Examples

Campaign Speech

example of campaign speech about classroom elections

When you think of campaign speeches, the first thing that pops out of your mind is election period– be it a presidential election or a school-associated election. But just like a persuasive speech , you must be able to get your message across the public otherwise, they would never vote for you. Sure, you are famous and well-loved by the public, but what makes you different from the rest of the other renowned and beloved politicians and other student leaders? That is where you need to stand out from the rest of your competitors.

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All competitors promise the same thing– programs that will benefit the masses and a better state of living. Take for example the victory of current Philippine President Rodrigo Duterte. In the 2016 national elections, he won in a landslide vote. Despite his many controversies and jokes bordering on insults, he is seen as a genuine genuine person who speaks from within (no matter how offensive he may seem). But perhaps what made him win the elections were the promises he made to the Filipino people such as: shifting to a federal form of government, addressing abortion and contraception issues, creating an improved agrarian and tax reform program, and forging a partnership with China while maintaining strong relationships with the United States, among others. You may also see youth speech .

example of campaign speech about classroom elections

Campaign speeches do not only try to persuade the masses to vote for them, but also to do their best to excite, and motivate, and compensate for weaknesses in other parts of the campaign. Good speakers try their best to make it look natural, but truth be told, it is actually harder than it looks. There are some specific techniques that you can apply in order to make your speech more effective. Whatever purpose your campaign speech will be used for, make sure that you deliver it in a way that will convince everyone that you are the right candidate for the job. You may also see  Self-Introduction Speech .

Listed below are some campaign speech examples you can use:

1. delivering your own student council speech.

Speak slowly.  Never, ever rush your campaign speech. If you do so, you might end up not making sense at all. Even when your content is top-notch, but if your delivery and speaking skills are not really good enough, it will not mean a thing, especially to your audience. Research actually shows that people fear delivering a speech more than death itself. It is perhaps because of the anxiety and tension placed on you as you give your speech. To deal with that, just breathe in the middle of your speech. The moment you begin inhaling and exhaling, use that time to recover the words that you are going to say and then, continue your speech.

Talk to the audience like you’re having a conversation . Talk casually, but not too casually. Remember, when you deliver a campaign speech, the audience is not going to be just your friends, but also your colleagues, peers, former instructors, and people with authority or power. Though it does not hurt to crack a joke once a while to lighten the atmosphere, make sure that it is not only the jokes they recall. Speak casually, yet speak in a way that the public’s undivided attention is needed. You may also see orientation speech .

Keep your words simple and direct. Students are known to have a short attention span which makes it a challenge for the candidates to get all their points across without boring the audience halfway. Deliver it in a way that is short and easy enough to make your audience understand all the points that you are trying to emphasize, especially with your promises. You may also see presentation speech .

Read it aloud to see how it sounds.  Best to try and practice your speech in front of a mirror. Try to visualize yourself speaking in front of the student body. Once you’ve done so, rehearse like it is going to be your first and last speech you will be delivering to the students. If ever you need assistance in doing so, it is best to grab a friend to help guide you on the points you should emphasize. You may also see motivational speech .

2. Structuring a Campaign Speech

Tailor your message to your audience in specific ways. Before you start writing, think about the audience you are addressing. Who is this speech for: the students or the general public? Remember, content is king and presentation is queen. Even though there is no right or wrong way in presenting your speech, each type of audience is different that the same campaign speech would have the same expected impact twice. Understand your audience well enough to make adjustments to your speech as to custom-fit the necessary points you wish to deliver towards them.

Outline your speech. All forms of writing has a beginning, middle and end. Outlining your thoughts first will help you stay on track as you write the speech. The beginning needs to catch people’s attention and raise the questions you’re going to answer. The middle needs to provide the answers, and the end connects the answers back to the questions. In very simple terms: You tell them what you’re going to tell them. Then, you tell them. Then you tell them what you told them.

Make your point quickly. Once you begin your speech with a theme or a main idea, go directly with what you are trying to say. For example, if you beat around the bush too much, you will not be going anywhere. You have to convince them to listen to you. There’s a lot of ways to get this done. You can use a story, a challenge, a joke, or just vividly describe a problem. You just need to get the audience’s attention quickly. Earn their attention and don’t expect it to come to you. You may also see informative speech .

Support your theme. Once you’ve got their attention, don’t let go. The middle of your speech needs to explain the issues you raised in the introduction speech and convince people that you can do something about them, but you need to vary the way you tackle the issues.

You want to have a good mix of facts, feelings, and action. If you only talk facts, your audience will get bored. Only talk feelings, and you’ll wear them out. Only talk action, and it invites disbelief, because you haven’t offered enough factual and emotional support for your argument. You may also see thank-you speech

Raise the stakes at the end. The conclusion is just as important as the introduction. It’s the last chance you have to leave an impression, so make sure they remember you by raising the stakes. Make it bigger than that—something that makes them feel weaker for not supporting you and stronger for supporting you. You may also see appreciation speech .

Play to your strengths. Identify which appeals you have on your side and emphasize those aspects of your argument. Should you be lucky enough to have all three, you don’t have much more to do than make sure all the words of your speech are in the right order. However, most arguments are going to be weaker or stronger in one or more areas.You may also see declamation speech .

If your biggest appeal is associational, your argument is less about specific points than it is about you. Design your speech to emphasize your biography and why it makes you trustworthy. People elect a person, not a set of ideas.

If your biggest appeal is emotional, keep your speech short, so that the audience doesn’t notice the logical flaws. Foe example, adjust your energy level to the audience’s. If they’re agitated, start slowly. If they’re bored, then start off at a higher energy level. Always work to an emotional crescendo, however. Never start at the emotional level you want to finish at. You may also see informative speech .

If your biggest appeal is logical, break up the facts with feeling. You can’t risk boring your audience to death, so you need to break up your logical propositions into bite-sized chunks. Think of it as the spoonful of sugar principle—a spoonful of sugar makes the medicine go down.You may also see welcome speech .

Make your audience understand with clear logical appeals. Logical appeals are actually the strongest appeals, but they are the slowest to take effect. It takes longer to make someone understand a problem than it does to make them mad–or make them believe you’re a part of their group.You may also see farewell speech .

Stoke the passions of your audience with an emotional appeal. Emotional appeals are some of the most powerful appeals, particularly when you want to turn your audience against something or someone.

Whether you end up winning or losing at the end of the day, accept that defeat with grace and humility. Never allow that loss to discourage you in doing better the next time around. Adapt, learn, grow, and observe. Even in victory, there is always room for improvement. The art of persuading others is an art that takes time to master. It is a slow and long process, but you will eventually get there. Keep that head high and walk in confidence! You may also see leadership speech .

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How to Write a Student Election Speech

Brandi laren, 25 jun 2018.

How to Write a Student Election Speech

If you are a leader and aspire to inspire others, running for student government is an ideal choice. Even the process of entering an election will give you a first-hand lesson in leadership, voting, elections and politics. It doesn't matter if you are running for president, vice president or secretary of the student council, you will have to prepare a speech and present it to your classmates. This speech, along with other campaigning tactics, like putting up posters, can make a big difference.

Explore this article

  • Introduction
  • Main Points

1 Introduction

Start your speech by welcoming your classmates and thanking them for attending. Then, introduce yourself, describe what office you're running for and quickly state why you're the best candidate. For example, "Good morning, everyone. My name is John Smith and I'm running for president of the student council. As students, we are ready for change in our school. I am the person who can help. As president of student council, I would fight for better school lunches, more after-school activities and more field trips." Talk briefly about some of your other leadership positions at school and why they have prepared you for the position. Use your personality to draw in your classmates and ignite their interest in learning more about you.

2 Main Points

Focus on the student body's interests. What are some things that students have been requesting at your school? What have they been complaining about? If you could improve five things about your school, what would they be? Use these elements in your speech. Let them know that you've been paying attention. For example, "We are tired of bad school lunches. As president of the student council, I will fight to get us better meals." Try not to make false promises. Talk about school supplies and events and other things that you are more likely to have control over. State these things briefly in your speech. If you have a catchy slogan you've been using on your posters around the school, don't forget to use that, throughout your speech.

Conclude by letting your classmates know that if you are elected, you'll be working for them. Tell them that you'll always be open to their ideas on how the school can be improved and be more fun and enjoyable. Your campaign speech should only be about one to two minutes long, so make sure you keep your points short and meaningful. Think of a creative ending that will serve as a punctuation mark and leave your classmates wanting more.

  • 1 Benedictine University: How to Write a Meaningful Manifesto
  • 2 Forbes: 10 Keys to Writing a Speech

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Sat / act prep online guides and tips, how to win a student election, by a former class president.

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Hoping to be your class president? Winning the position takes a lot of work, but you can absolutely make it happen. Why should you trust me? I was my Junior Class President and Student Government President my senior year, so I know what it takes to get there. In this article, I've outlined every step you need to take to become class president: starting with just getting on student council freshman year, all the way through running in a big election as a senior. 

Why Do You Want to Be Class President?

Before I talk about how to get elected, I want you   to think about why you want to become class president. Do you want to improve school dances? Do you want to have a wider variety of school lunch options? Create a class field trip? Start a fundraiser?

All of these reasons are legitimate. You need to figure out what your own goal is. If you're having trouble, sit down and brainstorm. Think about all the events your student government plans. Which did you attend? Were there issues at these events? What could have been done better? Is it something you could change? This brainstorming should lead you to some ideas of why you want to become president of your class or school.

Why do you need a reason to want to be class president? It'll keep you motivated during your campaign, and it'll help you explain to your classmates why they should vote for you. I'll delve into this in-depth later on in this article. 

First, I'll go over the two major steps you need to follow in order to run a successful campaign.

Step 1: Start Early

If you want to be president of your class or high school some day, you need to start working towards that goal early.

Plan to join student council your freshman year, but don’t expect to be elected president.  Freshman student council elections are usually a mess. Freshman elections typically happen within a month of starting school, so no one knows each other. The person elected president is usually the person whose name other students have heard the most. It’s not usually based on competence or trust.

My recommendation for freshman student council elections: Run for one of the “smaller” offices such as secretary or treasurer.  There is usually less competition for these positions, so you’ll have a better shot of being elected.  During freshman year, your aim should just be to get on the council. Once you're on it, you’ll be able to prove your effectiveness as a leader and can start the climb towards president. I was elected Freshman Treasurer, and then Sophomore Vice President, and then Junior Class President.

But by starting early, I don’t just mean joining the council early...

Step 2: Maintain Relationships

You need to work from the start to build relationships with your classmates so that they know and trust you. This is the most important step to becoming Class President.

Students want to elect someone they like and know is competent.  Be a leader in the classroom. Participate in class discussions and get good grades, it’s how you’ll prove your competence. Don’t be the class clown or the student who’s always on their cell phone or asleep.

Interact with the students around you.  Sit with different groups at lunch. Talk to them about their concerns and what changes they’d like to see happen at the school.

If you’re not currently on student council, ask if you can attend their meetings.  Some student councils allow students who’re interested in joining to sit in on their meetings, and some host an occasional meeting (monthly, bi-monthly, annual, etc.) for students who’re not on the council to voice their concerns and ideas.

Also, if you’re not currently on student council, ask members of student council if they need help with their events.  It’s a great way to test out student council to see if it’s right for you, and it's also a great way to show you’re fit to be on student council/leading student council.

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With my advice, you won't be quite so lonely!

How to Run a Winning Election

The two steps I mentioned above will start you on the path to becoming president of your class, but to run a winning election you’ll need to do more.

#1: Get Your Name Out There

To win an election, you need to market yourself.  Start by creating a slogan, even if it’s as simple as “Lauren for Junior Class President.” You want to use one slogan for your campaign that will be used on all of your marketing materials so that your name becomes recognizable. If you don't come up with one slogan and instead use multiple slogans or designs, people may get confused. You want one good slogan that you'll use across all of your material to ensure a clear, focused campaign that'll create name recognition. Think about all of the US presidential campaigns; the posters always have one design from which they never stray.  

#2: Put Up Posters With Your Slogan

The posters can be super simple; even just a print out of the slogan on normal computer paper will work. However, you should have a lot of them.  The exact number will vary proportionally to the number of students in your class (or school, if you’re running for the overall Student Government President). What I mean by that is if your class has 100 students, 10 posters may be enough, but if you have 1000 students in your class, you may want to put up 50 or more posters. Count on some posters being ripped down or disappearing. Most schools have rules against this, but it’s hard to catch someone ripping down a poster. Plan on making extras.

