presentation of research questions

Princeton Correspondents on Undergraduate Research

How to Make a Successful Research Presentation

Turning a research paper into a visual presentation is difficult; there are pitfalls, and navigating the path to a brief, informative presentation takes time and practice. As a TA for  GEO/WRI 201: Methods in Data Analysis & Scientific Writing this past fall, I saw how this process works from an instructor’s standpoint. I’ve presented my own research before, but helping others present theirs taught me a bit more about the process. Here are some tips I learned that may help you with your next research presentation:

More is more

In general, your presentation will always benefit from more practice, more feedback, and more revision. By practicing in front of friends, you can get comfortable with presenting your work while receiving feedback. It is hard to know how to revise your presentation if you never practice. If you are presenting to a general audience, getting feedback from someone outside of your discipline is crucial. Terms and ideas that seem intuitive to you may be completely foreign to someone else, and your well-crafted presentation could fall flat.

Less is more

Limit the scope of your presentation, the number of slides, and the text on each slide. In my experience, text works well for organizing slides, orienting the audience to key terms, and annotating important figures–not for explaining complex ideas. Having fewer slides is usually better as well. In general, about one slide per minute of presentation is an appropriate budget. Too many slides is usually a sign that your topic is too broad.

presentation of research questions

Limit the scope of your presentation

Don’t present your paper. Presentations are usually around 10 min long. You will not have time to explain all of the research you did in a semester (or a year!) in such a short span of time. Instead, focus on the highlight(s). Identify a single compelling research question which your work addressed, and craft a succinct but complete narrative around it.

You will not have time to explain all of the research you did. Instead, focus on the highlights. Identify a single compelling research question which your work addressed, and craft a succinct but complete narrative around it.

Craft a compelling research narrative

After identifying the focused research question, walk your audience through your research as if it were a story. Presentations with strong narrative arcs are clear, captivating, and compelling.

  • Introduction (exposition — rising action)

Orient the audience and draw them in by demonstrating the relevance and importance of your research story with strong global motive. Provide them with the necessary vocabulary and background knowledge to understand the plot of your story. Introduce the key studies (characters) relevant in your story and build tension and conflict with scholarly and data motive. By the end of your introduction, your audience should clearly understand your research question and be dying to know how you resolve the tension built through motive.

presentation of research questions

  • Methods (rising action)

The methods section should transition smoothly and logically from the introduction. Beware of presenting your methods in a boring, arc-killing, ‘this is what I did.’ Focus on the details that set your story apart from the stories other people have already told. Keep the audience interested by clearly motivating your decisions based on your original research question or the tension built in your introduction.

  • Results (climax)

Less is usually more here. Only present results which are clearly related to the focused research question you are presenting. Make sure you explain the results clearly so that your audience understands what your research found. This is the peak of tension in your narrative arc, so don’t undercut it by quickly clicking through to your discussion.

  • Discussion (falling action)

By now your audience should be dying for a satisfying resolution. Here is where you contextualize your results and begin resolving the tension between past research. Be thorough. If you have too many conflicts left unresolved, or you don’t have enough time to present all of the resolutions, you probably need to further narrow the scope of your presentation.

  • Conclusion (denouement)

Return back to your initial research question and motive, resolving any final conflicts and tying up loose ends. Leave the audience with a clear resolution of your focus research question, and use unresolved tension to set up potential sequels (i.e. further research).

Use your medium to enhance the narrative

Visual presentations should be dominated by clear, intentional graphics. Subtle animation in key moments (usually during the results or discussion) can add drama to the narrative arc and make conflict resolutions more satisfying. You are narrating a story written in images, videos, cartoons, and graphs. While your paper is mostly text, with graphics to highlight crucial points, your slides should be the opposite. Adapting to the new medium may require you to create or acquire far more graphics than you included in your paper, but it is necessary to create an engaging presentation.

The most important thing you can do for your presentation is to practice and revise. Bother your friends, your roommates, TAs–anybody who will sit down and listen to your work. Beyond that, think about presentations you have found compelling and try to incorporate some of those elements into your own. Remember you want your work to be comprehensible; you aren’t creating experts in 10 minutes. Above all, try to stay passionate about what you did and why. You put the time in, so show your audience that it’s worth it.

For more insight into research presentations, check out these past PCUR posts written by Emma and Ellie .

— Alec Getraer, Natural Sciences Correspondent

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Home Blog Presentation Ideas How to Create and Deliver a Research Presentation

How to Create and Deliver a Research Presentation

Cover for Research Presentation Guide

Every research endeavor ends up with the communication of its findings. Graduate-level research culminates in a thesis defense , while many academic and scientific disciplines are published in peer-reviewed journals. In a business context, PowerPoint research presentation is the default format for reporting the findings to stakeholders.

Condensing months of work into a few slides can prove to be challenging. It requires particular skills to create and deliver a research presentation that promotes informed decisions and drives long-term projects forward.

Table of Contents

What is a Research Presentation

Key slides for creating a research presentation, tips when delivering a research presentation, how to present sources in a research presentation, recommended templates to create a research presentation.

A research presentation is the communication of research findings, typically delivered to an audience of peers, colleagues, students, or professionals. In the academe, it is meant to showcase the importance of the research paper , state the findings and the analysis of those findings, and seek feedback that could further the research.

The presentation of research becomes even more critical in the business world as the insights derived from it are the basis of strategic decisions of organizations. Information from this type of report can aid companies in maximizing the sales and profit of their business. Major projects such as research and development (R&D) in a new field, the launch of a new product or service, or even corporate social responsibility (CSR) initiatives will require the presentation of research findings to prove their feasibility.

Market research and technical research are examples of business-type research presentations you will commonly encounter.

In this article, we’ve compiled all the essential tips, including some examples and templates, to get you started with creating and delivering a stellar research presentation tailored specifically for the business context.

Various research suggests that the average attention span of adults during presentations is around 20 minutes, with a notable drop in an engagement at the 10-minute mark . Beyond that, you might see your audience doing other things.

How can you avoid such a mistake? The answer lies in the adage “keep it simple, stupid” or KISS. We don’t mean dumbing down your content but rather presenting it in a way that is easily digestible and accessible to your audience. One way you can do this is by organizing your research presentation using a clear structure.

Here are the slides you should prioritize when creating your research presentation PowerPoint.

1.  Title Page

The title page is the first thing your audience will see during your presentation, so put extra effort into it to make an impression. Of course, writing presentation titles and title pages will vary depending on the type of presentation you are to deliver. In the case of a research presentation, you want a formal and academic-sounding one. It should include:

  • The full title of the report
  • The date of the report
  • The name of the researchers or department in charge of the report
  • The name of the organization for which the presentation is intended

When writing the title of your research presentation, it should reflect the topic and objective of the report. Focus only on the subject and avoid adding redundant phrases like “A research on” or “A study on.” However, you may use phrases like “Market Analysis” or “Feasibility Study” because they help identify the purpose of the presentation. Doing so also serves a long-term purpose for the filing and later retrieving of the document.

Here’s a sample title page for a hypothetical market research presentation from Gillette .

Title slide in a Research Presentation

2. Executive Summary Slide

The executive summary marks the beginning of the body of the presentation, briefly summarizing the key discussion points of the research. Specifically, the summary may state the following:

  • The purpose of the investigation and its significance within the organization’s goals
  • The methods used for the investigation
  • The major findings of the investigation
  • The conclusions and recommendations after the investigation

Although the executive summary encompasses the entry of the research presentation, it should not dive into all the details of the work on which the findings, conclusions, and recommendations were based. Creating the executive summary requires a focus on clarity and brevity, especially when translating it to a PowerPoint document where space is limited.

Each point should be presented in a clear and visually engaging manner to capture the audience’s attention and set the stage for the rest of the presentation. Use visuals, bullet points, and minimal text to convey information efficiently.

Executive Summary slide in a Research Presentation

3. Introduction/ Project Description Slides

In this section, your goal is to provide your audience with the information that will help them understand the details of the presentation. Provide a detailed description of the project, including its goals, objectives, scope, and methods for gathering and analyzing data.

You want to answer these fundamental questions:

  • What specific questions are you trying to answer, problems you aim to solve, or opportunities you seek to explore?
  • Why is this project important, and what prompted it?
  • What are the boundaries of your research or initiative? 
  • How were the data gathered?

Important: The introduction should exclude specific findings, conclusions, and recommendations.

Action Evaluation Matrix in a Research Presentation

4. Data Presentation and Analyses Slides

This is the longest section of a research presentation, as you’ll present the data you’ve gathered and provide a thorough analysis of that data to draw meaningful conclusions. The format and components of this section can vary widely, tailored to the specific nature of your research.

For example, if you are doing market research, you may include the market potential estimate, competitor analysis, and pricing analysis. These elements will help your organization determine the actual viability of a market opportunity.

Visual aids like charts, graphs, tables, and diagrams are potent tools to convey your key findings effectively. These materials may be numbered and sequenced (Figure 1, Figure 2, and so forth), accompanied by text to make sense of the insights.

Data and Analysis slide in a Research Presentation

5. Conclusions

The conclusion of a research presentation is where you pull together the ideas derived from your data presentation and analyses in light of the purpose of the research. For example, if the objective is to assess the market of a new product, the conclusion should determine the requirements of the market in question and tell whether there is a product-market fit.

Designing your conclusion slide should be straightforward and focused on conveying the key takeaways from your research. Keep the text concise and to the point. Present it in bullet points or numbered lists to make the content easily scannable.

Conclusion Slide in a Research Presentation

6. Recommendations

The findings of your research might reveal elements that may not align with your initial vision or expectations. These deviations are addressed in the recommendations section of your presentation, which outlines the best course of action based on the result of the research.

What emerging markets should we target next? Do we need to rethink our pricing strategies? Which professionals should we hire for this special project? — these are some of the questions that may arise when coming up with this part of the research.

Recommendations may be combined with the conclusion, but presenting them separately to reinforce their urgency. In the end, the decision-makers in the organization or your clients will make the final call on whether to accept or decline the recommendations.

Recommendations slide in Research Presentation

7. Questions Slide

Members of your audience are not involved in carrying out your research activity, which means there’s a lot they don’t know about its details. By offering an opportunity for questions, you can invite them to bridge that gap, seek clarification, and engage in a dialogue that enhances their understanding.

If your research is more business-oriented, facilitating a question and answer after your presentation becomes imperative as it’s your final appeal to encourage buy-in for your recommendations.

A simple “Ask us anything” slide can indicate that you are ready to accept questions.

1. Focus on the Most Important Findings

The truth about presenting research findings is that your audience doesn’t need to know everything. Instead, they should receive a distilled, clear, and meaningful overview that focuses on the most critical aspects.

You will likely have to squeeze in the oral presentation of your research into a 10 to 20-minute presentation, so you have to make the most out of the time given to you. In the presentation, don’t soak in the less important elements like historical backgrounds. Decision-makers might even ask you to skip these portions and focus on sharing the findings.

2. Do Not Read Word-per-word

Reading word-for-word from your presentation slides intensifies the danger of losing your audience’s interest. Its effect can be detrimental, especially if the purpose of your research presentation is to gain approval from the audience. So, how can you avoid this mistake?

  • Make a conscious design decision to keep the text on your slides minimal. Your slides should serve as visual cues to guide your presentation.
  • Structure your presentation as a narrative or story. Stories are more engaging and memorable than dry, factual information.
  • Prepare speaker notes with the key points of your research. Glance at it when needed.
  • Engage with the audience by maintaining eye contact and asking rhetorical questions.

3. Don’t Go Without Handouts

Handouts are paper copies of your presentation slides that you distribute to your audience. They typically contain the summary of your key points, but they may also provide supplementary information supporting data presented through tables and graphs.

The purpose of distributing presentation handouts is to easily retain the key points you presented as they become good references in the future. Distributing handouts in advance allows your audience to review the material and come prepared with questions or points for discussion during the presentation.

4. Actively Listen

An equally important skill that a presenter must possess aside from speaking is the ability to listen. We are not just talking about listening to what the audience is saying but also considering their reactions and nonverbal cues. If you sense disinterest or confusion, you can adapt your approach on the fly to re-engage them.

For example, if some members of your audience are exchanging glances, they may be skeptical of the research findings you are presenting. This is the best time to reassure them of the validity of your data and provide a concise overview of how it came to be. You may also encourage them to seek clarification.

5. Be Confident

Anxiety can strike before a presentation – it’s a common reaction whenever someone has to speak in front of others. If you can’t eliminate your stress, try to manage it.

People hate public speaking not because they simply hate it. Most of the time, it arises from one’s belief in themselves. You don’t have to take our word for it. Take Maslow’s theory that says a threat to one’s self-esteem is a source of distress among an individual.

Now, how can you master this feeling? You’ve spent a lot of time on your research, so there is no question about your topic knowledge. Perhaps you just need to rehearse your research presentation. If you know what you will say and how to say it, you will gain confidence in presenting your work.

All sources you use in creating your research presentation should be given proper credit. The APA Style is the most widely used citation style in formal research.

In-text citation

Add references within the text of your presentation slide by giving the author’s last name, year of publication, and page number (if applicable) in parentheses after direct quotations or paraphrased materials. As in:

The alarming rate at which global temperatures rise directly impacts biodiversity (Smith, 2020, p. 27).

If the author’s name and year of publication are mentioned in the text, add only the page number in parentheses after the quotations or paraphrased materials. As in:

According to Smith (2020), the alarming rate at which global temperatures rise directly impacts biodiversity (p. 27).

Image citation

All images from the web, including photos, graphs, and tables, used in your slides should be credited using the format below.

Creator’s Last Name, First Name. “Title of Image.” Website Name, Day Mo. Year, URL. Accessed Day Mo. Year.

Work cited page

A work cited page or reference list should follow after the last slide of your presentation. The list should be alphabetized by the author’s last name and initials followed by the year of publication, the title of the book or article, the place of publication, and the publisher. As in:

Smith, J. A. (2020). Climate Change and Biodiversity: A Comprehensive Study. New York, NY: ABC Publications.

When citing a document from a website, add the source URL after the title of the book or article instead of the place of publication and the publisher. As in:

Smith, J. A. (2020). Climate Change and Biodiversity: A Comprehensive Study. Retrieved from https://www.smith.com/climate-change-and-biodiversity.

1. Research Project Presentation PowerPoint Template

presentation of research questions

A slide deck containing 18 different slides intended to take off the weight of how to make a research presentation. With tons of visual aids, presenters can reference existing research on similar projects to this one – or link another research presentation example – provide an accurate data analysis, disclose the methodology used, and much more.

Use This Template

2. Research Presentation Scientific Method Diagram PowerPoint Template

presentation of research questions

Whenever you intend to raise questions, expose the methodology you used for your research, or even suggest a scientific method approach for future analysis, this circular wheel diagram is a perfect fit for any presentation study.

Customize all of its elements to suit the demands of your presentation in just minutes.

3. Thesis Research Presentation PowerPoint Template

Layout of Results in Charts

If your research presentation project belongs to academia, then this is the slide deck to pair that presentation. With a formal aesthetic and minimalistic style, this research presentation template focuses only on exposing your information as clearly as possible.

Use its included bar charts and graphs to introduce data, change the background of each slide to suit the topic of your presentation, and customize each of its elements to meet the requirements of your project with ease.

4. Animated Research Cards PowerPoint Template

presentation of research questions

Visualize ideas and their connection points with the help of this research card template for PowerPoint. This slide deck, for example, can help speakers talk about alternative concepts to what they are currently managing and its possible outcomes, among different other usages this versatile PPT template has. Zoom Animation effects make a smooth transition between cards (or ideas).

5. Research Presentation Slide Deck for PowerPoint

presentation of research questions

With a distinctive professional style, this research presentation PPT template helps business professionals and academics alike to introduce the findings of their work to team members or investors.

By accessing this template, you get the following slides:

  • Introduction
  • Problem Statement
  • Research Questions
  • Conceptual Research Framework (Concepts, Theories, Actors, & Constructs)
  • Study design and methods
  • Population & Sampling
  • Data Collection
  • Data Analysis

Check it out today and craft a powerful research presentation out of it!

A successful research presentation in business is not just about presenting data; it’s about persuasion to take meaningful action. It’s the bridge that connects your research efforts to the strategic initiatives of your organization. To embark on this journey successfully, planning your presentation thoroughly is paramount, from designing your PowerPoint to the delivery.

Take a look and get inspiration from the sample research presentation slides above, put our tips to heart, and transform your research findings into a compelling call to action.

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Academics, Presentation Approaches, Research & Development Filed under Presentation Ideas

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presentation of research questions

presentation of research questions

Research Voyage

Research Tips and Infromation

12 Proven Tips to Make an Effective Research Presentation as an Invited Speaker

Research Presentation

Guidance from an Experienced Mentor

The evolution of my presentation skills, what is there in this post for you, research presentation tip #1: start confidently, research presentation tip #2: eye to eye contact with the audience, research presentation tip #3: welcome your audience, research presentation tip #4: adjust your voice.

  •  Research Presentation Tip #5: Memorize your Opening Line
  • Research Presentation Tip #6:  Use the words  “ 'Think for while', 'Imagine', 'Think of', 'Close Your Eyes' ”

Research Presentation Tip #7: Story Telling

Research presentation tip #8: facts and statistics.

  • Research Presentation Tip #9: Power of "Pause"

Research Presentation Tip #10: Quote a Great Researcher

Research presentation tip #11: begin with a video, research presentation tip #12: avoid using filler words, side benefits of giving great research presentations, how should i dress for my invited talk at a research conference, can i share my conference presentation slides after my talk with the audience, shall i entertain questions in between my presentation as an invited speaker to a research conference, can you give some tips for a successful q&a session:.

  • How to handle questions where I don't know the answers in my presentation?

Introduction

In this blog post, I’ll be sharing with you some invaluable tips for delivering an effective research presentation, drawn from my own journey through academia. These tips are not just theoretical; they’re the result of my own experiences and the guidance I received along the way.

When I first embarked on my PhD journey, the prospect of presenting my research to an audience filled me with a mixture of excitement and apprehension. Like many researchers, I was eager to share my findings and insights, but I lacked the confidence and experience to do so effectively.

It wasn’t until I had been immersed in my research for nearly a year, clarifying my domain, objectives, and problem statements, that I was presented with an opportunity to speak about my work. However, despite my preparation, I found myself struggling to convey my ideas with clarity and confidence.

Fortunately, I was not alone in this journey. At the event where I was scheduled to present my research, there was another presenter—an experienced professor—who took notice of my nerves and offered his guidance. He generously shared with me a set of tips that would not only improve my presentation that day but also become the foundation for my future presentations.

As I incorporated these tips into my presentations, I noticed a remarkable improvement in my ability to engage and inform my audience. Each tip—from starting confidently to utilizing storytelling and incorporating facts and statistics—contributed to a more polished and impactful presentation style.

As an invited speaker, delivering an effective research presentation is essential to engage and inform your audience. A well-crafted presentation can help you communicate your research findings, ideas, and insights in a clear, concise, and engaging manner.

However, many presenters face challenges when it comes to delivering a successful presentation. Some of these challenges include nervousness, lack of confidence, and difficulty connecting with the audience.

In this article, we will discuss tips to help you make an effective research presentation as an invited speaker. We will cover strategies to prepare for your presentation, ways to deliver your presentation with confidence and impact, and common mistakes to avoid.

By following these tips, you can improve your presentation skills and create a compelling and engaging talk that resonates with your audience.

Tips to Make an Effective Research Presentation

  • Tip 1: Start confidently
  • Tip 2: Eye To Eye Contact With the Audience
  • Tip 3: Welcome Your Audience
  • Tip 4: Adjust your Voice
  • Tip 5: Memorize your Opening Line
  • Tip 6:  Use the words  “ ‘Think for while’, ‘Imagine’, ‘Think of’, ‘Close Your Eyes’ ”
  • Tip 7: Story Telling
  • Tip 8: Facts and Statistics
  • Tip 9: Power of “Pause”
  • Tip 10: Quote a Great Researcher
  • Tip 11: Begin with a Video
  • Tip 12: Avoid using Filler Words

Starting your presentation confidently is essential as it sets the tone for the rest of your presentation. It will help you grab your audience’s attention and make them more receptive to your message. Here are a few ways you can start confidently.

  • Begin with a self-introduction: Introduce yourself to the audience and establish your credibility. Briefly mention your educational background, your professional experience, and any relevant achievements that make you an authority on the topic. For example, “Good morning everyone, my name is John and I’m a researcher at XYZ University. I have a Ph.D. in molecular biology, and my research has been published in several reputable journals.”
  • Introduce the topic: Clearly state the purpose of your presentation and provide a brief overview of what you’ll be discussing. This helps the audience understand the context of your research and what they can expect from your presentation. For example, “Today, I’ll be presenting my research on the role of DNA repair mechanisms in cancer development. I’ll be discussing the current state of knowledge in this field, the methods we used to conduct our research and the novel insights we’ve gained from our findings.”
  • Start with a strong opening statement: Once you’ve introduced yourself and the topic, start your presentation confidently with a statement that captures the audience’s attention and makes them curious to hear more. As mentioned earlier, you could use a strong opening statement, a powerful visual aid, or show enthusiasm for your research. For example:
  • “Have you ever wondered how artificial intelligence can be used to predict user behaviour? Today, I’ll be sharing my research on the latest AI algorithms and their potential applications in the field of e-commerce.”
  • “Imagine a world where cybersecurity threats no longer exist. My research is focused on developing advanced security measures that can protect your data from even the most sophisticated attacks.”
  • “Think for a moment about the amount of data we generate every day. My research focuses on how we can use machine learning algorithms to extract meaningful insights from this vast amount of data, and ultimately drive innovation in industries ranging from healthcare to finance.”

By following these steps, you’ll be able to start your research presentation confidently, establish your credibility and expertise, and create interest in your topic.

Speaking confidently as an invited speaker can be a daunting task, but there are ways to prepare and feel more confident. One such way is through practising yoga. Yoga is a great tool for reducing stress and anxiety, which can be major barriers to confident public speaking.

By practising yoga, you can learn to control your breathing, calm your mind, and increase your focus and concentration. All of these skills can help you feel more centred and confident when it’s time to give your presentation.

If you’re interested in learning more about the benefits of yoga, check out our blog post on the subject YOGA: The Ultimate Productivity Hack for Ph.D. Research Scholars and Researchers .

If you’re ready to dive deeper and start your own yoga practice, be sure to download my e-book on :

Unlock Your Research Potential Through Yoga: A Research Scholar’s Companion

A large number of audiences in the presentation hall make you feel jittery and lose your confidence in no time. This happens because you are seeing many of the audience for the first time and you don’t know their background and their knowledge of the subject in which you are presenting.

The best way to overcome this fear is to go and attack the fear itself. That is come at least 10-15 minutes early to the conference room and start interacting with the people over there. This short span of connectivity with a few of the audience will release your tension.

