How to Start a 7-Figure Cell Phone Repair Business (2024)

Norm Tedford

  • 4 years ago

phone repair business

This article is all about starting a cell phone repair business that’ll blow all the other repair shops out of the water. Once you start your repair business, you’ll be able to tap into this lucrative customer base. 

And then, as far as earning potential goes, THE SKY’S THE LIMIT! 

To ensure that this article contains the most up-to-date information about cell phone repair, I talked to Joe Pilat, of Joe’s Gaming & Electronics located in Deming, Washington. He owns a business that buys, sells, and repairs brand name electronics—including cell phones.

The name of his business is Joe’s Gaming & Electronics. In just three short years, he turned his business into a multimillion-dollar empire with 30 employees.  Here’s a photo of him and his team: 

Capture 2

Joe’s Story 

Joe began his entrepreneurial journey eight years ago. That’s when a buddy of his gifted him a Game Cube. He tried to sell it to Game Stop, but they only offered him a measly five bucks for it. Joe knew he could get more than this pathetic amount. So, he went home and created an Amazon account to sell the game console. 

Joe quickly found a willing buyer. Although he lost money on the deal because shipping cost him more than he made, Joe still got more than he would have at Game Stop. That single transaction turned him into a raving eCommerce addict.

This utterly transformed his life!

Next, he bought a whole bunch of Nintendo merchandise on Craigslist. That led to him buying more stuff he could flip for cash. His cell phone started blowing up with endless payment notifications, and he soon had a highly profitable business on his hands.

Within two years, he was able to quit his day job. He also dropped out of college, because the experience of selling consumer electronics provided him a real-life educational opportunity college could never compete with. 

Starting a cell phone repair business really isn’t that complicated. 

You just need the right tools, some basic repair skills, and a killer marketing strategy. 

So, what are you waiting for? Let’s get started, so that you too can follow the exact same steps Joe followed to create his own multimillion-dollar cell phone repair business! If you want to watch our interview with Joe, you can do so right here : 

mobile repair shop business plan

Follow this step-by-step guide to get more information.

Step 1: Come up with a cell phone repair business plan. 

Joe didn’t follow this step. When I asked him about it, he said:

However, you might want to make sure you create one. A business plan takes a vague idea floating around in your head and gives it solidity. It helps ensure that your business model is a viable one. It can be a formalized, highly complex document. Or, it can be a short, outline scribbled on the back of an old envelope. 

Here’s what one looks like: 

Business plan making for phone repair business

Start by figuring out who you’re writing it for. If you’re pitching for investors, include things like return on investment and your exit strategy. If it’s for your own use, you can leave this stuff out. 

Here are some of the sections you might want to make sure you have for your cell phone repair business: 

  • EXECUTIVE SUMMARY: This is an expanded version of your elevator pitch, and lists all the reasons you’re writing your business plan. The executive summary is the first thing interested parties will see, but it will be the very last thing you write. Readers will either be captivated by your idea and want to read the rest of the plan, or, they’ll get bored and won’t. 
  • BUSINESS DESCRIPTION: This is a concise overview of your cell phone repair business. What is it about your business that’ll make it a runaway success? Describe, in excruciatingly exact detail, how your company is uniquely positioned to meet customers’ needs. 
  • OWNERSHIP: This is how you’re going to structure your cell phone repair business. When you’re starting out, you’ll probably be organized as a sole proprietorship. 
  • MANAGEMENT AND ORGANIZATION: Who’s running the day-to-day operations of your repair business? Write about the experience of each person running the company, including you–the owner. Interested parties are going to want to know how each team member fits into the organizational structure. 
  • MARKETING: How do you plan to promote your cell phone repair business? Write about your marketing strategy and how it’ll drive more customers through the door. Whether it’s by word of mouth, social media, or something else, it’s important to plan it out.

Marketing strategy to gauge customers

  • MARKET ANALYSIS: Here’s where you list five similar repair shops and evaluate how they stack up to your own. Rigorously evaluate your competitors, describe the industry you’re working in, and provide a little info on your target demographic. A fantastic thing to do is to list five repair shops similar to yours and how they stack up. 
  • OBJECTIVES: How will you know when your repair business is successful? You won’t know that unless you establish specific metrics. 
  • TARGET MARKET: Who’s your ideal customer? List all the attributes you can think of that make up customers you’d think you should be targeting. This is known as a customer avatar. 
  • FINANCIAL PROJECTIONS : Here is where you take your objectives and translate them into figures backed by hard data. 
  • REQUEST FOR FUNDING: Include current and future funding requests, so investors and lenders will know how much debt you’re potentially taking on. 
  • FINANCIALS: Here’s where you’d put your financial projections. Normally, they’ll want to see past financial data, but since you’re just starting this company, that documentation is most likely nonexistent. 

Step 2: Make real-world experience part of your education.  

College might not be the best choice for people who want to be entrepreneurs. 

That’s because entrepreneurs learn best by actually doing things. To become a top-notch business owner, hone your skills by perfecting them out in the real world. 

Ever since that momentous day when he decided to pursue his ambitious dreams, he’s acquired a world-class education without going to college while making TONS of cash in the process. 

Step 3: Get some equipment and supplies. 

Man repairing broken phone

If you’re starting a cell phone repair business from scratch, you’ll need some tools. Try to not waste money on cheap ones because they’ll only end up breaking. Joe uses Hakko for all his soldering equipment. As for other types of tools, see what repair industry professionals recommend and buy those. 

As you grow your cell phone repair business and have a little more money in the bank, you’ll be able to afford fancier tools to do fancier repairs with. A piece of equipment might cost several hundred dollars. But if it lets you do cell phone repairs many competitors can’t do, it becomes an excellent investment. 

Step 4: Acquire the necessary skills. 

Starting a cell phone repair business doesn’t require an expensive college degree or a formal training course. Sure–you can go to a cell phone repair school or a technical institute, but you don’t have to. That’s because everything you need to know about mobile repair you can learn from YouTube videos. 

That’s how many cell phone repair shop owners began their entrepreneurial adventure. It’s an incredibly easy way to get started! 

Here’s what Joe had to say about skills: 

Step 5: Find a location that’s right for you. 

Right location for business

When you’re starting a business, you can always run your cell phone repair shop out of your home. That’s what Joe did. He first operated out of his bedroom, then his parent’s garage. What’s great about working from home is you don’t have to shell out a single dime for rent. 

There might come a point when you’ll want a repair shop that’s separate from your residence. This could happen if your cell phone repair business gets way too big to operate out of your garage or bedroom. 

If you’re going to have walk-in traffic for your cell phone repair business, make sure you find a place that’s convenient for customers to get to. 

If you’re only doing mail-order business like Joe does, this won’t be a factor. 

Step 6: Assemble a team of dedicated ninjas. 

When you’re just starting out with your cell phone repair business, you’re probably going to be a company of one. 

However, there might come a time when business is booming so much, you have to bring on additional employees. 

If you want your cell phone repair business to skyrocket to stratospheric heights of success, forge partnerships with people who have a singular passion for your company’s mission. These are the guys (and gals) who are going to make all the work happen. So, make sure you’ve given them everything they need to be resoundingly successful. 

Employees who have a passionate intensity for the work is vastly more important than employees who have skills. Here’s Joe again: 

Step 7: Fund your business with your profits. 

Man using a calculator for business funds

You only need a shoestring budget to fund a cell phone repair business because you only need a minimal amount of inventory and tools. Here’s Joe again on how he funded his own company: 

Step 8: Create an effective marketing strategy. 

Experiment with different marketing strategies for your cell phone repair business and come up with one that’s effective. In Joe’s case, his plan has continuously evolved over the years. His current approach is to let the work speak for itself. He does this by having hundreds of YouTube videos showing people how they can repair their own cell phones and other devices. 

His company has lots of tutorials on how to repair iPhones and other cell phones, Xboxes, wireless earbuds, and so much more. Viewers can purchase the parts and tools they need to complete the repairs. This organic funnel has dramatically increased business revenues. 

Create a brand identity. 

Creating a brand identity for phone repair business

You need to create a brand identity for your cell phone repair business with an eye-catching logo and a compelling description of what you’re all about. Many business owners think that coming up with a company image is only for such corporate behemoths like Walmart, Apple, and Coca-Cola. 

This is outdated thinking! 

These days, even a small business can benefit from creating brand awareness so powerful, it gets customers to sit up and take notice. By making the customer aware of what value they’ll derive from your service, you’ll give your brand awareness an extra “oomph.” 

Joe brilliantly uses his website to build brand awareness. For example, it’s visually elegant, with only two colors that provide an attractive simplicity that draws people in without overwhelming them. 

His “About” story is folksy and humorous. I love these words from his “About” page: 

joes about us

This kind of language puts a human face on his business. As human beings, we have an intense desire to deal with fellow humans, and not companies that sound emotionless and robotic. 

Step 9: Start out organized and stay that way. 

For Joe, starting out organized and staying that way is the only way to operate a repair shop at optimal levels of efficiency. 

In Joe’s shop, everything is organized to the nth degree. There are QR codes everywhere you look—even on the garbage cans! If you want to learn the most efficient way to do something in Joe’s business, all you have to do is to scan a code. 

Woman scanning barcode

Then, a video pops up showing you the best way to do that task! 

Joe put something called a “Kanban card” in every box of parts. “Kanban” means “signboard” or “billboard” in Japanese. Joe and his employees place these Kanban cards exactly at the point in the box when more inventory needs to be reordered. An employee scans the QR code on the card, the vendor receives the order, and more stock is on its way. 

By using a system like this in your cell phone repair business, you’ll never run out of inventory. Never running out of stock means you’ll always have a steady supply of cell phone repair parts to make sure you fulfill customers’ orders. 

Step 10: Learn to delegate. 

One of the most significant challenges Joe faced in his entrepreneurial career was learning how to delegate. It was difficult for him to realize that he couldn’t do everything by himself–that he needed a team of dedicated ninjas he could trust to help him carry out his mission. 

