anxiety.”
  • Then end by looking at the next speaker, gesturing towards them and saying their name: “Elnaz”.
  • The next speaker should acknowledge this with a quick: “Thank you Joe.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Example of great presentation structure and delivery

Having examples of great presentations will help inspire your own structures, here are a few such examples, each unique and inspiring in their own way.

How Google Works – by Eric Schmidt

This presentation by ex-Google CEO  Eric Schmidt  demonstrates some of the most important lessons he and his team have learnt with regards to working with some of the most talented individuals they hired. The simplistic yet cohesive style of all of the slides is something to be appreciated. They are relatively straightforward, yet add power and clarity to the narrative of the presentation.

Start with why – by Simon Sinek

Since being released in 2009, this presentation has been viewed almost four million times all around the world. The message itself is very powerful, however, it’s not an idea that hasn’t been heard before. What makes this presentation so powerful is the simple message he is getting across, and the straightforward and understandable manner in which he delivers it. Also note that he doesn’t use any slides, just a whiteboard where he creates a simple diagram of his opinion.

The Wisdom of a Third Grade Dropout – by Rick Rigsby

Here’s an example of a presentation given by a relatively unknown individual looking to inspire the next generation of graduates. Rick’s presentation is unique in many ways compared to the two above. Notably, he uses no visual prompts and includes a great deal of humour.

However, what is similar is the structure he uses. He first introduces his message that the wisest man he knew was a third-grade dropout. He then proceeds to deliver his main body of argument, and in the end, concludes with his message. This powerful speech keeps the viewer engaged throughout, through a mixture of heart-warming sentiment, powerful life advice and engaging humour.

As you can see from the examples above, and as it has been expressed throughout, a great presentation structure means analysing the core message of your presentation. Decide on a key message you want to impart the audience with, and then craft an engaging way of delivering it.

By preparing a solid structure, and  practising your talk  beforehand, you can walk into the presentation with confidence and deliver a meaningful message to an interested audience.

It’s important for a presentation to be well-structured so it can have the most impact on your audience. An unstructured presentation can be difficult to follow and even frustrating to listen to. The heart of your speech are your main points supported by evidence and your transitions should assist the movement between points and clarify how everything is linked.

Research suggests that the audience remember the first and last things you say so your introduction and conclusion are vital for reinforcing your points. Essentially, ensure you spend the time structuring your presentation and addressing all of the sections.

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Company Overview Powerpoint Presentation Slides

We are glad to present our customized company overview PowerPoint presentation slides designed by professionals. This company profiling presentation slides help you in demonstrating your company’s review to clients. Our corporate description PPT templates covers corporate profiling, executive summary, organizational structure, companies core value, members profile, team description, companies vision and mission, client description, investment strategy, corporate risk management. It also covers service offerings, competitive landscape, a project showcasing, operational highlights, future projects, companies market share, income statement, client reviews etc. if you are planning to make PowerPoint slides on corporate profiling, business company, company’s characteristics, a start-up company, company snapshot etc., then our corporate profiling presentation will be helpful. Our company summary PPT slides are fully editable so that the you can mold it accordingly. Download this company overview PowerPoint presentation and grab your audience attention. Entrust your thoughts to the care of our Company Overview Powerpoint Presentation Slides. They will prove worthy caretakers.

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Slides are compatible with both the standard and widescreen. We have 100% risk-free presentations. This deck is helpful for business corporate, business investors or any other corporate group, company’s management. PPT’s are compatible with google slides. Premium support to our clients. Complete consist of 65 slides. 100% editable graphics in PowerPoint. The stages in this process are company summary, company overview, executive summary.