When you occupy the stage for presenting,  the first thing you need to do is gaze around the room,  establish one-to-one eye contact, and give a confident smile to your audience whom you had just met before the start of the presentation.

Just gazing around the presentation hall will make you feel connected to everyone in the hall. Internally within your mind choose one of the audience and turn towards him/her make eye contact and deliver a few sentences, then proceed to the next audience and repeat the same set of steps.

This will make everyone in the room feel that you are talking directly to them. Make the audience feel that you are engaging with them personally for this topic, which makes them invest fully in your topic.

The third tip for making an effective research presentation is to welcome your audience. This means taking a few minutes to greet your audience, introduce yourself, and set the tone for your presentation. Here are a few ways you can welcome your audience:

  • Greet your audience: Start by greeting your audience with a smile and a warm welcome. This will help you establish a connection with your audience and put them at ease.
  • Introduce yourself: Introduce yourself to the audience and give a brief background on your expertise and how it relates to your presentation. This will help your audience understand your qualifications and why you’re the right person to be delivering the presentation.
  • Explain the purpose of your presentation: Explain to your audience why you’re presenting your research and what they can expect to learn from your presentation. This will help your audience understand the context of your research and what they can expect from your presentation.
  • Set the tone: Set the tone for your presentation by giving a brief overview of your presentation structure and what your audience can expect throughout your presentation. This will help your audience understand what to expect and keep them engaged.

Here are a few examples of how you can welcome your audience:

  • If you’re presenting to a group of industry professionals, welcome them by acknowledging their expertise and experience. This will show that you value their knowledge and experience.
  • If you’re presenting to a group of students or academics, welcome them by acknowledging their interest in your research area. This will help you establish a connection with your audience and show that you’re excited to share your research with them.
  • If you’re presenting to a mixed audience, welcome them by acknowledging their diversity and the different perspectives they bring to the presentation. This will help you set an inclusive tone and show that you’re open to different viewpoints.

Overall, welcoming your audience is an important aspect of delivering an effective research presentation. It helps you establish a connection with your audience, set the tone for your presentation, and keep your audience engaged throughout your presentation.

In my earlier days of presentations, I just used to go on stage and start my presentations without greeting anyone. Later I learned stage etiquette with the help of my fellow research scholars and underwent  professional etiquette courses .

The fourth tip for making an effective research presentation is to adjust your voice. This means using your voice effectively to convey your message and engage your audience. Here are a few ways you can adjust your voice during your research presentation:

  • Speak clearly: Speak clearly and enunciate your words so that your audience can understand what you’re saying. Avoid speaking too fast or mumbling, which can make it difficult for your audience to follow your presentation.
  • Use a varied pace: Use a varied pace to keep your audience engaged. Speak slowly and clearly when you’re making important points, and speed up when you’re discussing less important points. This will help you maintain your audience’s attention throughout your presentation.
  • Use a varied pitch: Use a varied pitch to convey emotion and emphasize important points. Lower your pitch when you’re discussing serious or important topics, and raise your pitch when you’re excited or enthusiastic.
  • Use pauses: Use pauses to emphasize important points and give your audience time to reflect on what you’re saying. Pausing also helps to break up your presentation and make it easier for your audience to follow.

Here are a few examples of how you can adjust your voice during your research presentation:

  • If you’re discussing a complex or technical topic, speak slowly and clearly so that your audience can understand what you’re saying. Use pauses to emphasize important points and give your audience time to reflect on what you’re saying.
  • If you’re discussing an exciting or enthusiastic topic, raise your pitch and use a varied pace to convey your excitement to your audience. This will help you engage your audience and keep them interested in your presentation.
  • If you’re discussing a serious or emotional topic, lower your pitch and use a slower pace to convey the gravity of the situation. Use pauses to emphasize important points and give your audience time to process what you’re saying.

Overall, adjusting your voice is an important aspect of delivering an effective research presentation. It helps you convey your message clearly, engage your audience, and keep their attention throughout your presentation.

Many researchers are less talkative and speak with a very low voice and this makes their concepts unheard by other researchers. To overcome this drawback, they go for  vocal coaching  to improve their voice modulation.

 Research Presentation Tip #5: Memorize your Opening Line

The fifth tip for making an effective research presentation is to memorize your opening line. This means having a powerful and memorable opening line that will grab your audience’s attention and set the tone for your presentation. Here are a few ways you can create a memorable opening line:

  • Use a quote or statistic: Start your presentation with a powerful quote or statistic that relates to your research. This will grab your audience’s attention and show them why your research is important.
  • Use a story or anecdote: Use a personal story or anecdote to illustrate the importance of your research. This will help you connect with your audience on an emotional level and show them why your research is relevant to their lives.
  • Ask a question: Ask your audience a thought-provoking question that relates to your research. This will help you engage your audience and get them thinking about your topic.

Once you’ve created a memorable opening line, it’s important to memorize it so that you can deliver it confidently and without hesitation. Here are a few examples of powerful opening lines:

  • “In the United States, someone dies of a drug overdose every seven minutes. Today, I want to talk to you about the opioid epidemic and what we can do to prevent it.”
  • “When I was a child, my grandmother was diagnosed with Alzheimer’s disease. Today, I want to share with you the latest research on Alzheimer’s and what we can do to slow its progression.”
  • “Have you ever wondered why some people are more resilient than others? Today, I want to talk to you about the science of resilience and how we can use it to overcome adversity.”

Overall, memorizing your opening line is an important aspect of delivering an effective research presentation. It helps you grab your audience’s attention, set the tone for your presentation, and establish your credibility as a speaker.

Remembering the concepts at the right time and in the right sequence is critical for every researcher. Few of my research scholars face the problem of forgetting everything once they reach the stage for presentation. To overcome this difficulty I gift them with one of my favourite books on improving memory power:    “Limitless  by Jim Quick” .  This book has changed many lives. You can also try.

Research Presentation Tip #6:  Use the words  “ ‘Think for while’, ‘Imagine’, ‘Think of’, ‘Close Your Eyes’ ”

The sixth tip for making an effective research presentation is to use specific phrases that encourage your audience to think, imagine, and engage with your presentation. Here are a few examples of phrases you can use to encourage your audience to engage with your presentation:

  • “Think for a moment about…” This phrase encourages your audience to reflect on a particular point or idea that you’ve just discussed. For example, “Think for a moment about the impact that climate change is having on our planet.”
  • “Imagine that…” This phrase encourages your audience to visualize a particular scenario or idea. For example, “Imagine that you’re living in a world without access to clean water. How would your daily life be affected?”
  • “Think of a time when…” This phrase encourages your audience to reflect on their own experiences and relate them to your presentation. For example, “Think of a time when you felt overwhelmed at work. How did you manage that stress?”
  • “Close your eyes and picture…” This phrase encourages your audience to use their imagination to visualize a particular scenario or idea. For example, “Close your eyes and picture a world without poverty. What would that look like?”

By using these phrases, you can encourage your audience to actively engage with your presentation and think more deeply about your research. Here are a few examples of how you might incorporate these phrases into your presentation:

  • “Think for a moment about the impact that our use of plastics is having on our environment. Each year, millions of tons of plastic end up in our oceans, harming marine life and polluting our planet.”
  • “Imagine that you’re a scientist working to develop a cure for a deadly disease. What kind of research would you conduct, and what challenges might you face?”
  • “Think of a time when you had to overcome a significant challenge. How did you persevere, and what lessons did you learn from that experience?”
  • “Close your eyes and picture a world where renewable energy is our primary source of power. What benefits would this have for our planet, and how can we work together to make this a reality?”

Overall, using phrases that encourage your audience to think and engage with your presentation is an effective way to make your research presentation more impactful and memorable.

The seventh tip for making an effective research presentation is to incorporate storytelling into your presentation. Storytelling is a powerful way to connect with your audience, illustrate your points, and make your research more engaging and memorable.

People love stories, but your story has to be relevant to your research. You can craft a story about an experience you had and tell how you could able to define your research problem based on the experience you had.  This makes your presentation both interesting and incorporates information about the work you are carrying out. 

Storytelling or sharing your own experience is the best way to connect with your audience.  Many researchers use this technique and it remains one of the most critical pieces to becoming an effective presenter.

Here are a few examples of how you can incorporate storytelling into your presentation:

  • Personal stories: Use a personal story to illustrate the importance of your research. For example, if you’re researching a new cancer treatment, you might share a story about a friend or family member who has been affected by cancer. This personal connection can help your audience relate to your research on a more emotional level.
  • Case studies: Use a case study to illustrate how your research has been applied in the real world. For example, if you’re researching the impact of a new educational program, you might share a case study about a school that has implemented the program and seen positive results.
  • Historical examples: Use a historical example to illustrate the significance of your research. For example, if you’re researching the impact of climate change, you might share a story about the Dust Bowl of the 1930s to illustrate the devastating effects of drought and soil erosion.
  • Analogies: Use an analogy to explain complex concepts or ideas. For example, if you’re researching the workings of the brain, you might use the analogy of a computer to help your audience understand how neurons communicate with each other.

By incorporating storytelling into your presentation, you can help your audience connect with your research on a more personal level and make your presentation more memorable. Here are a few examples of how you might incorporate storytelling into your presentation:

  • “When my mother was diagnosed with cancer, I felt helpless and afraid. But thanks to the groundbreaking research that is being done in this field, we now have more treatment options than ever before. Today, I want to share with you the latest research on cancer treatments and what we can do to support those who are fighting this disease.”
  • “Imagine for a moment that you’re a small business owner trying to grow your online presence. You’ve heard that search engine optimization (SEO) is important for driving traffic to your website, but you’re not sure where to start. That’s where my research comes in. By analyzing millions of search queries, I’ve identified the key factors that search engines use to rank websites. Using this information, I’ve developed a new algorithm that can help businesses like yours optimize their websites for better search engine rankings. Imagine being able to reach more customers and grow your business, all thanks to this new algorithm. That’s the power of my research.”

In these examples, the speaker is using storytelling to help the audience understand the real-world impact of their research in a relatable way. By framing the research in terms of a relatable scenario, the speaker is able to engage the audience and make the research feel more relevant to their lives. Additionally, by highlighting the practical applications of the research, the speaker is able to demonstrate the value of the research in a tangible way.

Here I recommend without any second thought “ Storytelling with Data: A Data Visualization Guide for Business Professionals  ” by Cole Nussbaumer Knaflic. This is one of the powerful techniques to showcase data in the form of graphs and charts.

The eighth tip for making an effective research presentation is to incorporate facts and statistics into your presentation. Facts and statistics can help you communicate the significance of your research and make it more compelling to your audience.

Make your audience curious about your topic with a fact they didn’t know. Explaining the importance of your topic to your audience is essential. Showcasing data and statistics to prove a point remains a critical strategy not just at the beginning but also throughout.  Statistics can be mind-numbing but if there is some compelling information that can help further the conversation.

Here are a few examples of how you might use facts and statistics in your research presentation:

  • Contextualize your research: Use statistics to provide context for your research. For example, if you’re presenting on the prevalence of a particular disease, you might start by sharing statistics on how many people are affected by the disease worldwide.
  • Highlight key findings: Use facts and statistics to highlight the key findings of your research. For example, if you’re presenting on new drug therapy, you might share statistics on the success rate of the therapy and how it compares to existing treatments.
  • Support your arguments: Use facts and statistics to support your arguments. For example, if you’re arguing that a particular policy change is needed, you might use statistics to show how the current policy is failing and why a change is necessary.
  • Visualize your data: Use graphs, charts, and other visual aids to help illustrate your data. This can make it easier for your audience to understand the significance of your research. For example, if you’re presenting on the impact of climate change, you might use a graph to show the rise in global temperatures over time.

Here’s an example of how you might use facts and statistics in a research presentation:

“Did you know that over 80% of internet users own a smartphone? That’s a staggering number when you think about it. And with the rise of mobile devices, it’s more important than ever for businesses to have a mobile-friendly website. That’s where my research comes in.

By analyzing user behaviour and website performance data, I’ve identified the key factors that make a website mobile-friendly. And the results are clear: mobile-friendly websites perform better in search engine rankings, have lower bounce rates, and are more likely to convert visitors into customers. By implementing the recommendations from my research, businesses can improve their online presence and reach more customers than ever before.”

In this example, the speaker is using statistics to provide context for their research (the high prevalence of smartphone ownership) and to support their argument (that businesses need to have mobile-friendly websites).

By emphasizing the benefits of mobile-friendly websites (better search engine rankings, lower bounce rates, and higher conversion rates), the speaker is able to make the research more compelling to their audience. Finally, by using concrete examples (implementing the recommendations from the research), the speaker is able to make the research feel actionable and relevant to the audience.

In my blog posts on the benefits of using graphs and tables in research presentations, I have presented different ways that these tools can enhance the impact and effectiveness of your research presentation. By incorporating graphs and tables, you can help your audience to engage more deeply with your research and better grasp the significance of your findings. To learn more about the benefits of using graphs and tables in research presentations, check out my blog posts listed below, on the subject.

  • Maximizing the Impact of Your Research Paper with Graphs and Charts
  • Best Practices for Designing and Formatting Tables in Research Papers

You can also refer the book “Information Visualization: An Introduction” for getting more clarity on the representation of facts and statistics.

Research Presentation Tip #9: Power of “Pause”

The ninth tip for making an effective research presentation is to use the power of “pause.” Pausing at key moments in your presentation can help you emphasize important points, allow your audience to process information, and create a sense of anticipation.

We are all uncomfortable when there is a pause.  Yet incorporating pause into your presentation can be a valuable tool causing the audience to be attentive to what you are going to say next.

A pause is an effective way to grab attention. There are two ways you might use this technique. After you are introduced, walk on stage and say nothing. Simply pause for three to five seconds and wait for the full attention of the audience. It’s a powerful opening. Depending on the audience, you might need to pause for longer than five seconds.

At another point in your presentation, you might be discussing the results or you are about to provide important information, that’s when you pause to grab attention. You’ll probably feel uncomfortable when you first try this technique, but it’s worth mastering.

Here are a few examples of how you might use the power of the pause in your research presentation:

  • Emphasize key points: Pause briefly after making an important point to allow your audience to absorb the information. For example, if you’re presenting on the benefits of a new product, you might pause after stating the most compelling benefits to give your audience time to reflect on the information.
  • Create anticipation: Pause before revealing a key piece of information or making a surprising statement. This can create a sense of anticipation in your audience and keep them engaged. For example, if you’re presenting on the results of a study, you might pause before revealing the most surprising or unexpected finding.
  • Allow time for reflection: Pause after asking a thought-provoking question to give your audience time to reflect on their answer. This can help create a more interactive and engaging presentation. For example, if you’re presenting on the impact of social media on mental health, you might pause after asking the audience to reflect on their own social media use.
  • Control the pace: Use pauses to control the pace of your presentation. Pausing briefly before transitioning to a new topic can help you signal to your audience that you’re about to move on. This can help prevent confusion and make your presentation more organized.

Here’s an example of how you might use the power of the pause in a research presentation:

“Imagine being able to reduce the risk of heart disease by 50%. That’s the potential impact of my research. By analyzing the diets and lifestyles of over 10,000 participants, I’ve identified the key factors that contribute to heart disease. And the results are clear: by making a few simple changes to your diet and exercise routine, you can significantly reduce your risk of heart disease. So, what are these changes? Pause for effect. It turns out that the most important factors are a diet rich in fruits and vegetables, regular exercise, and limited alcohol consumption.”

In this example, the speaker is using the pause to create anticipation before revealing the most important findings of their research. By pausing before revealing the key factors that contribute to heart disease, the speaker is able to create a sense of anticipation and emphasize the importance of the information. By using the power of the pause in this way, the speaker is able to make their research presentation more engaging and memorable for the audience.

The tenth tip for making an effective research presentation is to quote a great researcher. By including quotes from respected researchers or experts in your field, you can add credibility to your presentation and demonstrate that your research is supported by other respected professionals.

Quoting someone who is a well-known researcher in your field is a great way to start any presentation.  Just be sure to make it relevant to the purpose of your speech and presentation.  If you are using slides, adding a picture of the person you are quoting will add more value to your presentation.

Here are a few examples of how you might use quotes in your research presentation:

  • Begin with a quote: Starting your presentation with a quote from a respected researcher can help set the tone and establish your credibility. For example, if you’re presenting on the benefits of exercise for mental health, you might begin with a quote from a well-known psychologist or psychiatrist who has researched the topic.
  • Use quotes to support your argument: Including quotes from experts who support your argument can help reinforce your ideas and add credibility to your presentation. For example, if you’re presenting on the importance of early childhood education, you might include a quote from a respected educational psychologist who has studied the topic.
  • Challenge conventional wisdom: Including quotes from experts who challenge conventional wisdom can help you make a more compelling argument and stand out from other presenters. For example, if you’re presenting on the effects of technology on social interaction, you might include a quote from a respected sociologist who argues that technology can actually improve social connections.
  • Add a personal touch: Including quotes from researchers who have inspired you personally can help you connect with your audience and add a more personal touch to your presentation. For example, if you’re presenting on the importance of diversity in the workplace, you might include a quote from a researcher who has inspired you to pursue your own research on the topic.

Here’s an example of how you might use a quote in a research presentation:

“As the great psychologist Abraham Maslow once said, ‘What a man can be, he must be.’ This quote perfectly captures the essence of my research on human potential. By analyzing the lives of highly successful individuals, I’ve identified the key factors that contribute to success. And the results are clear: by cultivating a growth mindset, setting ambitious goals, and surrounding yourself with supportive people, you can unlock your full potential and achieve greatness.”

In this example, the speaker is using a quote from a respected psychologist to support their argument about human potential. By including the quote, the speaker is able to add credibility to their presentation and demonstrate that their research is supported by other respected professionals in the field. By using quotes in this way, the speaker is able to make their research presentation more engaging and persuasive for the audience.

The eleventh tip for making an effective research presentation is to begin with a video. Using a video at the beginning of your presentation can capture the audience’s attention and help establish the theme of your talk

Video remains a powerful mechanism to begin a presentation.  Limit your videos to 2–3 minutes. People like video, and it can capture their attention, but they can also tire of it easily.  It gives the presenter and the attendees a break from each other. Sometimes, you just look for visible reactions from the audience that might provide a transition from video back to speaking. Conversely, for the attendees, the video provides a break from the speaker.

Here are a few examples of how you might use a video in your research presentation:

  • Introduce a new technology: Use a video to introduce a new technology or innovation that is related to your research. For example, if you’re presenting on the potential of artificial intelligence in healthcare, you might use a video that shows how AI is being used to detect cancer early.
  • Demonstrate a problem: Use a video to demonstrate a problem or challenge that your research is trying to solve. For example, if you’re presenting on the importance of cybersecurity in the finance industry, you might use a video that shows how easily hackers can gain access to sensitive financial information.
  • Showcase your research: Use a video to showcase your own research and the methods you used to conduct it. For example, if you’re presenting on a new algorithm for image recognition, you might use a video that shows how the algorithm works in action.
  • Add a personal touch: Use a video to share a personal story or experience that relates to your research. For example, if you’re presenting on the impact of technology on society, you might use a video that shows how technology has changed your own life.

Here’s an example of how you might use a video at the beginning of a research presentation in computer science:

“Before I dive into my research on the potential of blockchain technology in supply chain management, I want to show you a video that demonstrates the challenges that the industry currently faces. As you’ll see, there are numerous pain points that blockchain could help to address, from tracking the provenance of goods to reducing fraud and counterfeiting. By leveraging the power of blockchain, we can create a more transparent, efficient, and secure supply chain for everyone involved.”

In this example, the speaker is using a video to demonstrate a problem or challenge that their research is trying to solve. By showing the audience the current pain points in supply chain management, the speaker is able to establish the need for blockchain technology and capture the audience’s attention. By using a video in this way, the speaker is able to make their research presentation more engaging and impactful for the audience.

One sincere piece of advice while preparing the video is not to install the full video and start searching for the clip to be displayed to the audience. If you show this side or that side of the video content not relevant to the context, the audience may lose patience and drift away from the presentation. This shows your unpreparedness for the presentation.  I suggest you go ahead with professional video editing software to edit your video before showing it to your audience.

When giving a research presentation, it’s important to sound confident and knowledgeable. However, using too many filler words such as “ok”, “so”, and “umms” can make you sound unsure of yourself and can distract from the content of your presentation.

Here are a few tips to help you avoid using too many filler words:

  • Practice your presentation: One of the best ways to reduce the use of filler words is to practice your presentation. By rehearsing what you want to say, you’ll become more comfortable with the content and won’t need to rely on filler words as much.
  • Use a script: If you’re prone to using filler words, consider writing out a script for your presentation. This will help you stay on track and avoid unnecessary pauses or verbal crutches.
  • Record yourself: Another helpful strategy is to record yourself giving your presentation. By listening back to the recording, you can identify any filler words or other verbal tics and work on eliminating them in future presentations.
  • Take pauses: Instead of relying on filler words to fill pauses in your presentation, try taking intentional pauses. This will help you gather your thoughts and emphasize important points.

Here’s an example of how to avoid using too many filler words in a research presentation:

“Today, I want to talk to you about the impact of machine learning on cybersecurity. Ok, so, umm, as you all know, cybersecurity is a critical issue for businesses and organizations. But did you know that machine learning can help to identify and mitigate cyber threats before they become a major problem? By using algorithms to analyze data, we can create more effective security protocols and protect sensitive information from being compromised. So, in conclusion, machine learning has the potential to revolutionize the way we approach cybersecurity.”

In this example, the speaker is using several filler words throughout the presentation, which can detract from the content and make them sound less confident. By practising their presentation and focusing on eliminating filler words, the speaker can deliver a more polished and engaging presentation that highlights the important points.

Many presenters, though have good content fail to impress the audience by using too many  “ok” “so” and “umms” which shows a lack of good communication skills.  This can be due to stage fear/poor preparation/happen unconsciously.

Such filler words can ruin your credibility despite how innocent they look. One tip for avoiding this annoying habit is to practice your speech or presentation multiple times beforehand in front of your supervisor/research scholars / yourself in front of the mirror.  If you are hesitant then the best option is to  record your speech on your mobile  and check for the mistakes unconsciously you make.

Giving a good research presentation as a keynote speaker is an excellent opportunity to showcase your expertise and knowledge in your research domain. As a keynote speaker, you can communicate your research findings, methodologies, and the impact of your research to a wider audience.

A well-delivered presentation can also demonstrate your ability to engage with diverse stakeholders and effectively communicate complex ideas. This can be an advantage when looking for research consultancy work, as potential clients or employers can assess your ability to deliver quality work, understand their needs, and provide innovative solutions to their problems.

If you are interested in exploring research consultancy jobs, check out the link Research Consultancy: An Alternate Career for Researchers to discover some exciting opportunities in your research domain.

Delivering a successful research presentation requires careful planning, practice, and attention to detail. By starting confidently, making eye contact with your audience, and using effective communication techniques like storytelling and statistics, you can engage your audience and communicate your research findings in a compelling way.