If you want your cell phone repair business to be successful, you’re also going to have to learn how to delegate. When your business grows to the point where you have a whole team of employees, you’re setting yourself up for failure if you continue to do tasks that are better handled by others. 

So, trust your team to help you carry out your mission. 

Step 11: Have a guiding philosophy that permeates every aspect of your repair business. 

Lean principles to follow for a successful business

Learning about the way Paul Aker uses the Lean philosophy was a life-changing experience for Joe. Lean creates efficiency while eliminating waste. Paul took a concept practiced by many of the world’s top companies and made it easy for the average guy on the street to understand. 

Joe uses the Lean philosophy to try to gain ten-second improvements every single day. He’s got a sign in his cell phone repair shop that beautifully says it all: 

People who want to work for Joe must first listen to Paul’s book, which is free on YouTube. This weeds out those who have a burning passion for improving themselves from those who don’t. If the prospective employee comes back after four hours (which is the length of the book), super excited to work for his repair company, Joe knows that person is a good fit. 

That’s because Joe knows that this individual possesses the energy and drive that’ll make that person an indispensable asset! 

Step 12: Understand the market you’re servicing.

Man writing on a notepad on how to understand and assess customers

Joe considers this to be one of the most important things you can do to make your business successful. 

He says if you focus more on what the customers want, and less about what you want, you’re going to have a profitable cell phone repair business. You need to understand the consumer —what are they willing to pay for, and how much are they’re willing to pay for it. Once you determine that number, it’s going to be a lot easier to know what value you have in the marketplace. This will make you SO much more confident about your marketing efforts. 

This is the way Joe puts it:

Step 13: Always stay one step ahead of the competition. 

As the owner of a cell phone repair company, you need to always be looking for ways to beat your competitors. 

Here’s what Joe has to say about that: 

For the last three years, his cell phone repair company has been feverishly working on software that automatically sends a shipping label to a customer. The customer can then send his item to the repair center for free from anywhere in the United States. This provides the customer with an end-to-end solution, and they love that. 

This has allowed their mail-in center to grow its revenues fifty times what they were before. 

Although this software has exponentially increased the efficiency of its operation, this system can be replicated by many other repair businesses. However, Joe’s cell phone repair company is leading the pack when it comes to making the customer experience as easy and enjoyable as possible. 

Step 14: Create more income streams by adding more services to your existing ones. 

Ideas for additional service to offer to customers

You might find yourself hitting a profit ceiling if repairing cell phones to good working order is the only service you offer. If that happens, think about branching out from cell phone repair and offer other things to your customers. For example, you can be like Joe, who, in addition to cell phone repair, fixes Fitbits, speakers, headphones, iPads, and more. 

Step 15: Learn from your mentors. 

Joe always looked up to his dad, who had a side business installing HVAC when Joe was just starting on his entrepreneurial journey. When his father turned 55, he decided he was done with his regular job. He then made his side hustle his full-time work

Joe took inspiration from this and decided to do the same thing. Joe’s father’s hard work and determination showed him how incredibly rewarding these traits could be in business.

On a more strategic level, Paul Akers was a tremendous help for Joe. Lean manufacturing powerfully transformed Joe’s cell phone repair business. Joe knows that incremental improvements lead to lasting success, and Joe’s company has greatly benefited as a result. We highly recommend that you watch Part 1 and Part 2 our interview with Joe on the topic of lean manufacturing. Here’s the preview of it below:

mobile repair shop business plan

Step 16: Be persistent. 

The first thing you’re going to have to do is to when starting a business is to work on your mindset so that you’re like the T-1000 robot from Terminator 2. This was the prototype Terminator sent by Skynet and made from something called a “mimetic polyalloy.”

This formidable liquid metal monstrosity relentlessly pursued Arnold despite having numerous obstacles thrown at him. And even when Mr. Schwarzenegger blasted the entity into a trillion nanoparticles with his trusty 1887 Winchester 12-gauge shotgun, the mechanical shapeshifter always managed to put himself back together again. This is the kind of determination you’ll need to have if you want your cell phone repair business to be a smash success. 

Here’s how Joe puts it: 

What’s the downside of a cellphone repair business? 

  • THIRD-PARTY LIMITATIONS: Many cell phone brands won’t let a third party business repair their stuff. However, Apple allows independent repair shops to repair out-of-warranty iPhones if they have an Apple-certified technician on staff. The only problem is that new phones are off limits, and the certification is expensive. 
  • LOCATION ISSUES : If you’re working from home, there’s going to be distractions galore, so you won’t get as much done as you would working at an office. On the other hand, if you work out of a dedicated storefront, you’ll be incurring a mortgage or lease expense. 
  • MARKETING EXPENSE: If you’re not careful, marketing costs can quickly add up. Billboard and radio ads, mass mailings, and Google AdWords can be expensive. If you’re creative, you can effectively market your cell phone repair business with little money—you can even start on a shoestring budget. 
  • EQUIPMENT COST: When you’re just starting out repairing cell phones, you’ll have to buy some basic equipment. While some stuff is cheap, other stuff can be quite expensive. 

How much does a cell phone repair business make? 

Earnings from a cellphone repair business

How much you make depends on how many cell phone repairs you can do and how good your supply chain is. However, many cell phone repair businesses have HUGE profit margins. 

When you start a cell phone repair business, you might see a profitability rate between 80 and 100%! If you charge an average of $75 per repair and do 15 repairs each week, your weekly gross earnings will be $1,125. With an 80% margin, your weekly profit would be $900. 

Not too shabby! 

There are also cell phone accessories to sell, which will increase your bottom line even more. Of course, if you’re ambitious like Joe, you can scale your business to stratospheric heights. Then, there’s no limit to how much you can make! 

Is mobile repair a good business? 

Joe got into business because he loves to help people. Here’s what he has to say about that: 

If you provide your customers with impeccable service, assemble a team of employees who care deeply about your company’s mission, and establish good procedures, chances are good your repair business will be successful. 

Get started now with your cell phone repair business, and you too can scale to unimaginable heights! 

img

Norm Tedford

Norm Tedford has an associate degree in accounting from Berkshire Community College. While attending this school, he wowed his professors with his ability to write insightful and penetrating business analyses. He’s also a former director of a homeless shelter. For the past two years, he’s been helping businesses generate more leads and sale. In his spare time, he engages in maniacal walking all over hill and dale so he can accumulate a zillion more steps than his Fitbit friends.

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3 thoughts on “How to Start a 7-Figure Cell Phone Repair Business (2024)”

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What Joe has been able to achieve is nothing short of amazing! He’s is probably one in a million whos been able to grow his company and build such large team in electronics repair niche in just 3 years. With a little bit of persistence and perspiration anything could be achieved!

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Going to a technical institute or a phone repair school would be best to acquire technical skills needed for phone repairs. YouTube is a great place to learn but most people are practical learners not visual learners.

' src=

I agree most people are practical learners, but they can learn the practical skills via YouTube by repairing their own phones or friends phones before starting a business.

' src=

I would like to own a business, but I have no experience.

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Cell Phone Repair Business Plan Template

Written by Dave Lavinsky

Cell Phone Repair Business Plan

You’ve come to the right place to create your Cell Phone Repair business plan.

We have helped over 1,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Cell Phone Repair businesses.

Below is a template to help you create each section of your Cell Phone Repair business plan.

Executive Summary

Business overview.

Aurora Phone Repair is a cell phone repair business located in Aurora, IL. We offer a wide suite of services that address the most common issues and damages that occur to cell phones. These include screen repairs, battery replacements, and water damage repairs. In addition to repairs, we also sell a variety of phone accessories, such as cases, screen protectors, and chargers.

Aurora Phone Repair is founded and run by Tim Bradshaw. Tim has been a phone and tech geek for years and has purchased several of the most popular and expensive phones on the market. A year ago, he broke his high-end phone and found that no repair shop was willing to fix it. He was able to repair it on his own and found that his skills exceeded those of local repair shops. That’s when he decided to open his own phone repair shop using his expertise in technology and extensive skill set in fixing electronics. With his skill and the right team, Tim expects his business will become the most popular phone repair business in the area in the next five years.

Product Offering

Aurora Phone Repair is a one-stop shop for all one’s phone repair needs. We can repair nearly everything from a cracked screen to water damage. We will have a full staff of trained professionals with years of experience repairing phones and other electronics. As such, we can repair many of the problems that phones have in their lifetime, including problems our competitors won’t fix. In addition to repairs, we also sell a limited variety of phone accessories, such as earbuds, cases, and chargers.

Customer Focus

Aurora Phone Repair will target phone owners in Aurora, Illinois. In the modern age, this includes nearly all of the population, but we expect most of our customers will be young adults or demographics that can’t afford to replace their phones often. We will also target small and medium-sized businesses that provide their employees with work cell phones. No matter the customer, Aurora Phone Repair will deliver the best communication, service, and results.

Management Team

Aurora Phone Repair is owned and run by Tim Bradshaw, a phone aficionado who has extensive experience repairing and upgrading electronics. He started the business after failing to find a nearby shop that could fix his phone. He was able to fix it himself and found that his skills were superior to many of the local repair shops. After this experience, he decided to open his own repair shop so he could help the residents of Aurora fix their phones.

Success Factors

Aurora Phone Repair will be able to achieve success by offering the following competitive advantages:

  • Skilled team of phone repair technicians who will be able to diagnose and repair a wide variety of phone issues in a timely manner.
  • Same-day appointments and quick repair services.
  • The founder has extensive experience repairing electronics and will only hire staff members who also have years of experience in the industry.
  • Competitive pricing along with several promotions and discounts.