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#3: Create Something to Hand Out 

This can be a sticker, button, pencil, etc. You can make these super cheaply by buying labels, printing your slogan onto the labels, and handing them out as “stickers” or putting these labels onto pencils. Again, as I said for posters, the number of handouts you should make will vary based on the number of students in your class or school. If you can afford it, I’d recommend making at least one sticker/handout per student in your class.  The campaigns usually last multiple days, so try to make sure you have enough handouts to give a second sticker or pencil to other students who may misplace the first.

NOTE: You may not be able to use all of my suggestions above. Different schools have different campaign rules. For example, some schools don’t allow you to hand anything out. Check with a teacher or school administrator to make sure you know what the rules are.

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What’s the Point of Marketing Yourself? 

You won’t win an election if people don’t know who you are and why you’re running. As I said before, students want to elect people they like and know are competent. Even if you’re a leader in the classroom and getting good grades, if you’re in a class of 1000, you may not know half of your classmates. You want the other half of students who don’t know you personally to know your name and to talk about you with their friends.

Posters help create name visibility.  People will start to recognize your name and will hopefully start to talk to their friends about you. 

Handouts (i.e. stickers or pencils) also help create name visibility and offer you an opportunity to meet more students you don’t know.  At lunch time, travel around your cafeteria, walk up to people you don’t know and ask if they’d like a sticker or pencil . It’s a GREAT excuse to talk to people and will give you an opportunity to convince them to vote for you. 

Make sure you tell them why you want to be president. As I mentioned earlier, whatever reason you decided to run (whether it was to improve school dances or improve the lunch menu) tell it to them! Ask them what they’d like to see happen at the school next year. Show them you’ll be a good listener as well as a good leader!

#4: Ace Your Campaign Speech

Some schools have candidates give speeches or debate.   My school did not. If your school allows you to give a speech, definitely do so!

Here are my recommended points to hit in your speech/debate.

  • Introduce yourself (It may seem obvious, but it will help students who may not know you).
  • “Hi, I’m Lauren Jones, and I’m running for Junior Class President.”
  • Say why you want to be president and why you’re qualified. Your qualifications will be  a combination of personal characteristics and past experiences and successes.
  • “I'm responsible and a good listener. I served as Sophomore Class VP and fundraised more than $1,000 for the Red Cross.”
  • State your platform (what you plan to do differently).
  • “I plan to move our school dance to the Marriott Ballroom instead of our gym.”
  • Say how you plan to accomplish your goals.
  • “I will raise the money to move our dance to the Marriott Ballroom by hosting a school-wide bake sale.”
  • End with your campaign slogan.
  • “Remember, Lauren for Junior Class President.”  

These should be the main points you hit, but I’d recommend injecting some humor into it to make it more interesting. However, your speech should not be too long (I’d recommend 2-3 minutes maximum).  Make it concise and to the point or you’ll lose your audience.

If you market yourself well along with starting early, building a solid reputation, and maintaining relationships, you'll have yourself a winning campaign!

What’s Next?

If you’re interested in becoming class president in part to put it on your college application, you should learn about what makes an amazing extracurricular activity for your college applications . Also, you should learn  how many extracurricular activities you need for college.

Interested in learning about other great extracurricular opportunities? Learn more about job shadowing , community service , and volunteer abroad programs.

Aiming to get into Harvard and the Ivy League? Read our  How to Get Into Harvard guide  for everything you need to know to get accepted.

Want to improve your SAT score by 160 points or your ACT score by 4 points?   We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download them for free now:

As an SAT/ACT tutor, Dora has guided many students to test prep success. She loves watching students succeed and is committed to helping you get there. Dora received a full-tuition merit based scholarship to University of Southern California. She graduated magna cum laude and scored in the 99th percentile on the ACT. She is also passionate about acting, writing, and photography.

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How to Write Election Campaign Speech in Nigeria

  • By PolitiVos
  • Campaign Guidelines , Latest News , Politics Today

How to Write Election Campaign Speech in 10 Steps

This guide provides essential tips on how to write election campaign speech that will resonate with your audience. Writing an election campaign speech is a critical and complex process that requires careful planning, research, and effective communication skills. A campaign speech can make or break a candidate’s chances of success in an election, and thus it must be crafted with the utmost attention to detail and relevance.

A well-crafted speech can help a candidate to connect with voters, build trust, and win support for their candidacy. However, writing a compelling speech that resonates with the audience can be a daunting task. To write an effective election campaign speech, one needs to understand their audience, have a clear campaign message, and convey that message with passion and conviction.

In this process, it is important to keep in mind the tone and style of the speech, the audience’s values and beliefs, and the specific goals of the campaign. Here are useful tips and strategies to help candidates write a successful election campaign speech. Contact us now to help you conduct a thorough research and create an effective political campaign speech that will convey your values and policies of the political party or candidate and resonate with the audience and stakeholders.

Step 1: Define your audience

Before you start writing your campaign speech, you must first define your audience. Who are you speaking to? What are their concerns, hopes, and aspirations? What are the issues that matter to them? By understanding your audience, you can tailor your speech to their needs and concerns and connect with them on a more personal level.

Step 2: Craft a powerful opening

The opening of your speech is crucial, as it sets the tone and captures the attention of your audience. Start with a strong and compelling statement that immediately grabs their attention. You could use a statistic, a quote, or a personal story to draw them in and make them want to listen to what you have to say.

Don’t Miss:  How to Develop Campaign Manifesto in 8 Steps

Step 3: focus on your message.

Your campaign speech must have a clear and concise message that reflects your values, beliefs, and vision for the future. Focus on the issues that matter to your audience and demonstrate how your policies and plan of actions will address their concerns. Be specific and provide examples of how you will make a difference if elected as a president, house of representative, senator, governor or even state assembly member.

Step 4: Use persuasive language

The language you use in your speech is essential in persuading your audience to vote for you. Use persuasive language that appeals to their emotions, values, and aspirations. Use simple and easy-to-understand language that everyone can relate to. Avoid using jargon, technical terms, or complex sentences that may confuse or alienate your audience.

Step 5: Be authentic and genuine

Authenticity and genuineness are crucial when delivering a campaign speech. You must be honest and sincere in your message and connect with your audience on a personal level. Share your personal experiences, past records, values, and beliefs that demonstrate your authenticity and inspire trust and confidence in your leadership.

Step 6: Use humor and storytelling

Humor and storytelling are excellent tools for engaging your audience and keeping their attention. Use anecdotes, personal stories, or jokes to add some lightness and humor to your speech. However, be careful not to offend or belittle anyone, as this could harm your credibility and reputation.

You May Like:  Impacts of Personality Politics in Nigeria

Step 7: use rhetorical devices.

Rhetorical devices, such as repetition, alliteration, and metaphors, can make your speech more memorable and impactful. Use these devices strategically to emphasize your message and create a lasting impression on your audience.

Step 8: Address your opponent’s weaknesses

When writing a campaign speech, it’s essential to address your opponent’s weaknesses without attacking or insulting them. Highlight your opponent’s weaknesses, and demonstrate how your policies and plans are superior to theirs. However, be respectful and avoid personal attacks or mudslinging, as this could harm your reputation and credibility.

Step 9: End with a call to action

The conclusion of your campaign speech should inspire your audience to take action and vote for you. End your political campaign speech with a powerful call to action that encourages people to support your campaign, volunteer, or donate to your cause. Provide specific instructions on how they can get involved in your movement and make a difference.

Read:  The Roles of the Media in Nigerian Elections

Step 10: practice and rehearse.

Finally, practice your speech as much as possible before delivering it to your audience. Rehearse in front of a mirror, record yourself, or practice in front of a friend or family member. This will help you identify areas that need improvement, work on your delivery skills, and build your confidence.

Wrapping up: How to Write Election Campaign Speech

In conclusion, writing an election campaign speech can be a challenging task, but with the right approach and preparation, anyone can deliver a compelling and impactful speech. The first step is to understand the audience and their needs and concerns. This helps to craft a message that resonates with them and addresses their issues.

It is also important to have a clear and concise structure for the speech, with a powerful opening that captures the audience’s attention, a strong middle that reinforces the main points, and a memorable closing that leaves a lasting impression.

Related:  How To Hire A Political Campaign Team

To make the speech more persuasive, using rhetorical devices such as repetition, analogy, and emotional appeal can be effective. However, it is important to ensure that the speech is based on accurate and verifiable facts and not just rhetoric. Rehearsing the speech several times before the actual delivery can help to boost confidence and ensure a smooth delivery.

It is also important to get feedback from others and make necessary adjustments to the speech based on their feedback. By following these tips and putting in the necessary effort and practice, you can write and deliver a winning campaign speech.

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Speeches We Loved from 2022 Student Presidential Campaigns

Seven quotes we love from students who are putting in the work to be the change that they seek

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In these pandemic times, assemblies often take place in Zoom rooms instead of auditoriums. That’s why many schools have turned to social media to host their student government campaign speeches, allowing everyone to view them on their own time. 

As the summer begins, you may be thinking of running for student council next year. It all starts with a speech, which can be a daunting first step. But don’t fear — we watched hundreds of campaign speeches from schools across the nation (and even one from Canada) to find the best, brightest, and most inspiring messages candidates had to offer. 

Student government is a microcosm of our nation’s democracy, and most Americans’ first chance to participate in a democratic election. At their core, student government elections and proper elections seek the same end: To choose leadership democratically and enact institutional change that benefits everyone in a community. As former president Barack Obama once said, “Change will not come if we wait for some other person or some other time. We are the ones we’ve been waiting for. We are the change that we seek.”

Here are seven quotes we love from students who are putting in the work to be the change that they seek. They hit on some important topics in elections — whether at school or even as voters at the local or national level in the future. Check out the YouTube links and timestamps to see the full speeches!

example of campaign speech about classroom elections

We loved Quinlan’s speech: few speakers can crack a joke and make a point at the same time!. In this instance, Quinlan makes an important promise to give power back to the people to make change if they’re not satisfied:

“Now: How do you know I’m going to do any of these things? I may just be saying words out of my mouth. Maybe I just get in office in my big iron throne and have all the smoke machines for myself. Well that’s why halfway through my term, I’ll send out a poll and if you think I haven’t been doing my job well, I’ll step down on the spot—No questions asked. That’s how confident I am that I’m the right person for the job.”

  • Quinlan Stewart, Student Body Presidential Candidate, Montgomery Bell Academy, TN https://www.youtube.com/watch?v=GueQFSQ4-Ak (5:20)
  • Actions Not Words

We see it all the time on the national stage: Politicians make big promises before getting elected, and then don’t follow through on them in office. A true leader listens to what their constituents want and need and responds with action. Brianna Romero from Nutley High School in New Jersey wants to listen, act, and ultimately help her classmates build cherished memories :

“I truly believe in the word of the people. Anyone could stand in front of the camera and say they want to make a difference, they want to make a change. But it’s not about saying—It’s about doing and taking action. Making a difference as your president, I’m here to listen.

…Life is about creating memories that we will hold onto for a lifetime. We’re growing as one individual does, and with that comes more responsibilities. With the challenges I acquire, I promise to ensure the guidance and strength to help everyone.”

  • Brianna Romero, Student Body Presidential Candidate, Nutley High School, NJ https://www.youtube.com/watch?v=9_5vB8Xj2Ig (4:00) 
  • Restoring Normalcy

The pandemic threw a wrench in the high school experience. But the civic arena is the perfect place to bring people together in common cause, and a number of students pledged to make the most of the time students have left together as a class and school:

“Continuing to find ways to regroup after the pandemic and have more transitions back to a normal high school experience and rebuild the sense of community. The future depends on our ability to work together. Togetherness and teamwork will get us far.”

  • Ali Bonaldi, Sophomore Class Presidential Candidate, Medfield High School, MA https://www.youtube.com/watch?v=YzGqLRwMsqA&t=306s (2:20)
  • Listening to Students

Students who had already been elected,  like Kayla Robinson from Merrillville High School in Indiana, reiterated their promises that the student body will truly be heard when they ask for something:

“A big problem that we have is that even though we speak, not many people listen, and I want to be the person that listens and makes changes.”

  • Kayla Robinson, Student Government Vice President, Merrillville High School, IN https://www.youtube.com/watch?v=4cIgTxF9Yyc (0:25) 
  • Protecting What We Love

You know what they say: If it’s not broken, don’t fix it. Part of being a leader is also knowing what the community really loves and wants to hold onto:

“While my running mate may promise lofty change, I will work to protect the things that we love about GHS: Things like Lil Nas X blaring from the student center speaker on a Friday morning, old teachers always happy to help in designated learning centers, and our ever-popular sporting events with the cardinal crazies.”