Remember to adjust your voice, avoid filler words, and take intentional pauses to keep your audience engaged and focused. By following these tips and incorporating your own unique style and perspective, you can deliver a powerful and memorable research presentation that showcases your expertise and leaves a lasting impression.

Frequently Asked Questions

As a speaker at a research conference, it’s important to dress professionally and appropriately to make a positive impression on the audience and fellow researchers. Here are some general guidelines for what to wear: Business Formal Attire : Most research conferences have a business formal dress code. This typically means wearing a suit or dress pants/skirt with a collared shirt/blouse. For men, a suit with a tie is appropriate, and for women, a pantsuit or a skirt/dress with a blazer is a good choice. Neutral and Classic Colors : Stick to neutral and classic colours like black, navy, grey, or beige for a polished and sophisticated look. Avoid loud or overly bright colors and patterns that may distract from your presentation. Comfortable and Well-Fitted Clothing : Ensure that your clothing fits well and is comfortable to wear for an extended period. This will help you feel more at ease during your presentation. Appropriate Footwear : Wear closed-toe shoes that are comfortable and complement your outfit. For men, dress shoes are ideal, and for women, low-heeled pumps or flats are a good choice. Minimal Accessories : Keep your accessories simple and minimal. A wristwatch, small earrings, and a modest necklace can add a touch of elegance without being distracting. Grooming and Hygiene : Pay attention to personal grooming and hygiene. Make sure your hair is well-groomed, and avoid heavy cologne or perfume, as some attendees may be sensitive to strong scents. Bring Layers : Conference venues can sometimes be chilly due to air conditioning, so consider bringing a light sweater or jacket that complements your outfit. Check the Conference Theme : Occasionally, research conferences may have specific themes or cultural considerations. In such cases, you can subtly incorporate elements related to the theme or culture into your outfit if appropriate. You can visit my blog post on ” How to dress for academic / research conferences ” for further details.

Absolutely! Sharing your conference presentation slides with the audience after your talk can be a great way to provide additional value to those who attended your presentation and those who couldn’t make it to the event.

As an invited speaker at a research conference, it is generally expected and encouraged to entertain questions from the audience during or after your presentation. Q&A sessions are a valuable part of academic conferences as they allow attendees to engage with the speaker, seek clarifications, and gain further insights into the research being presented. However, a few speakers as well as the audience may get distracted by the questions asked during the presentation. Check your preparedness and the mood of the audience and then decide.

Tips for a Successful Q&A Session: Be Prepared : Anticipate potential questions that may arise from your presentation and be prepared to answer them. This will boost your confidence during the Q&A. Encourage Questions : After your presentation, let the audience know that you welcome their questions. Creating a supportive and inclusive environment will encourage more participation. Active Listening : Listen carefully to each question and ensure you understand it before responding. If a question is unclear, ask for clarification to provide the best possible answer. Be Respectful and Professional : Even if you receive challenging or critical questions, respond in a respectful and professional manner. Avoid becoming defensive and maintain a positive tone. Manage Time : If there’s a specific time allocated for the Q&A session, manage it effectively so that you can address as many questions as possible without exceeding the allocated time.

How to handle questions where I don’t know the answers in my presentation?

Handling a question during your presentation when you don’t know the answer is a common scenario, and it’s essential to respond gracefully and professionally. Here’s how to handle such situations: Stay Calm and Composed : Take a deep breath and remain calm. It’s okay not to know the answer to every question, and the audience understands that. Acknowledge the Question : Show appreciation for the question and the person who asked it. You can say something like, “Thank you for the question; that’s an interesting point to consider.” Be Honest : It’s best to be honest if you don’t know the answer. Avoid making up information or guessing as it can harm your credibility. Admit You Don’t Know : You can respond with a polite acknowledgement that you don’t have the information at hand. For example, say, “I’m afraid I don’t have the answer to that question right now.” Offer to Follow Up : Express your willingness to find the answer later. You can say, “I’ll make sure to look into this further and get back to you with an answer.” Redirect the Question : If appropriate, you can redirect the question to the audience or to someone who might have more expertise on the topic. Stay Positive : Maintain a positive tone throughout your response. Avoid apologizing excessively or sounding defensive. Bridge to Related Topics : If you can’t answer the specific question, try to bridge it to related topics you are familiar with. This way, you can still contribute to the discussion. Use It as a Learning Opportunity : If the question raises a valid point you haven’t considered before, acknowledge it as a learning opportunity. You can say, “That’s an excellent question, and it gives me something to think about.” Learn for the Future : After the presentation, take note of the questions you couldn’t answer and use them as a basis for further research or study. This will help you better prepare for similar situations in the future.

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How to make a scientific presentation

How to make a scientific presentation

Scientific presentation outlines

Questions to ask yourself before you write your talk, 1. how much time do you have, 2. who will you speak to, 3. what do you want the audience to learn from your talk, step 1: outline your presentation, step 2: plan your presentation slides, step 3: make the presentation slides, slide design, text elements, animations and transitions, step 4: practice your presentation, final thoughts, frequently asked questions about preparing scientific presentations, related articles.

A good scientific presentation achieves three things: you communicate the science clearly, your research leaves a lasting impression on your audience, and you enhance your reputation as a scientist.

But, what is the best way to prepare for a scientific presentation? How do you start writing a talk? What details do you include, and what do you leave out?

It’s tempting to launch into making lots of slides. But, starting with the slides can mean you neglect the narrative of your presentation, resulting in an overly detailed, boring talk.

The key to making an engaging scientific presentation is to prepare the narrative of your talk before beginning to construct your presentation slides. Planning your talk will ensure that you tell a clear, compelling scientific story that will engage the audience.

In this guide, you’ll find everything you need to know to make a good oral scientific presentation, including:

  • The different types of oral scientific presentations and how they are delivered;
  • How to outline a scientific presentation;
  • How to make slides for a scientific presentation.

Our advice results from delving into the literature on writing scientific talks and from our own experiences as scientists in giving and listening to presentations. We provide tips and best practices for giving scientific talks in a separate post.

There are two main types of scientific talks:

  • Your talk focuses on a single study . Typically, you tell the story of a single scientific paper. This format is common for short talks at contributed sessions in conferences.
  • Your talk describes multiple studies. You tell the story of multiple scientific papers. It is crucial to have a theme that unites the studies, for example, an overarching question or problem statement, with each study representing specific but different variations of the same theme. Typically, PhD defenses, invited seminars, lectures, or talks for a prospective employer (i.e., “job talks”) fall into this category.

➡️ Learn how to prepare an excellent thesis defense

The length of time you are allotted for your talk will determine whether you will discuss a single study or multiple studies, and which details to include in your story.

The background and interests of your audience will determine the narrative direction of your talk, and what devices you will use to get their attention. Will you be speaking to people specializing in your field, or will the audience also contain people from disciplines other than your own? To reach non-specialists, you will need to discuss the broader implications of your study outside your field.

The needs of the audience will also determine what technical details you will include, and the language you will use. For example, an undergraduate audience will have different needs than an audience of seasoned academics. Students will require a more comprehensive overview of background information and explanations of jargon but will need less technical methodological details.

Your goal is to speak to the majority. But, make your talk accessible to the least knowledgeable person in the room.

This is called the thesis statement, or simply the “take-home message”. Having listened to your talk, what message do you want the audience to take away from your presentation? Describe the main idea in one or two sentences. You want this theme to be present throughout your presentation. Again, the thesis statement will depend on the audience and the type of talk you are giving.

Your thesis statement will drive the narrative for your talk. By deciding the take-home message you want to convince the audience of as a result of listening to your talk, you decide how the story of your talk will flow and how you will navigate its twists and turns. The thesis statement tells you the results you need to show, which subsequently tells you the methods or studies you need to describe, which decides the angle you take in your introduction.

➡️ Learn how to write a thesis statement

The goal of your talk is that the audience leaves afterward with a clear understanding of the key take-away message of your research. To achieve that goal, you need to tell a coherent, logical story that conveys your thesis statement throughout the presentation. You can tell your story through careful preparation of your talk.

Preparation of a scientific presentation involves three separate stages: outlining the scientific narrative, preparing slides, and practicing your delivery. Making the slides of your talk without first planning what you are going to say is inefficient.

Here, we provide a 4 step guide to writing your scientific presentation:

  • Outline your presentation
  • Plan your presentation slides
  • Make the presentation slides
  • Practice your presentation

4 steps for making a scientific presentation.

Writing an outline helps you consider the key pieces of your talk and how they fit together from the beginning, preventing you from forgetting any important details. It also means you avoid changing the order of your slides multiple times, saving you time.

Plan your talk as discrete sections. In the table below, we describe the sections for a single study talk vs. a talk discussing multiple studies:

Introduction

Introduction - main idea behind all studies

Methods

Methods of study 1

Results

Results of study 1

Summary (take-home message ) of study 1

Transition to study 2 (can be a visual of your main idea that return to)

Brief introduction for study 2

Methods of study 2

Results of study 2

Summary of study 2

Transition to study 3

Repeat format until done

Summary

Summary of all studies (return to your main idea)

Conclusion

Conclusion

The following tips apply when writing the outline of a single study talk. You can easily adapt this framework if you are writing a talk discussing multiple studies.

Introduction: Writing the introduction can be the hardest part of writing a talk. And when giving it, it’s the point where you might be at your most nervous. But preparing a good, concise introduction will settle your nerves.

The introduction tells the audience the story of why you studied your topic. A good introduction succinctly achieves four things, in the following order.

  • It gives a broad perspective on the problem or topic for people in the audience who may be outside your discipline (i.e., it explains the big-picture problem motivating your study).
  • It describes why you did the study, and why the audience should care.
  • It gives a brief indication of how your study addressed the problem and provides the necessary background information that the audience needs to understand your work.
  • It indicates what the audience will learn from the talk, and prepares them for what will come next.

A good introduction not only gives the big picture and motivations behind your study but also concisely sets the stage for what the audience will learn from the talk (e.g., the questions your work answers, and/or the hypotheses that your work tests). The end of the introduction will lead to a natural transition to the methods.

Give a broad perspective on the problem. The easiest way to start with the big picture is to think of a hook for the first slide of your presentation. A hook is an opening that gets the audience’s attention and gets them interested in your story. In science, this might take the form of a why, or a how question, or it could be a statement about a major problem or open question in your field. Other examples of hooks include quotes, short anecdotes, or interesting statistics.

Why should the audience care? Next, decide on the angle you are going to take on your hook that links to the thesis of your talk. In other words, you need to set the context, i.e., explain why the audience should care. For example, you may introduce an observation from nature, a pattern in experimental data, or a theory that you want to test. The audience must understand your motivations for the study.

Supplementary details. Once you have established the hook and angle, you need to include supplementary details to support them. For example, you might state your hypothesis. Then go into previous work and the current state of knowledge. Include citations of these studies. If you need to introduce some technical methodological details, theory, or jargon, do it here.

Conclude your introduction. The motivation for the work and background information should set the stage for the conclusion of the introduction, where you describe the goals of your study, and any hypotheses or predictions. Let the audience know what they are going to learn.

Methods: The audience will use your description of the methods to assess the approach you took in your study and to decide whether your findings are credible. Tell the story of your methods in chronological order. Use visuals to describe your methods as much as possible. If you have equations, make sure to take the time to explain them. Decide what methods to include and how you will show them. You need enough detail so that your audience will understand what you did and therefore can evaluate your approach, but avoid including superfluous details that do not support your main idea. You want to avoid the common mistake of including too much data, as the audience can read the paper(s) later.

Results: This is the evidence you present for your thesis. The audience will use the results to evaluate the support for your main idea. Choose the most important and interesting results—those that support your thesis. You don’t need to present all the results from your study (indeed, you most likely won’t have time to present them all). Break down complex results into digestible pieces, e.g., comparisons over multiple slides (more tips in the next section).

Summary: Summarize your main findings. Displaying your main findings through visuals can be effective. Emphasize the new contributions to scientific knowledge that your work makes.

Conclusion: Complete the circle by relating your conclusions to the big picture topic in your introduction—and your hook, if possible. It’s important to describe any alternative explanations for your findings. You might also speculate on future directions arising from your research. The slides that comprise your conclusion do not need to state “conclusion”. Rather, the concluding slide title should be a declarative sentence linking back to the big picture problem and your main idea.

It’s important to end well by planning a strong closure to your talk, after which you will thank the audience. Your closing statement should relate to your thesis, perhaps by stating it differently or memorably. Avoid ending awkwardly by memorizing your closing sentence.

By now, you have an outline of the story of your talk, which you can use to plan your slides. Your slides should complement and enhance what you will say. Use the following steps to prepare your slides.

  • Write the slide titles to match your talk outline. These should be clear and informative declarative sentences that succinctly give the main idea of the slide (e.g., don’t use “Methods” as a slide title). Have one major idea per slide. In a YouTube talk on designing effective slides , researcher Michael Alley shows examples of instructive slide titles.
  • Decide how you will convey the main idea of the slide (e.g., what figures, photographs, equations, statistics, references, or other elements you will need). The body of the slide should support the slide’s main idea.
  • Under each slide title, outline what you want to say, in bullet points.

In sum, for each slide, prepare a title that summarizes its major idea, a list of visual elements, and a summary of the points you will make. Ensure each slide connects to your thesis. If it doesn’t, then you don’t need the slide.

Slides for scientific presentations have three major components: text (including labels and legends), graphics, and equations. Here, we give tips on how to present each of these components.

  • Have an informative title slide. Include the names of all coauthors and their affiliations. Include an attractive image relating to your study.
  • Make the foreground content of your slides “pop” by using an appropriate background. Slides that have white backgrounds with black text work well for small rooms, whereas slides with black backgrounds and white text are suitable for large rooms.
  • The layout of your slides should be simple. Pay attention to how and where you lay the visual and text elements on each slide. It’s tempting to cram information, but you need lots of empty space. Retain space at the sides and bottom of your slides.
  • Use sans serif fonts with a font size of at least 20 for text, and up to 40 for slide titles. Citations can be in 14 font and should be included at the bottom of the slide.
  • Use bold or italics to emphasize words, not underlines or caps. Keep these effects to a minimum.
  • Use concise text . You don’t need full sentences. Convey the essence of your message in as few words as possible. Write down what you’d like to say, and then shorten it for the slide. Remove unnecessary filler words.
  • Text blocks should be limited to two lines. This will prevent you from crowding too much information on the slide.
  • Include names of technical terms in your talk slides, especially if they are not familiar to everyone in the audience.
  • Proofread your slides. Typos and grammatical errors are distracting for your audience.
  • Include citations for the hypotheses or observations of other scientists.
  • Good figures and graphics are essential to sustain audience interest. Use graphics and photographs to show the experiment or study system in action and to explain abstract concepts.
  • Don’t use figures straight from your paper as they may be too detailed for your talk, and details like axes may be too small. Make new versions if necessary. Make them large enough to be visible from the back of the room.
  • Use graphs to show your results, not tables. Tables are difficult for your audience to digest! If you must present a table, keep it simple.
  • Label the axes of graphs and indicate the units. Label important components of graphics and photographs and include captions. Include sources for graphics that are not your own.
  • Explain all the elements of a graph. This includes the axes, what the colors and markers mean, and patterns in the data.
  • Use colors in figures and text in a meaningful, not random, way. For example, contrasting colors can be effective for pointing out comparisons and/or differences. Don’t use neon colors or pastels.
  • Use thick lines in figures, and use color to create contrasts in the figures you present. Don’t use red/green or red/blue combinations, as color-blind audience members can’t distinguish between them.
  • Arrows or circles can be effective for drawing attention to key details in graphs and equations. Add some text annotations along with them.
  • Write your summary and conclusion slides using graphics, rather than showing a slide with a list of bullet points. Showing some of your results again can be helpful to remind the audience of your message.
  • If your talk has equations, take time to explain them. Include text boxes to explain variables and mathematical terms, and put them under each term in the equation.
  • Combine equations with a graphic that shows the scientific principle, or include a diagram of the mathematical model.
  • Use animations judiciously. They are helpful to reveal complex ideas gradually, for example, if you need to make a comparison or contrast or to build a complicated argument or figure. For lists, reveal one bullet point at a time. New ideas appearing sequentially will help your audience follow your logic.
  • Slide transitions should be simple. Silly ones distract from your message.
  • Decide how you will make the transition as you move from one section of your talk to the next. For example, if you spend time talking through details, provide a summary afterward, especially in a long talk. Another common tactic is to have a “home slide” that you return to multiple times during the talk that reinforces your main idea or message. In her YouTube talk on designing effective scientific presentations , Stanford biologist Susan McConnell suggests using the approach of home slides to build a cohesive narrative.

To deliver a polished presentation, it is essential to practice it. Here are some tips.

  • For your first run-through, practice alone. Pay attention to your narrative. Does your story flow naturally? Do you know how you will start and end? Are there any awkward transitions? Do animations help you tell your story? Do your slides help to convey what you are saying or are they missing components?
  • Next, practice in front of your advisor, and/or your peers (e.g., your lab group). Ask someone to time your talk. Take note of their feedback and the questions that they ask you (you might be asked similar questions during your real talk).
  • Edit your talk, taking into account the feedback you’ve received. Eliminate superfluous slides that don’t contribute to your takeaway message.
  • Practice as many times as needed to memorize the order of your slides and the key transition points of your talk. However, don’t try to learn your talk word for word. Instead, memorize opening and closing statements, and sentences at key junctures in the presentation. Your presentation should resemble a serious but spontaneous conversation with the audience.
  • Practicing multiple times also helps you hone the delivery of your talk. While rehearsing, pay attention to your vocal intonations and speed. Make sure to take pauses while you speak, and make eye contact with your imaginary audience.
  • Make sure your talk finishes within the allotted time, and remember to leave time for questions. Conferences are particularly strict on run time.
  • Anticipate questions and challenges from the audience, and clarify ambiguities within your slides and/or speech in response.
  • If you anticipate that you could be asked questions about details but you don’t have time to include them, or they detract from the main message of your talk, you can prepare slides that address these questions and place them after the final slide of your talk.

➡️ More tips for giving scientific presentations

An organized presentation with a clear narrative will help you communicate your ideas effectively, which is essential for engaging your audience and conveying the importance of your work. Taking time to plan and outline your scientific presentation before writing the slides will help you manage your nerves and feel more confident during the presentation, which will improve your overall performance.

A good scientific presentation has an engaging scientific narrative with a memorable take-home message. It has clear, informative slides that enhance what the speaker says. You need to practice your talk many times to ensure you deliver a polished presentation.

First, consider who will attend your presentation, and what you want the audience to learn about your research. Tailor your content to their level of knowledge and interests. Second, create an outline for your presentation, including the key points you want to make and the evidence you will use to support those points. Finally, practice your presentation several times to ensure that it flows smoothly and that you are comfortable with the material.

Prepare an opening that immediately gets the audience’s attention. A common device is a why or a how question, or a statement of a major open problem in your field, but you could also start with a quote, interesting statistic, or case study from your field.

Scientific presentations typically either focus on a single study (e.g., a 15-minute conference presentation) or tell the story of multiple studies (e.g., a PhD defense or 50-minute conference keynote talk). For a single study talk, the structure follows the scientific paper format: Introduction, Methods, Results, Summary, and Conclusion, whereas the format of a talk discussing multiple studies is more complex, but a theme unifies the studies.

Ensure you have one major idea per slide, and convey that idea clearly (through images, equations, statistics, citations, video, etc.). The slide should include a title that summarizes the major point of the slide, should not contain too much text or too many graphics, and color should be used meaningfully.

presentation of research questions

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How to Create a Powerful Research Presentation

How to Create a Powerful Research Presentation

Written by: Raja Mandal

How to prepare an effective research presentation header

Have you ever had to create a research presentation?

If yes, you know how difficult it is to prepare an effective presentation that perfectly explains your research.

Since it's a visual representation of your papers, a large chunk of its preparation goes into designing.

No one knows your research paper better than you. So, only you can create the presentation to communicate the core message perfectly.

We've developed a practical, step-by-step guide to help you prepare a stellar research presentation.

Let's get started!

Table of Contents

What is a research presentation, purpose of a research presentation, how to prepare an effective research presentation, research presentation design best practices, research presentation faqs.

  • A research presentation visually showcases systematic investigation findings and allows presenters to get feedback. It's commonly used in academic settings, such as Higher Degree Research students presenting their papers.
  • The purpose of a research presentation is to explain the significance of your research, clearly state your findings and methodology, get valuable feedback and make the audience learn more about your work or read your research paper.
  • To prepare an effective research presentation, decide on your presentation’s goal, know your audience, create an outline, limit the amount of text on your slides, and spend more time explaining your research than summarizing old work.
  • Some research presentation design tips include using an attractive background, utilizing a variety of layouts, using colors wisely, using font hierarchy and including high-quality images.
  • Visme can help you create all kinds of research, corporate and creative presentations. Browse thousands of presentation templates , import a PowerPoint , whip up a custom presentation design using our AI presentation maker or create a slide deck from scratch using our drag-and-drop presentation software .

A research presentation is a visual representation of an individual's or organization's systematic investigation of a subject. It helps the presenter obtain feedback on their proposed research. For example, educational establishments require Higher Degree Research (HDR) students to present their research papers in a research presentation.

The purpose of a research presentation is to share the findings with the world. When done well, it helps achieve significant levels of impact in front of groups of people. Delivering the research paper as a presentation also communicates the subject matter in powerful ways.

A beautifully designed research presentation should:

  • Explain the significance of your research.
  • Clearly state your findings and the method of analysis.
  • Get valuable feedback from others in your community to strengthen your research.
  • Make the audience learn more about your work or read your research paper.

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Most research presentations can be boring, especially if your data is not presented in an engaging way. You should prepare your presentation in a way that attracts and persuades your audience while drawing attention to the main points.

Follow the steps below to do that.

How to prepare a research presentation infographic

Decide on Your Presentation’s Purpose

Beginning the design process without deciding on the purpose of your presentation is like crawling in the dark without knowing the destination. You should first know the purpose of your presentation before creating it.

The purpose of a research presentation can be defending a dissertation, an academic job interview, a conference, asking for funding, and various others. The rest of the process will depend on the purpose of your presentation.

Look at these 25 different presentation examples to get inspiration and find the one that best fits your needs.

Know Your Audience

You probably wouldn't speak to your lecturer like you talk to your friends. Creating a presentation is the same—you need to tailor your presentation's design, tone and content to make it appropriate for your audience.

To do that, you need to establish who your audience is. Your audience could be:

  • Scientists/scholars in your field
  • Graduate and undergraduate students
  • Community members

Your target audience might be a mix of all of the above. In that case, it's better to have something for everyone. Once you know who your target audience is, ask yourself the following questions:

  • Why are they here?
  • What do they expect from your presentations?
  • Are they willing to participate?
  • What will keep them engaged?
  • What do you want them to do and what's their part in your presentation?
  • How do they prefer to receive information?