Financial Highlights

Aurora Phone Repair is seeking $175,000 in debt financing to launch its phone repair business. The funding will be dedicated to securing the shop location and purchasing phone repair equipment and supplies. Funding will also be dedicated towards three months of overhead costs to include the payroll of the staff and marketing expenses. The breakout of the funding is below:

  • Phone repair shop build-out: $50,000
  • Equipment, supplies, and materials: $25,000
  • Three months of overhead expenses (payroll, utilities): $50,000
  • Marketing costs: $25,000
  • Working capital: $25,000

The following graph below outlines the pro forma financial projections for Aurora Phone Repair.

Aurora Phone Repair Pro Forma Financial Projections

Company Overview

Who is aurora phone repair.

Aurora Phone Repair is a cell phone repair business located in Aurora, IL dedicated to providing the best services in the industry. We can repair nearly any common phone damage or issue including screen repairs, battery replacements, and water damage repairs. We have the most experienced staff of professionals in the area and can even repair issues rejected by other phone repair shops. We are committed to providing our customers with the best possible service and only use the highest quality parts and tools to get the job done.

  Aurora Phone Repair is founded and run by Tim Bradshaw. Tim has been a phone and tech geek for years and has purchased several of the most popular and expensive phones on the market. A year ago, he broke his high-end phone and found that no repair shop was willing to fix it. He was able to repair it on his own and found that his skills exceeded those of local repair shops. That’s when he decided to open his own phone repair shop using his expertise in technology and extensive skill set in fixing electronics. With his skill and the right team, Tim expects his business will become the most popular phone repair business in the area in the next five years.

Aurora Phone Repair’s History

Upon surveying the local customer base and finding potential shop locations, Tim Bradshaw incorporated Aurora Phone Repair as an S-Corporation on August 1, 2023.

The business is currently being run out of Tim’s home office, but once the lease on the shop location is finalized, all operations will be run from there.

Since incorporation, Aurora Phone Repair has achieved the following milestones:

  • Found a potential location for the shop
  • Developed the company’s name, logo, and website
  • Created the list of services the company will provide
  • Determined equipment and inventory requirements
  • Began recruiting key employees

Aurora Phone Repair’s Services

Aurora Phone Repair is a one-stop shop for all of Aurora’s phone repair needs. We offer a wide range of services, including:

  • Screen repair
  • Battery replacement
  • Water damage repair
  • Charging port repair
  • Speaker repair
  • Microphone repair
  • Camera repair
  • Home button repair
  • Power button repair
  • Volume button repair
  • Back cover replacement

In addition to repairs, we sell a limited selection of phone accessories, including:

  • Phone cases
  • Screen protectors

Industry Analysis

The cell phone repair industry has experienced overall growth over the past several years. The main reason for this growth is due to inflation. The rising cost of phones is felt by everyone, no matter what model they choose. While simple smartphones cost about $200-300, a good phone will easily cost upwards of $1000. Inflation is making it much harder to replace phones, so many head to phone repair services to fix any issues and keep their phones working for as long as possible. This is further amplified by the staggering minimum wage and high unemployment rate.

Furthermore, though technology is getting more expensive, it is also becoming more replaceable. Many forms of technology begin to show problems within months or a few years of use. As such, many people replace their phones every few years or even yearly. However, many people cannot afford to do this so they either must settle for a less-than-optimal functioning phone or phone repair services.

According to UnivDatos, the Smartphone Repair Market was valued at $185 billion in 2020 and is expected to grow at a CAGR of 5% from now until 2027. This is moderate growth that shows there is demand for these services. As such, we expect that Aurora Phone Repair will be highly profitable over the next several years.

Customer Analysis

Demographic profile of target market, customer segmentation.

Aurora Phone Repair will primarily target the following customer profiles:

  • Individual cell phone owners
  • Lower and middle-class residents
  • Small businesses

Competitive Analysis

Direct and indirect competitors.

Aurora Phone Repair will face competition from other companies with similar business profiles. A description of each competitor company is below.

iFix is a cell phone repair company that offers extensive repairs for iPhones. They have a team of certified technicians who can repair any model of iPhone, including the earliest models. The team is highly experienced and is able to repair many issues that even Apple stores won’t resolve. iFix is particularly loved for their pricing, which is much more affordable than other iPhone repair services or purchasing a brand-new phone. Though they are extremely popular, since they only repair iPhones, they will only be a minor competitor for our target demographic.

UBreakIFix is a national chain of phone repair stores that offers same-day repairs for most types of phones. They have a team of certified technicians who can repair both hardware and software issues. UBreakIFix is known for its wide range of services, as well as its friendly and knowledgeable staff. The company is also known for its convenience, offering long hours and multiple locations. UBreakIFix will be our biggest competitor.

Mobile Phone Repair Services

Mobile Phone Repair Services is a local mobile phone repair company that offers repairs for all types of phones. They have a team of experienced technicians who can repair both hardware and software issues. They don’t have a shop location; instead, they offer mobile services to repair phones at customer’s homes or offices. Though these services are highly convenient, they also come with an extra cost. Those who have the time to visit a shop will prefer to save money by getting their phone repaired by Aurora Phone Repair.

Competitive Advantage

Aurora Phone Repair will be able to offer the following advantages over the competition:

  • Client-oriented service : Aurora Phone Repair is committed to providing client-oriented service that offers personalized repair services for every client.
  • Management : Tim Bradshaw has been extremely successful in repairing phones and other technology and will be able to use his previous experience to grant his clients extensive phone repair services. His unique qualifications will serve customers in a much more sophisticated manner than Aurora Phone Repair’s competitors.
  • Affordability : Many people who hire phone repair services do not have much disposable income. Otherwise, they would easily replace their broken phones with new ones. Aurora Phone Repair will offer all of its services at an affordable rate to ensure that our customers never break the bank to get their phones fixed.

Marketing Plan

Brand & value proposition.

Aurora Phone Repair will offer the unique value proposition to its clientele:

  • Reliable results in a timely manner for most repairs.
  • Competitive pricing and discounts for regular customers.
  • Knowledgeable and friendly staff.

Promotions Strategy

The promotions strategy for Aurora Phone Repair is as follows:

Social Media Marketing

The company will enlist the help of a marketing specialist to create accounts on social media platforms such as Linkedin, Twitter, Instagram, Facebook, TikTok, and YouTube. The marketing specialist will ensure Aurora Phone Repair maintains an active social media presence with regular updates and informative content.

Website/SEO Marketing

Aurora Phone Repair will create a company website. The website will be well organized, informative, and list all the services that Aurora Phone Repair is able to provide. The company’s marketing specialist will also manage the company’s website presence with SEO marketing tactics so that when someone types in a search engine “Aurora phone repair shop” or “phone repair shop near me,” Aurora Phone Repair will be listed at the top of the search results.

Word of Mouth/Referrals

Aurora Phone Repair will encourage word-of-mouth marketing from loyal and satisfied clients. The company will incentivize its existing customer base to encourage friends and colleagues to hire our services.

Print Advertising

Aurora Phone Repair will invest in professionally designed print ads to display in programs or flyers and to put in magazines, newspapers, and direct mailers.

The pricing of Aurora Phone Repair will be moderate and on par with competitors so customers feel they receive value when purchasing the company’s superior repair services.

Operations Plan

The operations plan for Aurora Phone Repair is as follows: Operation Functions:

  • Tim Bradshaw will be the owner of Aurora Phone Repair. He will run the general operations, help with repairs, and provide customer service. Tim will spend the next several months hiring the following staff:
  • Two to four part-time staff to help repair phones and provide customer service.
  • A part-time marketing specialist who will manage the marketing and promotional campaigns.
  • A part-time accountant who will manage all client invoicing, billing, and payables.

Milestones:

Aurora Phone Repair aims to open in the next six months. The following are the milestones needed in order to obtain this goal.

  • 9/1/2023 – Execute lease for prime location.
  • 9/15/2023 – Begin build out of repair shop location.
  • 10/1/2023 – Hire and train employees.
  • 10/15/2023 – Start social media marketing campaign
  • 11/1/2023 – Purchase initial inventory of equipment and supplies.
  • 11/15/2023 – Grand opening of Aurora Phone Repair.

Tim Bradshaw is the founder and CEO of Aurora Phone Repair. He started the company after his own phone broke and was unable to find a reliable and affordable repair service. Tim saw a need for a better phone repair experience and decided to fill it. He learned how to repair his own phone and then set out to start his own company. Tim is committed to staffing the company with the most experienced repair technicians in the area who can repair nearly any damaged phone they come across.

Though Tim has never run a company of his own, he has considerable experience in repairing and upgrading technology, so he can provide the primary functions of the company. He will hire several other staff who can help him with the aspects of the business he is unfamiliar with, such as marketing and accounting.

Financial Plan

Key revenue & costs.

The revenue drivers for Aurora Phone Repair are the fees charged to customers in exchange for the company’s phone repair services.

The cost drivers will be the overhead costs required in order to staff a phone repair shop. The expenses will be the payroll cost, utilities, phone repair equipment and supplies, and marketing materials.

Funding Requirements and Use of Funds

Key assumptions.

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and pay off the startup business loan.

  • Average number of phones serviced per month: 150
  • Average cost per repair: $100
  • Overhead costs per year: $20,000

Financial Projections

Income statement, balance sheet, cash flow statement, cell phone repair business plan faqs, what is a cell phone repair business plan.

A cell phone repair business plan is a plan to start and/or grow your cell phone repair business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your Cell Phone Repair business plan using our Cell Phone Repair Business Plan Template here .

What are the Main Types of Cell Phone Repair Businesses? 

There are a number of different kinds of cell phone repair businesses , some examples include: Mail-In Cell Phone Repair Service, Brick-and-Mortar Phone Repair Service, and White Label Cell Phone Repair.

How Do You Get Funding for Your Cell Phone Repair Business Plan?

Cell Phone Repair businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start a Cell Phone Repair Business?

Starting a cell phone repair business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Cell Phone Repair Business Plan - The first step in starting a business is to create a detailed cell phone repair business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast. 

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your cell phone repair business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your cell phone repair business is in compliance with local laws.