  • Jamie Smith, Senior Class Presidential Candidate, Greenwich High School, CT https://www.youtube.com/watch?v=JdxycaGsYDU&t (2:10) 
  • Creating Community Online

While teens’ relationship to social media gets a bad rap a lot of the time these days, candidate Jasmine Kovalevich, a candidate for Student Council Presidential at McDowell High School in Pennsylvania, thinks social media can help connect government with the people:

“I would push to expand the communication of students by getting student council more engaged in social media, because I believe it would be immensely helpful to McDowell High School students to stay connected with us. By creating a community online and in-person, I think that it would be helpful for every individual in the student body to get involved.”

  • Jasmine Kovalevich, Student Council Presidential Candidate, McDowell High School, PA https://www.youtube.com/watch?v=e4DW4ZoYrgI (0:40)
  • Spreading Kindness

And finally, candidate Shiraz Meisels all the way from Toronto, Canada hits on the power of kindness in building community, encouraging us all to take responsibility for our actions:

“I’m here to share my vision with you: Good thoughts, good words, and good deeds in four simple steps. First, it starts with the students. We need spirit, motivation, initiative, and compassion. It starts with you.”

  • Shiraz Meisels, Student Council Presidential Candidate, TanenbaumCHAT, Toronto https://www.youtube.com/watch?v=o85OG-oRtOM (23:28)

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Evie Kennedy

Evie Kennedy is a Copywriter and 2017 graduate of Kenyon College. She is originally from Nashville, TN and now lives in San Luis, Argentina. She loves to write poetry, play mediocre guitar, and dance. (She/her)

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Class Representative Speech - 10 Lines, Short and Long Speech

  • Speech on Class Representative -

The class representative is responsible for representing the interests of their classmates , and for ensuring that their ideas and concerns are heard and addressed. The class representative is a key link between the student council and the rest of the school, and they are responsible for communicating with their classmates and keeping them informed about what is happening in the student council and the school.

10 Lines about Class Representative

Short speech on class representative, long speech on class representative.

Class Representative Speech - 10 Lines, Short and Long Speech

A class representative is a student who is elected by their classmates to represent their class on the student council or other governing body.

The class representative serves as a voice for their classmates and ensures that their ideas and concerns are heard and addressed.

The class representative may also be involved in organising events and projects for their class.

The class representative is typically a student who is elected to serve a specific term, often one academic year.

To be a successful class representative, a student must have strong leadership skills, good communication skills, and a willingness to work hard.

The class representative is responsible for representing the interests of their classmates to the student council and the school administration.

The class representative may also be involved in organising events and projects for their class, such as fundraisers and community service projects.

The class representative is a key member of the school community, and they play an important role in fostering a positive and inclusive culture in their class.

Being a class representative is a rewarding and challenging experience, and it can provide students with valuable leadership skills and experience.

By serving as a class representative, a student can make a positive impact on their classmates and their school and can help to create a better and more inclusive school community.

Actions I will take

As your class representative, I will be a voice for all of you and make sure that your ideas and concerns are heard and addressed. I will work closely with our teacher and the rest of the student council to represent our class and make sure that our class has a strong presence in the school community. As a class representative, I will have an important role to play in our school community. By representing the interests of all your classmates and working to make our class a better place, you can make a real difference and have a positive impact on the lives of your peers.

I have a lot of experience in leadership roles, both inside and outside of school. I have been on the student council before and I have organised several successful events and projects. I am also a member of the debate team and the school band, and I have demonstrated my ability to work well with others and to be a responsible and reliable leader.

If you elect me as your class representative, I promise to do my best to serve our class and to make sure that your voices are heard. I will be available to listen to your ideas and concerns and to work with you to make our class a better place.

Thank you for considering me as your class representative. I hope that you will allow me to serve our class and be a strong advocate for all of you.

The class representative plays a crucial role in the school community, and they are an important part of the student council or other governing bodies.

Why should I be selected?

There are several reasons why I should be selected as a class representative. Some of these reasons are that I have a proven track record of leadership and responsibility, through involvement in extracurricular activities, community service projects, or other experiences.

I am a good listener and communicator, and I can effectively represent the ideas and concerns of my classmates. I am organised and reliable, and I can manage multiple tasks and responsibilities. I am committed to making a positive impact in Ir school and Ir class, and I am willing to work hard to serve my classmates and make Ir class a better place. I have a positive attitude and a willingness to work cooperatively with others, including classmates, teachers, and the other members of the student council. I am a good role model for my classmates, and I set a positive example for others to follow.

I have a deep understanding of the issues and concerns that are important to my classmates, and I am committed to advocating for their interests. I have a passion for making a difference and for making our school and class a better place, and I am willing to put in the time and effort to achieve that goal. Overall, these are some of the reasons why I should be selected as a class representative. I have the skills, experience, and dedication to be an effective and successful class representative, and I am well-suited to serve my classmates and make a positive impact in my school community.

If I am elected as your class representative, I promise to do my best to serve our class and to make sure that your voices are heard. I will be available to listen to your ideas and concerns and to work with you to make our class a better place.

What will I do

As your class representative, I will make sure that your ideas and concerns are heard by the student council and the school administration. I will work closely with our teacher and the other members of the student council to represent our class and make sure that our class has a strong presence in the school community. I will also help to organise events and projects for our class, such as fundraisers, community service projects, and class trips.

I will communicate with you regularly to keep you informed about what is happening in the student council and the school, and I will be available to listen to your ideas and concerns. I believe that I have the skills, experience, and dedication to be an effective class representative, and I would be honoured to have the opportunity to serve our class. Thank you for considering me as your class representative. I hope that you will allow me to serve our class and be a strong advocate for all of you.

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Remote sensing scientists use remote sensing technology to support scientists in fields such as community planning, flight planning or the management of natural resources. Analysing data collected from aircraft, satellites or ground-based platforms using statistical analysis software, image analysis software or Geographic Information Systems (GIS) is a significant part of their work. Do you want to learn how to become remote sensing technician? There's no need to be concerned; we've devised a simple remote sensing technician career path for you. Scroll through the pages and read.

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The role of geotechnical engineer in mining includes designing and determining the type of foundations, earthworks, and or pavement subgrades required for the intended man-made structures to be made. Geotechnical engineering jobs are involved in earthen and concrete dam construction projects, working under a range of normal and extreme loading conditions. 

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Operations manager.

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An expert in plumbing is aware of building regulations and safety standards and works to make sure these standards are upheld. Testing pipes for leakage using air pressure and other gauges, and also the ability to construct new pipe systems by cutting, fitting, measuring and threading pipes are some of the other more involved aspects of plumbing. Individuals in the plumber career path are self-employed or work for a small business employing less than ten people, though some might find working for larger entities or the government more desirable.

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Highway Engineer Job Description:  A Highway Engineer is a civil engineer who specialises in planning and building thousands of miles of roads that support connectivity and allow transportation across the country. He or she ensures that traffic management schemes are effectively planned concerning economic sustainability and successful implementation.

Environmental Engineer

Individuals who opt for a career as an environmental engineer are construction professionals who utilise the skills and knowledge of biology, soil science, chemistry and the concept of engineering to design and develop projects that serve as solutions to various environmental problems. 

Naval Architect

A Naval Architect is a professional who designs, produces and repairs safe and sea-worthy surfaces or underwater structures. A Naval Architect stays involved in creating and designing ships, ferries, submarines and yachts with implementation of various principles such as gravity, ideal hull form, buoyancy and stability. 

Orthotist and Prosthetist

Orthotists and Prosthetists are professionals who provide aid to patients with disabilities. They fix them to artificial limbs (prosthetics) and help them to regain stability. There are times when people lose their limbs in an accident. In some other occasions, they are born without a limb or orthopaedic impairment. Orthotists and prosthetists play a crucial role in their lives with fixing them to assistive devices and provide mobility.

Veterinary Doctor

Pathologist.

A career in pathology in India is filled with several responsibilities as it is a medical branch and affects human lives. The demand for pathologists has been increasing over the past few years as people are getting more aware of different diseases. Not only that, but an increase in population and lifestyle changes have also contributed to the increase in a pathologist’s demand. The pathology careers provide an extremely huge number of opportunities and if you want to be a part of the medical field you can consider being a pathologist. If you want to know more about a career in pathology in India then continue reading this article.

Speech Therapist

Gynaecologist.

Gynaecology can be defined as the study of the female body. The job outlook for gynaecology is excellent since there is evergreen demand for one because of their responsibility of dealing with not only women’s health but also fertility and pregnancy issues. Although most women prefer to have a women obstetrician gynaecologist as their doctor, men also explore a career as a gynaecologist and there are ample amounts of male doctors in the field who are gynaecologists and aid women during delivery and childbirth. 

An oncologist is a specialised doctor responsible for providing medical care to patients diagnosed with cancer. He or she uses several therapies to control the cancer and its effect on the human body such as chemotherapy, immunotherapy, radiation therapy and biopsy. An oncologist designs a treatment plan based on a pathology report after diagnosing the type of cancer and where it is spreading inside the body.

Audiologist

The audiologist career involves audiology professionals who are responsible to treat hearing loss and proactively preventing the relevant damage. Individuals who opt for a career as an audiologist use various testing strategies with the aim to determine if someone has a normal sensitivity to sounds or not. After the identification of hearing loss, a hearing doctor is required to determine which sections of the hearing are affected, to what extent they are affected, and where the wound causing the hearing loss is found. As soon as the hearing loss is identified, the patients are provided with recommendations for interventions and rehabilitation such as hearing aids, cochlear implants, and appropriate medical referrals. While audiology is a branch of science that studies and researches hearing, balance, and related disorders.

Hospital Administrator

The hospital Administrator is in charge of organising and supervising the daily operations of medical services and facilities. This organising includes managing of organisation’s staff and its members in service, budgets, service reports, departmental reporting and taking reminders of patient care and services.

For an individual who opts for a career as an actor, the primary responsibility is to completely speak to the character he or she is playing and to persuade the crowd that the character is genuine by connecting with them and bringing them into the story. This applies to significant roles and littler parts, as all roles join to make an effective creation. Here in this article, we will discuss how to become an actor in India, actor exams, actor salary in India, and actor jobs. 

Individuals who opt for a career as acrobats create and direct original routines for themselves, in addition to developing interpretations of existing routines. The work of circus acrobats can be seen in a variety of performance settings, including circus, reality shows, sports events like the Olympics, movies and commercials. Individuals who opt for a career as acrobats must be prepared to face rejections and intermittent periods of work. The creativity of acrobats may extend to other aspects of the performance. For example, acrobats in the circus may work with gym trainers, celebrities or collaborate with other professionals to enhance such performance elements as costume and or maybe at the teaching end of the career.

Video Game Designer

Career as a video game designer is filled with excitement as well as responsibilities. A video game designer is someone who is involved in the process of creating a game from day one. He or she is responsible for fulfilling duties like designing the character of the game, the several levels involved, plot, art and similar other elements. Individuals who opt for a career as a video game designer may also write the codes for the game using different programming languages.

Depending on the video game designer job description and experience they may also have to lead a team and do the early testing of the game in order to suggest changes and find loopholes.

Radio Jockey

Radio Jockey is an exciting, promising career and a great challenge for music lovers. If you are really interested in a career as radio jockey, then it is very important for an RJ to have an automatic, fun, and friendly personality. If you want to get a job done in this field, a strong command of the language and a good voice are always good things. Apart from this, in order to be a good radio jockey, you will also listen to good radio jockeys so that you can understand their style and later make your own by practicing.

A career as radio jockey has a lot to offer to deserving candidates. If you want to know more about a career as radio jockey, and how to become a radio jockey then continue reading the article.

Choreographer

The word “choreography" actually comes from Greek words that mean “dance writing." Individuals who opt for a career as a choreographer create and direct original dances, in addition to developing interpretations of existing dances. A Choreographer dances and utilises his or her creativity in other aspects of dance performance. For example, he or she may work with the music director to select music or collaborate with other famous choreographers to enhance such performance elements as lighting, costume and set design.

Videographer

Multimedia specialist.

A multimedia specialist is a media professional who creates, audio, videos, graphic image files, computer animations for multimedia applications. He or she is responsible for planning, producing, and maintaining websites and applications. 