The answers to these questions will help you know your audience better and prepare your research presentation accordingly. Once you define your target audience, use these five traits of a highly engaging presentation to capture your audience's attention.

Create a Research Presentation Outline

Before crafting your presentation, it's crucial to create a presentation outline . Your outline will act as your guide to put your information in order and ensure you touch on all your major points.

Like other forms of academic writing, research presentations can be divided into several parts to make them more effective.

A research outline will:

  • Guide you as you prepare your presentation
  • Enable you to organize your ideas
  • Present your research in a logical format
  • Show the relationships among slides in your presentation
  • Construct an order overview of your presentation
  • Group ideas into main points

Though there is no universal formula for a research presentation outline, here's an example of what the outline should look like:

  • Introduction and purpose
  • Background and context
  • Data and methodology
  • Descriptive data
  • Quantitative and qualitative analysis
  • Future Research

Pro Tip: If your presentation needs to go through several rounds of edits or approvals, such as in the outline stage, streamline the process using Visme’s workflows . Instead of sending files back and forth, you can simply assign tasks and set up reviews or approvals.

Learn more about presentation structure to keep your audience engaged. Watch the video below for a better understanding.

Limit the Amount of Text on Your Slides

One of the most important things people often overlook is the amount of text on their presentation slides . Since the audience will be listening and watching, putting up a slide with lots of words will make them focus on reading instead of listening. As a result, they'll miss out on any critical points you are making.

The simpler you make your slides, the more your audience will grasp the meaning and retain the critical information. Here are a few ways to limit the amount of text on your slides.

1. Use Only Crucial Text on the Slides

Without making your point clear immediately, you will struggle to keep your audience's attention. Too much text can make your slides look cluttered and overwhelm the audience. Cut out waffle words, limiting content to the essentials.

If you’re struggling with summarizing your content or articulating your idea succinctly, use Visme’s AI Writer to create or shorten text into concise bullet points.

To avoid cognitive overload, combine text and images . Add animated graphics , icons , characters and gestures to bring your research presentation to life and capture your audience's attention.

2. Split up the Content Onto Multiple Slides

We recommend using one piece of information on a single slide. If you're talking about two or more topics, divide the topics into different slides to make your slides easily digestible and less daunting. The less information on each slide, the more your audience is likely to read.

3. Put Key Message Into the Heading

Use the slide headings of your presentation as a summary message. Think about the one key point you want the audience to take from each slide. And make the header short and impactful. This will ensure that your audience gets the main points immediately.

For example, you may have a statistic you want to really get across to your audience. Include that number in your heading so that it's the first point your audience reads.

But what if that statistic changes? Having to manually go back and update the number throughout your research presentation can be time-consuming.

With Visme's Dynamic Fields feature , updating important information throughout your presentation is a breeze. Take advantage of Dynamic Fields to ensure your data and research information is always up to date and accurate.

4. Visualize Data Instead of Writing Them

When adding facts and figures to your research presentation, harness the power of data visualization . Add charts and graphs to take out most of the text. You can also animate your charts and transform your slide deck into an interactive presentation .

Text with visuals causes a faster and stronger reaction than words alone, making your presentation more memorable. However, your data visualization should be straightforward to help create a narrative that further builds connections between information.

Have a look at these data visualization examples for inspiration. And here's an infographic explaining data visualization best practices.

Data Visualization Best Practices Infographic

Visme comes with a wide variety of charts and graphs templates you can use in your presentation.

5. Use Presenter Notes

Visme's Presenter Studio comes with a presenter notes feature that can help you keep your slides succinct. Use it to pull out any additional text that the audience needs to understand the content.

View your notes for each slide in the left sidebar of the presentation software to help you stay focused and on message throughout your presentation.

Explain Your Research

Some people spend nearly all of the presentation going over the existing research and giving background information on the particular case. Since you're preparing a research presentation, use more slides to explain the research papers you directly contributed to. This is also helpful to do when creating a grant proposal .

Your audience is there to learn about your new and exciting research, not to hear a summary of old work. So, if you create 20 slides for the presentation, spend at least 15 slides explaining your research, findings, and the key takeaways or recommendations.

Use Visme’s collaboration tools to work on your research presentation together with your team. This will help you create a well-rounded presentation that includes all the necessary points, even those that you did not work on directly.

Learn more about how to give a good presentation . This will help you explain your research more effectively.

A study shows that 91% of presenters feel more confident when presenting a well-designed slide deck. So, let's move on to the design part of your research presentation to boost your confidence.

1. Use an Attractive Background

The background of each presentation slide is a crucial design element for your presentation. So choose the background carefully. Try not to use backgrounds that are distracting or make the text difficult to read.

Use simple and relevant backgrounds to make the slide aesthetically appealing. Always use the same background for the slides throughout the presentation. Look at these presentation background templates and examples to get inspired.

presentation of research questions

2. Use a Variety of Layouts

Slide after slide of the same layout makes your presentation repetitive and boring. Mixing up the layout of your slides can help you avoid this issue and keep your audience engaged.

The presentation template below has a wide variety of images, texts, icons and other elements to create an interesting layout for your presentation slides.

Have a look at these 29 best presentation templates for inspiration.

3. Use Colors Wisely

Colors play an essential role in designing your presentation slides, regardless of the type of presentation you're working with. However, if you're a non-designer, you might be unsure about about how to use colors in a presentation . So, here are some tips for you:

  • Use complementary colors to stay on the safe side.
  • Use a text color that contrasts with the background to make the text pop.
  • Use colors to emphasize a text or design element.
  • Keep colors simple — less is more.

Don't be discouraged if you still find it difficult to choose colors for your presentation. All the presentation templates in Visme come with perfect color combinations to get the job done for you.

Below is an example of a research project presentation.

presentation of research questions

4. Use Fonts Hierarchy

Fonts are another design element that can make or break the design of your research presentation. If you struggle a lot while choosing fonts for a presentation , you aren't alone. Here are some tips that you can follow:

  • Try not to use smaller fonts that make your text difficult to read.
  • Use different font sizes for headings and body text. For example, you can use 20 points for the body text, 24 for the subheadings and 40 for the title.
  • Learn about font pairing and use it in your design. For example, use sans-serif with serif fonts as they always go well together.
  • Use two or three fonts max—ideally two. One should be for the headlines and the other for the body text. Anything more than that can make your slides cluttered.
  • Handwritten fonts and script fonts may look tempting, but they are a big no. They could negatively affect the readability and legibility of your research presentation.

Here's a research presentation template from Visme designed with the points mentioned above in mind.

presentation of research questions

5. Include High-Resolution Images

Are there any images you can use in your research presentation slides to introduce or explain a topic? As the saying goes, "A picture tells a thousand words." Use pictures to help your audience listen to you more efficiently while viewing the slides.

Pictures can also help you reduce the text clutter in the presentation, as long as they prompt you to make the points you need to make. Upload your own photos or browse through Visme's high-resolution stock photo library . It features over 1,000,000 free stock photos.

If you can’t find the perfect image, don’t worry. Use Visme’s AI Image Generator to whip one up for you based on prompts. You can also use our AI Image Editing tools to unblur, upscale and remove unwanted backgrounds from your photos.

Have a look at the presentation template below. It includes only high-resolution images, like all the presentation templates in Visme.

presentation of research questions

Below is a video of 13 presentation design tips to help you design a research presentation that your audience will love.

How to do a 5 minute research presentation?

Here are some tips to wrap up a research presentation in 5 minutes:

  • Focus on key points: Get to the meat of it quickly. Briefly introduce the topic, explain your methodology, present main findings and then conclude your presentation.
  • Less is more: Keep your presentation to 3-5 slides max, and use bullet points and visuals over walls of text.
  • Rehearse and refine: Practice delivering your presentation within the time limit before the big day. Trim content if you consistently run over, and aim to finish at 4:30 to allow for any unexpected pauses.

How long should a research presentation be?

According to Guy Kawaski’s 10/20/30 rule , your research presentation should be no more than 10 slides and take no longer than 20 minutes to present.

How do you introduce yourself in a research presentation?

Introduce yourself by clearly stating your name, institute and research focus. For example: "I'm Jane Doe from XYZ University. My research examines the impact of climate change on coral reefs."

How many slides should a research presentation have?

As a general rule, you should spend 1-2 minutes on each slide. This means you should aim for around 5-10 slides for a 10-minute research presentation.

Prepare Your Research Presentation Using Visme

Designing presentation slides from scratch isn't easy, especially if you have no experience. Fortunately, Visme comes with hundreds of professional presentation templates crafted by expert designers that make the job easy for you.

You don't need any design experience to create effective research presentations, corporate presentations and even creative presentations .

Choose from hundreds of beautifully designed presentation templates and customize them according to your needs using Visme's all-in-one presentation software . Anyone can use our powerful software to create stunning presentations in minutes.

Create a free account in Visme today and start creating your research presentation like an expert.

Put together powerful research presentations in minutes with Visme.

presentation of research questions

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presentation of research questions

About the Author

Raja Antony Mandal is a Content Writer at Visme. He can quickly adapt to different writing styles, possess strong research skills, and know SEO fundamentals. Raja wants to share valuable information with his audience by telling captivating stories in his articles. He wants to travel and party a lot on the weekends, but his guitar, drum set, and volleyball court don’t let him.

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presentation of research questions

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How to present a research paper in PPT: best practices

  • Guide & How to's

How to present a research paper in PPT: best practices

A research paper presentation is frequently used at conferences and other events where you have a chance to share the results of your research and receive feedback from colleagues. Although it may appear as simple as summarizing the findings, successful examples of research paper presentations show that there is a little bit more to it.

In this article, we’ll walk you through the basic outline and steps to create a good research paper presentation. We’ll also explain what to include and what not to include in your presentation of research paper and share some of the most effective tips you can use to take your slides to the next level.

Research paper PowerPoint presentation outline

Creating a PowerPoint presentation for a research paper involves organizing and summarizing your key findings, methodology, and conclusions in a way that encourages your audience to interact with your work and share their interest in it with others. Here’s a basic research paper outline PowerPoint you can follow:

1. Title (1 slide)

Typically, your title slide should contain the following information:

  • Title of the research paper
  • Affiliation or institution
  • Date of presentation

2. Introduction (1-3 slides)

On this slide of your presentation, briefly introduce the research topic and its significance and state the research question or objective.

3. Research questions or hypothesis (1 slide)

This slide should emphasize the objectives of your research or present the hypothesis.

4. Literature review (1 slide)

Your literature review has to provide context for your research by summarizing relevant literature. Additionally, it should highlight gaps or areas where your research contributes.

5. Methodology and data collection (1-2 slides)

This slide of your research paper PowerPoint has to explain the research design, methods, and procedures. It must also Include details about participants, materials, and data collection and emphasize special equipment you have used in your work.

6. Results (3-5 slides)

On this slide, you must present the results of your data analysis and discuss any trends, patterns, or significant findings. Moreover, you should use charts, graphs, and tables to illustrate data and highlight something novel in your results (if applicable).

7. Conclusion (1 slide)

Your conclusion slide has to summarize the main findings and their implications, as well as discuss the broader impact of your research. Usually, a single statement is enough.

8. Recommendations (1 slide)

If applicable, provide recommendations for future research or actions on this slide.

9. References (1-2 slides)

The references slide is where you list all the sources cited in your research paper.

10. Acknowledgments (1 slide)

On this presentation slide, acknowledge any individuals, organizations, or funding sources that contributed to your research.

11. Appendix (1 slide)

If applicable, include any supplementary materials, such as additional data or detailed charts, in your appendix slide.

The above outline is just a general guideline, so make sure to adjust it based on your specific research paper and the time allotted for the presentation.

Steps to creating a memorable research paper presentation

Creating a PowerPoint presentation for a research paper involves several critical steps needed to convey your findings and engage your audience effectively, and these steps are as follows:

Step 1. Understand your audience:

  • Identify the audience for your presentation.
  • Tailor your content and level of detail to match the audience’s background and knowledge.

Step 2. Define your key messages:

  • Clearly articulate the main messages or findings of your research.
  • Identify the key points you want your audience to remember.

Step 3. Design your research paper PPT presentation:

  • Use a clean and professional design that complements your research topic.
  • Choose readable fonts, consistent formatting, and a limited color palette.
  • Opt for PowerPoint presentation services if slide design is not your strong side.

Step 4. Put content on slides:

  • Follow the outline above to structure your presentation effectively; include key sections and topics.
  • Organize your content logically, following the flow of your research paper.

Step 5. Final check:

  • Proofread your slides for typos, errors, and inconsistencies.
  • Ensure all visuals are clear, high-quality, and properly labeled.

Step 6. Save and share:

  • Save your presentation and ensure compatibility with the equipment you’ll be using.
  • If necessary, share a copy of your presentation with the audience.

By following these steps, you can create a well-organized and visually appealing research paper presentation PowerPoint that effectively conveys your research findings to the audience.

What to include and what not to include in your presentation

In addition to the must-know PowerPoint presentation recommendations, which we’ll cover later in this article, consider the following do’s and don’ts when you’re putting together your research paper presentation:

  • Focus on the topic.
  • Be brief and to the point.
  • Attract the audience’s attention and highlight interesting details.
  • Use only relevant visuals (maps, charts, pictures, graphs, etc.).
  • Use numbers and bullet points to structure the content.
  • Make clear statements regarding the essence and results of your research.

Don’ts:

  • Don’t write down the whole outline of your paper and nothing else.
  • Don’t put long, full sentences on your slides; split them into smaller ones.
  • Don’t use distracting patterns, colors, pictures, and other visuals on your slides; the simpler, the better.
  • Don’t use too complicated graphs or charts; only the ones that are easy to understand.
  • Now that we’ve discussed the basics, let’s move on to the top tips for making a powerful presentation of your research paper.

8 tips on how to make research paper presentation that achieves its goals

You’ve probably been to a presentation where the presenter reads word for word from their PowerPoint outline. Or where the presentation is cluttered, chaotic, or contains too much data. The simple tips below will help you summarize a 10 to 15-page paper for a 15 to 20-minute talk and succeed, so read on!

Tip #1: Less is more

You want to provide enough information to make your audience want to know more. Including details but not too many and avoiding technical jargon, formulas, and long sentences are always good ways to achieve this.

Tip #2: Be professional

Avoid using too many colors, font changes, distracting backgrounds, animations, etc. Bullet points with a few words to highlight the important information are preferable to lengthy paragraphs. Additionally, include slide numbers on all PowerPoint slides except for the title slide, and make sure it is followed by a table of contents, offering a brief overview of the entire research paper.

Tip #3: Strive for balance

PowerPoint slides have limited space, so use it carefully. Typically, one to two points per slide or 5 lines for 5 words in a sentence are enough to present your ideas.

Tip #4: Use proper fonts and text size

The font you use should be easy to read and consistent throughout the slides. You can go with Arial, Times New Roman, Calibri, or a combination of these three. An ideal text size is 32 points, while a heading size is 44.

Tip #5: Concentrate on the visual side

A PowerPoint presentation is one of the best tools for presenting information visually. Use graphs instead of tables and topic-relevant illustrations instead of walls of text. Keep your visuals as clean and professional as the content of your presentation.

Tip #6: Practice your delivery

Always go through your presentation when you’re done to ensure a smooth and confident delivery and time yourself to stay within the allotted limit.

Tip #7: Get ready for questions

Anticipate potential questions from your audience and prepare thoughtful responses. Also, be ready to engage in discussions about your research.

Tip #8: Don’t be afraid to utilize professional help

If the mere thought of designing a presentation overwhelms you or you’re pressed for time, consider leveraging professional PowerPoint redesign services . A dedicated design team can transform your content or old presentation into effective slides, ensuring your message is communicated clearly and captivates your audience. This way, you can focus on refining your delivery and preparing for the presentation.

Lastly, remember that even experienced presenters get nervous before delivering research paper PowerPoint presentations in front of the audience. You cannot know everything; some things can be beyond your control, which is completely fine. You are at the event not only to share what you know but also to learn from others. So, no matter what, dress appropriately, look straight into the audience’s eyes, try to speak and move naturally, present your information enthusiastically, and have fun!

If you need help with slide design, get in touch with our dedicated design team and let qualified professionals turn your research findings into a visually appealing, polished presentation that leaves a lasting impression on your audience. Our experienced designers specialize in creating engaging layouts, incorporating compelling graphics, and ensuring a cohesive visual narrative that complements content on any subject.

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  • Writing Strong Research Questions | Criteria & Examples

Writing Strong Research Questions | Criteria & Examples

Published on October 26, 2022 by Shona McCombes . Revised on November 21, 2023.

A research question pinpoints exactly what you want to find out in your work. A good research question is essential to guide your research paper , dissertation , or thesis .

All research questions should be:

  • Focused on a single problem or issue
  • Researchable using primary and/or secondary sources
  • Feasible to answer within the timeframe and practical constraints
  • Specific enough to answer thoroughly
  • Complex enough to develop the answer over the space of a paper or thesis
  • Relevant to your field of study and/or society more broadly

Writing Strong Research Questions

Table of contents

How to write a research question, what makes a strong research question, using sub-questions to strengthen your main research question, research questions quiz, other interesting articles, frequently asked questions about research questions.

You can follow these steps to develop a strong research question:

  • Choose your topic
  • Do some preliminary reading about the current state of the field
  • Narrow your focus to a specific niche
  • Identify the research problem that you will address

The way you frame your question depends on what your research aims to achieve. The table below shows some examples of how you might formulate questions for different purposes.

Research question formulations
Describing and exploring
Explaining and testing
Evaluating and acting is X

Using your research problem to develop your research question

Example research problem Example research question(s)
Teachers at the school do not have the skills to recognize or properly guide gifted children in the classroom. What practical techniques can teachers use to better identify and guide gifted children?
Young people increasingly engage in the “gig economy,” rather than traditional full-time employment. However, it is unclear why they choose to do so. What are the main factors influencing young people’s decisions to engage in the gig economy?

Note that while most research questions can be answered with various types of research , the way you frame your question should help determine your choices.

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presentation of research questions

Research questions anchor your whole project, so it’s important to spend some time refining them. The criteria below can help you evaluate the strength of your research question.

Focused and researchable

Criteria Explanation
Focused on a single topic Your central research question should work together with your research problem to keep your work focused. If you have multiple questions, they should all clearly tie back to your central aim.
Answerable using Your question must be answerable using and/or , or by reading scholarly sources on the to develop your argument. If such data is impossible to access, you likely need to rethink your question.
Not based on value judgements Avoid subjective words like , , and . These do not give clear criteria for answering the question.

Feasible and specific

Criteria Explanation
Answerable within practical constraints Make sure you have enough time and resources to do all research required to answer your question. If it seems you will not be able to gain access to the data you need, consider narrowing down your question to be more specific.
Uses specific, well-defined concepts All the terms you use in the research question should have clear meanings. Avoid vague language, jargon, and too-broad ideas.

Does not demand a conclusive solution, policy, or course of action Research is about informing, not instructing. Even if your project is focused on a practical problem, it should aim to improve understanding rather than demand a ready-made solution.

If ready-made solutions are necessary, consider conducting instead. Action research is a research method that aims to simultaneously investigate an issue as it is solved. In other words, as its name suggests, action research conducts research and takes action at the same time.

Complex and arguable

Criteria Explanation
Cannot be answered with or Closed-ended, / questions are too simple to work as good research questions—they don’t provide enough for robust investigation and discussion.

Cannot be answered with easily-found facts If you can answer the question through a single Google search, book, or article, it is probably not complex enough. A good research question requires original data, synthesis of multiple sources, and original interpretation and argumentation prior to providing an answer.

Relevant and original

Criteria Explanation
Addresses a relevant problem Your research question should be developed based on initial reading around your . It should focus on addressing a problem or gap in the existing knowledge in your field or discipline.
Contributes to a timely social or academic debate The question should aim to contribute to an existing and current debate in your field or in society at large. It should produce knowledge that future researchers or practitioners can later build on.
Has not already been answered You don’t have to ask something that nobody has ever thought of before, but your question should have some aspect of originality. For example, you can focus on a specific location, or explore a new angle.

Chances are that your main research question likely can’t be answered all at once. That’s why sub-questions are important: they allow you to answer your main question in a step-by-step manner.

Good sub-questions should be:

  • Less complex than the main question
  • Focused only on 1 type of research
  • Presented in a logical order

Here are a few examples of descriptive and framing questions:

  • Descriptive: According to current government arguments, how should a European bank tax be implemented?
  • Descriptive: Which countries have a bank tax/levy on financial transactions?
  • Framing: How should a bank tax/levy on financial transactions look at a European level?

Keep in mind that sub-questions are by no means mandatory. They should only be asked if you need the findings to answer your main question. If your main question is simple enough to stand on its own, it’s okay to skip the sub-question part. As a rule of thumb, the more complex your subject, the more sub-questions you’ll need.

Try to limit yourself to 4 or 5 sub-questions, maximum. If you feel you need more than this, it may be indication that your main research question is not sufficiently specific. In this case, it’s is better to revisit your problem statement and try to tighten your main question up.

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If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

  • Sampling methods
  • Simple random sampling
  • Stratified sampling
  • Cluster sampling
  • Likert scales
  • Reproducibility

 Statistics

  • Null hypothesis
  • Statistical power
  • Probability distribution
  • Effect size
  • Poisson distribution

Research bias

  • Optimism bias
  • Cognitive bias
  • Implicit bias
  • Hawthorne effect
  • Anchoring bias
  • Explicit bias

The way you present your research problem in your introduction varies depending on the nature of your research paper . A research paper that presents a sustained argument will usually encapsulate this argument in a thesis statement .

A research paper designed to present the results of empirical research tends to present a research question that it seeks to answer. It may also include a hypothesis —a prediction that will be confirmed or disproved by your research.

As you cannot possibly read every source related to your topic, it’s important to evaluate sources to assess their relevance. Use preliminary evaluation to determine whether a source is worth examining in more depth.

This involves:

  • Reading abstracts , prefaces, introductions , and conclusions
  • Looking at the table of contents to determine the scope of the work
  • Consulting the index for key terms or the names of important scholars

A research hypothesis is your proposed answer to your research question. The research hypothesis usually includes an explanation (“ x affects y because …”).

A statistical hypothesis, on the other hand, is a mathematical statement about a population parameter. Statistical hypotheses always come in pairs: the null and alternative hypotheses . In a well-designed study , the statistical hypotheses correspond logically to the research hypothesis.

Writing Strong Research Questions

Formulating a main research question can be a difficult task. Overall, your question should contribute to solving the problem that you have defined in your problem statement .

However, it should also fulfill criteria in three main areas:

  • Researchability
  • Feasibility and specificity
  • Relevance and originality

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Open Access

Ten simple rules for effective presentation slides

* E-mail: [email protected]

Affiliation Biomedical Engineering and the Center for Public Health Genomics, University of Virginia, Charlottesville, Virginia, United States of America

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  • Kristen M. Naegle

PLOS

Published: December 2, 2021

  • https://doi.org/10.1371/journal.pcbi.1009554
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Fig 1

Citation: Naegle KM (2021) Ten simple rules for effective presentation slides. PLoS Comput Biol 17(12): e1009554. https://doi.org/10.1371/journal.pcbi.1009554

Copyright: © 2021 Kristen M. Naegle. This is an open access article distributed under the terms of the Creative Commons Attribution License , which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.