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Content of this Powerpoint Presentation

Slide 1 : This slide introduces Company Overview with your company name. Slide 2 : This is an Agenda slide with- Executive Summary, Vision & Mission, Goals & Objectives, Core Values, Company Timeline, Organizational Structure, Geographical Reach. Slide 3 : This slide presents Executive Summary in charts and graphs. Slide 4 : This is Our Vision & Mission slide with text boxes to state. Slide 5 : This is Our Goals & Objectives slide with creative imagery and text boxes. It includes- Business Plan, Programmers for Strategic Objectives, Systems & Solutions, Operation of Solution, Slide 6 : This slide showcases company Core Values which are- Passion, Accountability & Collaboration, Excellence, Integrity, Respect. Slide 7 : This slide also shows company Core Values in a circular image form. Slide 8 : This is Company Timeline slide to state company growth, milestones etc. Slide 9 : This slide presents Our Team with name and designation to fill. Slide 10 : This slide also presents Our Team specifications, information etc. Slide 11 : This slide showcases Organizational Structure in a flow chart form with text boxes. Slide 12 : This slide also shows company Organizational Structure with name and designation. Slide 13 : This slide presents Member Profile with name, designation, personal skills etc. Slide 14 : This is Geographical Reach slide on a world map image to show growth, presence etc. Slide 15 : This slide showcases Our Services with their respective icons. These include- Graphic Design Services, Web Development Services, Web Design Services. Slide 16 : This slide also showcases Our Services which are- Marketing & Analytics, Digital Care Package, Digital Advertising, Security & Maintenance. Slide 17 : This is Mobile App Showcase slide with imagery. It shows- GPS Ability, Clean Coding, E-Commerce Ability, Users Friendly. Slide 18 : This is Design Section Work slide which involves- Sketching, Improve Design, Final Output, Brainstorm, Time & Schedule, Concept. Slide 19 : This slide shows How We Do E-commerce which involves- Web Development, Database MYSQL, Online Payment, Finance App. Slide 20 : This slide displays Export Analysis on a world map image. Slide 21 : This is New Project Showcase slide with icons and imagery. Slide 22 : This is Some Quick Facts slide with Customers in 2014, Sales Growth in 2015 and Staff Works Weekly as examples. State your own facts here. Slide 23 : This slide showcases Social Media Facts with their respective icons. Slide 24 : This slide states Online Marketing Process in terms of- Build, Create, Track, Send Emails. Slide 25 : This slide showcases Future Projects in a timeline form. Slide 26 : This is Our Market Share slide in a pie chart/ graph form. Slide 27 : This slide shows Our Major Markets on a world map image. Slide 28 : This is Competitive Landscape slide with respect to Product and Competitors. Slide 29 : This is Classification - Market Attractiveness & Market Share slide in a matrix. Slide 30 : This slide showcases Competitor Revenue & Profit in a bar chart/ graph form. Slide 31 : This slide also presents Competitor Revenue & Profit in a circular image form. Slide 32 : This is an Income Statement - Graphical Representation slide in a bar chart/ graph showing- Revenue, Operating Profit, Cogs, Net Profit. Slide 33 : This slide presents Income Statement - KPIs in a tabular form. Slide 34 : This slide presents Balance Sheet - Graphical Representation of- Current Assets, Total Assets, Current Liabilities, Total Liabilities. Slide 35 : This slide shows the Balance Sheet - KPIs. Slide 36 : This slide states company Key Financial Ratios. Slide 37 : This is Our Clients slide in a timeline form. Add your client details here. Slide 38 : This slide presents a Case Study on Client Background. Slide 39 : This slide presents Client/Customer Testimonials with name, image and text boxes. Slide 40 : This slide also presents Client/Customer Testimonials with name and designation. Slide 41 : This is Our Location/Global Presence slide on a world map image. Slide 42 : This is Find Us On Social Media slide with relevant imagery and icons. Slide 43 : This is Contact Us slide with Address, Email address etc. Slide 44 : This is Icon Slide with various icons. Use as per need and requirement. Slide 45 : This is also an Icon Slide. Use/ add as per need. Slide 46 : This is Coffee Break slide with imagery. Alter/ change the image on the basis of your requirement. Slide 47 : This slide is titled Charts & Graphs to move forward. Change/ edit as per need. Slide 48 : This is a Bubble Chart slide for product specifications to show. Slide 49 : This is a Donut Pie Chart for product/ entity comparison etc. Slide 50 : This is a Stock Chart for product/ entity comparison etc. with High and Low parameters. Slide 51 : This slide presents a Radar Chart graph/chart. Compare Product 01, Product 02, Product 03 and use as per required. Slide 52 : This is a Scatter Chart to present product/entity comparison, specifications etc. Slide 53 : This slide is titled Additional Slides to move forward. Change/ alter content as per need. Slide 54 : This is Our Mission Our Vision slide to state your mission, vision etc. Slide 55 : This is Our Team slide with name and designation to fill. Slide 56 : This is an About Me slide. State company/team specifications etc. here. Slide 57 : This is GOALS slide. State your goals, aspirations etc. here. Slide 58 : This is Comparison slide to compare two products/ entities etc. Slide 59 : This is Financial scores slide. State your financial aspects etc. here. Slide 60 : This is a Quote slide to state quotes or anything you believe in. Slide 61 : This is a creative Puzzle image slide to state information, specifications etc. Slide 62 : This is Target image slide to present product/ entity, information etc. Slide 63 : This is a Mind Map slide to show behavioural segmentation, information or anything relative. Slide 64 : This is a Blub Or Idea image slide to present innovative/ creative aspects. Slide 65 : This is a Thank You slide for acknowledgement.