Social Media Manager

A career as social media manager involves implementing the company’s or brand’s marketing plan across all social media channels. Social media managers help in building or improving a brand’s or a company’s website traffic, build brand awareness, create and implement marketing and brand strategy. Social media managers are key to important social communication as well.

Copy Writer

In a career as a copywriter, one has to consult with the client and understand the brief well. A career as a copywriter has a lot to offer to deserving candidates. Several new mediums of advertising are opening therefore making it a lucrative career choice. Students can pursue various copywriter courses such as Journalism , Advertising , Marketing Management . Here, we have discussed how to become a freelance copywriter, copywriter career path, how to become a copywriter in India, and copywriting career outlook. 

Careers in journalism are filled with excitement as well as responsibilities. One cannot afford to miss out on the details. As it is the small details that provide insights into a story. Depending on those insights a journalist goes about writing a news article. A journalism career can be stressful at times but if you are someone who is passionate about it then it is the right choice for you. If you want to know more about the media field and journalist career then continue reading this article.

For publishing books, newspapers, magazines and digital material, editorial and commercial strategies are set by publishers. Individuals in publishing career paths make choices about the markets their businesses will reach and the type of content that their audience will be served. Individuals in book publisher careers collaborate with editorial staff, designers, authors, and freelance contributors who develop and manage the creation of content.

In a career as a vlogger, one generally works for himself or herself. However, once an individual has gained viewership there are several brands and companies that approach them for paid collaboration. It is one of those fields where an individual can earn well while following his or her passion. 

Ever since internet costs got reduced the viewership for these types of content has increased on a large scale. Therefore, a career as a vlogger has a lot to offer. If you want to know more about the Vlogger eligibility, roles and responsibilities then continue reading the article. 

Individuals in the editor career path is an unsung hero of the news industry who polishes the language of the news stories provided by stringers, reporters, copywriters and content writers and also news agencies. Individuals who opt for a career as an editor make it more persuasive, concise and clear for readers. In this article, we will discuss the details of the editor's career path such as how to become an editor in India, editor salary in India and editor skills and qualities.

Linguistic meaning is related to language or Linguistics which is the study of languages. A career as a linguistic meaning, a profession that is based on the scientific study of language, and it's a very broad field with many specialities. Famous linguists work in academia, researching and teaching different areas of language, such as phonetics (sounds), syntax (word order) and semantics (meaning). 

Other researchers focus on specialities like computational linguistics, which seeks to better match human and computer language capacities, or applied linguistics, which is concerned with improving language education. Still, others work as language experts for the government, advertising companies, dictionary publishers and various other private enterprises. Some might work from home as freelance linguists. Philologist, phonologist, and dialectician are some of Linguist synonym. Linguists can study French , German , Italian . 

Public Relation Executive

Travel journalist.

The career of a travel journalist is full of passion, excitement and responsibility. Journalism as a career could be challenging at times, but if you're someone who has been genuinely enthusiastic about all this, then it is the best decision for you. Travel journalism jobs are all about insightful, artfully written, informative narratives designed to cover the travel industry. Travel Journalist is someone who explores, gathers and presents information as a news article.

Quality Controller

A quality controller plays a crucial role in an organisation. He or she is responsible for performing quality checks on manufactured products. He or she identifies the defects in a product and rejects the product. 

A quality controller records detailed information about products with defects and sends it to the supervisor or plant manager to take necessary actions to improve the production process.

Production Manager

Merchandiser.

A QA Lead is in charge of the QA Team. The role of QA Lead comes with the responsibility of assessing services and products in order to determine that he or she meets the quality standards. He or she develops, implements and manages test plans. 

Metallurgical Engineer

A metallurgical engineer is a professional who studies and produces materials that bring power to our world. He or she extracts metals from ores and rocks and transforms them into alloys, high-purity metals and other materials used in developing infrastructure, transportation and healthcare equipment. 

Azure Administrator

An Azure Administrator is a professional responsible for implementing, monitoring, and maintaining Azure Solutions. He or she manages cloud infrastructure service instances and various cloud servers as well as sets up public and private cloud systems. 

AWS Solution Architect

An AWS Solution Architect is someone who specializes in developing and implementing cloud computing systems. He or she has a good understanding of the various aspects of cloud computing and can confidently deploy and manage their systems. He or she troubleshoots the issues and evaluates the risk from the third party. 

Computer Programmer

Careers in computer programming primarily refer to the systematic act of writing code and moreover include wider computer science areas. The word 'programmer' or 'coder' has entered into practice with the growing number of newly self-taught tech enthusiasts. Computer programming careers involve the use of designs created by software developers and engineers and transforming them into commands that can be implemented by computers. These commands result in regular usage of social media sites, word-processing applications and browsers.

ITSM Manager

Information security manager.

Individuals in the information security manager career path involves in overseeing and controlling all aspects of computer security. The IT security manager job description includes planning and carrying out security measures to protect the business data and information from corruption, theft, unauthorised access, and deliberate attack 

Business Intelligence Developer

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Speech template

Use this template to write a 1-minute campaign speech to convince voters to vote for you.

My name is (name) and I represent (party name).

Our party believes that … (describe the issue)

This matters because … (give some reasons, using your research)

Our idea to improve our school is …

This will help by … (give one or two examples)

If elected, we will make sure that …

Vote for us and we will work hard to …

End with your campaign slogan, if you have one.

Acceptance speech

Thank you to everyone who supported me in this election and to all the other candidates for their great campaigns. I promise to work hard to create solutions to (your party’s issue) and to represent you and your ideas as the honourable member from (our class).

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Tips for Writing Better Class Officer Speeches

Table of Contents

To win your class leadership election or get unanimously chosen, you need to talk to your audience and win them to your side.

Writing a memorable class leadership speech can be daunting and challenging. There are many thoughts in your head. You want to make a good first impression on fellow students and show your capability. But it is possible to deliver an effective and impactful address with the right strategies and techniques in mind.

This article shows you how to write a class office speech that leaves a lasting impression on your audience.

How to Write a Class Office Speech

A class office speech is an essential part of a student’s journey in gaining leadership and inspiring others .

Knowing how to write a class office speech can be the difference between having a lasting impression on your peers or being forgotten quickly. To ensure that you deliver a speech that has an impact, below are five steps for writing a powerful class office speech. 

1. Introduce Yourself

First, start by introducing yourself and why you want to be a leader. It’s important to explain what sets you apart from other candidates and highlight your skills and qualifications. Don’t forget to include any experience relevant to the role.

Make sure to include why you’re passionate about leading the class and have clear goals in mind that will help develop the school environment. This introduction should capture the audience’s attention; use interesting and captivating language while conveying enthusiasm.

2. Connect With the Audience

Focus on connecting with your audience through stories, facts, and emotion. Showing genuine interest in them and understanding their experiences is key.

Illustrate ideas with examples that they can relate to and make them feel like you are speaking directly to them. Use simple language to explain complex concepts without overwhelming listeners, and keep your sentences concise for easy comprehension. 

3. Show Energy and Enthusiasm

Third, build excitement within your speech. Your content needs to flow naturally and reflect enthusiasm.

Use uplifting phrases such as “I’m excited to work together and achieve our goals!” and generate buzz by building suspense into your address. Additionally, avoid using jargon which may confuse your audience.

4. Express Your Gratitude to Stakeholders

Thank everyone who helped you along your campaign journey-from teachers and friends to family members and voters.

Demonstrate gratitude towards those around you and take the time to recognize volunteers and other leaders in the school community. Also, express appreciation for all students presents and acknowledge their support in choosing you as their leader.

5. Proofread

Like any other written piece, read your speech again to make sure there is no mistake. If you only have one person to read it to, that’s all the more important. While it may sound easy to write a speech, especially with the outline, the speech needs to be practiced over and over again.

Examples of Class Office Speech

man and woman sitting on chairs

Below are some examples of well-written class office speeches generated with the Hey INK tool.

Greetings students, 

I’m sure you all remember me from the student council last year. I am here again today to canvass for your votes to become your class leader. With my extensive experience in problem-solving and organizing school events, I believe I have the best qualities to become your class leader. 

I’ve been active in our school’s community since freshman year, where I gained invaluable knowledge about how to lead with humility and confidence. My time on the student council has provided me with a platform to be heard and amplify other people’s voices. As your class leader, I promise to continue being an advocate for those who feel unheard or discouraged by the current system of representation. 

I also recognize that we need to take tangible steps toward meaningful change. That is why, if chosen as your class leader, I will prioritize formulating policies that are both inclusive and equitable. We should strive to make our school environment more welcoming, safe, and respectful of all backgrounds. This means holding ourselves accountable when necessary and proactively creating measures that ensure fairness across the board. 

In conclusion, I ask you to please consider voting for me as your next class leader. My combination of enthusiasm, practicality, and leadership skills makes me the ideal candidate for this role. With every vote cast for me, you would be investing in making our school a better place for everyone. Thank you for taking the time to hear out my candidacy!

Greetings, everyone. I hope this day finds you all well! My name is [Name], and I’m running for class president. As we look to the future, there are a few things that stand out to me as integral components of our successful path forward. 

I have spent a lot of time considering how best to run and manage our school efficiently and effectively. After much deliberation, I believe it’s essential for us to emphasize developing strong leadership skills and building meaningful connections between students and faculty. 

I plan on leveraging my past experiences in order to bring forth initiatives to ensure an enriching environment for every student. Specifically, I will work to increase student participation in clubs and raise awareness about mental health issues. In addition, I plan to develop strategies to reduce bullying in the classrooms. 

As your class president, I can promise to always try to understand your needs and make decisions with those needs in mind. To me, success is only achieved when each individual has had their voice heard. With that being said, if elected, I will actively listen to the concerns and opinions of fellow classmates before making any important decisions. 

Overall, I am ready to take on the challenge of leading our class together toward a better tomorrow. It would be an honor and privilege to serve as your class president. Thank you for taking the time to hear my thoughts — let’s end this off by working together, so we can reach our full potential!

Greetings everyone! I’m standing here today with a question that needs an answer: who should be the class president? Let me tell you why it should be me. 

I have great experience in this field, having been a student leader for multiple years and serving as treasurer of our class last year. My tenure has allowed me to gain invaluable knowledge about how things work around here and how best we can propel our school forward. I think it’s important for any potential leader to have insight into the structure and dynamics of their position – something I am well-acquainted with. 

I’m also a personable individual, eager to help out my peers whenever they are in need. It is clear that there are certain problems that our school is facing which require immediate attention. Problems like low graduation rates and bullying in the hallways must be solved. I know these issues inside and out, so I can provide solutions that would not only benefit our community but also make tangible change. Plus, I’m committed to making sure everyone feels heard, respected, and valued regardless of race, gender identity, or sexual orientation. 

I believe I have all the necessary qualities to be a successful class president: expertise, empathy, and ambition. That’s why I invite you to join me in this endeavor. Together, we can find a way to create a brighter future for our beloved school. Thank you for your time and consideration.

Final Thoughts

If you are planning on giving a class election speech, you should follow our tips on  how to write a class office speech . The most important tip is to make a good case for your candidacy.

The speech should be enthusiastic, and you should show appropriate amounts of energy . Revising and proofreading your speech is crucial to making it as professional looking as possible.

Be creative when it comes to delivering your speech. Employ various methods of engagement, such as body movements, facial expressions, vocal variations, pauses, and hand gestures.

Vary the speed at which you speak and occasionally pause to emphasize key points in your speech. Doing this creates intrigue throughout your presentation and adds character to the words you say.

With a good speech, you can go into the election feeling confident about your chances of winning the election.

Tips for Writing Better Class Officer Speeches

Abir Ghenaiet

Abir is a data analyst and researcher. Among her interests are artificial intelligence, machine learning, and natural language processing. As a humanitarian and educator, she actively supports women in tech and promotes diversity.

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How to Write a Campaign Speech for Kids

How to give an annual day speech in school.

Writing a campaign speech for kids isn't all child's play. Children are smart and informed voters, and can tell when you are lying about giving out free chocolate every Friday after you are elected. Your speech has to stand out and catch their attention, usually in under two minutes. Writing a good and appropriate children's campaign speech increases your chances for winning the election.

Start off with a good, clean, short joke. The children hear speech after speech and are going to start to tune out what is said. You need to say something to catch their attention. Getting them to laugh will give them a little break.

Introduce yourself and declare the office that you are running for. Not making yourself known could be a big mistake later when the children are voting and remember who you are.