Funding: The author received no specific funding for this work.

Competing interests: The author has declared no competing interests exist.

Introduction

The “presentation slide” is the building block of all academic presentations, whether they are journal clubs, thesis committee meetings, short conference talks, or hour-long seminars. A slide is a single page projected on a screen, usually built on the premise of a title, body, and figures or tables and includes both what is shown and what is spoken about that slide. Multiple slides are strung together to tell the larger story of the presentation. While there have been excellent 10 simple rules on giving entire presentations [ 1 , 2 ], there was an absence in the fine details of how to design a slide for optimal effect—such as the design elements that allow slides to convey meaningful information, to keep the audience engaged and informed, and to deliver the information intended and in the time frame allowed. As all research presentations seek to teach, effective slide design borrows from the same principles as effective teaching, including the consideration of cognitive processing your audience is relying on to organize, process, and retain information. This is written for anyone who needs to prepare slides from any length scale and for most purposes of conveying research to broad audiences. The rules are broken into 3 primary areas. Rules 1 to 5 are about optimizing the scope of each slide. Rules 6 to 8 are about principles around designing elements of the slide. Rules 9 to 10 are about preparing for your presentation, with the slides as the central focus of that preparation.

Rule 1: Include only one idea per slide

Each slide should have one central objective to deliver—the main idea or question [ 3 – 5 ]. Often, this means breaking complex ideas down into manageable pieces (see Fig 1 , where “background” information has been split into 2 key concepts). In another example, if you are presenting a complex computational approach in a large flow diagram, introduce it in smaller units, building it up until you finish with the entire diagram. The progressive buildup of complex information means that audiences are prepared to understand the whole picture, once you have dedicated time to each of the parts. You can accomplish the buildup of components in several ways—for example, using presentation software to cover/uncover information. Personally, I choose to create separate slides for each piece of information content I introduce—where the final slide has the entire diagram, and I use cropping or a cover on duplicated slides that come before to hide what I’m not yet ready to include. I use this method in order to ensure that each slide in my deck truly presents one specific idea (the new content) and the amount of the new information on that slide can be described in 1 minute (Rule 2), but it comes with the trade-off—a change to the format of one of the slides in the series often means changes to all slides.

thumbnail

  • PPT PowerPoint slide
  • PNG larger image
  • TIFF original image

Top left: A background slide that describes the background material on a project from my lab. The slide was created using a PowerPoint Design Template, which had to be modified to increase default text sizes for this figure (i.e., the default text sizes are even worse than shown here). Bottom row: The 2 new slides that break up the content into 2 explicit ideas about the background, using a central graphic. In the first slide, the graphic is an explicit example of the SH2 domain of PI3-kinase interacting with a phosphorylation site (Y754) on the PDGFR to describe the important details of what an SH2 domain and phosphotyrosine ligand are and how they interact. I use that same graphic in the second slide to generalize all binding events and include redundant text to drive home the central message (a lot of possible interactions might occur in the human proteome, more than we can currently measure). Top right highlights which rules were used to move from the original slide to the new slide. Specific changes as highlighted by Rule 7 include increasing contrast by changing the background color, increasing font size, changing to sans serif fonts, and removing all capital text and underlining (using bold to draw attention). PDGFR, platelet-derived growth factor receptor.

https://doi.org/10.1371/journal.pcbi.1009554.g001

Rule 2: Spend only 1 minute per slide

When you present your slide in the talk, it should take 1 minute or less to discuss. This rule is really helpful for planning purposes—a 20-minute presentation should have somewhere around 20 slides. Also, frequently giving your audience new information to feast on helps keep them engaged. During practice, if you find yourself spending more than a minute on a slide, there’s too much for that one slide—it’s time to break up the content into multiple slides or even remove information that is not wholly central to the story you are trying to tell. Reduce, reduce, reduce, until you get to a single message, clearly described, which takes less than 1 minute to present.

Rule 3: Make use of your heading

When each slide conveys only one message, use the heading of that slide to write exactly the message you are trying to deliver. Instead of titling the slide “Results,” try “CTNND1 is central to metastasis” or “False-positive rates are highly sample specific.” Use this landmark signpost to ensure that all the content on that slide is related exactly to the heading and only the heading. Think of the slide heading as the introductory or concluding sentence of a paragraph and the slide content the rest of the paragraph that supports the main point of the paragraph. An audience member should be able to follow along with you in the “paragraph” and come to the same conclusion sentence as your header at the end of the slide.

Rule 4: Include only essential points

While you are speaking, audience members’ eyes and minds will be wandering over your slide. If you have a comment, detail, or figure on a slide, have a plan to explicitly identify and talk about it. If you don’t think it’s important enough to spend time on, then don’t have it on your slide. This is especially important when faculty are present. I often tell students that thesis committee members are like cats: If you put a shiny bauble in front of them, they’ll go after it. Be sure to only put the shiny baubles on slides that you want them to focus on. Putting together a thesis meeting for only faculty is really an exercise in herding cats (if you have cats, you know this is no easy feat). Clear and concise slide design will go a long way in helping you corral those easily distracted faculty members.

Rule 5: Give credit, where credit is due

An exception to Rule 4 is to include proper citations or references to work on your slide. When adding citations, names of other researchers, or other types of credit, use a consistent style and method for adding this information to your slides. Your audience will then be able to easily partition this information from the other content. A common mistake people make is to think “I’ll add that reference later,” but I highly recommend you put the proper reference on the slide at the time you make it, before you forget where it came from. Finally, in certain kinds of presentations, credits can make it clear who did the work. For the faculty members heading labs, it is an effective way to connect your audience with the personnel in the lab who did the work, which is a great career booster for that person. For graduate students, it is an effective way to delineate your contribution to the work, especially in meetings where the goal is to establish your credentials for meeting the rigors of a PhD checkpoint.

Rule 6: Use graphics effectively

As a rule, you should almost never have slides that only contain text. Build your slides around good visualizations. It is a visual presentation after all, and as they say, a picture is worth a thousand words. However, on the flip side, don’t muddy the point of the slide by putting too many complex graphics on a single slide. A multipanel figure that you might include in a manuscript should often be broken into 1 panel per slide (see Rule 1 ). One way to ensure that you use the graphics effectively is to make a point to introduce the figure and its elements to the audience verbally, especially for data figures. For example, you might say the following: “This graph here shows the measured false-positive rate for an experiment and each point is a replicate of the experiment, the graph demonstrates …” If you have put too much on one slide to present in 1 minute (see Rule 2 ), then the complexity or number of the visualizations is too much for just one slide.

Rule 7: Design to avoid cognitive overload

The type of slide elements, the number of them, and how you present them all impact the ability for the audience to intake, organize, and remember the content. For example, a frequent mistake in slide design is to include full sentences, but reading and verbal processing use the same cognitive channels—therefore, an audience member can either read the slide, listen to you, or do some part of both (each poorly), as a result of cognitive overload [ 4 ]. The visual channel is separate, allowing images/videos to be processed with auditory information without cognitive overload [ 6 ] (Rule 6). As presentations are an exercise in listening, and not reading, do what you can to optimize the ability of the audience to listen. Use words sparingly as “guide posts” to you and the audience about major points of the slide. In fact, you can add short text fragments, redundant with the verbal component of the presentation, which has been shown to improve retention [ 7 ] (see Fig 1 for an example of redundant text that avoids cognitive overload). Be careful in the selection of a slide template to minimize accidentally adding elements that the audience must process, but are unimportant. David JP Phillips argues (and effectively demonstrates in his TEDx talk [ 5 ]) that the human brain can easily interpret 6 elements and more than that requires a 500% increase in human cognition load—so keep the total number of elements on the slide to 6 or less. Finally, in addition to the use of short text, white space, and the effective use of graphics/images, you can improve ease of cognitive processing further by considering color choices and font type and size. Here are a few suggestions for improving the experience for your audience, highlighting the importance of these elements for some specific groups:

  • Use high contrast colors and simple backgrounds with low to no color—for persons with dyslexia or visual impairment.
  • Use sans serif fonts and large font sizes (including figure legends), avoid italics, underlining (use bold font instead for emphasis), and all capital letters—for persons with dyslexia or visual impairment [ 8 ].
  • Use color combinations and palettes that can be understood by those with different forms of color blindness [ 9 ]. There are excellent tools available to identify colors to use and ways to simulate your presentation or figures as they might be seen by a person with color blindness (easily found by a web search).
  • In this increasing world of virtual presentation tools, consider practicing your talk with a closed captioning system capture your words. Use this to identify how to improve your speaking pace, volume, and annunciation to improve understanding by all members of your audience, but especially those with a hearing impairment.

Rule 8: Design the slide so that a distracted person gets the main takeaway

It is very difficult to stay focused on a presentation, especially if it is long or if it is part of a longer series of talks at a conference. Audience members may get distracted by an important email, or they may start dreaming of lunch. So, it’s important to look at your slide and ask “If they heard nothing I said, will they understand the key concept of this slide?” The other rules are set up to help with this, including clarity of the single point of the slide (Rule 1), titling it with a major conclusion (Rule 3), and the use of figures (Rule 6) and short text redundant to your verbal description (Rule 7). However, with each slide, step back and ask whether its main conclusion is conveyed, even if someone didn’t hear your accompanying dialog. Importantly, ask if the information on the slide is at the right level of abstraction. For example, do you have too many details about the experiment, which hides the conclusion of the experiment (i.e., breaking Rule 1)? If you are worried about not having enough details, keep a slide at the end of your slide deck (after your conclusions and acknowledgments) with the more detailed information that you can refer to during a question and answer period.

Rule 9: Iteratively improve slide design through practice

Well-designed slides that follow the first 8 rules are intended to help you deliver the message you intend and in the amount of time you intend to deliver it in. The best way to ensure that you nailed slide design for your presentation is to practice, typically a lot. The most important aspects of practicing a new presentation, with an eye toward slide design, are the following 2 key points: (1) practice to ensure that you hit, each time through, the most important points (for example, the text guide posts you left yourself and the title of the slide); and (2) practice to ensure that as you conclude the end of one slide, it leads directly to the next slide. Slide transitions, what you say as you end one slide and begin the next, are important to keeping the flow of the “story.” Practice is when I discover that the order of my presentation is poor or that I left myself too few guideposts to remember what was coming next. Additionally, during practice, the most frequent things I have to improve relate to Rule 2 (the slide takes too long to present, usually because I broke Rule 1, and I’m delivering too much information for one slide), Rule 4 (I have a nonessential detail on the slide), and Rule 5 (I forgot to give a key reference). The very best type of practice is in front of an audience (for example, your lab or peers), where, with fresh perspectives, they can help you identify places for improving slide content, design, and connections across the entirety of your talk.

Rule 10: Design to mitigate the impact of technical disasters

The real presentation almost never goes as we planned in our heads or during our practice. Maybe the speaker before you went over time and now you need to adjust. Maybe the computer the organizer is having you use won’t show your video. Maybe your internet is poor on the day you are giving a virtual presentation at a conference. Technical problems are routinely part of the practice of sharing your work through presentations. Hence, you can design your slides to limit the impact certain kinds of technical disasters create and also prepare alternate approaches. Here are just a few examples of the preparation you can do that will take you a long way toward avoiding a complete fiasco:

  • Save your presentation as a PDF—if the version of Keynote or PowerPoint on a host computer cause issues, you still have a functional copy that has a higher guarantee of compatibility.
  • In using videos, create a backup slide with screen shots of key results. For example, if I have a video of cell migration, I’ll be sure to have a copy of the start and end of the video, in case the video doesn’t play. Even if the video worked, you can pause on this backup slide and take the time to highlight the key results in words if someone could not see or understand the video.
  • Avoid animations, such as figures or text that flash/fly-in/etc. Surveys suggest that no one likes movement in presentations [ 3 , 4 ]. There is likely a cognitive underpinning to the almost universal distaste of pointless animations that relates to the idea proposed by Kosslyn and colleagues that animations are salient perceptual units that captures direct attention [ 4 ]. Although perceptual salience can be used to draw attention to and improve retention of specific points, if you use this approach for unnecessary/unimportant things (like animation of your bullet point text, fly-ins of figures, etc.), then you will distract your audience from the important content. Finally, animations cause additional processing burdens for people with visual impairments [ 10 ] and create opportunities for technical disasters if the software on the host system is not compatible with your planned animation.

Conclusions

These rules are just a start in creating more engaging presentations that increase audience retention of your material. However, there are wonderful resources on continuing on the journey of becoming an amazing public speaker, which includes understanding the psychology and neuroscience behind human perception and learning. For example, as highlighted in Rule 7, David JP Phillips has a wonderful TEDx talk on the subject [ 5 ], and “PowerPoint presentation flaws and failures: A psychological analysis,” by Kosslyn and colleagues is deeply detailed about a number of aspects of human cognition and presentation style [ 4 ]. There are many books on the topic, including the popular “Presentation Zen” by Garr Reynolds [ 11 ]. Finally, although briefly touched on here, the visualization of data is an entire topic of its own that is worth perfecting for both written and oral presentations of work, with fantastic resources like Edward Tufte’s “The Visual Display of Quantitative Information” [ 12 ] or the article “Visualization of Biomedical Data” by O’Donoghue and colleagues [ 13 ].

Acknowledgments

I would like to thank the countless presenters, colleagues, students, and mentors from which I have learned a great deal from on effective presentations. Also, a thank you to the wonderful resources published by organizations on how to increase inclusivity. A special thanks to Dr. Jason Papin and Dr. Michael Guertin on early feedback of this editorial.

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presentation of research questions

How to Write a Research Question: Types and Examples 

research quetsion

The first step in any research project is framing the research question. It can be considered the core of any systematic investigation as the research outcomes are tied to asking the right questions. Thus, this primary interrogation point sets the pace for your research as it helps collect relevant and insightful information that ultimately influences your work.   

Typically, the research question guides the stages of inquiry, analysis, and reporting. Depending on the use of quantifiable or quantitative data, research questions are broadly categorized into quantitative or qualitative research questions. Both types of research questions can be used independently or together, considering the overall focus and objectives of your research.  

What is a research question?

A research question is a clear, focused, concise, and arguable question on which your research and writing are centered. 1 It states various aspects of the study, including the population and variables to be studied and the problem the study addresses. These questions also set the boundaries of the study, ensuring cohesion. 

Designing the research question is a dynamic process where the researcher can change or refine the research question as they review related literature and develop a framework for the study. Depending on the scale of your research, the study can include single or multiple research questions. 

A good research question has the following features: 

  • It is relevant to the chosen field of study. 
  • The question posed is arguable and open for debate, requiring synthesizing and analysis of ideas. 
  • It is focused and concisely framed. 
  • A feasible solution is possible within the given practical constraint and timeframe. 

A poorly formulated research question poses several risks. 1   

  • Researchers can adopt an erroneous design. 
  • It can create confusion and hinder the thought process, including developing a clear protocol.  
  • It can jeopardize publication efforts.  
  • It causes difficulty in determining the relevance of the study findings.  
  • It causes difficulty in whether the study fulfils the inclusion criteria for systematic review and meta-analysis. This creates challenges in determining whether additional studies or data collection is needed to answer the question.  
  • Readers may fail to understand the objective of the study. This reduces the likelihood of the study being cited by others. 

Now that you know “What is a research question?”, let’s look at the different types of research questions. 

Types of research questions

Depending on the type of research to be done, research questions can be classified broadly into quantitative, qualitative, or mixed-methods studies. Knowing the type of research helps determine the best type of research question that reflects the direction and epistemological underpinnings of your research. 

The structure and wording of quantitative 2 and qualitative research 3 questions differ significantly. The quantitative study looks at causal relationships, whereas the qualitative study aims at exploring a phenomenon. 

  • Quantitative research questions:  
  • Seeks to investigate social, familial, or educational experiences or processes in a particular context and/or location.  
  • Answers ‘how,’ ‘what,’ or ‘why’ questions. 
  • Investigates connections, relations, or comparisons between independent and dependent variables. 

Quantitative research questions can be further categorized into descriptive, comparative, and relationship, as explained in the Table below. 

 
Descriptive research questions These measure the responses of a study’s population toward a particular question or variable. Common descriptive research questions will begin with “How much?”, “How regularly?”, “What percentage?”, “What time?”, “What is?”   Research question example: How often do you buy mobile apps for learning purposes? 
Comparative research questions These investigate differences between two or more groups for an outcome variable. For instance, the researcher may compare groups with and without a certain variable.   Research question example: What are the differences in attitudes towards online learning between visual and Kinaesthetic learners? 
Relationship research questions These explore and define trends and interactions between two or more variables. These investigate relationships between dependent and independent variables and use words such as “association” or “trends.  Research question example: What is the relationship between disposable income and job satisfaction amongst US residents? 
  • Qualitative research questions  

Qualitative research questions are adaptable, non-directional, and more flexible. It concerns broad areas of research or more specific areas of study to discover, explain, or explore a phenomenon. These are further classified as follows: 

   
Exploratory Questions These question looks to understand something without influencing the results. The aim is to learn more about a topic without attributing bias or preconceived notions.   Research question example: What are people’s thoughts on the new government? 
Experiential questions These questions focus on understanding individuals’ experiences, perspectives, and subjective meanings related to a particular phenomenon. They aim to capture personal experiences and emotions.   Research question example: What are the challenges students face during their transition from school to college? 
Interpretive Questions These questions investigate people in their natural settings to help understand how a group makes sense of shared experiences of a phenomenon.   Research question example: How do you feel about ChatGPT assisting student learning? 
  • Mixed-methods studies  

Mixed-methods studies use both quantitative and qualitative research questions to answer your research question. Mixed methods provide a complete picture than standalone quantitative or qualitative research, as it integrates the benefits of both methods. Mixed methods research is often used in multidisciplinary settings and complex situational or societal research, especially in the behavioral, health, and social science fields. 

What makes a good research question

A good research question should be clear and focused to guide your research. It should synthesize multiple sources to present your unique argument, and should ideally be something that you are interested in. But avoid questions that can be answered in a few factual statements. The following are the main attributes of a good research question. 

  • Specific: The research question should not be a fishing expedition performed in the hopes that some new information will be found that will benefit the researcher. The central research question should work with your research problem to keep your work focused. If using multiple questions, they should all tie back to the central aim. 
  • Measurable: The research question must be answerable using quantitative and/or qualitative data or from scholarly sources to develop your research question. If such data is impossible to access, it is better to rethink your question. 
  • Attainable: Ensure you have enough time and resources to do all research required to answer your question. If it seems you will not be able to gain access to the data you need, consider narrowing down your question to be more specific. 
  • You have the expertise 
  • You have the equipment and resources 
  • Realistic: Developing your research question should be based on initial reading about your topic. It should focus on addressing a problem or gap in the existing knowledge in your field or discipline. 
  • Based on some sort of rational physics 
  • Can be done in a reasonable time frame 
  • Timely: The research question should contribute to an existing and current debate in your field or in society at large. It should produce knowledge that future researchers or practitioners can later build on. 
  • Novel 
  • Based on current technologies. 
  • Important to answer current problems or concerns. 
  • Lead to new directions. 
  • Important: Your question should have some aspect of originality. Incremental research is as important as exploring disruptive technologies. For example, you can focus on a specific location or explore a new angle. 
  • Meaningful whether the answer is “Yes” or “No.” Closed-ended, yes/no questions are too simple to work as good research questions. Such questions do not provide enough scope for robust investigation and discussion. A good research question requires original data, synthesis of multiple sources, and original interpretation and argumentation before providing an answer. 

Steps for developing a good research question

The importance of research questions cannot be understated. When drafting a research question, use the following frameworks to guide the components of your question to ease the process. 4  

  • Determine the requirements: Before constructing a good research question, set your research requirements. What is the purpose? Is it descriptive, comparative, or explorative research? Determining the research aim will help you choose the most appropriate topic and word your question appropriately. 
  • Select a broad research topic: Identify a broader subject area of interest that requires investigation. Techniques such as brainstorming or concept mapping can help identify relevant connections and themes within a broad research topic. For example, how to learn and help students learn. 
  • Perform preliminary investigation: Preliminary research is needed to obtain up-to-date and relevant knowledge on your topic. It also helps identify issues currently being discussed from which information gaps can be identified. 
  • Narrow your focus: Narrow the scope and focus of your research to a specific niche. This involves focusing on gaps in existing knowledge or recent literature or extending or complementing the findings of existing literature. Another approach involves constructing strong research questions that challenge your views or knowledge of the area of study (Example: Is learning consistent with the existing learning theory and research). 
  • Identify the research problem: Once the research question has been framed, one should evaluate it. This is to realize the importance of the research questions and if there is a need for more revising (Example: How do your beliefs on learning theory and research impact your instructional practices). 

How to write a research question

Those struggling to understand how to write a research question, these simple steps can help you simplify the process of writing a research question. 

Topic selection Choose a broad topic, such as “learner support” or “social media influence” for your study. Select topics of interest to make research more enjoyable and stay motivated.  
Preliminary research The goal is to refine and focus your research question. The following strategies can help: Skim various scholarly articles. List subtopics under the main topic. List possible research questions for each subtopic. Consider the scope of research for each of the research questions. Select research questions that are answerable within a specific time and with available resources. If the scope is too large, repeat looking for sub-subtopics.  
Audience When choosing what to base your research on, consider your readers. For college papers, the audience is academic. Ask yourself if your audience may be interested in the topic you are thinking about pursuing. Determining your audience can also help refine the importance of your research question and focus on items related to your defined group.  
Generate potential questions Ask open-ended “how?” and “why?” questions to find a more specific research question. Gap-spotting to identify research limitations, problematization to challenge assumptions made by others, or using personal experiences to draw on issues in your industry can be used to generate questions.  
Review brainstormed questions Evaluate each question to check their effectiveness. Use the FINER model to see if the question meets all the research question criteria.  
Construct the research question Multiple frameworks, such as PICOT and PEA, are available to help structure your research question. The frameworks listed below can help you with the necessary information for generating your research question.  
Framework Attributes of each framework
FINER Feasible 
Interesting 
Novel 
Ethical 
Relevant 
PICOT Population or problem 
Intervention or indicator being studied 
Comparison group 
Outcome of interest 
Time frame of the study  
PEO Population being studied 
Exposure to preexisting conditions 
Outcome of interest  

Sample Research Questions

The following are some bad and good research question examples 

  • Example 1 
Unclear: How does social media affect student growth? 
Clear: What effect does the daily use of Twitter and Facebook have on the career development goals of students? 
Explanation: The first research question is unclear because of the vagueness of “social media” as a concept and the lack of specificity. The second question is specific and focused, and its answer can be discovered through data collection and analysis.  
  • Example 2 
Simple: Has there been an increase in the number of gifted children identified? 
Complex: What practical techniques can teachers use to identify and guide gifted children better? 
Explanation: A simple “yes” or “no” statement easily answers the first research question. The second research question is more complicated and requires the researcher to collect data, perform in-depth data analysis, and form an argument that leads to further discussion. 