3. Register Your Cell Phone Repair Business - Once you have chosen a legal structure, the next step is to register your cell phone repair business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.

4. Identify Financing Options - It’s likely that you’ll need some capital to start your cell phone repair business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms.

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations.

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events.

7. Acquire Necessary Cell Phone Repair Equipment & Supplies - In order to start your cell phone repair business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation.

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your cell phone repair business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

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Cell Phone Repair Business

Back to All Business Ideas

How to Start a Cell Phone Repair Business

Written by: Carolyn Young

Carolyn Young is a business writer who focuses on entrepreneurial concepts and the business formation. She has over 25 years of experience in business roles, and has authored several entrepreneurship textbooks.

Edited by: David Lepeska

David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.

Published on April 18, 2022 Updated on March 13, 2024

How to Start a Cell Phone Repair Business

Investment range

$2,450 - $6,700

Revenue potential

$58,000 - $117,000 p.a.

Time to build

1 – 6 months

Profit potential

$53,000 - $105,000 p.a.

Industry trend

Nearly every US adult has a cell phone that they rely on every day. But even pricey smartphones are delicate and can be easily broken with a simple slip of the hand. That’s why cell phone repair is a growing $4 billion US industry. If you’re a tech person, or want to learn cell phone repair, now is a great time to start a cell phone repair business, even from your home, and make good money. 

But first, you need to acquire some knowledge about how to start a business. Fortunately, this step-by-step guide outlines the entire entrepreneurial process required to launch a successful cell phone repair business. 

Looking to register your business? A limited liability company (LLC) is the best legal structure for new businesses because it is fast and simple.

Form your business immediately using ZenBusiness LLC formation service or hire one of the Best LLC Services .

Step 1: Decide if the Business Is Right for You

Pros and cons.

Starting a cell phone repair business has pros and cons to consider before deciding if it’s right for you. 

  • Good Money – Profit margins for phone repair are high
  • Flexibility – Run a mobile phone repair business from home
  • Large Market – With so many phones in use, demand is high
  • Crowded Market – Many large companies offer cell phone repair
  • Skills Needed – Necessary to be a tech pro

Cell phone repair industry trends

Industry size and growth.

  • Industry size and past growth – The US cell phone repair industry was worth $4 billion in 2020 after steady growth the previous five years.(( https://www.ibisworld.com/united-states/market-research-reports/cell-phone-repair-industry/ )) 
  • Growth forecast – The US cell phone repair industry is projected to grow modestly over the next five years. 
  • Number of businesses – In 2021, 9,413 cell phone repair businesses were operating in the US. 
  • Number of people employed – In 2021, the US cell phone repair industry employed 26,896 people. 

cell phone repair industry size and growth

Trends and challenges

Trends in the cell phone repair industry include:

  • Used iPhones, even if they have been repaired, can sell for six times the price of other brands. It’s estimated that about 30% of iPhones suffer damage in the course of any given year, and those phones are worth repairing due to their value. 
  • Ironically, as technology improves, smartphones are becoming more delicate, increasing the need for repairs.

Challenges in the cell phone repair industry include:

  • Evolving technology means that phone repair companies need to continuously educate employees about new models.
  • Because of the large investment some people make in their phones, more people are buying insurance coverage from their service providers. Those companies usually replace the phone rather than pay for repairs.

cell phone repair industry Trends and Challenges

Demand hotspots

  • Most popular states – The most popular states for cell phone technicians are Alaska, Connecticut, and Utah.(( https://www.zippia.com/cell-phone-technician-jobs/best-states/ ))
  • Least popular states – The least popular states for cell phone technicians are Wyoming, Minnesota, and Rhode Island. 

cell phone repair demand hotspots

What kind of people work in cell phone repair?

  • Gender – 29.5% of cell phone technicians are female, while 65.6% are male. (( https://www.zippia.com/cell-phone-technician-jobs/demographics/ ))
  • Average level of education – The average cell phone technician is high school educated.
  • Average age – The average cell phone technician in the US is 45.4 years old.

cell phone repair industry demographics

How much does it cost to start a cell phone repair business?

Startup costs for a mobile phone repair business range from $2,400 to $6,700. Costs include a website, tools, and phone repair training. This assumes that you will run your business from home as a mobile repair outfit. 

You can take cell phone repair training and get a certification through the Cellular Repair School . Courses cost about $400 each and the program can be done online in four months. 

You’ll need a handful of items to successfully launch your cell phone repair business, including: 

  • Nylon spudger
  • Fine tipped curved tweezers
  • Screwdriver kit
  • Plastic triangle opening tool
  • Precision knife set
  • Anti-static brush
  • Suction cup pliers
  • Magnetic mat
  • Magnifying glass
  • Soldering iron

How much can you earn from a cell phone repair business?

Cell phone repairs generally range from $50 to $100 for an average of $75. Your profit margin should be about 90%. 

In your first year or two, you could work from home as a mobile phone repair service and do three repairs a day five days a week, bringing in about $58,000 in annual revenue. This would mean nearly $53,000 in profit, assuming that 90% margin. As your business gains traction, you could do six repairs a day, five days a week. With annual revenue of $117,000, you’d make a fantastic profit of more than $105,000.

cell phone repair business earnings forecast

What barriers to entry are there?

There are a few barriers to entry for a cell phone repair business. Your biggest challenges will be:

  • The training required if you’re not already a cell phone technician
  • Competing with large companies that offer phone repair

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Step 2: hone your idea.

Now that you know what’s involved in starting a cell phone repair business, it’s a good idea to hone your concept in preparation to enter a competitive market. 

Market research will give you the upper hand, even if you’re already positive that you have a perfect product or service. Conducting market research is important, because it can help you understand your customers better, who your competitors are, and your business landscape.

 Why? Identify an opportunity

Research smartphone repair businesses in your area to examine their services, price points, and customer reviews. You’re looking for a market gap to fill. For instance, maybe the local market is missing a mobile repair business or a low-end phone repair service. 

mobile repair shop business plan

You might consider targeting a niche market by specializing in a certain aspect of your industry, such as Apple iPhone repairs, or electronic device repairs.

This could jumpstart your word-of-mouth marketing and attract clients right away. 

What? Determine your services

Your services will depend on your training and skills. You can do smartphone repair, electronic device repair, cracked screen repair, or even computer repair. 

How much should you charge for cell phone repair?

Your prices will depend on the extent of the repairs. Most cell phone repairs cost between $50 and $100. You should aim for a profit margin of about 90%. 

Once you know your costs, you can use this Step By Step profit margin calculator to determine your mark-up and final price points. Remember, the prices you use at launch should be subject to change if warranted by the market.

Who? Identify your target market

Your target market is extremely broad, since nearly everyone has a cell phone. You should spread out your marketing to include sites like TikTok, Instagram, Facebook, and LinkedIn. 

Where? Choose your business premises

In the early stages, you may want to run your business from home to keep costs low. But as your business grows, you’ll likely need to hire workers for various roles and might want to rent out a space for a phone repair store. You can find commercial space to rent in your area on sites such as Craigslist , Crexi , and Instant Offices .

When choosing a commercial space, you may want to follow these rules of thumb:

  • Central location accessible via public transport
  • Ventilated and spacious, with good natural light
  • Flexible lease that can be extended as your business grows
  • Ready-to-use space with no major renovations or repairs needed

cell phone repair business idea rating

Step 3: Brainstorm a Cell Phone Repair Business Name

Your business name is your business identity, so choose one that encapsulates your objectives, services, and mission in just a few words. You probably want a name that’s short and easy to remember, since much of your business, and your initial business in particular, will come from word-of-mouth referrals.

Here are some ideas for brainstorming your business name:

  • Short, unique, and catchy names tend to stand out
  • Names that are easy to say and spell tend to do better 
  • Name should be relevant to your product or service offerings
  • Ask around — family, friends, colleagues, social media — for suggestions
  • Including keywords, “smartphone repair” or “mobile phone repair”, boosts SEO
  • Name should allow for expansion, for ex: “Master Tech Phone Repair” over “iPhone Repair Specialists”
  • Avoid location-based names that might hinder future expansion

Discover over 240 unique cell phone repair business name ideas here . If you want your business name to include specific keywords, you can also use our cell phone repair business name generator. Just type in a few keywords and hit “generate” and you’ll have dozens of suggestions at your fingertips.

Once you’ve got a list of potential names, visit the website of the US Patent and Trademark Office to make sure they are available for registration and check the availability of related domain names using our Domain Name Search tool. Using “.com” or “.org” sharply increases credibility, so it’s best to focus on these. 

Find a Domain

Powered by GoDaddy.com

Finally, make your choice among the names that pass this screening and go ahead with domain registration and social media account creation. Your business name is one of the key differentiators that sets your business apart. Once you pick your company name, and start with the branding, it is hard to change the business name. Therefore, it’s important to carefully consider your choice before you start a business entity.

Step 4: Create a Cell Phone Repair Business Plan

Every business needs a plan. This will function as a guidebook to take your startup through the launch process and maintain focus on your key goals. A business plan also enables potential partners and investors to better understand your company and its vision:

  • Executive Summary: A brief overview of your cell phone repair business, summarizing its mission, goals, and key elements.
  • Business Overview: Detailed information about the cell phone repair industry, target market, and the specific niche your business will serve.
  • Product and Services: Outline of the cell phone repair services offered, including types of repairs, warranties, and any additional products or services.
  • Market Analysis: Examination of the cell phone repair market, identifying trends, potential customer base, and demand for your services.
  • Competitive Analysis: Evaluation of competitors in the cell phone repair industry, highlighting strengths, weaknesses, and strategies to gain a competitive edge.
  • Sales and Marketing: Strategies for promoting and selling your cell phone repair services, encompassing online and offline marketing, pricing, and sales channels.
  • Management Team: Introduction of key individuals overseeing the cell phone repair business, emphasizing their relevant skills and experience.
  • Operations Plan: Details on the day-to-day operations of the cell phone repair business, covering location, equipment, suppliers, and workflow.
  • Financial Plan: Financial projections, including startup costs, revenue forecasts, and a break-even analysis for the cell phone repair business.
  • Appendix: Supplementary information, such as detailed market research, resumes of key team members, and any other supporting documents for the cell phone repair business plan.

what to include in a business plan

If you’ve never created a business plan, it can be an intimidating task. You might consider hiring a business plan specialist to create a top-notch business plan for you.