Talk about what you will do if elected. Everyone has ideas about how the school could be run better — maybe more vending machines in the cafeteria, maybe off-campus lunches, maybe getting to wear shorts on Friday. Tell your peers how you will work hard to change things for the better.

Thank the students for their time. Remember to be gracious and to treat the audience and the other candidates alike.

Keep the speech short. Usually, you will be given a time limit of up to two minutes. Make sure that you do not run over or you could be disqualified.

  • Coin a slogan that you can use on your posters and in your speech.
  • Do not make any promises that you are not willing to keep. Nobody likes a liar.

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Vote for Me! Developing, Writing, and Evaluating Persuasive Speeches

Vote for Me! Developing, Writing, and Evaluating Persuasive Speeches

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To deliver an effective persuasive speech, students must formulate logical arguments and back them up with examples. In this lesson, students will study political campaign speeches to explore the characteristics of effective persuasive speechwriting and oral argument. While using an online tutorial and looking at examples, students learn what makes a strong speech. A second online tool helps them learn how to formulate a persuasive argument. Students then apply this information in two ways: by writing their own speeches and evaluating others'.

Featured Resources

ReadWriteThink Persuasion Map : Use this interactive tool for any lesson in which students need to create a piece of persuasive writing.

From Theory to Practice

  • Persuasive writing can take many forms including essays, letters to the editor, classified advertisements, and speeches.
  • In political speeches, writers use precision to make the speech more easily understood.
  • In a short persuasive speech, it's important to have an introduction that states the position of the speech clearly; this is followed by at least three pieces of evidence to support the position.
  • Students should examine the various ways persuasion is used in everyday life before they begin writing their own persuasive pieces.
  • Persuasive writing is easily incorporated into content areas such as science and social studies.

Common Core Standards

This resource has been aligned to the Common Core State Standards for states in which they have been adopted. If a state does not appear in the drop-down, CCSS alignments are forthcoming.

State Standards

This lesson has been aligned to standards in the following states. If a state does not appear in the drop-down, standard alignments are not currently available for that state.

NCTE/IRA National Standards for the English Language Arts

  • 4. Students adjust their use of spoken, written, and visual language (e.g., conventions, style, vocabulary) to communicate effectively with a variety of audiences and for different purposes.
  • 5. Students employ a wide range of strategies as they write and use different writing process elements appropriately to communicate with different audiences for a variety of purposes.
  • 8. Students use a variety of technological and information resources (e.g., libraries, databases, computer networks, video) to gather and synthesize information and to create and communicate knowledge.
  • 11. Students participate as knowledgeable, reflective, creative, and critical members of a variety of literacy communities.
  • 12. Students use spoken, written, and visual language to accomplish their own purposes (e.g., for learning, enjoyment, persuasion, and the exchange of information).

Materials and Technology

  • Computers with Internet access
  • LCD projector and screen
  • Persuasive Speech Checklist
  • Persuasive Speech Rubric

Preparation

Student objectives.

Students will

  • Develop critical thinking skills by learning about the characteristics of an effective speech, both how it is written and how it is delivered, and then applying these criteria to sample speeches
  • Formulate an argument, including the use of examples to support a thesis, using an online tool that helps them organize their ideas
  • Develop skills in persuasive writing and oral delivery by writing a one-minute persuasive speech and presenting it to a small group of their peers
  • Interpret and evaluate persuasive arguments using a rubric to assess their peers' speeches

Session 1: The Characteristics of a Strong Speech

Session 2: persuasive writing, session 3: effective speech delivery, session 4 convincing their classmates.

  • Explore the "Record It" section on the Speechwriting website. Listen to the student speeches and discuss and evaluate them using the Persuasive Speech Rubric . You can also have students record their speeches for the site.
  • View and discuss some actual campaign speeches and compare them to the students' speeches.

Student Assessment / Reflections

  • Observe student participation in the initial discussions about what constitutes an effective speech. Collect the Persuasive Speech Rubrics from the first session's discussion and review them to make sure students are correctly applying the criteria to the sample speech. If you observe some consistent misconceptions, address these at the beginning of Session 2.
  • Review each student's Persuasion Map and speech and offer him or her feedback using the Persuasive Speech Rubric.
  • Observe students both when they are practicing their speeches and while they are working in their groups. Review the completed Persuasive Speech Rubrics to determine that they understand how to apply the criteria to evaluate a persuasive speech.
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Through a classroom game and resource handouts, students learn about the techniques used in persuasive oral arguments and apply them to independent persuasive writing activities.

Election Day is held on the Tuesday after the first Monday in November.

The Persuasion Map is an interactive graphic organizer that enables students to map out their arguments for a persuasive essay or debate.

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Political Campaign And Stump Speech Examples Reveal The Candidate

Stump speech examples

Candidates for political office make stump or campaign speeches to help voters learn about themselves and their positions throughout the campaign. Here are some examples of political campaign and stump speeches.

In the dynamic world of politics, one powerful tool remains a constant in winning over voters’ hearts and minds: the stump speech. This iconic oratory tradition has shaped countless political campaigns, delivering a potent blend of charisma, policy promises, and persuasive rhetoric.

From fiery appeals for change to heartfelt tales of personal struggles, stump speeches have become the backbone of political communication.

This article explores compelling examples of stump speeches throughout history, unveiling their enduring impact on electoral campaigns and their crucial role in shaping the political landscape.

Table of Contents

What Is A Stump Speech In A Political Campaign?

A stump speech is a standard, rehearsed speech a political candidate delivers during their campaign. It typically outlines the candidate’s core message, policy positions, and personal background, aiming to connect with voters, inspire support, and differentiate themselves from opponents.

A stump speech is essentially an elevator speech where the candidate makes a pitch to constituents.

Candidate reveals self in stump speech

How Does A Stump Speech Vary From A Campaign Speech?

While a campaign speech is a broader, more comprehensive address covering various topics and contexts, a stump speech is specifically tailored to connect with local audiences during campaign stops.

A stump speech focuses on key themes, repeated consistently across different locations, with an emphasis on connecting personally with voters, conveying authenticity, and generating enthusiasm for the candidate’s platform.

What Should A Politician Say About Themselves?

Politicians should highlight their relevant qualifications, experience, and achievements when speaking about themselves , demonstrating their ability to address the issues. They should also convey their personal values, integrity, and dedication to public service, establishing trust and credibility with the electorate.

How Do You Start Off A Campaign Speech?

“Ladies and gentlemen, distinguished guests, and fellow citizens, I stand before you today with a deep sense of gratitude and determination to embark on a journey together toward a brighter future for our community.

“Thank you all for gathering here today as we embark on a transformative campaign to shape a better tomorrow for our beloved community. With your support and collective efforts, we can build an inclusive, prosperous future filled with opportunities for all.”

What Should You Say In A Campaign Speech?

In a campaign speech, it is crucial to articulate your vision, share specific policy proposals, and address the concerns and aspirations of your constituents. Highlight your experience, values, and dedication to serve while emphasizing the need for unity, progress, and collaborative solutions to tackle the challenges our community faces.

Here is an excerpt:

“In this campaign, we must address the pressing issues affecting our constituents daily, such as education, healthcare, and economic stability, while fostering unity and collaboration to create a stronger, more resilient community for generations to come.

Together, we can bring about meaningful change, empower our citizens, and build a brighter future that reflects the hopes and dreams of each and every one of us.”

Campaign and stump speech examples share postions

How Long Should A Campaign Speech Be?

A campaign speech should be concise and focused, aiming for around 5 to 10 minutes, allowing you to effectively communicate your message while maintaining the audience’s attention and engagement. Remember, it is crucial to prioritize quality content over excessive length to make a lasting impact on your listeners.

What Should You Do After Finishing A Stump Speech?

After delivering a stump speech, engaging with the audience is essential, and you must also show genuine interest in their concerns and feedback. Take the opportunity to connect with individuals, answer questions, and build relationships to establish trust and support for your campaign.

What Should Be Said In The Conclusion Of A Stump Speech?

In the conclusion of a stump speech, it is crucial to summarize your main points and reiterate your core message, leaving a lasting impression on your audience. You can also end the address by inspiring and rallying your supporters, calling them to action, and emphasizing how important their involvement is to the campaign.

Different ways to end a stump speech can include:

  • Call to action: Encourage your audience to get involved, vote, volunteer, or contribute to your campaign, emphasizing the collective power of their actions.
  • A personal story or anecdote: Share a heartfelt story your audience can connect with on an emotional level, reinforcing your commitment to their concerns and aspirations.
  • Inspiring quote: Close your speech with a memorable and inspiring quote that encapsulates your campaign’s values or captures the essence of your message.
  • Vision for the future: Paint a vivid picture of the future you envision for your community, highlighting the positive impact your campaign can make and leaving your audience hopeful and motivated.

The best way to end a campaign speech ultimately depends on your personal style, the context, and the specific objectives of your campaign. Consider what resonates most with your audience and aligns with your campaign’s tone and goals.

Stump Speech Examples That Define Candidates

Political campaign and stump speeches

These nine stump speeches are notable for their ability to connect with audiences, convey a powerful message, and leave a lasting impact on listeners:

  • Barack Obama’s 2008 “Yes We Can” speech as presidential candidate became iconic, inspiring hope and calling for change. Ex-President Obama’s message of unity and progress resonated with millions of Americans.
  • Martin Luther King Jr.’s history 1963 “I Have a Dream” speech during the March on Washington advocated for racial equality and justice for African Americans. His powerful words continue to inspire generations.
  • Delivered during World War II, Winston Churchill’s “We Shall Fight on the Beaches” speech rallied the British people and affirmed their determination to resist Nazi aggression, symbolizing their resolve and resilience.
  • Elizabeth Warren’s speeches on income inequality and economic fairness, such as her 2012 speech at the Democratic National Convention , have gained attention for advocating for a more equitable society.
  • One of Donald Trump’s most notable stump speeches was the one delivered at the Republican National Convention in July 2016, where he formally accepted the party’s nomination for running for president. This speech emphasized his platform on immigration, national security, and job creation while highlighting his outsider status and promising to “Make America Great Again.” It resonated with many of his supporters and helped solidify his message during the campaign.
  • One of Joe Biden’s most memorable speeches was his address in Pittsburgh, Pennsylvania, in August 2020. In this speech, Biden presented his economic recovery plan, emphasizing the need for unity, addressing systemic racism, and rebuilding the economy in the wake of the COVID-19 pandemic. He focused on his vision for “ Build Back Better” and stressed the importance of creating jobs, supporting working families, and tackling the climate crisis.
  • A notable Hillary Clinton speech was her address at the Democratic National Convention in July 2016. In this speech, Clinton accepted the Democratic Party’s nomination for president and focused on themes of unity, inclusivity, and progress. She discussed her policy proposals, highlighted her experience and qualifications, and called for the American people “to come together to address the challenges facing the nation.”
  • Ronald Reagan’s “A Time for Choosing” speech is often regarded as one of the most impactful political speeches in American history and played a significant role in shaping his political career and eventually leading to his own presidency in 1981. Reagan delivered this speech supporting Barry Goldwater’s presidential campaign on October 27, 1964, just days before the U.S. presidential election.
  • Abraham Lincoln’s most famous stump speech was his Cooper Union Address, delivered on February 27, 1860, in New York City. The speech primarily focused on the issue of slavery and its expansion, but Lincoln also touched upon foreign policy concerns. In the Cooper Union Address, Lincoln argued against the spread of slavery into new territories, emphasizing its moral and constitutional implications.

Adam Howarth

Adam covers the topic of Public Speaking for Digital Authority. From his first experience of oratory with his school debating society to his more recent experiences of promoting the local business scene in Wrexham, Wales, he has always been involved in public speaking.

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Political Speech Writing: How Candidates Can Craft Compelling Messages

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Understanding the Power of Political Speeches

Political speeches play a pivotal role in shaping the course of nations and can shape the trajectory of societies. Effective speech writing for elections allows leaders to communicate their vision, values, and policy objectives to the public. These speeches serve as a means of persuasion, providing a platform for leaders to connect with their constituents emotionally. Through carefully tailoring speeches, a political oratory has the potential to inspire, mobilize, and unite people around common goals and ideals.

One key aspect of political speeches is their ability to inform and educate the public. In a democratic society, an informed citizenry is essential for making sound election decisions and understanding government policy implications. A well-done political oratory allows leaders to clarify their positions and present evidence and data. Speechwriting for elections often requires addressing complex issues and helping citizens make informed choices about how they want the country to move. Moreover, political speeches serve as a channel for transparency and accountability.