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The core values of the company are passion, accountability & collaboration, excellence, integrity, and respect.

The company offers graphic design services, web development services, web design services, marketing & analytics, digital care package, digital advertising, security & maintenance.

The company does e-commerce through web development, database MYSQL, online payment, and finance app.

The company's geographical reach is shown on a world map image, indicating its growth and presence globally.

The company measures its financial performance through income statements and balance sheets presented in graphical and tabular forms.

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COMMENTS

  1. Company Overview Presentation Template

    Our company overview template is the answer. With this presentation template, you can share your company's philosophy, specific goals, team members, products or services, plans for the future, and more. Beautiful.ai's company overview template is perfect for: Annual meetings. Potential customer or investor pitches. New hire orientations.

  2. How To Make a Company Profile Presentation with Templates

    Step 1 - Company Profile Cover Page. Your first slide can include your company logo, a title that typically reads "Company Profile", and a sub-title. A quick one-liner description can be entered here or a meaningful short text with a motto or phrase. Useful tips for reviewing the Cover Page of a Company Presentation.

  3. How to Quickly Make a Company Profile in PowerPoint PPT + Video

    To start, you'll want to customize the title and replace it with your company name. Double-click the text, hold down CTRL+A to select it all. Then, hit Delete on your keyboard and enter the name of your company. Creating a cover for your company profile using the Company Profile template.

  4. How to Make a Company Profile Presentation (Tips & Examples)

    1) Tell your company's story visually. Start with a strong visual narrative. Use images, infographics, and timelines to illustrate your company's journey, achievements, and future goals. This approach helps your audience connect with your story on a deeper level.

  5. How To Write a Company Overview (With Example and Tips)

    Here are the steps for how to write a company overview: 1. Understand your target audience. When you understand the goals, values and motivations of the audience to which you're presenting the company overview, it can help you adapt your plan to suit your audience's interests. For example, if you're presenting your plan to an investor who ...

  6. 16 Corporate Presentation Templates to Effectively Highlight Your Company

    This corporate presentation template offers 16 fully designed slides customizable to suit your specific needs. Whether you're presenting a business case study or sharing a personal success story, this template is ideal for professional and personal use. This template includes many 3D elements.

  7. Company Introduction Presentation: A Comprehensive Guide

    2. Introduce your company: This is where you shine. Talk about your company's history, mission, and what sets you apart from the competition. Here, you can utilize a introduction template to make your slides visually stunning. 3. Timeline of success: A timeline slide can visually narrate your company's journey.