References:  

  • Thabane, L., Thomas, T., Ye, C., & Paul, J. (2009). Posing the research question: not so simple.  Canadian Journal of Anesthesia/Journal canadien d’anesthésie ,  56 (1), 71-79. 
  • Rutberg, S., & Bouikidis, C. D. (2018). Focusing on the fundamentals: A simplistic differentiation between qualitative and quantitative research.  Nephrology Nursing Journal ,  45 (2), 209-213. 
  • Kyngäs, H. (2020). Qualitative research and content analysis.  The application of content analysis in nursing science research , 3-11. 
  • Mattick, K., Johnston, J., & de la Croix, A. (2018). How to… write a good research question.  The clinical teacher ,  15 (2), 104-108. 
  • Fandino, W. (2019). Formulating a good research question: Pearls and pitfalls.  Indian Journal of Anaesthesia ,  63 (8), 611. 
  • Richardson, W. S., Wilson, M. C., Nishikawa, J., & Hayward, R. S. (1995). The well-built clinical question: a key to evidence-based decisions.  ACP journal club ,  123 (3), A12-A13 

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presentation of research questions

Research Aims, Objectives & Questions

The “Golden Thread” Explained Simply (+ Examples)

By: David Phair (PhD) and Alexandra Shaeffer (PhD) | June 2022

The research aims , objectives and research questions (collectively called the “golden thread”) are arguably the most important thing you need to get right when you’re crafting a research proposal , dissertation or thesis . We receive questions almost every day about this “holy trinity” of research and there’s certainly a lot of confusion out there, so we’ve crafted this post to help you navigate your way through the fog.

Overview: The Golden Thread

  • What is the golden thread
  • What are research aims ( examples )
  • What are research objectives ( examples )
  • What are research questions ( examples )
  • The importance of alignment in the golden thread

What is the “golden thread”?  

The golden thread simply refers to the collective research aims , research objectives , and research questions for any given project (i.e., a dissertation, thesis, or research paper ). These three elements are bundled together because it’s extremely important that they align with each other, and that the entire research project aligns with them.

Importantly, the golden thread needs to weave its way through the entirety of any research project , from start to end. In other words, it needs to be very clearly defined right at the beginning of the project (the topic ideation and proposal stage) and it needs to inform almost every decision throughout the rest of the project. For example, your research design and methodology will be heavily influenced by the golden thread (we’ll explain this in more detail later), as well as your literature review.

The research aims, objectives and research questions (the golden thread) define the focus and scope ( the delimitations ) of your research project. In other words, they help ringfence your dissertation or thesis to a relatively narrow domain, so that you can “go deep” and really dig into a specific problem or opportunity. They also help keep you on track , as they act as a litmus test for relevance. In other words, if you’re ever unsure whether to include something in your document, simply ask yourself the question, “does this contribute toward my research aims, objectives or questions?”. If it doesn’t, chances are you can drop it.

Alright, enough of the fluffy, conceptual stuff. Let’s get down to business and look at what exactly the research aims, objectives and questions are and outline a few examples to bring these concepts to life.

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Research Aims: What are they?

Simply put, the research aim(s) is a statement that reflects the broad overarching goal (s) of the research project. Research aims are fairly high-level (low resolution) as they outline the general direction of the research and what it’s trying to achieve .

Research Aims: Examples  

True to the name, research aims usually start with the wording “this research aims to…”, “this research seeks to…”, and so on. For example:

“This research aims to explore employee experiences of digital transformation in retail HR.”   “This study sets out to assess the interaction between student support and self-care on well-being in engineering graduate students”  

As you can see, these research aims provide a high-level description of what the study is about and what it seeks to achieve. They’re not hyper-specific or action-oriented, but they’re clear about what the study’s focus is and what is being investigated.

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presentation of research questions

Research Objectives: What are they?

The research objectives take the research aims and make them more practical and actionable . In other words, the research objectives showcase the steps that the researcher will take to achieve the research aims.

The research objectives need to be far more specific (higher resolution) and actionable than the research aims. In fact, it’s always a good idea to craft your research objectives using the “SMART” criteria. In other words, they should be specific, measurable, achievable, relevant and time-bound”.

Research Objectives: Examples  

Let’s look at two examples of research objectives. We’ll stick with the topic and research aims we mentioned previously.  

For the digital transformation topic:

To observe the retail HR employees throughout the digital transformation. To assess employee perceptions of digital transformation in retail HR. To identify the barriers and facilitators of digital transformation in retail HR.

And for the student wellness topic:

To determine whether student self-care predicts the well-being score of engineering graduate students. To determine whether student support predicts the well-being score of engineering students. To assess the interaction between student self-care and student support when predicting well-being in engineering graduate students.

  As you can see, these research objectives clearly align with the previously mentioned research aims and effectively translate the low-resolution aims into (comparatively) higher-resolution objectives and action points . They give the research project a clear focus and present something that resembles a research-based “to-do” list.

The research objectives detail the specific steps that you, as the researcher, will take to achieve the research aims you laid out.

Research Questions: What are they?

Finally, we arrive at the all-important research questions. The research questions are, as the name suggests, the key questions that your study will seek to answer . Simply put, they are the core purpose of your dissertation, thesis, or research project. You’ll present them at the beginning of your document (either in the introduction chapter or literature review chapter) and you’ll answer them at the end of your document (typically in the discussion and conclusion chapters).  

The research questions will be the driving force throughout the research process. For example, in the literature review chapter, you’ll assess the relevance of any given resource based on whether it helps you move towards answering your research questions. Similarly, your methodology and research design will be heavily influenced by the nature of your research questions. For instance, research questions that are exploratory in nature will usually make use of a qualitative approach, whereas questions that relate to measurement or relationship testing will make use of a quantitative approach.  

Let’s look at some examples of research questions to make this more tangible.

Research Questions: Examples  

Again, we’ll stick with the research aims and research objectives we mentioned previously.  

For the digital transformation topic (which would be qualitative in nature):

How do employees perceive digital transformation in retail HR? What are the barriers and facilitators of digital transformation in retail HR?  

And for the student wellness topic (which would be quantitative in nature):

Does student self-care predict the well-being scores of engineering graduate students? Does student support predict the well-being scores of engineering students? Do student self-care and student support interact when predicting well-being in engineering graduate students?  

You’ll probably notice that there’s quite a formulaic approach to this. In other words, the research questions are basically the research objectives “converted” into question format. While that is true most of the time, it’s not always the case. For example, the first research objective for the digital transformation topic was more or less a step on the path toward the other objectives, and as such, it didn’t warrant its own research question.  

So, don’t rush your research questions and sloppily reword your objectives as questions. Carefully think about what exactly you’re trying to achieve (i.e. your research aim) and the objectives you’ve set out, then craft a set of well-aligned research questions . Also, keep in mind that this can be a somewhat iterative process , where you go back and tweak research objectives and aims to ensure tight alignment throughout the golden thread.

The importance of strong alignment 

Alignment is the keyword here and we have to stress its importance . Simply put, you need to make sure that there is a very tight alignment between all three pieces of the golden thread. If your research aims and research questions don’t align, for example, your project will be pulling in different directions and will lack focus . This is a common problem students face and can cause many headaches (and tears), so be warned.

Take the time to carefully craft your research aims, objectives and research questions before you run off down the research path. Ideally, get your research supervisor/advisor to review and comment on your golden thread before you invest significant time into your project, and certainly before you start collecting data .  

Recap: The golden thread

In this post, we unpacked the golden thread of research, consisting of the research aims , research objectives and research questions . You can jump back to any section using the links below.

As always, feel free to leave a comment below – we always love to hear from you. Also, if you’re interested in 1-on-1 support, take a look at our private coaching service here.

presentation of research questions

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40 Comments

Isaac Levi

Thank you very much for your great effort put. As an Undergraduate taking Demographic Research & Methodology, I’ve been trying so hard to understand clearly what is a Research Question, Research Aim and the Objectives in a research and the relationship between them etc. But as for now I’m thankful that you’ve solved my problem.

Hatimu Bah

Well appreciated. This has helped me greatly in doing my dissertation.

Dr. Abdallah Kheri

An so delighted with this wonderful information thank you a lot.

so impressive i have benefited a lot looking forward to learn more on research.

Ekwunife, Chukwunonso Onyeka Steve

I am very happy to have carefully gone through this well researched article.

Infact,I used to be phobia about anything research, because of my poor understanding of the concepts.

Now,I get to know that my research question is the same as my research objective(s) rephrased in question format.

I please I would need a follow up on the subject,as I intends to join the team of researchers. Thanks once again.

Tosin

Thanks so much. This was really helpful.

Ishmael

I know you pepole have tried to break things into more understandable and easy format. And God bless you. Keep it up

sylas

i found this document so useful towards my study in research methods. thanks so much.

Michael L. Andrion

This is my 2nd read topic in your course and I should commend the simplified explanations of each part. I’m beginning to understand and absorb the use of each part of a dissertation/thesis. I’ll keep on reading your free course and might be able to avail the training course! Kudos!

Scarlett

Thank you! Better put that my lecture and helped to easily understand the basics which I feel often get brushed over when beginning dissertation work.

Enoch Tindiwegi

This is quite helpful. I like how the Golden thread has been explained and the needed alignment.

Sora Dido Boru

This is quite helpful. I really appreciate!

Chulyork

The article made it simple for researcher students to differentiate between three concepts.

Afowosire Wasiu Adekunle

Very innovative and educational in approach to conducting research.

Sàlihu Abubakar Dayyabu

I am very impressed with all these terminology, as I am a fresh student for post graduate, I am highly guided and I promised to continue making consultation when the need arise. Thanks a lot.

Mohammed Shamsudeen

A very helpful piece. thanks, I really appreciate it .

Sonam Jyrwa

Very well explained, and it might be helpful to many people like me.

JB

Wish i had found this (and other) resource(s) at the beginning of my PhD journey… not in my writing up year… 😩 Anyways… just a quick question as i’m having some issues ordering my “golden thread”…. does it matter in what order you mention them? i.e., is it always first aims, then objectives, and finally the questions? or can you first mention the research questions and then the aims and objectives?

UN

Thank you for a very simple explanation that builds upon the concepts in a very logical manner. Just prior to this, I read the research hypothesis article, which was equally very good. This met my primary objective.

My secondary objective was to understand the difference between research questions and research hypothesis, and in which context to use which one. However, I am still not clear on this. Can you kindly please guide?

Derek Jansen

In research, a research question is a clear and specific inquiry that the researcher wants to answer, while a research hypothesis is a tentative statement or prediction about the relationship between variables or the expected outcome of the study. Research questions are broader and guide the overall study, while hypotheses are specific and testable statements used in quantitative research. Research questions identify the problem, while hypotheses provide a focus for testing in the study.

Saen Fanai

Exactly what I need in this research journey, I look forward to more of your coaching videos.

Abubakar Rofiat Opeyemi

This helped a lot. Thanks so much for the effort put into explaining it.

Lamin Tarawally

What data source in writing dissertation/Thesis requires?

What is data source covers when writing dessertation/thesis

Latifat Muhammed

This is quite useful thanks

Yetunde

I’m excited and thankful. I got so much value which will help me progress in my thesis.

Amer Al-Rashid

where are the locations of the reserch statement, research objective and research question in a reserach paper? Can you write an ouline that defines their places in the researh paper?

Webby

Very helpful and important tips on Aims, Objectives and Questions.

Refiloe Raselane

Thank you so much for making research aim, research objectives and research question so clear. This will be helpful to me as i continue with my thesis.

Annabelle Roda-Dafielmoto

Thanks much for this content. I learned a lot. And I am inspired to learn more. I am still struggling with my preparation for dissertation outline/proposal. But I consistently follow contents and tutorials and the new FB of GRAD Coach. Hope to really become confident in writing my dissertation and successfully defend it.

Joe

As a researcher and lecturer, I find splitting research goals into research aims, objectives, and questions is unnecessarily bureaucratic and confusing for students. For most biomedical research projects, including ‘real research’, 1-3 research questions will suffice (numbers may differ by discipline).

Abdella

Awesome! Very important resources and presented in an informative way to easily understand the golden thread. Indeed, thank you so much.

Sheikh

Well explained

New Growth Care Group

The blog article on research aims, objectives, and questions by Grad Coach is a clear and insightful guide that aligns with my experiences in academic research. The article effectively breaks down the often complex concepts of research aims and objectives, providing a straightforward and accessible explanation. Drawing from my own research endeavors, I appreciate the practical tips offered, such as the need for specificity and clarity when formulating research questions. The article serves as a valuable resource for students and researchers, offering a concise roadmap for crafting well-defined research goals and objectives. Whether you’re a novice or an experienced researcher, this article provides practical insights that contribute to the foundational aspects of a successful research endeavor.

yaikobe

A great thanks for you. it is really amazing explanation. I grasp a lot and one step up to research knowledge.

UMAR SALEH

I really found these tips helpful. Thank you very much Grad Coach.

Rahma D.

I found this article helpful. Thanks for sharing this.

Juhaida

thank you so much, the explanation and examples are really helpful

BhikkuPanna

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11 Tips to Make an Effective Research Presentation

Home » Presenting Your Research » 11 Tips to Make an Effective Research Presentation

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The purpose of a presentation is to tell your audience a story. To achieve this goal, the person giving the presentation must place themselves in the shoes of their listeners and determine what they need to know to understand the story. Telling a great story is more important than any embellishments or technology you use to do it. Below are 11 tips for giving an effective research presentation.

1. Decide what your most important messages are, tailored to your specific audience.

Research can be messy, and so can the results of research. Your audience does not usually need to know every tiny detail about your work or results. Try to narrow down your findings to two or three of the most important takeaways that would resonate with the people in attendance. These takeaways are the messages of your presentation.

2. Start at the beginning and keep it simple.

Now that you have your messages, think about how you got to that point. What question did you ask that led you to do this research, and why did you ask it? Tell your audience this information, just enough of it for them to understand why the story is important and why you’re telling it. Use language that is tailored to the level of understanding of your audience.

3. Tell them how you addressed your question.

This part of any presentation usually involves the greatest risk of being dull. Tell your audience how you address your question, but don’t overwhelm them with detail they don’t need. Tell them what they need to know to get a basic idea of how you got your results.

4. Tell them your most important findings.

Again, do not overwhelm your listeners with noisy data or too much information. Give them a streamlined version of your results, using as your guide what you might include in an abstract of the work.

5.  Give them the payoff—your main messages.

Link your results to the main or most important conclusions from your work. Make sure that the results you talk about directly connect with these final messages.

6. Hint at where you’re going next.

If appropriate, you can also tell your audience the new questions that your findings open up, leaving them a little intrigued about where things will go next.

7. Do not go over your time.

No one wants to listen to anyone talk longer than they are supposed to talk. If you’ve been given a 10-minute limit for your presentation, do not take more than 10 minutes. Your best bet is to practice it beforehand, timing yourself, to make sure that you have the right pace to stay within limits. Don’t make it too short, either, although that is almost never a problem.

8. Think about questions people might ask.

If a question-and-answer session is to follow your presentation, go through your talk and put yourself again in your audience’s shoes. What questions would you have if you were listening to this research presentation? Try to anticipate what people might ask and how you’ll answer. If you have friends or family you can use for practice, encourage them to ask questions so you can gain experience answering them.

9. Do not overwhelm with too much text, busy images, tables, or charts.

Having too much text on a slide or busy, illegible images is a major fault of many academic research presentations. Consider the people in your audience and what they’ll be able to see from where they sit. Keep text limited and plain and figures simple and clear. Explain each image that you show, including axis labels and their meaning, and don’t just assume your audience will understand with a quick glance. Also, you do not need to use the tricks that some digital software allows for slides to fade in or out or advance automatically. In fact, you should avoid the latter entirely.

10. Do not read text word for word.

If you are using some form of presentation that involves slides or words on a screen, do not read these words verbatim. Your best approach is to use short phrases in the slides and then add your own expansion as you talk. That way, your audience sees an important, brief phrase and hears you add context around it. Listening to someone read a slide packed with text while reading along with them is mind numbing.

11. Engage with your audience.

If you are comfortable, you can always present your research in a way that invites audience engagement, asking questions as you go that anticipate a slide you are about to show, a result you are about to introduce, or a conclusion you will present.

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Top 10 Research Presentation Templates with Examples and Samples

Top 10 Research Presentation Templates with Examples and Samples

Simran Shekhawat

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Research organizes all your thoughts, suggestions, findings and innovations in one area that postulates to determining the future applicability. A crucial part of strategic planning is research. It aids organizations in goal setting, decision-making, and resource allocation. Research allows us to uncover and discover many segments of society by establishing facts and generating data that effectively determine future outcomes and progress.

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FAQs on Research Presentation

What is a research presentation.

Research Presentation is a visual representation of an individual or a team's observational findings or invocation in a particular subject.

What are the steps in research presentation?

To effectively convey your research findings to your audience, various phases are involved in creating a research presentation. Whether you're giving a presentation at a conference or a business meeting,

  • Define your audience - Identify your audience's interests and level of knowledge. Make sure to adjust your presentation to fit their wants and needs.
  • Outline What You Present - Create a clear structure with an introduction, three main ideas, and a conclusion. Choose the most essential points you want your audience to remember.
  • Research and Data Collection - Gather and arrange the pertinent information, facts, and proof. Make sure your sources are reliable and current.
  • Develop Visuals - To improve understanding, create visual aids like slides, charts, graphs, and photographs. Keep visuals straightforward, clutter-free, and with a distinct visual hierarchy.
  • Get Your Audience Active - Take advantage of storytelling, anecdotes, or pertinent instances to draw in your audience. If appropriate, encourage audience participation and questions during the lecture.
  • Present your argument - Start with a compelling introduction. Follow your outline while ensuring a logical and obvious flow.
  • Keep an open line of communication, communicate clearly, and change your tone and pace. Improve your communication by making gestures and using body language. Respond to comments and questions as they come up or after the presentation.
  • Recap and Draw a Conclusion - Summarize the core ideas and principal conclusions. Reiterate the importance of your study and its consequences.

How do you research a topic for a presentation?

To begin with, the idea of research presentation, choosing topics that align with your expertise and knowledge is the first and foremost. After understanding the topic, collect core factual and empirical data for proper understanding. After gauging information, it creates a place for every subtopic that must be introduced.

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Home » Research Questions – Types, Examples and Writing Guide

Research Questions – Types, Examples and Writing Guide

Table of Contents

Research Questions

Research Questions

Definition:

Research questions are the specific questions that guide a research study or inquiry. These questions help to define the scope of the research and provide a clear focus for the study. Research questions are usually developed at the beginning of a research project and are designed to address a particular research problem or objective.

Types of Research Questions

Types of Research Questions are as follows:

Descriptive Research Questions

These aim to describe a particular phenomenon, group, or situation. For example:

  • What are the characteristics of the target population?
  • What is the prevalence of a particular disease in a specific region?

Exploratory Research Questions

These aim to explore a new area of research or generate new ideas or hypotheses. For example:

  • What are the potential causes of a particular phenomenon?
  • What are the possible outcomes of a specific intervention?

Explanatory Research Questions

These aim to understand the relationship between two or more variables or to explain why a particular phenomenon occurs. For example:

  • What is the effect of a specific drug on the symptoms of a particular disease?
  • What are the factors that contribute to employee turnover in a particular industry?

Predictive Research Questions

These aim to predict a future outcome or trend based on existing data or trends. For example :

  • What will be the future demand for a particular product or service?
  • What will be the future prevalence of a particular disease?

Evaluative Research Questions

These aim to evaluate the effectiveness of a particular intervention or program. For example:

  • What is the impact of a specific educational program on student learning outcomes?
  • What is the effectiveness of a particular policy or program in achieving its intended goals?

How to Choose Research Questions

Choosing research questions is an essential part of the research process and involves careful consideration of the research problem, objectives, and design. Here are some steps to consider when choosing research questions:

  • Identify the research problem: Start by identifying the problem or issue that you want to study. This could be a gap in the literature, a social or economic issue, or a practical problem that needs to be addressed.
  • Conduct a literature review: Conducting a literature review can help you identify existing research in your area of interest and can help you formulate research questions that address gaps or limitations in the existing literature.
  • Define the research objectives : Clearly define the objectives of your research. What do you want to achieve with your study? What specific questions do you want to answer?
  • Consider the research design : Consider the research design that you plan to use. This will help you determine the appropriate types of research questions to ask. For example, if you plan to use a qualitative approach, you may want to focus on exploratory or descriptive research questions.
  • Ensure that the research questions are clear and answerable: Your research questions should be clear and specific, and should be answerable with the data that you plan to collect. Avoid asking questions that are too broad or vague.
  • Get feedback : Get feedback from your supervisor, colleagues, or peers to ensure that your research questions are relevant, feasible, and meaningful.

How to Write Research Questions

Guide for Writing Research Questions:

  • Start with a clear statement of the research problem: Begin by stating the problem or issue that your research aims to address. This will help you to formulate focused research questions.
  • Use clear language : Write your research questions in clear and concise language that is easy to understand. Avoid using jargon or technical terms that may be unfamiliar to your readers.
  • Be specific: Your research questions should be specific and focused. Avoid broad questions that are difficult to answer. For example, instead of asking “What is the impact of climate change on the environment?” ask “What are the effects of rising sea levels on coastal ecosystems?”
  • Use appropriate question types: Choose the appropriate question types based on the research design and objectives. For example, if you are conducting a qualitative study, you may want to use open-ended questions that allow participants to provide detailed responses.
  • Consider the feasibility of your questions : Ensure that your research questions are feasible and can be answered with the resources available. Consider the data sources and methods of data collection when writing your questions.
  • Seek feedback: Get feedback from your supervisor, colleagues, or peers to ensure that your research questions are relevant, appropriate, and meaningful.

Examples of Research Questions

Some Examples of Research Questions with Research Titles:

Research Title: The Impact of Social Media on Mental Health

  • Research Question : What is the relationship between social media use and mental health, and how does this impact individuals’ well-being?

Research Title: Factors Influencing Academic Success in High School

  • Research Question: What are the primary factors that influence academic success in high school, and how do they contribute to student achievement?

Research Title: The Effects of Exercise on Physical and Mental Health

  • Research Question: What is the relationship between exercise and physical and mental health, and how can exercise be used as a tool to improve overall well-being?

Research Title: Understanding the Factors that Influence Consumer Purchasing Decisions

  • Research Question : What are the key factors that influence consumer purchasing decisions, and how do these factors vary across different demographics and products?

Research Title: The Impact of Technology on Communication

  • Research Question : How has technology impacted communication patterns, and what are the effects of these changes on interpersonal relationships and society as a whole?