Beyond their informational role, a well-crafted political oratory fosters unity and social cohesion by containing messages of hope, unity and inclusivity. They can transcend political divides and unite people, transcending differences of opinion and background. In times of crisis or uncertainty, campaign speeches provide reassurance and a sense of purpose. Furthermore, campaign speeches help a nation navigate challenges and emerge stronger.

Well-crafted campaign speeches can be transformative in elections by serving as a dynamic tool for candidates to connect with voters, sway public opinion and ultimately change the outcome of an election. When a candidate speaks passionately about issues that resonate with your audience, it creates a sense of trust and authenticity by tapping into the electorate's hopes, fears, and aspirations.

Speechwriting for elections helps to clarify a candidate's policy positions and goals, providing voters with a clearer understanding of what they stand for, allowing them to set themselves apart from their opponents and creating a sense of confidence in their leadership. A well-crafted political speech can sway undecided voters to the candidate's side.

Rousing persuasive communication can galvanize volunteers and grassroots activists , encouraging them to work harder for the candidate, leading to a higher voter turnout among the candidate's base.

Steps to Effective Political Speechwriting

Here are five tips for crafting an effective political speech:

#1: Make time for research.

Digging deep to find relevant information is crucial when writing a political speech because it adds depth and credibility to the discourse. Great research also ensures that the political speech addresses the complexities of voters' concerns. A speechwriter can write informative and persuasive communication by seeking out comprehensive data.

#2: Consider your audience.

Analyzing a target audience is essential for understanding their demographics, values, beliefs, and concerns. It allows speechwriters to tailor their message to resonate with their intended listeners' specific needs and interests. This analysis enables speechwriters to speak directly to the heart of the issues that matter most to the target audience. It also helps avoid potential pitfalls, such as using language or framing that might alienate or offend specific target audience segments.

#3: Draw on the elements of storytelling.

Storytelling in politics is essential for political speechwriters because it helps engage and persuade the audience effectively. Furthermore, storytelling in politics captures the audience's attention by connecting them emotionally with the message. The right message provides a relatable and human dimension to the content. Furthermore, storytelling in politics helps create a cohesive speech that flows seamlessly, ensuring listeners understand and retain key points. Whether it is rallying support for a candidate, advocating for a policy change, or fostering a sense of unity, a well-crafted narrative can convey a compelling vision for the future and ignite a sense of purpose among the audience.

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Frame 13

#4: Set the right tone.

A campaign speech must set the right mood because the emotional tone and atmosphere it creates can significantly impact how the audience receives and responds to the message. By establishing a positive and receptive attitude, the audience is more likely to be engaged and attentive to the speaker's message, which can inspire hope, rally support, and forge meaningful connections. Crafting a political speech that is positive and relatable makes the audience more receptive to the speaker's arguments, so it is a vital political communication strategy. A speech promoting a mood of unity helps to bridge divides, bringing people together.

#5: Edit and practice ahead of time.

Editing and rehearsing a political speech is essential because it ensures the message is clear, concise and free from ambiguity. A well-edited speech enhances the speaker's credibility by demonstrating that the candidate has thoroughly researched and prepared their remarks. Therefore, giving speeches can be a key political communication strategy.

Practicing a speech allows the speaker to fine-tune their delivery and tone to maintain the audience's engagement. Furthermore, practice enables the speaker to reinforce the critical points of the speech, ensuring that they communicate central ideas in an easily memorable way.

Examples of Memorable Political Speeches

Let's turn our attention to some political speechwriting examples. These political speechwriting examples can serve as a powerful guide for candidates.

#1: Abraham Lincoln’s Gettysburg Address

LincolnGett

Consider Abraham Lincoln's Gettysburg Address, as it is one of American history's most impactful political speeches. Presented during the Civil War at the dedication of the Soldiers' National Cemetery in Gettysburg, Pennsylvania, the speech was concise, lasting just over two minutes, but its impact was profound. Lincoln eloquently emphasized the principles of equality and liberty and redefined the purpose of the American government as a "government of the people, by the people, for the people." This speech solidified the United States' commitment to democracy and freedom. It also marked a turning point in the Civil War, as it galvanized public sentiment and reinvigorated the Union's resolve to preserve the nation.

#2: Martin Luther King, Jr.’s “I Have a Dream” Speech

Martin Luther King - March on Washington

Another of the most impactful political speeches was Martin Luther King Jr.'s "I Have a Dream" speech, delivered during the March on Washington for Jobs and Freedom. This political speechwriting example was pivotal in the American civil rights movement. King's eloquent articulation of his dream for a racially integrated and just society resonated deeply with millions. The speech helped mobilize support for civil rights legislation and highlighted the urgent need for racial equality. King's call for nonviolent protest and his vision for a future where individuals would be judged by the content of their character rather than the color of their skin inspired generations of activists. It was crucial in advancing civil rights legislation, culminating in the Civil Rights Act of 1964.

#3: Ronald Reagan’s “Tear Down This Wall” Speech

President Ronald Reagan making his Berlin Wall speech

One of the most impactful political speeches ever given was the one delivered at the Brandenburg Gate in West Berlin, during which President Ronald Reagan issued a powerful challenge to the Soviet Union by demanding, "Mr. Gorbachev, tear down this wall!" The Berlin Wall, which had divided East and West Berlin for decades, symbolized the Cold War's division. This political speechwriting example indicated the West's commitment to freedom and democracy. While the immediate impact of the speech was limited, it contributed to the eventual fall of the Berlin Wall and the end of the Cold War. Reagan's words resonated with people on both sides of the Iron Curtain, serving as a rallying cry for change.

Studying these speeches and tailoring speeches after them and other iconic speeches is a great way to learn public speaking strategies. These American political speeches share the theme of advocating for equality, justice and freedom. They transcended their immediate contexts to become lasting symbols of American ideals and continue inspiring generations of Americans and people worldwide. 

Here are some public speaking strategies to employ based on these inspirational speeches:

Ensure that the central theme of your political campaign communication resonates with the target audience and keep it at the forefront of the speech.

Using metaphors, similes, and emotionally resonant phrases to evoke powerful imagery and emotions in the audience is a critical speech delivery technique that can help your political campaign communications.

Understanding the audience's needs, aspirations, and concerns so that the message connects deeply is a speechwriting best practice you will want to remember.

Incorporating a clear and compelling call to action into the speech is an essential political communication strategy.

Be aware of historical contexts when crafting political persuasions for political campaign communications.

Align messages with the speaker's personality and values.

Employ strategic repetition to emphasize critical political persuasions because it will make them more memorable.

Use speech writing techniques to capture the speaker's authentic voice and beliefs.

Tips for Effective Speech Delivery

Candidates often ask speechwriters to give them speech delivery techniques. They may recommend several public speaking strategies that will help you with effective speech delivery. These include:

Using body gestures and body language to enhance the message's impact is a critical speech delivery technique as it helps convey confidence and credibility so that the audience connects to you better.

Connecting with the audience is paramount because it establishes rapport, fosters voter engagement and ensures the message resonates with the listeners personally. Therefore, it is crucial to remember this idea while focusing on speech delivery techniques as you build your political communication strategy.

Breathing deeply right before giving a speech is a vital speech delivery technique that can help you overcome stage fright as it calms nerves and boosts confidence.

Adapting Your Speech for Different Audiences

Among speech writing best practices is to adapt a speech to different audiences and your audience's demographics. This is essential for ensuring political persuasion as the message is relevant, relatable, and inclusive. Practicing this as you concentrate on other speech writing best practices ensures audience engagement occurs and that they will understand your messaging better.

Another key among speech writing best practices is remembering to be specific during a speech. This is vital as it adds credibility and clarity to the candidate messaging, helping to ensure audience engagement. Therefore, ensure that you use speech writing techniques for persuasive communication that address specific issues and concerns experienced by the audience.

Navigating Ethical Considerations in Political Speechwriting

Honesty is a fundamental pillar of trust and accountability in a democratic society, so when politicians are truthful in their political campaign messaging, they build integrity and foster the public's faith in their leadership. Citizens can make informed decisions when a politician uses truthful political campaign messaging. Therefore, make sure to always practice ethical speech writing.

Ethical speech writing also means avoiding divisive rhetoric because it often deepens existing divisions, polarizes communities, and makes finding common ground on important issues more difficult. Divisive rhetoric hinders constructive dialogue between political opponents. Using speech writing techniques that are inclusive, respectful, and constructive fosters unity, promotes understanding and achieves positive outcomes, which is essential for driving audience engagement in your political campaign messaging.

Leveraging Technology for Speechwriting

Many speech writing resources can help you. Let these speechwriting resources serve as a guide, but do not rely totally on speech writing resources, or you will block out the candidate's personality. Among the most effective speech writing tips is to let speechwriting tools enhance the speech writing process by using them to improve speech writing techniques. Among these speech writing tools, speech writing software is a vital resource that plays a pivotal role in organizing thoughts, structuring arguments, and drafting coherent content while creating political discourse and crafting political messages. Utilizing these effective speech writing tips gives you access to templates, outlines, and organization features that help transform ideas into well-structured political discourses. Even if you usually shy away from technology, try speech writing software.

An easy place to start is Good Party’s AI Campaign Manager , which can help candidates draft launch speeches with ease, saving time and energy. 

Additionally, another favorite among effective speech writing tips is to use research databases. These are invaluable tools for the speech writing process as they allow you to access vast amounts of information, including historical data, statistics, and policy details. Therefore, they are an invaluable speech writing resource, enabling speechwriters to conduct thorough research, fact-check statements, and bolster arguments with credible sources.

Furthermore, grammar and style-checking software is another indispensable software component critical to the speech writing process. This speech writing resource helps to refine language and ensure that the political rhetoric is clear, is grammatically correct, and resonates with the intended audience. These tools help avoid common language pitfalls and enhance the overall quality of the writing.

Another effective speech writing tip is to incorporate digital elements into political discourse, as using them engages a more diverse audience. Integrating visuals, such as infographics and charts, can make complex data more accessible by providing a visual context that aids comprehension. These graphic elements enhance understanding, make the speech more memorable, and help to ensure that crucial candidate messaging resonates with broader demographics.

Speech writing and public relations are intrinsically linked, playing a pivotal role in shaping the perception of individuals. Effective speechmaking in public relations allows for the dissemination of critical messages to target audiences. Through speechwriting and public relations strategies, public figures can build and maintain trust, manage their reputation and foster meaningful connections with voters, underscoring the indispensable synergy between speech writing and public relations in elections.

The Role of Speechwriters in Political Campaigns

Speechwriters often collaborate closely with candidates to help them build political communication skills. These political communication skills include articulating their vision, values and policy positions. Ethical speech writing requires you to lay aside your ideas and write from the candidate's point of view. This effective speech writing tip often begins with in-depth interviews to understand the candidate's personality, goals and key messages. Speechwriters then craft political rhetoric aligning with the candidate's voice and resonating with their intended audience. Regular communication and feedback loops are vital for crafting political messages, allowing for revisions and fine-tuning political communication skills to ensure that inspirational speeches are authentic and compelling. The partnership between speechwriters and candidates when crafting political messages is a dynamic process that must convey the candidate's vision effectively and connect with voters.

However, not all candidates need to hire speechwriters. With Good Party’s AI Campaign Manager , candidates can generate drafts of political speeches, completely for free. Our tools are especially helpful for crafting launch speeches, which candidates can give at campaign launch events and to kick off their campaigns.

Inspirational speeches, meticulously tailored to resonate with diverse audiences and delivered with authenticity, possess the potential to inspire, inform and mobilize voters, encapsulating a candidate's vision and values. Often, the words spoken reverberate in the electorate's hearts and minds. Tailoring speeches in this way gives them the power to shape the outcome of campaigns and the nation's course. Political rhetoric bridges the divide between candidates and voters, uniting diverse communities under a shared vision. Overall, remember that the qualities of a great speech rely on elements of style, elements of substance, and elements of impact.

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How to Write a Campaign Speech

Last Updated: December 28, 2023 Fact Checked

This article was co-authored by Lynn Kirkham . Lynn Kirkham is a Professional Public Speaker and Founder of Yes You Can Speak, a San Francisco Bay Area-based public speaking educational business empowering thousands of professionals to take command of whatever stage they've been given - from job interviews, boardroom talks to TEDx and large conference platforms. Lynn was chosen as the official TEDx Berkeley speaker coach for the last four years and has worked with executives at Google, Facebook, Intuit, Genentech, Intel, VMware, and others. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 802,718 times.