Step 5: Register Your Business

Registering your business is an absolutely crucial step — it’s the prerequisite to paying taxes, raising capital, opening a bank account, and other guideposts on the road to getting a business up and running.

Plus, registration is exciting because it makes the entire process official. Once it’s complete, you’ll have your own business! 

Choose where to register your company

Your business location is important because it can affect taxes, legal requirements, and revenue. Most people will register their business in the state where they live, but if you’re planning to expand, you might consider looking elsewhere, as some states could offer real advantages when it comes to cell phone repair businesses. 

If you’re willing to move, you could really maximize your business! Keep in mind, it’s relatively easy to transfer your business to another state. 

Choose your business structure

Business entities come in several varieties, each with its pros and cons. The legal structure you choose for your cell phone repair business will shape your taxes, personal liability, and business registration requirements, so choose wisely. 

Here are the main options:

  • Sole Proprietorship – The most common structure for small businesses makes no legal distinction between company and owner. All income goes to the owner, who’s also liable for any debts, losses, or liabilities incurred by the business. The owner pays taxes on business income on his or her personal tax return.
  • General Partnership – Similar to a sole proprietorship, but for two or more people. Again, owners keep the profits and are liable for losses. The partners pay taxes on their share of business income on their personal tax returns.
  • Limited Liability Company (LLC) – Combines the characteristics of corporations with those of sole proprietorships or partnerships. Again, the owners are not personally liable for debts.
  • C Corp – Under this structure, the business is a distinct legal entity and the owner or owners are not personally liable for its debts. Owners take profits through shareholder dividends, rather than directly. The corporation pays taxes, and owners pay taxes on their dividends, which is sometimes referred to as double taxation.
  • S Corp – An S-Corporation refers to the tax classification of the business but is not a business entity. An S-Corp can be either a corporation or an LLC , which just need to elect to be an S-Corp for tax status. In an S-Corp, income is passed through directly to shareholders, who pay taxes on their share of business income on their personal tax returns.

types of business structures

We recommend that new business owners choose LLC as it offers liability protection and pass-through taxation while being simpler to form than a corporation. You can form an LLC in as little as five minutes using an online LLC formation service. They will check that your business name is available before filing, submit your articles of organization , and answer any questions you might have.

Form Your LLC

Choose Your State

We recommend ZenBusiness as the Best LLC Service for 2023

mobile repair shop business plan

Step 6: Register for Taxes

The final step before you’re able to pay taxes is getting an Employer Identification Number , or EIN. You can file for your EIN online or by mail or fax: visit the IRS website to learn more. Keep in mind, if you’ve chosen to be a sole proprietorship you can simply use your social security number as your EIN. 

Once you have your EIN, you’ll need to choose your tax year. Financially speaking, your business will operate in a calendar year (January–December) or a fiscal year, a 12-month period that can start in any month. This will determine your tax cycle, while your business structure will determine which taxes you’ll pay.

mobile repair shop business plan

The IRS website also offers a tax-payers checklist , and taxes can be filed online.

It is important to consult an accountant or other professional to help you with your taxes to ensure you’re completing them correctly.

Step 7: Fund your Business

Securing financing is your next step and there are plenty of ways to raise capital:

  • Bank loans: This is the most common method but getting approved requires a rock-solid business plan and strong credit history.
  • SBA-guaranteed loans: The Small Business Administration can act as guarantor, helping gain that elusive bank approval via an SBA-guaranteed loan .
  • Government grants: A handful of financial assistance programs help fund entrepreneurs. Visit Grants.gov to learn which might work for you.
  • Friends and Family: Reach out to friends and family to provide a business loan or investment in your concept. It’s a good idea to have legal advice when doing so because SEC regulations apply.
  • Crowdfunding: Websites like Kickstarter and Indiegogo offer an increasingly popular low-risk option, in which donors fund your vision. Entrepreneurial crowdfunding sites like Fundable and WeFunder enable multiple investors to fund your business.
  • Personal: Self-fund your business via your savings or the sale of property or other assets.

Bank and SBA loans are probably the best option, other than friends and family, for funding a cell phone repair business. 

types of business financing

Step 8: Apply for Licenses and Permits

Starting a cell phone repair business requires obtaining a number of licenses and permits from local, state, and federal governments.

Federal regulations, licenses, and permits associated with starting your business include doing business as (DBA), health licenses and permits from the Occupational Safety and Health Administration ( OSHA ), trademarks, copyrights, patents, and other intellectual properties, as well as industry-specific licenses and permits. 

You may also need state-level and local county or city-based licenses and permits. The license requirements and how to obtain them vary, so check the websites of your state, city, and county governments or contact the appropriate person to learn more. 

You could also check this SBA guide for your state’s requirements, but we recommend using MyCorporation’s Business License Compliance Package . They will research the exact forms you need for your business and state and provide them to ensure you’re fully compliant.

This is not a step to be taken lightly, as failing to comply with legal requirements can result in hefty penalties.

If you feel overwhelmed by this step or don’t know how to begin, it might be a good idea to hire a professional to help you check all the legal boxes.

Step 9: Open a Business Bank Account

Before you start making money, you’ll need a place to keep it, and that requires opening a bank account .

Keeping your business finances separate from your personal account makes it easy to file taxes and track your company’s income, so it’s worth doing even if you’re running your cell phone repair business as a sole proprietorship. Opening a business bank account is quite simple, and similar to opening a personal one. Most major banks offer accounts tailored for businesses — just inquire at your preferred bank to learn about their rates and features.

Banks vary in terms of offerings, so it’s a good idea to examine your options and select the best plan for you. Once you choose your bank, bring in your EIN (or Social Security Number if you decide on a sole proprietorship), articles of incorporation, and other legal documents and open your new account.

Step 10: Get Business Insurance

Business insurance is an area that often gets overlooked yet it can be vital to your success as an entrepreneur. Insurance protects you from unexpected events that can have a devastating impact on your business.

Here are some types of insurance to consider:

  • General liability: The most comprehensive type of insurance, acting as a catch-all for many business elements that require coverage. If you get just one kind of insurance, this is it. It even protects against bodily injury and property damage.
  • Business Property: Provides coverage for your equipment and supplies.
  • Equipment Breakdown Insurance: Covers the cost of replacing or repairing equipment that has broken due to mechanical issues.
  • Worker’s compensation: Provides compensation to employees injured on the job.
  • Property: Covers your physical space, whether it is a cart, storefront, or office.
  • Commercial auto: Protection for your company-owned vehicle.
  • Professional liability: Protects against claims from a client who says they suffered a loss due to an error or omission in your work.
  • Business owner’s policy (BOP): This is an insurance plan that acts as an all-in-one insurance policy, a combination of the above insurance types.

types of business insurance

Step 11: Prepare to Launch

As opening day nears, prepare for launch by reviewing and improving some key elements of your business. 

Essential software and tools

Being an entrepreneur often means wearing many hats, from marketing to sales to accounting, which can be overwhelming. Fortunately, many websites and digital tools are available to help simplify many business tasks. 

You may want to use industry-specific software, such as Fixably , RepairShopr , or RepairDesk , to manage your bookings, schedule, workflows, invoicing, and payments. 

  • Popular web-based accounting programs for smaller businesses include Quickbooks , Freshbooks , and Xero . 
  • If you’re unfamiliar with basic accounting, you may want to hire a professional, especially as you begin. The consequences for filing incorrect tax documents can be harsh, so accuracy is crucial. 

Develop your website

Website development is crucial because your site is your online presence and needs to convince prospective clients of your expertise and professionalism.

You can create your own website using website builders . This route is very affordable, but figuring out how to build a website can be time-consuming. If you lack tech-savvy, you can hire a web designer or developer to create a custom website for your business.

They are unlikely to find your website, however, unless you follow Search Engine Optimization ( SEO ) practices. These are steps that help pages rank higher in the results of top search engines like Google. 

For your cell phone repair business, the marketing strategy should focus on showcasing your technical expertise, fast turnaround times, and reliability in repairing a wide range of issues. Emphasize the convenience, cost-effectiveness, and trustworthiness of your services. Here are some powerful marketing strategies for your future business:

Kickstart Marketing

  • Professional Branding : Ensure that your branding communicates efficiency, expertise, and reliability, from your logo to your in-store or online presence.
  • Direct Outreach : Network with local businesses, schools, and community centers to offer your repair services and establish corporate or educational repair contracts.

Digital Presence and Online Marketing

  • Professional Website and SEO : Develop an easy-to-navigate website that details your services, prices, and customer testimonials. Implement SEO best practices to optimize your site for local search terms related to cell phone repair and electronic services.
  • Social Media Engagement : Use platforms like Facebook, Instagram, and Twitter to share before-and-after repair photos, customer reviews, and occasional tips for device maintenance.

Content Marketing and Engagement

  • Tech Tips Blog : Publish posts about common cell phone issues, maintenance tips, and the latest trends in mobile technology.
  • Customer Success Stories : Feature stories from satisfied customers, highlighting how you solved their device issues quickly and effectively.
  • Video Tutorials : Create short videos showing simple repair tips, phone care advice, or quick fixes that users can do at home.

Experiential and In-Person Engagements

  • Repair Workshops : Host workshops or clinics in your store or community centers teaching basic phone maintenance or repair skills.
  • Local Community Events : Participate in local events and fairs, offering on-the-spot consultations or minor repair services.