  8. Best Company Profile Presentation Template

    Present your growing company in the best light using a creative and elegant PowerPoint. The Company profile presentation template has multiple business slides that help you showcase a clear overview of your company. From your mission statement, team, and history to your current market, services, and potential growth, you'll end up with a ...

  9. Business Presentation: Guide to Making Great Presentations ...

    A business presentation is a purpose-led summary of key information about your company's plans, products, or practices, designed for either internal or external audiences. ... We further distill business presentation design and writing best practices in the next section (plus, provide several actionable business PowerPoint presentation ...

  10. 10 Slides you should have in your company profile

    This slide is meant to paint the big picture of your work. 4. Development & Growth. Hit me some numbers. Use real facts and data to show the difference between where you started, where you are now and where the company is going. Based on the internal data make a connection with external factors.

  11. 12 Best Company Profile Template to Present Your Business

    This template fits the bill. The template blends shades of blue, creating a calm and professional aesthetic. It also integrates striking stock photos and icons to enhance visual appeal and reinforce key messages. Utilize its sections to emphasize your company overview, values, mission, team members, services and more.

  12. Company Overview Slides for Presentations

    A company overview is an essential part of a business plan. In a PowerPoint presentation, the company overview slide represents the central information about the company, normally identified as Who we are, and Our services, but sometimes also referred as Our Company Summary slide or Executive Summary slide. Company overview slides can be part ...

  13. How To Write A Presentation 101

    6/ Engage Emotionally. Connect emotional levels with your audience by appealing to their aspirations, fears, desires, or values. They help create a deeper connection and engagement from the very beginning. Make sure your introduction is concise and to the point. Avoid unnecessary details or lengthy explanations.

  14. Company Presentation: How To Write One (With Tips)

    Here is a list of steps for creating a powerful company presentation: 1. Talk about the company. When talking about your company, it's beneficial to briefly describe what it does and the major services it provides to customers. For example, if you work for a construction company, you might say, "Lake Construction specializes in constructing ...

  15. How to create an executive summary slide

    Here's a genericized executive summary slide based on material provided by a recent client. This recap was created to give the VP of Sales a comprehensive overview of last quarter's sales performance across all three company brands (A, B, and C). The full presentation deck contained about 30 slides, with detailed sections for each brand.

  16. How To Write a Business Overview (With Examples)

    Follow the steps below to start drafting a business overview to include in your business plan: 1. Start with your pitch. The first sentence of your business overview should serve as a sort of elevator pitch for your company—a quick summary that defines who you are and what you do. In your pitch, you may include your offerings as a company and ...

  17. Free Company Presentation Template

    Kicking off your company presentation, start by pitching your general business philosophy, which is at its most efficient when it speaks to readers almost on a personal level. For instance, mention that you prioritize people and their skills and passion above all. [Sender.Company] puts focus on people and their talent, achieving market-defining ...

  18. What It Takes to Give a Great Presentation

    What It Takes to Give a Great Presentation. Summary. Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or ...

  19. 10 Creative Company Profile Examples to Inspire You [Templates]

    Nike's company profile portrays a larger, grander vision, compelling an audience to believe in its brand before purchasing a product. 6. Seattle Cider. Seattle Cider Company's profile is minimal and engages viewers through compelling animations that demonstrate the company's cider selection.

  20. How to Structure your Presentation, with Examples

    This clarifies the overall purpose of your talk and reinforces your reason for being there. Follow these steps: Signal that it's nearly the end of your presentation, for example, "As we wrap up/as we wind down the talk…". Restate the topic and purpose of your presentation - "In this speech I wanted to compare…". 5.

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    The following outline provides a high-level overview of the FTC's proposed final rule: The final rule bans new noncompetes with all workers, including senior executives after the effective date. Specifically, the final rule provides that it is an unfair method of competition—and therefore a violation of Section 5 of the FTC Act—for ...