A good campaign speech can persuade, excite, and motivate, compensating for weaknesses in other parts of the campaign. Although good speakers make it look natural, there are actually specific techniques you can use to make your own speeches more effective, techniques which apply to all manner of campaign speeches. Whether your speech is for a student election or governmental election, you can use these techniques to transform your speech into one everyone will be talking about.

Sample Speeches

example of campaign speech about classroom elections

Delivering Your Own Student Council Speech

Step 1 Speak slowly.

  • A lot of people get nervous when they give a speech, and when people get nervous they talk fast. But fast talkers seem untrustworthy. So if you get nervous, space out your words (literally, put five spaces in between each word on the page) to keep your speech measured.

Step 2 Talk to the audience like you're having a conversation.

  • Don't go overboard with informality. You're asking to lead your peers, so they need to trust you can do that. Most people can't lead well, so to convince them you can lead well, your speech should also reflect that you're more capable than an average person. You need to strike a balance. Speak at a level just above the level of a typical conversation.

Step 3 Keep your words simple and direct.

  • Instead of: "We need to address the way we schedule our lunch breaks in a reasonable but fair way, because the way we do it now isn't fair to anyone."
  • Try: "We have people eating lunch at 10:30 am. They're still serving breakfast at Burger King at 10:30! It doesn't make sense! By the time 2:00 rolls around, the early lunch kids are starving. There is a better way. We all know it."

Step 4 Read it aloud to see how it sounds.

Structuring a Campaign Speech

Step 1 Tailor your message to your audience in specific ways.

  • So, if you’re talking to one classroom, don’t only talk to the classroom about a general problem the school has. Talk to the classroom about how that general problem affects them and how you can change it.
  • For example, don’t say: “The breaks in between homeroom and first period aren’t long enough.” Say: “Everybody in homeroom has gotten at least one demerit for being late to first period. We can’t get all the way from North Campus to South Campus in time. Elect me as homeroom representative, and I won’t let the administration forget it.”

Step 2 Outline your speech.

  • The beginning needs to catch people’s attention and raise the questions you’re going to answer. The middle needs to provide the answers, and the end connects the answers back to the questions. In very simple terms: You tell them what you’re going to tell them. Then, you tell them. Then you tell them what you told them.

Step 3 Make your point quickly.

  • Don’t say: “My name is Joe Blow, and I’m running for City Council. I’m a member of…”
  • Instead, get right to it. Say: “Not a single person in this city thinks the parking situation on Main St. is adequate. No one.”
  • There's a lot of ways to get this done. You can use a story, a challenge, a joke, or just vividly describe a problem. You just need to get the audience's attention quickly. Earn their attention, don't expect it to come to you.

Step 4 Support your theme.

  • You want to have a good mix of facts, feelings, and action. If you only talk facts, your audience will get bored. Only talk feelings, and you’ll wear them out. Only talk action, and it invites disbelief, because you haven’t offered enough factual and emotional support for your argument.

Step 5 Raise the stakes at the end.

  • To continue with the parking example, don’t end your speech talking about the width and number of parking spaces on Main St. Make it bigger than that—something that makes them feel weaker for not supporting you and stronger for supporting you.
  • “This isn’t just about parking spaces. The parking situation is just a symptom of everything that’s wrong with the Council in this city. We’ve asked. We’ve begged. We’ve done all we could. Now we have to send a message that they can’t just ignore us.” With this kind of appeal, you put the listener in a position where they are either a person who votes for you or a person who lets themselves be ignored. Most people will take the first choice.

Writing a Political Stump Speech

Step 1 Don’t forget the basics.

  • Your speech needs a clear beginning, middle, and end.
  • The beginning needs to hook the audience, you need to keep them interested through the middle, and the end should leave them nodding their heads in agreement, applauding and on their feet.

Step 2 Stay on message.

  • Staying on message is about more than repeating yourself. Focus on a problem and then offer a solution. Say your issue is healthcare. That’s a multifaceted issue, so bring up specific problems, and offer specific solutions.
  • For example, start by offering the problem: “Prescription drug costs are too high!” Give a few details or anecdotes to illustrate the magnitude of the problem, and then offer your solution: “And that’s why we’re going to negotiate directly with the drug companies to lower prices.”

Step 3 Identify with the audience through an associational appeal.

  • They are one of us and deserve our allegiance because they protect us.
  • They are one of us and understand us because they have lived a life like mine.

Step 4 Stoke the passions of your audience with an emotional appeal.

  • Emotional appeals can turn audiences against things for a simple reason: anger and fear are easy emotions to stimulate.
  • For example, when a politician says: “The system is rigged! They think they’ve got you fooled, but I know different.” They are making an emotional appeal based on stoking the anger of the audience. When they imply that “they” think of the audience as fools, the speaker plays to the audience’s sense of ridicule. This infuriates the audience, turning the audience against “them.”

Step 5 Make your audience understand with clear logical appeals.

  • For example, "Very few of us would argue with the proposition that 99/3=33. That’s because we’ve been logically convinced of its truth. There’s almost nothing a person could do to convince us otherwise, and therein lays the power of a logical appeal. However, it took us far longer to understand division than it did for us to feel anger or fear, or understand that we were part of a group."

Step 6 Play to your strengths.

  • If your biggest appeal is associational, your argument is less about specific points than it is about you. Design your speech to emphasize your biography and why it makes you trustworthy. People elect a person, not a set of ideas.
  • If your biggest appeal is emotional, keep your speech short, so that the audience doesn’t notice the logical flaws. Adjust your energy level to the audience's. If they're agitated, start slowly. If they’re bored, then start off at a higher energy level. Always work to an emotional crescendo, however. Never start at the emotional level you want to finish at.
  • If your biggest appeal is logical, break up the facts with feeling. You can’t risk boring your audience to death, so you need to break up your logical propositions into bite-sized chunks. Think of it as the spoonful of sugar principle—a spoonful of sugar makes the medicine go down.

Step 7 Stay conversational.

  • If you will be speaking at a podium or beside a table, put your notes on a piece of paper or a notepad--not notecards. Very few people can shuffle notecards discretely enough to look professional while doing it.
  • If you won’t have a podium and you must use notes, get your notes onto one notecard.

Step 8 Be brief.

  • Brevity is the soul of wit. No one is going to remember sixty word sentences. Since you are striving to be memorable, make sure to pepper your speech with short, punchy lines. You don’t want to sound like a limerick, but you do want to use alliteration, assonance, and rhythm to your advantage.
  • For example, “Ask not what your country can do for you, ask what you can do for your country,” contains only nine unique words, with seven examples of alliteration.

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  • ↑ Lynn Kirkham. Public Speaking Coach. Expert Interview. 20 November 2019.
  • ↑ https://www.conversationagent.com/2018/04/writing-for-listening.html
  • ↑ https://www.write-out-loud.com/student-council-speeches.html
  • ↑ https://www.cam.ac.uk/research/news/what-makes-a-great-political-speech
  • ↑ https://www.european-rhetoric.com/ethos-pathos-logos-modes-persuasion-aristotle/
  • ↑ https://www.communicationcache.com/uploads/1/0/8/8/10887248/the_effects_of_anger_sadness_and_happiness_on_persuasive_message_processing-a_test_of_the_negative_state_relief_model.pdf

About This Article

Lynn Kirkham

If you’re writing a campaign speech, first outline a beginning that catches people’s attention and raises questions, a middle that provides answers, and an end that connects the answers back to the questions. Then, when you write, open by using a story, a joke, or a challenge to make your main point immediately. Use a mixture of facts, feelings, and actions to support your theme through the middle of the speech. Finally, write a conclusion that makes it clear what’s at stake, using strong, forceful language to convey your position. For more tips on writing a campaign speech, including writing a political stump speech, scroll down! Did this summary help you? Yes No

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Lesson Plan: Historic Campaign Speeches

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Introduction to Historic Campaign Speeches

Andrew Carroll talked about the power and significance of presidential speeches throughout U.S. history.

Description

This lesson features several notable examples of historic presidential campaign speeches, based on C-SPAN's 2024 television series of the same name. The lesson opens with an introductory video clip in which author Andrew Carroll talks about the power and significance of presidential speeches throughout U.S. history. From there, students then engage in a choice engagement activity, choosing to study one of fifteen historic campaign speeches, including those from Ronald Reagan, George H.W. Bush, Bill Clinton, Bob Dole, George W. Bush, John McCain, John Kerry, Barack Obama, John Edwards, Hillary Clinton, Mitt Romney, Donald Trump, Bernie Sanders, Marco Rubio, and Joe Biden. After students complete their portion of the choice activity, they then each engage in a small group review to compare their selected speeches, assess whether they think each speech qualifies as 'historic,' and reflect on how campaign speeches change over time, location, purpose, and with the specific candidate. Finally, students respond to a summative writing prompt that asks them to reflect on the lesson's introductory video clip and "assess the importance of power and significance in campaign speeches."

This lesson offers several options for you to use with your students whether you are teaching in class, using a hybrid model, or engaging through distance learning. It can be completed in steps as a class or students can move at their own pace and complete the activities independently.

You can post links to the videos in the lesson along with the related handout and engage in discussion to share responses on a discussion board or learning management system.

You can also save and share the following Google resource for students to use with this lesson.

Handout: Choice Board (Google Doc).

In Google, choose "File" then "Make a Copy" to get your own copy. You can make any needed adjustments in the instructions such as which activities students need to complete, when it is due, etc. and then make it available to them via Google.

INTRODUCTION

Have your students proceed to the introduction section of their Google Slide document. Direct your students to view the linked video clip, answer the related questions on the slide, and share their findings with a partner, small group, or the class when finished.

Clip #1: Power and Significance (1:57). Author Andrew Carroll talks about the power and significance of presidential speeches throughout U.S. history.

  • Based on the clip, “what makes an extraordinary presidential speech?”
  • What types of presidential speeches does Carroll prefer? What examples of these types does he provide?
  • According to Andrew Carroll, how do presidential speeches reflect the President himself?
  • Carroll references President John F. Kennedy’s tribute to Robert Frost, and how the speech was given during a time of peace. Visit this site and listen to the speech. What do you hear?
  • REFLECT : How might speeches given by presidential candidates differ from speeches given by sitting or former presidents? Explain.

THE SPEECHES

Direct students to the speeches section of their Google Slide document. Instruct your students to select one of the fifteen options listed on the slide. Note : you can also assign one or more specific options to your students, if you choose. The video clip times of each option are listed below to help you make those determinations based on student interest or ability and your goals for the lesson .

Have your students view their selected video clip(s) and answer the following questions on the respective slide(s):

  • Who makes up the audience, and how does the speaker try to connect with the audience?
  • What is the theme of the speech, and how do you know?
  • Evaluate the tone and pacing of the speech, and how they may both be influenced by the audience.
  • What claims are made in the speech, and what evidence is provided to support the claims?
  • Summarize any calls to action provided by the speaker.
  • Assess the effectiveness of the speech, describing its most and least appealing moments.

LIST OF SELECTED SPEECHES

  • Ronald Reagan 1984 Iowa Caucus Speech (Clip #2, 20:19, Republican).
  • George H.W. Bush 1988 South Carolina Rally (Clip #3, 12:23, Republican).
  • Bill Clinton 1992 New Hampshire Speech (Clip #4, 18:23, Democrat).
  • Bob Dole 1996 New Hampshire Rally (Clip #5, 9:25, Republican).
  • George W. Bush 2000 South Carolina Speech (Clip #6, 23:23, Republican).
  • John McCain 2000 Michigan Rally (Clip #7, 27:39, Republican).
  • John Kerry 2004 New Hampshire Speech (Clip #8, 19:08, Democrat).
  • Barack Obama 2007 Iowa Rally (Clip #9, 29:16, Democrat).
  • John Edwards 2008 Nevada Rally (Clip #10, 21:17, Democrat).
  • Hillary Clinton 2008 Speech in Advance of Super Tuesday (Clip #11, 27:04, Democrat).
  • Mitt Romney 2012 Nevada Caucus Speech (Clip #12, 10:44, Republican).
  • Donald Trump 2016 South Carolina Speech (Clip #13, 39:53, Republican).
  • Bernie Sanders 2016 Michigan Rally (Clip #14, 51:44, Democrat).
  • Marco Rubio 2016 Super Tuesday Speech (Clip #15, 16:36, Republican).
  • Joe Biden 2020 South Carolina Speech (Clip #16, 22:49, Democrat).