Collaborations and Community

  • Partnerships with Local Businesses : Collaborate with nearby electronics stores, cafes, or co-working spaces to offer discounts or joint promotions.
  • Sponsorship of Local Events : Sponsor local sports teams, school events, or tech meetups to increase brand visibility and community engagement.

Customer Relationship and Loyalty Programs

  • Loyalty Discounts : Offer discounts on future services to repeat customers to encourage loyalty.
  • Referral Incentives : Implement a referral program where customers get discounts or free services for referring new clients to your business.

Promotions and Advertising

  • Targeted Local Advertising : Use local online platforms, community boards, and Google Ads to reach potential customers in your area.
  • Email Marketing : Send out newsletters with updates about new services, tech tips, and special promotions to keep your audience engaged.

Focus on USPs

Unique selling propositions, or USPs, are the characteristics of a product or service that set it apart from the competition. Customers today are inundated with buying options, so you’ll have a real advantage if they are able to quickly grasp how your cell phone repair business meets their needs or wishes. It’s wise to do all you can to ensure your USPs stand out on your website and in your marketing and promotional materials, stimulating buyer desire. 

Global pizza chain Domino’s is renowned for its USP: “Hot pizza in 30 minutes or less, guaranteed.” Signature USPs for your cell phone repair business could be: 

  • Mobile smartphone repair – we make house calls!
  • Apple iPhone repair without the Apple prices
  • Cracked screen? Fixed in one hour, guaranteed

unique selling proposition

You may not like to network or use personal connections for business gain. But your personal and professional networks likely offer considerable untapped business potential. Maybe that Facebook friend you met in college is now running a cell phone repair business, or a LinkedIn contact of yours is connected to dozens of potential clients. Maybe your cousin or neighbor has been working in smartphones for years and can offer invaluable insight and industry connections. 

The possibilities are endless, so it’s a good idea to review your personal and professional networks and reach out to those with possible links to or interest in phone repair. You’ll probably generate new customers or find companies with which you could establish a partnership. 

Step 12: Build Your Team

If you’re starting out small from a home office, you may not need any employees. But as your business grows, you will likely need workers to fill various roles. Potential positions for a cell phone repair business include:

  • Repair Technicians – assist with cell phone repairs
  • General Manager – scheduling, accounting
  • Marketing Lead – SEO strategies, social media

At some point, you may need to hire all of these positions or simply a few, depending on the size and needs of your business. You might also hire multiple workers for a single role or a single worker for multiple roles, again depending on need. 

Free-of-charge methods to recruit employees include posting ads on popular platforms such as LinkedIn, Facebook, or Jobs.com. You might also consider a premium recruitment option, such as advertising on Indeed , Glassdoor , or ZipRecruiter . Further, if you have the resources, you could consider hiring a recruitment agency to help you find talent. 

Step 13: Run a Cell Phone Repair Business – Start Making Money!

Cell phone repair is not an industry that will go away anytime soon. With 97% of the US population owning cell phones, any phone repair business should have no shortage of customers. If you’re not already a repair technician, you can learn to be one quickly and start your own repair business for a very small investment. You can even run your business from home as a mobile repair service and make a good living while providing a valuable service. 

You’ve had your business education now, so it’s time to get your successful cell phone repair business going!

  • Cell Phone Repair Business FAQs

A cell phone repair business can be very profitable since the demand for your services will be high. You just need the proper training so that you can do quality work that will bring in business.

The Samsung Galaxy S22 is one of the most diffi cult. The Microsoft Surface Duo, and the Samsung Galaxy Note 20 Ultra also make the list.

The most common iPhone repairs are:

  • Cracked backs
  • Cracked screens
  • Water damage
  • Battery issues
  • Faulty charging ports

Replacing a cracked back is the most expensive iPhone repair. It can cost $400 to $500 or more depending on the model.

A cell phone repair business would be a great side hustle. You’d just set appointments for dropoffs and pickups when you’re available, and do the repairs in your spare time. 

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  • Decide if the Business Is Right for You
  • Hone Your Idea
  • Brainstorm a Cell Phone Repair Business Name
  • Create a Cell Phone Repair Business Plan
  • Register Your Business
  • Register for Taxes
  • Fund your Business
  • Apply for Licenses and Permits
  • Open a Business Bank Account
  • Get Business Insurance
  • Prepare to Launch
  • Build Your Team
  • Run a Cell Phone Repair Business - Start Making Money!

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How to Start a Cell Phone Repair Business

A cell phone repair business focuses on repairing broken or damaged cell phones and tablets.

You may also be interested in additional low cost business ideas .

Learn how to start your own Cell Phone Repair Business and whether it is the right fit for you.

Ready to form your LLC? Check out the Top LLC Formation Services .

Cell Phone Repair Business Image

Start a cell phone repair business by following these 10 steps:

  • Plan your Cell Phone Repair Business
  • Form your Cell Phone Repair Business into a Legal Entity
  • Register your Cell Phone Repair Business for Taxes
  • Open a Business Bank Account & Credit Card
  • Set up Accounting for your Cell Phone Repair Business
  • Get the Necessary Permits & Licenses for your Cell Phone Repair Business
  • Get Cell Phone Repair Business Insurance
  • Define your Cell Phone Repair Business Brand
  • Create your Cell Phone Repair Business Website
  • Set up your Business Phone System

We have put together this simple guide to starting your cell phone repair business. These steps will ensure that your new business is well planned out, registered properly and legally compliant.

Exploring your options? Check out other small business ideas .

STEP 1: Plan your business

A clear plan is essential for success as an entrepreneur. It will help you map out the specifics of your business and discover some unknowns. A few important topics to consider are:

What will you name your business?

  • What are the startup and ongoing costs?
  • Who is your target market?

How much can you charge customers?

Luckily we have done a lot of this research for you.

Choosing the right name is important and challenging. If you don’t already have a name in mind, visit our How to Name a Business guide or get help brainstorming a name with our Cell Phone Repair Business Name Generator

If you operate a sole proprietorship , you might want to operate under a business name other than your own name. Visit our DBA guide to learn more.

When registering a business name , we recommend researching your business name by checking:

  • Your state's business records
  • Federal and state trademark records
  • Social media platforms
  • Web domain availability .

It's very important to secure your domain name before someone else does.

Want some help naming your cell phone repair business?

Business name generator, what are the costs involved in opening a cell phone repair business.

Depending on the location of your shop, most of the costs involved for the startup will be rent and utilities. Some cell phone repair shops operate as kiosks in a mall or other heavily trafficked consumer center. These can be more cost effective, but may not have the storage area needed for your business, as it expands and grows.

Some businesses operate out of a home and reduce much of the overhead associated with a brick and mortar location. There will be some loss of walk in customer business, but most customers will find your business online through a website or webpage via social media. There are a few options and configurations for how you will set up your business, so consider them carefully and think about what will work best, both currently and for the future.

What are the ongoing expenses for a cell phone repair business?

Other than rent and utilities, if you have a brick and mortar, most costs will be generated from buying parts and supplies for the actual repairs. And you should be able to recoup these costs, once the repairs are completed. As you grow as a business, you may find additional costs pertaining to advertising or hiring additional staff, but this business tends to have a relatively low overhead.

Who is the target market?

Your target market is technology consumers. To be specific, you’re gunning for the savvy tech user, who understands how a repair can save them time and money. Especially as cell phones and other devices become more expensive and more powerful, the owners will want to stay with their tried and trusted choices for tech connectivity.

Another smaller, yet growing, target market is the environmentally conscious tech consumer. As more people become aware of the growing problem of added tech waste to our landfills, there are more and more consumers who wish to keep a device as long as possible, with repairs and upgrades keeping their device working and out of a dump pile. Appeal to both of these aesthetics to increase your overall business bottom line.

How does a cell phone repair business make money?

Revenue is generated through the fees customers pay to have their cell phone or other mobile device repaired or upgraded.

Repair and upgrade prices will vary, depending on the make and model of the device. An average cost for a broken screen, for instance can start around $75 but can climb to as much as $300. As stated before, make sure your prices are competitive, but remember that a repair on a $1000 phone will still be much more affordable than replacing the phone all together.

How much profit can a cell phone repair business make?

An average cell phone repair business could net profits in the range of $50-65,000, with greater earning potential, as you continue to become more well-known and successful.

How can you make your business more profitable?

Many cell phone repair businesses expand to include repairs on all kinds of tech gadgets. Gaming systems and music production equipment may also be good fits for your repair business. You can also offer customers phone and data plans through third-party service providers. As the technology surrounding our lives increases, as it is sure to, there will be more avenues to explore and include in your business plan.

Want a more guided approach? Access TRUiC's free Small Business Startup Guide - a step-by-step course for turning your business idea into reality. Get started today!

STEP 2: Form a legal entity

The most common business structure types are the sole proprietorship , partnership , limited liability company (LLC) , and corporation .

Establishing a legal business entity such as an LLC or corporation protects you from being held personally liable if your cell phone repair business is sued.

Form Your LLC

Read our Guide to Form Your Own LLC

Have a Professional Service Form your LLC for You

Two such reliable services:

You can form an LLC yourself and pay only the minimal state LLC costs or hire one of the Best LLC Services for a small, additional fee.

Recommended: You will need to elect a registered agent for your LLC. LLC formation packages usually include a free year of registered agent services . You can choose to hire a registered agent or act as your own.

STEP 3: Register for taxes

You will need to register for a variety of state and federal taxes before you can open for business.

In order to register for taxes you will need to apply for an EIN. It's really easy and free!

You can acquire your EIN through the IRS website . If you would like to learn more about EINs, read our article, What is an EIN?

There are specific state taxes that might apply to your business. Learn more about state sales tax and franchise taxes in our state sales tax guides.

STEP 4: Open a business bank account & credit card

Using dedicated business banking and credit accounts is essential for personal asset protection.

When your personal and business accounts are mixed, your personal assets (your home, car, and other valuables) are at risk in the event your business is sued. In business law, this is referred to as piercing your corporate veil .