Research Title: Investigating the Relationship between Parenting Styles and Child Development

  • Research Question: What is the relationship between different parenting styles and child development outcomes, and how do these outcomes vary across different ages and developmental stages?

Research Title: The Effectiveness of Cognitive-Behavioral Therapy in Treating Anxiety Disorders

  • Research Question: How effective is cognitive-behavioral therapy in treating anxiety disorders, and what factors contribute to its success or failure in different patients?

Research Title: The Impact of Climate Change on Biodiversity

  • Research Question : How is climate change affecting global biodiversity, and what can be done to mitigate the negative effects on natural ecosystems?

Research Title: Exploring the Relationship between Cultural Diversity and Workplace Productivity

  • Research Question : How does cultural diversity impact workplace productivity, and what strategies can be employed to maximize the benefits of a diverse workforce?

Research Title: The Role of Artificial Intelligence in Healthcare

  • Research Question: How can artificial intelligence be leveraged to improve healthcare outcomes, and what are the potential risks and ethical concerns associated with its use?

Applications of Research Questions

Here are some of the key applications of research questions:

  • Defining the scope of the study : Research questions help researchers to narrow down the scope of their study and identify the specific issues they want to investigate.
  • Developing hypotheses: Research questions often lead to the development of hypotheses, which are testable predictions about the relationship between variables. Hypotheses provide a clear and focused direction for the study.
  • Designing the study : Research questions guide the design of the study, including the selection of participants, the collection of data, and the analysis of results.
  • Collecting data : Research questions inform the selection of appropriate methods for collecting data, such as surveys, interviews, or experiments.
  • Analyzing data : Research questions guide the analysis of data, including the selection of appropriate statistical tests and the interpretation of results.
  • Communicating results : Research questions help researchers to communicate the results of their study in a clear and concise manner. The research questions provide a framework for discussing the findings and drawing conclusions.

Characteristics of Research Questions

Characteristics of Research Questions are as follows:

  • Clear and Specific : A good research question should be clear and specific. It should clearly state what the research is trying to investigate and what kind of data is required.
  • Relevant : The research question should be relevant to the study and should address a current issue or problem in the field of research.
  • Testable : The research question should be testable through empirical evidence. It should be possible to collect data to answer the research question.
  • Concise : The research question should be concise and focused. It should not be too broad or too narrow.
  • Feasible : The research question should be feasible to answer within the constraints of the research design, time frame, and available resources.
  • Original : The research question should be original and should contribute to the existing knowledge in the field of research.
  • Significant : The research question should have significance and importance to the field of research. It should have the potential to provide new insights and knowledge to the field.
  • Ethical : The research question should be ethical and should not cause harm to any individuals or groups involved in the study.

Purpose of Research Questions

Research questions are the foundation of any research study as they guide the research process and provide a clear direction to the researcher. The purpose of research questions is to identify the scope and boundaries of the study, and to establish the goals and objectives of the research.

The main purpose of research questions is to help the researcher to focus on the specific area or problem that needs to be investigated. They enable the researcher to develop a research design, select the appropriate methods and tools for data collection and analysis, and to organize the results in a meaningful way.

Research questions also help to establish the relevance and significance of the study. They define the research problem, and determine the research methodology that will be used to address the problem. Research questions also help to determine the type of data that will be collected, and how it will be analyzed and interpreted.

Finally, research questions provide a framework for evaluating the results of the research. They help to establish the validity and reliability of the data, and provide a basis for drawing conclusions and making recommendations based on the findings of the study.

Advantages of Research Questions

There are several advantages of research questions in the research process, including:

  • Focus : Research questions help to focus the research by providing a clear direction for the study. They define the specific area of investigation and provide a framework for the research design.
  • Clarity : Research questions help to clarify the purpose and objectives of the study, which can make it easier for the researcher to communicate the research aims to others.
  • Relevance : Research questions help to ensure that the study is relevant and meaningful. By asking relevant and important questions, the researcher can ensure that the study will contribute to the existing body of knowledge and address important issues.
  • Consistency : Research questions help to ensure consistency in the research process by providing a framework for the development of the research design, data collection, and analysis.
  • Measurability : Research questions help to ensure that the study is measurable by defining the specific variables and outcomes that will be measured.
  • Replication : Research questions help to ensure that the study can be replicated by providing a clear and detailed description of the research aims, methods, and outcomes. This makes it easier for other researchers to replicate the study and verify the results.

Limitations of Research Questions

Limitations of Research Questions are as follows:

  • Subjectivity : Research questions are often subjective and can be influenced by personal biases and perspectives of the researcher. This can lead to a limited understanding of the research problem and may affect the validity and reliability of the study.
  • Inadequate scope : Research questions that are too narrow in scope may limit the breadth of the study, while questions that are too broad may make it difficult to focus on specific research objectives.
  • Unanswerable questions : Some research questions may not be answerable due to the lack of available data or limitations in research methods. In such cases, the research question may need to be rephrased or modified to make it more answerable.
  • Lack of clarity : Research questions that are poorly worded or ambiguous can lead to confusion and misinterpretation. This can result in incomplete or inaccurate data, which may compromise the validity of the study.
  • Difficulty in measuring variables : Some research questions may involve variables that are difficult to measure or quantify, making it challenging to draw meaningful conclusions from the data.
  • Lack of generalizability: Research questions that are too specific or limited in scope may not be generalizable to other contexts or populations. This can limit the applicability of the study’s findings and restrict its broader implications.

About the author

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Muhammad Hassan

Researcher, Academic Writer, Web developer

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Oral Presentation Tips

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How To Make an Oral Presentation of Your Research

You’ve been working on your research for months, and now that it’s finished, or almost there, you need to make an oral presentation. Perhaps you are applying to attend the ACC Meeting of the Minds undergraduate research conference. Maybe you would like to participate in the Undergraduate Research Symposium in the spring semester here at UVA. Here are some tips to help you bring order to the ideas swirling in your head—and communicate the key points about your research to an audience.

Timing. Find out how long your talk should be. As you decide what to present, keep in mind that a ten-minute talk is very different from a 45-minute lecture. If you only have ten minutes, you’ll need to focus on the most important points. With more time, you’ll still need to focus on those points, but you’ll be able to present additional supporting detail. Time yourself giving your talk, and make cuts if you need to. It is fine to end a bit early. Going overtime shows your lack of preparation.

Audience. Find out what sort of audience will listen to your talk. Specialists in your field will bring a different sort of understanding to your presentation from a general audience; you may be able to use certain technical terms without defining them, but always beware of jargon and acronyms. With a general audience, you need to ask yourself what educated people not in your field will know, define any terms that may be unfamiliar to them, and make an effort to explain the significance of your research in terms the listeners are likely to understand.

Content. Students often think they need to explain every single thing they know or be perceived as knowing too little. This is not true. Giving a talk is a great opportunity to think about the big picture rather than focusing on details. This can be hard if you are immersed in the specifics of your project.

Step back for a moment to before you became the expert on your particular topic. What piqued your interest? Why did you start asking the questions you asked? Now step into the future. When you look back on this research, what will you remember as the most interesting or compelling thing you learned? Were there surprises?

Now you are ready to ask yourself: What are the points I want to convey? What do I want the audience to learn? When audience members remember my talk the following day, what main point do I want them to remember?

  • introduce yourself;
  • present your research question and why it matters;
  • describe how you conducted your research,
  • explain what you found out and what it means; and
  • conclude with a summary of your main points.

Depending on your topic, you may need to provide background information so that the audience understands the significance of your inquiry. Be judicious in the amount of information you give, and do not let this discussion get you off track. Once you’ve provided sufficient background, bring the focus back to your research by reminding the audience of your research question.

Do not even think of opening PowerPoint until you have organized your ideas and decided on your main points. If you need guidance, see below for a sample oral presentation outline.

PowerPoint. You should treat PowerPoint as a useful tool. You can use it to incorporate images into your presentation , to emphasize important points , and to guide your audience in following your argument . You should not use it for anything else.

This means:

Don’t present too much information on the slides. The audience cannot read a long section of text and simultaneously listen to you speak about it. If you really must provide a long quotation, then highlight the words and phrases you want to emphasize, and read the quote out loud, slowly, so the audience can absorb it.

Do explain to your audience what each chart or graph indicates. Use charts and graphs to convey information clearly, not simply to show that you did the work.

Don’t spend extra time on making a fancy PowerPoint presentation with moving images and graphics unless they are vital for communicating your ideas.

Do be prepared to give your talk even if technology fails. If your charts don’t look quite right on the screen, or you forget your flash drive, or there’s a power outage, or half the audience can’t see the screen, you should still be able to make an effective presentation. (Bring a printout to speak from, just in case any of these disasters befalls you.)

Tone. It is best to approach your prepared talk as a somewhat formal occasion. Treat your audience—and your topic—with respect. Even if you know everyone in the room, introduce yourself. Don’t address audience members as “you guys.” Dress neatly. Most of all, share your enthusiasm for your subject.

Practice speaking slowly and clearly. If you want to emphasize an important point, repeat it. Practice speaking slowly and clearly.

You don’t need to read your talk, and in fact you should avoid doing so. But you should speak it out loud enough times that you know when there are points that tend to trip you up, where you might have a tendency to throw in something new and get off track, and whether some of your transitions are not smooth enough.

And, of course, time yourself. Make cuts if you need to.

Practice again.

Sample Oral Presentation Outline

Introduction Hello, my name is ____.  I am a ___-year student at the University of Virginia majoring in ____.  I’m going to talk to you today about my research on _____. 

Context of research

  • I had the opportunity to join Professor ____’s lab, where the research focus is____.
  • This is research for my Distinguished Majors thesis….
  • I got interested in this area because ….

Research question and significance

  • I wanted to find out _______[insert your research question].
  • This is an important question because _____. OR This question interested me because ______.

Research methods/design

  • I thought the best way to answer this question would be by ______. 
  • I chose this method because….

Research activity Here’s what I did:  _______.

Results Here’s what I found out:  ______.

Significance of results/where this research might lead

  • This result matters because….
  • Now that I’ve learned this, I see that some other questions to ask are….

Conclusion/Summary of main points I set out to answer ______ [research question] by _______ [research methods].  And I discovered that ______ [brief statement of results].  This was interesting because _____ [significance]/This will help us understand ____.<

Acknowledgments

  • I am grateful to my advisor, Professor _____, for her guidance.…
  • My work was supported by a _____ award.  OR I’d like to thank the ____ Family for their generosity.

Questions I would be happy to take your questions.

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How to Handle Research Presentation Q&A Sessions

presentation of research questions

Answering Research Presentation Questions Effectively

Dealing with questions from audience members can be one of the most difficult aspects of presenting your research. In addition to the pressure of speaking in front of a crowd of your academic peers, presentation questions can often be difficult to answer for a number of reasons: communication difficulties, lack of information, inability to understand the exact question, or even difficulty hearing the speaker. Even if you know your research topic inside and out, these questions can cause a lot of frustration for even the best researchers.

But that doesn’t mean you can’t prepare for the Q&A session and make it a productive part of your presentation. The following guidelines provide a comprehensive approach to answering questions you are likely to encounter during your research presentations and give you some simple advice on how to respond to these difficult questions and awkward situations.

Before Your Research Presentation

Before you even give your presentation, there are some basic strategies you can use to make sure you are not caught off guard by any questions you will be asked.

Create a list of the possible presentation questions you will be asked

Imagine you are a fellow researcher sitting in the audience. Which questions would you ask about your study? Break down your questions as they relate to different sections of your research paper (Introduction, Methods, Results, and Conclusion), and write down as many questions are possible regarding this information.

List questions you CAN answer and those you CANNOT (or do not want to) answer

Among the questions you write down, some you will be happy to answer, some you will be incapable of answering, and still others you may not  want  to answer (at least not in front of an audience). Divide your questions into these categories so you know exactly how you will begin your response to them if they come up.

Practice asking and responding to the questions out loud

Go through each question and ask it in a couple of different ways (as there are several ways to ask the same question). Practice giving your answers using both your own knowledge about the topic you are researching and the sample sentences provided in this guideline. Practice makes perfect!

During the Presentation Q&A Session

Step 1: open the q&a session.

Tell your audience that you are starting the Q&A session.

Presenter : “I will now answer any questions you have about this research. Please speak slowly and clearly.”

Step 2: Clarify the question asked

You should understand a question before you try to respond. Here are some phrases to use to respond to clarify the question in different situations.

“Sorry, I didn’t catch all of that.” “Could you repeat your question, please?”
“I’m afraid I don’t understand.” “Could you please rephrase the question?”
“I don’t quite understand…” “Are you asking about (the 1995 study)?” “Are you referring to (the peptides discussed in Figure 2.3)?” “Do you mean (the patients in the placebo group) ?” “Could you be more specific?”
“I’m sorry. I still don’t understand your question.” “Could I come back to you later?” “Could you please talk to me after the session?”

Step 3: Respond to the question

Once you understand the question, you can respond to the audience member.

3a. Begin your response with a polite comment —When you respond, it is a good idea to first thank the audience member for the question and/or give them a compliment.

“That’s a great question. Thank you for asking.”
“I appreciate your question and am happy to answer it.”
“What a thoughtful question! I’m glad you asked.”
“What an interesting question! I’ll do my best to answer.”

3b.  Give an appropriate answer —Every question is unique and there are many kinds of responses. However, here are some phrases you can use to respond to questions depending on your ability to answer it.

When you cannot or do not want to answer the question:  If you are unable to or would rather not answer a question, you can let the audience members know this using these phrases.

“I’m sorry. I’m afraid I don’t know the answer to that question.” “I will look into that and follow up with you.” “I can’t answer now, but I will try to find out more about this.”
“I’m sorry–could we discuss this issue after the session?” “I’d rather discuss this issue privately please.”
“We aren’t aware of any details at this time.” “We don’t have information about this yet.”
“We are awaiting further research on this issue.” “We need to do more studies to answer this.”

Examples of this kind of response:  Here are some real examples of research-related questions and responses.

“What about the data collected between 1994 and 1997?”“I’m sorry. I’m afraid I don’t know the answer to that question.”
“When is the latest version of this study going to be published?”“I’d rather discuss this issue privately, please.”
“What are the findings of other state hospitals on this issue?” “We don’t have information about this yet.” “We are awaiting further research on this.”

When you can answer but need a little time or more details : Sometimes you need to further clarify a question or give yourself some time to respond. Here are some responses to tell the audience what you need.

[*Repeat the whole question or part of it]“Please give me a moment to think about this question.” “Just one moment—I need to consider my answer.”
“Just so I understand…” “Are you referring to (the methods of analysis or to the experiment)?“Do you mean (the Smith study from 2014)?“What information are you referring to exactly?”

Examples of this kind of response:  Here are some real examples of research-related questions and responses.

“Were all sample groups in the study in the same cohort?”“In the same cohort? Please give me a moment to think about this question.”
“What about the data collected between 1994 and 1997?”“The data collected between 1994 and 1997? Which data are you referring to exactly?”

More Q&A Questions by Research Paper Section

In addition to answering general questions about the research, you can also respond to questions about parts of your paper with some general answers to get you started.

Questions about the Methods section

“No, but thank you for your input. We will look into this.” “We considered this approach. But there were some problems.”
“There were several reasons for this. First…” “We found several other methods to be problematic.” “We have explained our rational fully in the paper.”
“We didn’t identify any specific limitations.” “We did identify a couple of limitations. These include…”

Questions about  Findings/Results and Implications

“Yes. What results would you like to know about?” “I’m afraid I can’t say more about the findings now.”
“Most importantly, these findings imply that…” “There are several implications here. First…” “I’m afraid I can’t say more about the implications now.”
“These results might impact areas of (medicine/patient care/administration, etc.).” “We need more information to answer this question.” “Our conclusions are limited to this area of research.”

Reviewing and referencing visual aids

You can also review your presentation notes and use materials such as visual aids to help answer questions.

“Could you repeat what methods of analysis you used?”“As I mentioned earlier…” “Let’s look at this slide again…” “Yes. Looking at slide 34…”
“Are the data in Figure 4 representative of all sample groups?” “What is being measured in Table 2.2?”“Let’s take a look at this figure again.” “As you can see in this chart/graph/figure…” “Let me explain this figure again.”

Presentation Q&A Session Techniques for Success

It is just as important to be prepared in attitude, posture, and voice as it is to practice your Q&A responses. These simple tips will help things go smoother throughout your presentation.

  • Stand up straight and tall —this will give you more confidence when speaking publicly.
  • Be friendly and warm— smiling and answering politely will make your Q&A session more relaxed.
  • Delay your answers and take your time— speak slowly and don’t rush through the questions or answers; make sure you understand each question before trying to answer it.
  • Display a slide with your contact information— this will allow you to easily tell audience members where to contact you if they have further questions.

When preparing your presentation, be sure to get professional editing and proofreading services to ensure you get off to a great start with academic language and style enhancement.

Wordvice Resources

How to write a research paper introduction, which verb tenses to use in a research paper, how to write an abstract for a research paper, how to write a research paper title, useful phrases for academic writing, paraphrasing in research papers.

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How to Present Your Research (Guidelines and Tips)

Matthieu Chartier, PhD.

Published on 01 Feb 2023

Audience at a conference

Presenting at a conference can be stressful, but can lead to many opportunities, which is why coming prepared is super beneficial.

The internet is full to the brim with tips for making a good presentation. From what you wear to how you stand to good slide design, there’s no shortage of advice to make any old presentation come to life. 

But, not all presentations are created equal. Research presentations, in particular, are unique. 

Communicating complex concepts to an audience with a varied range of awareness about your research topic can be tricky. A lack of guidance and preparation can ruin your chance to share important information with a conference community. This could mean lost opportunities in collaboration or funding or lost confidence in yourself and your work.

So, we’ve put together a list of tips with research presentations in mind. Here’s our top to-do’s when preparing to present your research.

Take every research presentation opportunity

The worst thing you could do for your research is to not present it at all. As intimidating as it can be to get up in front of an audience, you shouldn’t let that stop you from seizing a good opportunity to share your work with a wider community.

These contestants from the Vitae Three Minute Thesis Competition have some great advice to share on taking every possible chance to talk about your research. 

Double-check your research presentation guidelines

Before you get started on your presentation, double-check if you’ve been given guidelines for it. 

If you don’t have specific guidelines for the context of your presentation, we’ve put together a general outline to help you get started. It’s made with the assumption of a 10-15 minute presentation time. So, if you have longer to present, you can always extend important sections or talk longer on certain slides:

  • Title Slide (1 slide) - This is a placeholder to give some visual interest and display the topic until your presentation begins.
  • Short Introduction (2-3 slides) - This is where you pique the interest of your audience and establish the key questions your presentation covers. Give context to your study with a brief review of the literature (focus on key points, not a full review). If your study relates to any particularly relevant issues, mention it here to increase the audience's interest in the topic.
  • Hypothesis (1 slide) - Clearly state your hypothesis.
  • Description of Methods (2-3 slides) - Clearly, but briefly, summarize your study design including a clear description of the study population, the sample size and any instruments or manipulations to gather the data.
  • Results and Data Interpretation (2-4 slides) - Illustrate your results through simple tables, graphs, and images. Remind the audience of your hypothesis and discuss your interpretation of the data/results.
  • Conclusion (2-3 slides) - Further interpret your results. If you had any sources of error or difficulties with your methods, discuss them here and address how they could be (or were) improved. Discuss your findings as part of the bigger picture and connect them to potential further outcomes or areas of study.
  • Closing (1 slide) - If anyone supported your research with guidance, awards, or funding, be sure to recognize their contribution. If your presentation includes a Q&A session, open the floor to questions.

Plan for about one minute for each slide of information that you have. Be sure that you don’t cram your slides with text (stick to bullet points and images to emphasize key points).

And, if you’re looking for more inspiration to help you in scripting an oral research presentation. University of Virginia has a helpful oral presentation outline script .

PhD Student working on a presentation

A PhD Student working on an upcoming oral presentation.

Put yourself in your listeners shoes

As mentioned in the intro, research presentations are unique because they deal with specialized topics and complicated concepts. There’s a good chance that a large section of your audience won’t have the same understanding of your topic area as you do. So, do your best to understand where your listeners are at and adapt your language/definitions to that.

There’s an increasing awareness around the importance of scientific communication. Comms experts have even started giving TED Talks on how to bridge the gap between science and the public (check out Talk Nerdy to Me ). A general communication tip is to find out what sort of audience will listen to your talk. Then, beware of using jargon and acronyms unless you're 100% certain that your audience knows what they mean. 

On the other end of the spectrum, you don’t want to underestimate your audience. Giving too much background or spending ages summarizing old work to a group of experts in the field would be a waste of valuable presentation time (and would put you at risk of losing your audience's interest). 

Finally, if you can, practice your presentation on someone with a similar level of topic knowledge to the audience you’ll be presenting to.

Use scientific storytelling in your presentation

In scenarios where it’s appropriate, crafting a story allows you to break free from the often rigid tone of scientific communications. It helps your brain hit the refresh button and observe your findings from a new perspective. Plus, it can be a lot of fun to do!

If you have a chance to use scientific storytelling in your presentation, take full advantage of it. The best way to weave a story for your audience into a presentation is by setting the scene during your introduction. As you set the context of your research, set the context of your story/example at the same time. Continue drawing those parallels as you present. Then, deliver the main message of the story (or the “Aha!”) moment during your presentation’s conclusion.

If delivered well, a good story will keep your audience on the edge of their seats and glued to your entire presentation.

Emphasize the “Why” (not the “How”) of your research

Along the same lines as using storytelling, it’s important to think of WHY your audience should care about your work. Find ways to connect your research to valuable outcomes in society. Take your individual points on each slide and bring things back to the bigger picture. Constantly remind your listeners how it’s all connected and why that’s important.

One helpful way to get in this mindset is to look back to the moment before you became an expert on your topic. What got you interested? What was the reason for asking your research question? And, what motivated you to power through all the hard work to come? Then, looking forward, think about what key takeaways were most interesting or surprised you the most. How can these be applied to impact positive change in your research field or the wider community?

Be picky about what you include

It’s tempting to discuss all the small details of your methods or findings. Instead, focus on the most important information and takeaways that you think your audience will connect with. Decide on these takeaways before you script your presentation so that you can set the scene properly and provide only the information that has an added value.

When it comes to choosing data to display in your presentation slides, keep it simple. Wherever possible, use visuals to communicate your findings as opposed to large tables filled with numbers. This article by Richard Chambers has some great tips on using visuals in your slides and graphs.

Hide your complex tables and data in additional slides

With the above tip in mind: Just because you don’t include data and tables in your main presentation slides, doesn’t mean you can’t keep them handy for reference. If there’s a Q&A session after your presentation (or if you’ll be sharing your slides to view on-demand after) one great trick is to include additional slides/materials after your closing slide. You can keep these in your metaphorical “back pocket” to refer to if a specific question is asked about a data set or method. They’re also handy for people viewing your presentation slides later that might want to do a deeper dive into your methods/results.