REFLECTION & CLOSURE

After your students are finished with their chosen or assigned speech(es), have them proceed to the reflection & closure section of their Google Slide document. Provide time for your students to reflect on their responses to the questions above, in preparation for a share-out activity with their peers.

Have your students form groups of approximately three, with each each group member having studied a different Historic Campaign Speech. Instruct your students to have a guided conversation about their speeches, responding to the questions below in their Google Slide documents.

  • In your group, discuss each of your speeches, noting any similarities and differences.
  • With the same group, discuss whether you think the speeches you watched were “historic” and why or why not.
  • Discuss with your group which speech(s) would most closely align with a speech that you might give, and why.
  • With your group, reflect on how campaign speeches change over time, location, purpose, and with the specific candidate.

SUMMATIVE WRITING PROMPT

After your students are finished sharing their findings from the lesson, direct them to complete the final culminating writing on the last slide of their Google Slide document, and have students share their responses, comparing their perspectives with their classmates' perspectives: Having now listened to a Historic Campaign Speech, reflect on the introduction clip of the lesson and assess the importance of Power and Significance in campaign speeches . Make sure to cite evidence from the lesson .

Related Articles

  • The President's Tribute to Robert Frost, 26 February 1962 (JFK Library)
  • Presidential Speeches (Miller Center)
  • Media Archive (The American Presidency Project)

Additional Resources

  • Bell Ringer: Presidential Speechwriting
  • Bell Ringer: Celebrity Status and Presidential Candidates
  • Bell Ringer: Presidential Elections as Popularity Contests
  • Bell Ringer: The President as both Chief Citizen & Commander-in-Chief
  • Bell Ringer: Writing a Presidential Candidate
  • Bell Ringer: Presidential Campaigning
  • Bell Ringer: Advertising and Celebrity Politics
  • Bell Ringer: Political Participation
  • Lesson Plan: The Functions of Political Parties
  • Lesson Plan: Speeches That Defined A Presidency
  • Lesson Plan: So You Want To Be A Presidential Speechwriter?
  • Lesson Plan: Eras of Presidential Speeches
  • Lesson Plan: Presidential Roles
  • Presidential Election

People praying at a Trump rally in July in Erie, Pa.

The Church of Trump: How He’s Infusing Christianity Into His Movement

Ending many of his rallies with a churchlike ritual and casting his prosecutions as persecution, the former president is demanding — and receiving — new levels of devotion from Republicans.

A rally for former President Donald J. Trump in July in Erie, Pa. At many of his recent rallies, Mr. Trump delivers a roughly 15-minute finale that evokes an evangelical altar call. Credit... Maddie McGarvey for The New York Times

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Michael C. Bender

By Michael C. Bender

Reporting from Conway, S.C., and Washington

  • April 1, 2024

Long known for his improvised and volatile stage performances, former President Donald J. Trump now tends to finish his rallies on a solemn note.

Soft, reflective music fills the venue as a hush falls over the crowd. Mr. Trump’s tone turns reverent and somber, prompting some supporters to bow their heads or close their eyes. Others raise open palms in the air or murmur as if in prayer.

In this moment, Mr. Trump’s audience is his congregation, and the former president their pastor as he delivers a roughly 15-minute finale that evokes an evangelical altar call, the emotional tradition that concludes some Christian services in which attendees come forward to commit to their savior.

“The great silent majority is rising like never before and under our leadership,” he recites from a teleprompter in a typical version of the script. “We will pray to God for our strength and for our liberty. We will pray for God and we will pray with God. We are one movement, one people, one family and one glorious nation under God.”

The meditative ritual might appear incongruent with the raucous epicenter of the nation’s conservative movement, but Mr. Trump’s political creed stands as one of the starkest examples of his effort to transform the Republican Party into a kind of Church of Trump. His insistence on absolute devotion and fealty can be seen at every level of the party , from Congress to the Republican National Committee to rank-and-file voters .

Mr. Trump’s ability to turn his supporters’ passion into piety is crucial to understanding how he remains the undisputed Republican leader despite guiding his party to repeated political failures and while facing dozens of felony charges in four criminal cases. His success at portraying those prosecutions as persecutions — and warning, without merit, that his followers could be targeted next — has fueled enthusiasm for his candidacy and placed him, once again, in a position to capture the White House.

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‘He’s definitely been chosen by God’

Mr. Trump has long defied conventional wisdom as an unlikely but irrefutable evangelical hero.

He has been married three times, has been repeatedly accused of sexual assault, has been convicted of business fraud and has never showed much interest in church services. Last week, days before Easter, he posted on his social media platform an infomercial-style video hawking a $60 Bible that comes with copies of some of the nation’s founding documents and the lyrics to Lee Greenwood’s song “God Bless the U.S.A.”

But while Mr. Trump is eager to maintain the support of evangelical voters and portray his presidential campaign as a battle for the nation’s soul, he has mostly been careful not to speak directly in messianic terms.

“This country has a savior, and it’s not me — that’s someone much higher up than me,” Mr. Trump said in 2021 from the pulpit at First Baptist Church in Dallas, whose congregation exceeds 14,000 people.

Still, he and his allies have inched closer to the Christ comparison.

Last year, Representative Marjorie Taylor Greene, a Georgia Republican and a close Trump ally, said both the former president and Jesus had been arrested by “radical, corrupt governments.” On Saturday, Mr. Trump shared an article on social media with the headline “The Crucifixion of Donald Trump.”

Donald Trump speaking on a stage in front of a large image showing the American flag.

He is also the latest in a long line of Republican presidents and presidential candidates who have prioritized evangelical voters. But many conservative Christian voters believe Mr. Trump outstripped his predecessors in delivering for them, pointing especially to the conservative majority he installed on the Supreme Court that overturned federal abortion rights.

Mr. Trump won an overwhelming majority of evangelical voters in his first two presidential races, but few — even among his rally crowds — explicitly compare him to Jesus.

Instead, the Trumpian flock is more likely to describe him as a modern version of Old Testament heroes like Cyrus or David, morally flawed figures handpicked by God to lead profound missions aimed at achieving overdue justice or resisting existential evil.

“He’s definitely been chosen by God,” said Marie Zere, a commercial real estate broker from Long Island who attended the Conservative Political Action Conference in February outside Washington, D.C. “He’s still surviving even though all these people are coming after him, and I don’t know how else to explain that other than divine intervention.”

For some of Mr. Trump’s supporters, the political attacks and legal peril he faces are nothing short of biblical.

“They’ve crucified him worse than Jesus,” said Andriana Howard, 67, who works as a restaurant food runner in Conway, S.C.

A political weapon and vulnerability

Mr. Trump’s solid and devoted core of voters has formed one of the most durable forces in American politics, giving him a clear advantage over President Biden when it comes to inspiring supporters.

Forty-eight percent of Republican primary voters are enthusiastic about Mr. Trump becoming the Republican nominee, and 32 percent are satisfied but not enthusiastic with that outcome, according to a recent New York Times/Siena College poll . Just 23 percent of Democrats said they were enthusiastic about Mr. Biden as their nominee, and 43 percent were satisfied but not enthusiastic.

The intensity of the most committed Trump backers has also factored into the former president’s campaign decisions, according to two people familiar with internal deliberations. His team’s ability to bank on voters who will cast a ballot with little additional prompting means that some of the cash that would otherwise be spent on turnout operations can be invested in field staff, television ads or other ways to help Mr. Trump.

But Democrats see an advantage, too. Much of Mr. Biden’s support comes from voters deeply opposed to Mr. Trump, and the president’s advisers see an opportunity to spook moderate swing voters into supporting Mr. Biden by casting Mr. Trump’s movement as a cultlike creation bent on restricting abortion rights and undermining democracy.

Gov. Gavin Newsom of California, a top Democratic ally of Mr. Biden, pointed to an increasingly aggressive online presence from the president’s re-election campaign, which has sought to portray Mr. Trump as prone to religious extremism .

“There’s a huge opportunity here,” Mr. Newsom said in an interview. “Trump is so easily defined, and he reinforces that definition over and over and over again. And Biden has a campaign that can weaponize that now.”

‘Does he really care about evangelicals? I don’t know.’

Mr. Trump’s braiding of politics and religion is hardly a new phenomenon. Christianity has long exerted a strong influence on American government, with most voters identifying as Christians even as the country grows more secular. According to Gallup , 68 percent of adults said they were Christian in 2022, down from 91 percent in 1948.

But as the former president tries to establish himself as the one, true Republican leader, religious overtones have pervaded his third presidential campaign.

Benevolently phrased fund-raising emails in his name promise unconditional love amid solicitations for contributions of as little as $5.

Even more than in his past campaigns, he is framing his 2024 bid as a fight for Christianity, telling a convention of Christian broadcasters that “just like in the battles of the past, we still need the hand of our Lord.”

On his social media platform in recent months, Mr. Trump has shared a courtroom-style sketch of himself sitting next to Jesus and a video that repeatedly proclaims, “God gave us Trump” to lead the country.

The apparent effectiveness of such tactics has made Mr. Trump the nation’s first major politician to successfully separate character from policy for religious voters, said John Fea, a history professor at Messiah University, an evangelical school in Pennsylvania.

“Trump has split the atom between character and policy,” Mr. Fea said. “He did it because he’s really the first one to listen to their grievances and take them seriously. Does he really care about evangelicals? I don’t know. But he’s built a message to appeal directly to them.”

Support from local pastors

Trump rallies have always been something of a cross between a rock concert and a tent revival. When Mr. Trump first started winding down his rallies with the ambient strains, many connected them to similar theme music from the QAnon conspiracy movement, but the campaign distanced itself from that notion.

Steven Cheung, a spokesman for Mr. Trump, said in a statement: “President Trump has used the end of his speeches to draw a clear contrast to the last four years of Joe Biden’s disastrous presidency and lay out his vision to get America back on track.”

But the shift has helped turn Mr. Trump’s rallies into a more aesthetically churchlike experience.

A Trump rally in Las Vegas in January opened with a prayer from Jesus Marquez, an elder at a local church, who cited Scripture to declare that God wanted Mr. Trump to return to the White House.

“God is on our side — he’s on the side of this movement,” said Mr. Marquez, who founded the American Christian Caucus, a grass-roots group.

And at a rally in South Carolina in February, Greg Rodermond, a pastor at Crossroads Community Church, prayed for God to intervene against Mr. Trump’s political opponents, arguing that they were “trying to steal, kill and destroy our America.”

“Father, we have gathered here today in unity for our nation to see it restored back to its greatness,” Mr. Rodermond continued, “and, God, we believe that you have chosen Donald Trump as an instrument in your hands for this purpose.”

But some Christian conservatives are loath to join their brethren in clearing a direct path from the ornate doors of Mar-a-Lago to the pearly gates of Heaven.

Russell Moore, the former president of the Southern Baptist Convention’s public-policy arm, said Mr. Trump’s rallies had veered into “dangerous territory” with the altar-call closing and opening prayers from preachers describing Mr. Trump as heaven-sent.

“Claiming godlike authority or an endorsement from God for a political candidate means that person cannot be questioned or opposed without also opposing God,” Mr. Moore said. “That’s a violation of the commandment to not take the Lord’s name in vain.”

Michael C. Bender is a Times political correspondent covering Donald J. Trump, the Make America Great Again movement and other federal and state elections. More about Michael C. Bender

Our Coverage of the 2024 Presidential Election

News and Analysis

Nebraska legislators overwhelmingly declined  to change how the state awards its Electoral College votes to a winner-take-all system, shrugging off pressure from former President Donald Trump and his allies.

Trump had the best fund-raising month  of his 2024 campaign now that he’s working in tandem with the Republican National Committee, pulling in $65.6 million in March.

The sister of the young Michigan woman whose killing has become the latest flashpoint for Republicans on illegal immigration is pushing back on Trump , criticizing him for using her sister’s death  to score political points and contradicting his claims that he contacted the family.

When the White House invited Muslim community leaders for a dinner celebrating the holy month of Ramadan, many of the invitees said they would not attend an iftar meal with President Biden while Gaza is under siege .

Biden and Trump are the oldest people ever to seek the presidency , challenging norms about what the public should know about candidates’ health.

Simon Rosenberg, a Democratic strategist and consultant, has spent the past two years telling Democrats they need to calm down. His Biden-will-win prediction is his next big test .

Biden’s alternatively cozy and combative relationship  with America’s business leaders has rippled through the national economy, federal policy and now the 2024 election.

Trump, who ends many of his rallies with a churchlike ritual, has infused his movement with Christianity .

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