Open a business bank account

Besides being a requirement when applying for business loans, opening a business bank account:

  • Separates your personal assets from your company's assets, which is necessary for personal asset protection.
  • Makes accounting and tax filing easier.

Recommended: Read our Best Banks for Small Business review to find the best national bank or credit union.

Get a business credit card

Getting a business credit card helps you:

  • Separate personal and business expenses by putting your business' expenses all in one place.
  • Build your company's credit history , which can be useful to raise money later on.

Recommended: Apply for an easy approval business credit card from BILL and build your business credit quickly.

STEP 5: Set up business accounting

Recording your various expenses and sources of income is critical to understanding the financial performance of your business. Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.

Make LLC accounting easy with our LLC Expenses Cheat Sheet.

STEP 6: Obtain necessary permits and licenses

Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.

State & Local Business Licensing Requirements

Certain state permits and licenses may be needed to operate a cell phone repair business. Learn more about licensing requirements in your state by visiting  SBA’s reference to state licenses and permits .

Most businesses are required to collect sales tax on the goods or services they provide. To learn more about how sales tax will affect your business, read our article, Sales Tax for Small Businesses .

A cell phone repair business is generally run out of your home or a storefront. Businesses operating out of a physical location typically require a  Certificate of Occupancy  (CO).  A CO confirms that all building codes, zoning laws and government regulations have been met.

  • If you plan to lease a location :
  • It is generally the landlord’s responsibility to obtain a CO.
  • Before leasing, confirm that your landlord has or can obtain a valid CO that is applicable to a cell phone repair business.
  • After a major renovation, a new CO often needs to be issued. If your place of business will be renovated before opening,  it is recommended  to include language in your lease agreement stating that lease payments will not commence until a valid CO is issued.
  • If you plan to purchase or build a location :
  • You will be responsible for obtaining a valid CO from a local government authority.
  • Review all building codes and zoning requirements for your business’ location to ensure your cell phone repair business will be in compliance and able to obtain a CO.

STEP 7: Get business insurance

Just as with licenses and permits, your business needs insurance in order to operate safely and lawfully. Business Insurance protects your company’s financial wellbeing in the event of a covered loss.

There are several types of insurance policies created for different types of businesses with different risks. If you’re unsure of the types of risks that your business may face, begin with General Liability Insurance . This is the most common coverage that small businesses need, so it’s a great place to start for your business.

Another notable insurance policy that many businesses need is Workers’ Compensation Insurance . If your business will have employees, it’s a good chance that your state will require you to carry Workers' Compensation Coverage.

FInd out what types of insurance your Cell Phone Repair Business needs and how much it will cost you by reading our guide Business Insurance for Cell Phone Repair Business.

STEP 8: Define your brand

Your brand is what your company stands for, as well as how your business is perceived by the public. A strong brand will help your business stand out from competitors.

If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners , we'll give you helpful tips and advice for creating the best unique logo for your business.

Recommended : Get a logo using Truic's free logo Generator no email or sign up required, or use a Premium Logo Maker .

If you already have a logo, you can also add it to a QR code with our Free QR Code Generator . Choose from 13 QR code types to create a code for your business cards and publications, or to help spread awareness for your new website.

How to promote & market a cell phone repair business

Your biggest concern for success will be making sure customers are aware of your business and the services you can offer. Therefore, advertising and marketing are critical pieces to this puzzle. And, in order to keep costs low, you should consider all of the inexpensive, yet effective methods for getting your name known among consumers.

To start, business cards, flyers, and brochures or handouts explaining your prices and areas of expertise are still effective, especially if you’re able to leave them in places where customers will see them and pick them up. Some non-competitive tech stores will let you leave your information on their counters or in storefront windows. You can also hand out cards and flyers during social gatherings in your city or region. You’d be surprised how many people will refer to the tangible items they casually receive.

Next, look to set up a website or start a social media page on Facebook or Instagram. Many customers will do a Google search first, when looking for a cell phone repair shop. You want to be their top result, so use keywords to push your business to the top of these searches. You may also be able to join social clubs, groups, or organizations, specifically related to technology and even device repairing and modifications.

Finally, make sure that you make a connection with your customers. Word of mouth referrals and positive reviews are great marketing tools. When a friend refers another friend, they’re often going to follow up on the recommendation, as it’s coming from a trusted source. Remember, the main goal is to become known and trusted and then continually live up to your positive reputation.

How to keep customers coming back

As mentioned previously, customer reviews and referrals can be some of the most important aspects of a healthy business. Develop business relationships with your customers. Don’t over-promise what you can’t deliver. And don’t make your prices too low, simply to attract customers. You have to be competitive, but you should also be comparable to your competition. You can offer specials now and then, especially for repeat customers. And you may want to offer plans for future service visits. These incentives will help customers think of you first, when deciding on a repair business.

STEP 9: Create your business website

After defining your brand and creating your logo the next step is to create a website for your business .

While creating a website is an essential step, some may fear that it’s out of their reach because they don’t have any website-building experience. While this may have been a reasonable fear back in 2015, web technology has seen huge advancements in the past few years that makes the lives of small business owners much simpler.

Here are the main reasons why you shouldn’t delay building your website:

  • All legitimate businesses have websites - full stop. The size or industry of your business does not matter when it comes to getting your business online.
  • Social media accounts like Facebook pages or LinkedIn business profiles are not a replacement for a business website that you own.
  • Website builder tools like the GoDaddy Website Builder have made creating a basic website extremely simple. You don’t need to hire a web developer or designer to create a website that you can be proud of.

Recommended : Get started today using our recommended website builder or check out our review of the Best Website Builders .

Other popular website builders are: WordPress , WIX , Weebly , Squarespace , and Shopify .

STEP 10: Set up your business phone system

Getting a phone set up for your business is one of the best ways to help keep your personal life and business life separate and private. That’s not the only benefit; it also helps you make your business more automated, gives your business legitimacy, and makes it easier for potential customers to find and contact you.

There are many services available to entrepreneurs who want to set up a business phone system. We’ve reviewed the top companies and rated them based on price, features, and ease of use. Check out our review of the Best Business Phone Systems 2023 to find the best phone service for your small business.

Recommended Business Phone Service: Phone.com

Phone.com is our top choice for small business phone numbers because of all the features it offers for small businesses and it's fair pricing.

Is this Business Right For You?

Individuals possessing an attention to detail, technical proficiency, specifically regarding electronics, as well as small business acumen, will find a rich market for their services.

Want to know if you are cut out to be an entrepreneur?

Take our Entrepreneurship Quiz to find out!

Entrepreneurship Quiz

What happens during a typical day at a cell phone repair business?

Since most cell phone repair shops and businesses make the majority of their money from the repairs performed on cell phones and similar devices, this is where the majority of the time is spent. There is also time allotted for ordering new supplies, planning advertising and marketing plans, returning customer phone calls and e-mails and cleaning and organizing the shop.

What are some skills and experiences that will help you build a successful cell phone repair business?

Fortunately for entrepreneurs looking to make cell phone repair a successful business venture, there is very little overhead or start-up cost involved. The skills needed for performing the repairs are also fairly manageable to learn and execute, as well. If you have a knack for working with your hands, especially on smaller or delicate items, you will be well-suited for this profession. If you also have experience or knowledge with small business management, you will equally have an advantage for this career. The last piece of the puzzle becomes communicating with customers and making sure their cell phones and devices are repaired and returned to them in a timely manner.

What is the growth potential for a cell phone repair business?

Cell phones are very popular and useful items for most people. They are fast becoming a necessity for most, no matter where you reside. We manage both our business and personal lives with these pint-sized technical powerhouses. When one breaks or is no longer working properly, many individuals find themselves in a situation in which they must quickly find a replacement.

But, not every person has the money or access to pick up a new phone or device, when there’s trouble with their current one. Because of this new dynamic, repairing a cell phone becomes another necessity for remaining connected and able to navigate the web, make calls, send and receive emails, texts, etc. Repairing a cell phone, then, becomes the best option for many, both economically and location-wise. And, with cell phone sales continuing to skyrocket, there will be many more devices requiring repairs in the coming days, months, and years. The cell phone repair business is poised to become one of the larger facets of the technology industry, with even more individuals opting for a repair, especially as the price of cell phones continues to skyrocket, as well.

TRUiC's YouTube Channel

For fun informative videos about starting a business visit the TRUiC YouTube Channel or subscribe to view later.

Take the Next Step

Find a business mentor.

One of the greatest resources an entrepreneur can have is quality mentorship. As you start planning your business, connect with a free business resource near you to get the help you need.

Having a support network in place to turn to during tough times is a major factor of success for new business owners.

Learn from other business owners

Want to learn more about starting a business from entrepreneurs themselves? Visit Startup Savant’s startup founder series to gain entrepreneurial insights, lessons, and advice from founders themselves.

Resources to Help Women in Business

There are many resources out there specifically for women entrepreneurs. We’ve gathered necessary and useful information to help you succeed both professionally and personally:

If you’re a woman looking for some guidance in entrepreneurship, check out this great new series Women in Business created by the women of our partner Startup Savant.

What are some insider tips for jump starting a cell phone repair business?

Since this business thrives on customer recognition and your repair and service reputation, its important to make sure you’re sharing success stories and connecting customers with your website, webpage, or logo and business name. Social media can be quite helpful, and we detail how to achieve the recognition and return customers in the marketing and promotion section below.

You also want to make sure you have a strong relationship with your parts supplier. Your ability to repair and return devices to customers in a timely manner requires you to have the replacement materials shipped quickly, if not already on hand

How and when to build a team

Part of the draw of this business is that it can be operated by one or two people for a very long time. Your business will have to be extremely successful and isolated from other competitors in order to think about having a team of repair people working for you. You may want to have one other person in the front of the shop to greet and qualify customer needs, as your business grows. This will help you to focus on the repairs and making sure the customers are reunited with their devices as soon as possible. It would be ideal to have a partner who can do both, so either of you can handle front of house, as well as repairs, in order to maximize your effectiveness.