However, just because you have these extra slides doesn’t mean you shouldn’t make the effort to make that information more accessible. A research conference platform like Fourwaves allows presenters to attach supplementary materials (figures, posters, slides, videos and more) that conference participants can access anytime.

Leave your audience with (a few) questions

Curiosity is a good thing. Whether you have a Q&A session or not, you should want to leave your audience with a few key questions. The most important one:

“Where can I find out more?”

Obviously, it’s important to answer basic questions about your research context, hypothesis, methods, results, and interpretation. If you answer these while focusing on the “Why?” and weaving a good story, you’ll be setting the stage for an engaging Q&A session and/or some great discussions in the halls after your presentation. Just be sure that you have further links or materials ready to provide to those who are curious. 

Conclusion: The true expert in your research presentation

Throughout the entire process of scripting, creating your slides, and presenting, it’s important to remember that no one knows your research better than you do. If you’re nervous, remind yourself that the people who come to listen to your presentation are most likely there due to a genuine interest in your work. The pressure isn’t to connect with an uninterested audience - it’s to make your research more accessible and relevant for an already curious audience.

Finally, to practice what we preached in our last tip: If you’re looking to learn more about preparing for a research presentation, check out our articles on how to dress for a scientific conference and general conference presentation tips .

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18 common audience questions at academic conferences (+ how to react)

While you can practice your conference presentation a hundred times, audience questions are more difficult to prepare for. Nonetheless, several typical audience questions are frequently asked at academic conferences. Be aware of these questions and know how to react!

Common audience questions about your key contribution

What is your main argument.

Carving out your presentation’s core argument is not an easy task, so it is good to prepare this in advance.

How do your insights differ from previous studies?

You can also criticise previous studies in your answer. However, do this respectfully. Don’t say “ previous studies are useless because they don’t look at…”. Instead, say “ one aspect that previous studies have not considered is …” or “ one element that has been under-researched so far is … “.

What is your theoretical contribution?

To prepare a good answer, think about several dimensions. Does your research confirm or contradict a specific aspect of a theoretical relationship? Does your research highlight the importance of a specific aspect that should be considered in theories related to your topic? Does your research uniquely combine different theories?

Common audience questions about research relevance

What is the scientific relevance of your research, what is the societal relevance of your research.

How to react: Academic research increasingly focuses on societal impact: the impact that research can have beyond the confines of universities and beyond abstract, theoretical knowledge.

Common audience questions about literature and theory

How do you define … .

Furthermore, be prepared to embed your understanding or definitions of keywords and concepts within the existing literature. Did you follow a definition of a certain scholar? Or does your understanding of a term differ from the way it is commonly understood in scientific work on the topic?

What is your theoretical framework?

What is your conceptual framework.

How to react: Your conceptual framework is embedded in your theoretical framework, but concretely describes the variables (and their relationships) that you address in your study. In a way, a conceptual framework provides a roadmap for your research.

Common audience questions about the research process

How did you collect your data.

The question on data collection can be answered skillfully if you can provide information on your data sources and data gathering. You can also share some of the challenges you experienced when collecting data, and how you overcame them.

What did you do to prevent research biases?

Common audience questions about research avenues not taken, have you considered the work of … .

How to react: When doing research, you simply cannot incorporate everything and everyone. At some point, you need to make a decision. However, many presenters at academic conferences are asked whether they considered incorporating the work of specific scholars working on similar topics.

Why did you not use the method of … ?

When you react to this question, you can be completely honest. Maybe you did not use a specific method because of time or budgetary constraints. Maybe you are not familiar with the named method. Or maybe you simply don’t believe that the suggested method would have generated any valuable findings.

If you could start over, what would you do differently?

Common audience questions about research limitations, what are the limitations of your research.

How to react: Every research has limitations. And being able to be explicit about your research limitations is a sign of strength, not weakness!

Are you able to generalise your findings?

For quantitative research, you can more easily refer to numeric criteria that indicate whether you can generalise findings or not. For qualitative research, generalisation may not have been the objective, to begin with. Nonetheless, we can learn from the insights. Be prepared to explain your stance on generalising your findings.

Common audience questions about future research

How will you continue your research.

For instance, which elements would you like to explore that were not covered in your research yet? Which relationship do you plan to investigate further? What is your next research step, building upon your current findings?

What are your suggestions for future research?

How to react: Individual researchers cannot cover everything about an interesting topic on their own. Therefore, a common audience question focuses on research suggestions for other scholars.

What is your advice for people studying a similar phenomenon?

How to react: This is a fun question! It asks you to share your wisdom. Yes, yours! Having conducted your research means you have valuable lessons to share with others embarking on a similar journey.

It can be difficult to come up with good advice on the spot, so make sure to have a few answers up your sleeve. You can, for instance, advise people to start the data collection earlier, to work closely with external partners, or to be open about changes in the research process.

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Effective Communication Strategies for Ph.D. Research Presentations

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UVA data science PhD students present their research posters to faculty and board members

Experienced mentors often find that Ph.D. students struggle with tailoring their research presentations to a diverse audience. Deeply immersed in their research, students frequently overestimate audience familiarity with the subject matter. Thomas Stewart , an associate professor of data science and the Ph.D. program director, shares his advice for enhancing clarity and impact for Ph.D. research presentations.

"In my experience, Ph.D. students can struggle with tailoring their presentation to the audience," Stewart says. "They spend so much time in the nitty-gritty details of their work. They struggle to reset their expectations for how much the audience will be familiar with the topic and relevant details." This discrepancy can lead to presentations that are either too detailed or too vague, making it difficult for the audience to grasp the key points. 

The guidance provided to Ph.D. students preparing for research presentations is crucial for ensuring their work is effectively communicated. A poster worksheet (available below), utilized during practice sessions, can serve as a key tool in this preparation. This worksheet, comprising questions related to audience, message, impact, and clarity, is instrumental in honing the students' presentation skills. 

To address this, the message and impact sections of the worksheet are designed to help students focus on what truly matters to the audience. Students may be inclined to present their findings chronologically, detailing each step of their research journey. 

"Because students arrive at their results taking steps A, B, C, D, there is a temptation to present the results as a travel log, saying we did A then B then C, etc.," Stewart explains. "The truth is that the audience doesn’t care about the journey." 

The audience is typically more interested in understanding the main message and the impact of the research. Therefore, students are encouraged to design their posters and presentations with these elements as the focal points. 

The worksheet also includes an exercise in focus. Stewart asks students to go through each section of the poster or paragraph of the talk and to identify how it communicates the main message or impact. "If there isn’t a direct link to the message or impact, I encourage them to delete it. A very common mistake is to cram too much material into too little time or space. It is hard for students to edit in this way, but it is a helpful exercise." 

UVA data science phd student NavyaAnnapareddy explains her poster presentation

A peer review session constitutes the second page of the worksheet. "After showing a poster for 15 to 20 seconds, I blank the screen and ask the students to answer the questions on the second page," Stewart says. This exercise simulates the audience's initial reaction, providing valuable feedback on the clarity and effectiveness of the presentation. 

Additionally, students practice delivering a concise two-sentence introduction, prompted by an audience member's inquiry: “Hey, tell me about your poster.” This practice is essential, as students often find themselves unprepared for such impromptu interactions. By rehearsing this introduction and focusing on how the research impacts the audience's life, students can significantly improve their communication skills. 

Stewart recalls a particularly effective introduction honed after many attempts. "My favorite intro after several iterations was from a student who said, 'Hi, my name is Joseph, and I use deep learning to make better bombs.'"

UVA Data Science PhD Jade Preston delivers a poster presentation at the School of Data Science grand opening

Students frequently inquire about presenting to mixed audiences of experts and the general public. To navigate this challenge, they are advised to use the “to-X-we-did-Y” strategy. 

Stewart shares an example: "To understand the nonlinear relationship between patient age and risk of mortality (X), age was added to the regression model as restricted cubic splines using 5 knots (Y)." This approach involves prefacing technical details with a high-level explanation of their purpose, ensuring that both technical and non-technical audience members remain engaged. 

These structured exercises and strategies help Ph.D. students craft presentations that are not only informative but also engaging and accessible to a diverse audience.

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Book Title: Graduate research methods in social work

Subtitle: A project-based approach

Authors: Matthew DeCarlo; Cory Cummings; and Kate Agnelli

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Book Description: Our textbook guides graduate social work students step by step through the research process from conceptualization to dissemination. We center cultural humility, information literacy, pragmatism, and ethics and values as core components of social work research.

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bioRxiv

Rapid Parallel Visual Presentation Provides a New Perspective on Relative Clause Processing in Mandarin Chinese

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A fundamental question in language processing research is the degree to which the acceptability and ease of interpretation of a sentence are affected by the moment-by-moment memory encoding and retrieval processes needed to process it in time, vs. the properties of the linguistic representation itself, such as syntactic complexity. This manuscript investigates relative clauses, a crucial testing ground for theories of language processing, using parallel presentation, a technique in which the key elements of the target syntactic dependency are displayed to the visual system at the same time. Compared to serial presentation, parallel presentation mitigates the extent to which complex memory operations must be deployed to process the structure word-by-word. We report on an electroencephalography (EEG) experiment in Mandarin Chinese. Participants were presented with sentences which contained either a subject- or object-modifying subject- or object-extracted relative clause. Sentence presentation was split across two separate screens, with each screen being displayed only for 166ms on average. We find a behavioral preference for subject-extracted relative clauses and distinct EEG signatures for subject- and object-extracted relative clauses. Together, these results - on account of the parallel presentation scheme applied here - provide support for the independent contribution of linguistic representation in processing difficulty and the perspective that relative clause processing involves more than the factors that word by word accounts of this phenomenon would suggest. Further, the EEG result contributes to a growing body of electrophysiology literature attempting to illuminate the processing mechanisms deployed in the context of parallel presentation.

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The authors have declared no competing interest.

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Drug Safety Oversight Board (DSB) Meeting June 26, 2024

Public summary.

The following 5 Drug Safety Communications were posted since the July 25, 2022 DSB meeting:

January 19, 2024 (update to 11/22/2022 DSC ): FDA adds Boxed Warning for increased risk of severe hypocalcemia in patients with advanced chronic kidney disease taking osteoporosis medicine Prolia (denosumab)

  • This warning and new labeling contains information to help reduce this risk, including appropriate patient selection for Prolia treatment, increased monitoring of blood calcium levels, and other strategies.

January 11, 2024: Update on FDA’s ongoing evaluation of reports of suicidal thoughts or actions in patients taking a certain type of medicines approved for type 2 diabetes and obesity

  • FDA has been evaluating reports of suicidal thoughts or actions in patients treated with a class of medicines called glucagon-like peptide-1 receptor agonists. FDA’s preliminary evaluation has not found evidence that use of these medicines causes suicidal thoughts or actions. FDA is continuing to look into this issue and will communicate their final conclusions and recommendations after they complete their review or have more information to share.

November 11, 2023: FDA warns of rare but serious drug reaction to the antiseizure medicines levetiracetam (Keppra, Keppra XR, Elepsia XR, Spritam) and clobazam (Onfi, Sympazan)

  • FDA is requiring manufacturers of these medicines to add new warnings about Drug Reaction and Eosinophilia and Systemic Symptoms (DRESS) to the prescribing information and the Medication Guide for patients and caregivers.
  • The warnings for both levetiracetam and clobazam medicines will include information that early symptoms of DRESS such as fever or swollen lymph nodes can be present even when a rash cannot be seen.

May 11, 2023: FDA updating warnings to improve safe use of prescription stimulants used to treat ADHD and other conditions

  • To address continuing concerns of misuse, abuse, addiction, and overdose of prescription stimulants, the U.S. Food and Drug Administration (FDA) is requiring updates to the prescribing information.
  • This includes adding information that patients should never share their prescription stimulants with anyone. The Boxed Warning information will describe the risks of misuse, abuse, addiction, and overdose consistently across all medicines in the class. It will also advise heath care professionals to monitor patients closely for signs and symptoms of misuse, abuse, and addiction.

April 13, 2023: FDA updates prescribing information for all opioid pain medications to provide additional guidance for safe use

  • Stating that immediate-release (IR) opioids should not be used for an extended period unless the pain remains severe enough to require them and alternative treatments continue to be inadequate, and that many acute pain conditions treated in the outpatient setting require no more than a few days of an opioid pain medicine.
  • Recommending extended release/long acting (ER/LA) opioid pain medicines be reserved for severe and persistent pain that requires an extended treatment period with a daily opioid pain medicine and for which alternative treatment options are inadequate.
  • Adding a new warning about opioid-induced hyperalgesia (OIH) for both IR and ER/LA opioid pain medicines.

There was one presentation to the Board: Risk Management for Midomafetamine (David Millis, MD, Clinical Reviewer, Division of Psychiatry; Victoria Sammarco, PharmD, MBA, Risk Management Analyst, Division of Risk Management)

Views expressed by non-CDER employees are those of the individual and not necessarily the opinion of his/her respective federal agency or institution.

Additional Information

  • Drug Safety Oversight Board Members (PDF - 183 KB)

ESG Sentiment Analysis Using AI

Miguel Nunez

Miguel Nunez

Aug 13, 2024, 8:14 PM

AllianceBernstein – Leveraging AI for ESG Sentiment Analysis

In collaboration with Vanderbilt Data Science, AllianceBernstein undertook a project aimed at analyzing the impact of Environmental, Social, and Governance (ESG) sentiment on stock prices. The project sought to determine whether negative sentiments surrounding ESG topics could influence the financial performance of companies. By utilizing advanced Natural Language Processing (NLP) models, the project provided deep insights that could help guide sustainable investment strategies at AllianceBernstein.

ESG Sentiment Analysis Presentation

The project outcomes were presented by a team of data science students who demonstrated the sophisticated methods used to extract and analyze ESG sentiment from a vast dataset of over 120,000 news articles. This detailed analysis offered AllianceBernstein valuable insights into how ESG factors influence market perceptions and, subsequently, stock performance.

Project Highlights:

Several stages of data collection, model development, and analysis were integral to the project’s completed state. The students focused on multiple aspects of ESG sentiment analysis, including:

  • Purpose: To assess how negative ESG sentiment in news articles correlates with potential declines in stock returns, providing actionable insights for making informed investment decisions.
  • Data Collection: The team collected and processed a dataset of 120,000 news articles, selecting 5,400 articles for manual annotation and using advanced models to label the rest based on ESG relevance and sentiment.
  • Techniques: Various NLP models, including FinBERT and Llama 2, were employed to classify ESG sentiment. The team also explored cutting-edge models like GPT-4 for enhanced performance.
  • Applications: The findings led to the development of a predictive model that helps AllianceBernstein identify investment risks and opportunities based on ESG sentiment.

Methodological Approach:

In order to ensure the reliability and accuracy of the results, the project team employed a rigorous methodological approach:

  • Information Retrieval: Using models like BM25, Two Towers, and ColBERT, the team refined the process of retrieving relevant ESG news articles, achieving an impressive F1-score of 84.2% with the fine-tuned ColBERT model.
  • Sentiment Classification: The sentiment of ESG-related news articles was classified using state-of-the-art models. Fine-tuning models like FinBERT significantly improved their performance, enabling precise sentiment analysis.
  • Causal Analysis: Rigorous experiments, including regression analysis and Monte Carlo simulations, were conducted to establish a causal relationship between negative ESG sentiment and stock returns.
  • Strategy Development: The team developed a long-short investment strategy based on sentiment scores, which was thoroughly tested using quantitative analysis and visualization techniques.

Session Insights:

The analysis provided several critical insights for AllianceBernstein’s investment strategies:

  • Negative ESG sentiment demonstrated as a strong indicator of potential declines in stock returns, particularly over short-term periods.
  • The sentiment-based trading strategy developed from the analysis showed promising results, especially in exploiting extremes in sentiment scores.
  • The findings underscore the importance of integrating ESG factors into investment decisions to mitigate risks and capitalize on opportunities.

Advanced Model Performance:

The project explored and compared the performance of several advanced NLP models in analyzing ESG sentiment:

  • FinBERT: Fine-tuning improved both precision and recall, making FinBERT a reliable model for ESG sentiment classification.
  • GPT-4 vs. GPT-3.5: While GPT-4 offered the highest performance, GPT-3.5 provided a more cost-effective solution with negligible impact on accuracy.
  • ColBERT: The fine-tuned ColBERT model outperformed other models in information retrieval tasks, making it the preferred choice for identifying ESG-relevant news articles.

Project Data:

  • Data Volume: The project processed and analyzed over 120,000 news articles.
  • Key Metrics: Achieved an F1-score of 84.2% in information retrieval tasks, with sentiment classification models showing high precision and recall.
  • Visualization Techniques: Multiple visualizations were used to depict the relationship between ESG sentiment and stock performance, providing clear insights for decision-making.

AI-driven sentiment analysis, developed through the work of AllianceBernstein and Vanderbilt Data Science, is refining investment strategies through focused assessment of ESG factors. The project provided actionable insights and highlighted the growing importance of sustainable and conscious investing in today’s financial markets.

What is a capstone project?

Explore story topics.

  • - Generative AI
  • Capstone Case Study
  • Completed Research
  • Social and Behavioral Sciences

Pulitzer Center Update August 14, 2024

Applications Open: Fall 2024 Teacher Fellowship, "Making Connections to Global Health Stories"

2024 Fall Teacher Fellowship Program. Making Connections to Global Health Stories. Call for applications. Due September 8, 2024.

From climate change to social justice, Pulitzer Center journalism cuts to the core of the world’s biggest challenges by exploring key issues that connect us all. Over the past four years, the over 100 educators who have participated in our  Teacher Fellowship program have extended the impact of Pulitzer Center stories through deep classroom engagement by over 6,500 students  with reporting that deepens their critical understanding of global issues and inspires them to meet global and local challenges with curiosity, empathy, and empowered action. 

This fall, Teacher Fellows will explore the following theme:

Making Connections to Global Health Stories

As part of this paid, virtual Fellowship, a cohort of up to 14 educators will explore global health stories over the course of six workshops in a community with other passionate Fellows, award-winning journalists and the Pulitzer Center education team. They will analyze how news stories engage students in critical analysis of several global health topics, guide students in making local connections, and explore paths for students to apply their learning to address health issues in their own communities. Ultimately, educators will design a rigorous learning experience that centers at least one news story and culminates in an activity exemplifying empowered action. Participants will share the results of this learning experience by publishing a narrative blog post or lesson plan capturing student learning, engagement, and empowered action.

Click here to apply! Applications are due Sunday, September 8, 2024

Upon successful completion of the program, Fellows will be provided with …

  • $600 stipend (made in two payments of $300 disbursed in November 2024 and January 2025)
  • Pulitzer Center Teacher Fellow digital badge
  • Certificate for 30 professional learning units (PLUs)

If you have questions after reading the eligibility requirements and Fellowship details below, please reach out to us at  [email protected] .

The Pulitzer Center is committed to making real, measurable progress on diversity, equity, and inclusion in all of our programs and partnerships. Please review our  Diversity, Equity, and Inclusion statement for more information on our commitments. Educators from historically marginalized backgrounds, and/or educators who are teaching students from historically marginalized backgrounds, are strongly encouraged to apply.

Eligibility Requirements:

This Fellowship is open to all classroom teachers (grades four–12) working in public, charter, independent, and alternative schools in the United States and U.S. territories. Educators working with adults and youth in jails, prisons, or youth detention facilities are also encouraged to apply. Applicants must be currently teaching virtually or in person, and plan to continue teaching in their current school at least through the end of the 2024–2025 school year. 

Because all sessions will be held virtually, applicants must have stable internet access and a computer with a webcam and microphone.

Fellowship Description:

Through text analysis, group discussion, and engagements with journalists, Fellows will practice applying a media literacy lens to global health news stories on a range of topics, including the health impacts of pollution and extreme weather events, vaccine access, maternal health, disparities in health care access, gender equality, and health research and innovation. Fellows will connect with journalists who cover global health topics through a myriad of storytelling methods, including print, video, photography, and data. Participants will strengthen the skills to ask critical questions and make informed connections between local and global issues. They will also evaluate how news stories can inspire broader classroom discussions about health.

Guiding questions:

  • How do individual health outcomes reflect the impact of larger systemic issues (i.e. ,climate change, migration, human rights) in communities?
  • How do systemic health issues connect  to challenges faced by students and their communities?
  • Why is it important to bring discussions about health to our classrooms? How can critical analysis of news stories support those discussions and equip students to take action?

Teachers will design a short learning experience (one-three class periods) that centers at least one global health topic and culminates in an activity exemplifying empowered action. Teachers will be responsible for documenting student learning in a narrative blog or a lesson plan with embedded student examples.

Fellowship Requirements:

Fellows will participate in a virtual orientation on Saturday, October 5, 2024, and join five weekly evening sessions from October 2024 through November 2024. Each evening session will be two hours long and three will feature discussions with experienced journalists covering global health topics. Other sessions will focus on strategies and resources to engage students, lesson brainstorming and development, and opportunities for peer feedback. All sessions will be held live via Zoom.

With the support of the Pulitzer Center education team, all Fellows will …

  • Create a lesson plan centering a global health news story from the Pulitzer Center website 
  • Facilitate their lesson with students in November 2024
  • Document and share their experience by writing a narrative account or sharing a lesson plan that captures students’ instructional journey. The blog post/lesson plan can include teaching materials, evaluation materials, student quotes, and images/videos that capture student engagement. 

Fellows’ work will be shared on the Pulitzer Center website. Fellows may also have the opportunity to participate in professional development webinars and/or conference presentations.

The Fellowship will launch on Saturday, October 5, 2024, and conclude on Wednesday, December 9, 2024. 

While the exact amount of time spent by each Fellow will depend on his or her classes and projects, we anticipate the Fellowship time commitment to be about 30 hours. This includes participation in virtual workshops, project design, implementation, and evaluation.

  • Saturday, October 5, 2024, 11:30 am-4:30pm ET
  • Wednesday,  October 9, 2024, 6:00-8:00pm ET
  • Wednesday, October 16, 2024, 6:00-8:00pm ET
  • Wednesday, October 23, 2024, 6:00-8:00pm ET
  • Wednesday, October 30, 2024, 6:00-8:00pm ET
  • Wednesday, November 6, 2024, 6:00-8:00pm ET
  • Implementation of lesson plan:  November 6 -December 6, 2024 
  • Closing: Wednesday, December 11, 2024, 6:00-8:00pm ET

Deliverables and Fellowship Payments:

  • Week of November 25, 2024:  Process first payment of $300 upon completion of first six workshops
  • Monday, December 9, 2024:  Final deliverables due
  • Week of December 16, 2024:  Process second payment of $300 upon review of lesson plan or blog post  

If you have additional questions, please contact us by emailing [email protected] . We look forward to hearing from you!

Learn more about past Teacher Fellows and their work  here .

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