Useful Links

Industry opportunities.

  • Cell Phone Repair — franchise opportunity

Real World Examples

  • A2 Phone Repair Ann Arbor, MI
  • Digital Doc Repair Ann Arbor, MI

Further Reading

  • How Much Does Cell Phone Repair Pay?

Have a Question? Leave a Comment!

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Mobile Mechanic Business Plan Template

Written by Dave Lavinsky

mobile mechanic business plan

Mobile Mechanic Business Plan

Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their mobile mechanic companies. 

If you’re unfamiliar with creating a mobile mechanic business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.

In this article, you will learn some background information on why business planning is important. Then, you will learn how to write a mobile mechanic business plan step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What Is a Business Plan?

A business plan provides a snapshot of your mobile mechanic business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan

If you’re looking to start a mobile mechanic business or grow your existing mobile mechanic company, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your mobile mechanic business to improve your chances of success. Your mobile mechanic business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Mobile Mechanic Businesses

With regards to funding, the main sources of funding for a mobile mechanic business are personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan (hand it to them in person or email to them as a PDF file) and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for mobile mechanic companies.

Finish Your Business Plan Today!

How to write a business plan for a mobile mechanic business.

If you want to start a mobile mechanic business or expand your current one, you need a business plan. The guide and sample below details the necessary information for how to write each essential component of your mobile mechanic business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the kind of mobile mechanic business you are running and the status. For example, are you a startup, do you have a mobile mechanic business that you would like to grow, or are you operating a chain of mobile mechanic businesses?

Next, provide an overview of each of the subsequent sections of your plan. 

  • Give a brief overv iew of the mobile mechanic industry. 
  • Discuss the type of mobile mechanic business you are operating. 
  • Detail your direct competitors. Give an overview of your target customers. 
  • Provide a snapshot of your marketing strategy. Identify the key members of your team. 
  • Offer an overview of your financial plan.

Company Overview

In your company overview, you will detail the type of mobile mechanic business you are operating.

For example, you m ight specialize in one of the following types of mobile mechanic businesses:

  • Auto Mobile Mechanic : Probably the most popular type of mobile mechanic, a wide variety of services are available to service or repair vehicles within a geographical region. This may include assisting with emergency mechanical repairs for a car, an oil change for a car parked in a business lot, checking the tire pressure of a car in a customer’s driveway or replacing auto windshield wipers on a busy downtown street.   
  • Heavy Equipment Mobile Mechanic: Although not as frequently needed, a mobile mechanic service that specializes in repairing or servicing heavy equipment vehicles typically garners a higher rate-of-pay than autos and generally offers more specialized repairs. 
  • Motorcycle and Quad Mobile Mechanic: The focus of this type of mobile mechanic service is on street and dirt motorcycles, as well as quad vehicles of all types. Street motorcycles need regular servicing to change the oil and check parts. Because dirt motorcycles and quads are often used on farms or ranches, repairs and servicing of both are frequently needed.
  • Recreational Vehicle Mobile Mechanic: Most customers of a recreational vehicle mobile mechanic company do not service or repair their own vehicles. As a result, mobile mechanics who specialize in recreational vehicle service and repair typically have a sizable customer base. Repairs of recreational vehicles often take place by a highway and 24/7 service is usually offered at an additional cost to the customer.

In addition to explaining the type of mobile mechanic business you will operate, the company overview needs to provide background on the business.

Include answers to questions such as:

  • When and why did you start the business?
  • What milestones have you achieved to date? Milestones could include the number of autos serviced or repaired, the addition of services to multiple cities, or the increase of customers who have appointments for regular oil changes. 
  • What is your legal business structure? Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the mobile mechanic industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the mobile mechanic industry educates you. It helps you understand the market in which you are operating. 

Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.

The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your mobile mechanic business plan:

  • How big is the mobile mechanic industry (in dollars)?
  • Is the market declining or increasing?
  • Who are the key competitors in the market?
  • Who are the key suppliers in the market?
  • What trends are affecting the industry?
  • What is the industry’s growth forecast over the next 5 – 10 years?
  • What is the relevant market size? That is, how big is the potential target market for your mobile mechanic business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your mobile mechanic business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: individual auto owners, owners of heavy equipment vehicles, recreational vehicle owners, motorcycle and quad owners.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of mobile mechanic business you operate. Clearly, auto owners would respond to different marketing promotions than heavy equipment vehicle owners, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.

Psychographic profiles explain the wants and needs of your target customers. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers. Ideally you can speak with a sample of your target customers before writing your plan to better understand their needs.

Finish Your Mobile Mechanic Business Plan in 1 Day!

Don’t you wish there was a faster, easier way to finish your business plan?

With Growthink’s Ultimate Business Plan Template you can finish your plan in just 8 hours or less!

Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are othe r mobile mechanic businesses. 

Indirect competitors are other options that customers have to purchase from that aren’t directly competing with your product or service. This includes auto repair shops, auto parts stores, motorcycle service centers, and recreational vehicle repair services. You need to mention direct competition, as well.

For each direct competitor, provide an overview of their business and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as

  • What types of customers do they serve?
  • What type of mobile mechanic business are they?
  • What is their pricing (premium, low, etc.)?
  • What are they good at?
  • What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

  • Will you provide options for 24-hour emergency services?
  • Will you offer services that your competition doesn’t?
  • Will you provide customer service that includes a free amenity?
  • Will you offer specialized discounts for packages, such as a service plus cleaning?

Think about ways you will outperform your competition and document them in this section of your plan.

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a mobile mechanic business plan, your marketing strategy should include the following:

Product : In the product section, you should reiterate the type o f mobile mechanic company that you documented in your company overview. Then, detail the specific products or services you will be offering. For example, will you provide an oil change and tire check as part of every auto service visit? Will you carry specific repair tools and supplies in your vehicle to meet the needs of heavy equipment vehicles? Will you stock recreational vehicle quick-fix parts in your vehicle for emergency use?   

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of yo ur plan, yo u are presenting the services you offer and their prices.

Place : Place refers to the site of your mobile mechanic company. Document where your company is situated and mention how the site will impact your success. For example, is your mobile mechanic business located in a busy used auto sales district, at your home, or in a small garage in an urban neighborhood? Discuss how your site might be the ideal location for your customers.

Promotions : The final part of your mobile mechanic marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:

  • Advertise in local papers, radio stations and/or magazines
  • Reach out to websites 
  • Distribute flyers
  • Engage in email marketing
  • Advertise on social media platforms
  • Improve the SEO (search engine optimization) on your website for targeted keywords

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your mobile mechanic business, including answering calls, setting appointments for regular servicing, stocking supplies and equipment, and monitoring 24/7 emergency service calls, etc. 

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to service your Xth auto, or when you will reach $X in revenue. It could also be when you expect to expand your mobile mechanic business to a new city.

Management Team

To demonstrate your mobile mechanic business’ potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company. 

Ideally, you and/or your team members have direct experience in managing mobile mechanic businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing a mobile mechanic business or successfully running a vehicle repair shop.

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance s heet, and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you service 100 autos per month, repair 20 recreational vehicles, or provide emergency services 10 times monthly ? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your mobile mechanic business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt. 

When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a mobile mechanic business:

  • Cost of your mobile mechanic vehicle, repair equipment and supplies
  • Payroll or salaries paid to staff
  • Business insurance
  • Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, and equipment

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your home office location as a cost-saving feature and offer a list of already-established customers for monthly vehicle servicing. 

Writing a business plan for your mobile mechanic business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will understand the mobile mechanic industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful mobile mechanic business.

Mobile Mechanic Business Plan FAQs

What is the easiest way to complete my mobile mechanic business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily write your mobile mechanic business plan.

How Do You Start a Mobile Mechanic Business?

Starting a mobile mechanic business is easy with these 14 steps:

  • Choose the Name for Your Mobile Mechanic Business
  • Create Your Mobile Mechanic Business Plan
  • Choose the Legal Structure for Your Mobile Mechanic Business
  • Secure Startup Funding for Your Mobile Mechanic Business (If Needed)
  • Secure a Location for Your Business
  • Register Your Mobile Mechanic Business with the IRS
  • Open a Business Bank Account
  • Get a Business Credit Card
  • Get the Required Business Licenses and Permits
  • Get Business Insurance for Your Mobile Mechanic Business
  • Buy or Lease the Right Mobile Mechanic Business Equipment
  • Develop Your Mobile Mechanic Business Marketing Materials
  • Purchase and Setup the Software Needed to Run Your Mobile Mechanic Business
  • Open for Business

Where Can I Download a Free Business Plan Template PDF?

Click here to download the pdf version of our basic business plan template.

Our free business plan template pdf allows you to see the key sections to complete in your plan and the key questions that each must answer. The business plan pdf will definitely get you started in the right direction.

We do offer a premium version of our business plan template. Click here to learn more about it. The premium version includes numerous features allowing you to quickly and easily create a professional business plan. Its most touted feature is its financial projections template which allows you to simply enter your estimated sales and growth rates, and it automatically calculates your complete five-year financial projections including income statements, balance sheets, and cash flow statements. Here’s the link to our Ultimate Business Plan Template.

Don’t you wish there was a faster, easier way to finish your Mobile Mechanic business plan?

OR, Let Us Develop Your Plan For You

Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.   Click here to hire someone to write a business plan for you from Growthink’s team.

Other Helpful Business Plan Articles & Templates

Car Detailing Business Plan

How to open a mobile phone repair shop?

open a mobile phone repair shop

Are you keen to open a mobile phone repair shop but don't know where to begin? Then you're in luck because this guide will lead you through all the steps required to check if your business idea can be profitable and, if so, turn it into a reality. 

Our guide is for prospective entrepreneurs who are thinking about starting a mobile phone repair shop no matter how far they are in their journey - whether you’re just thinking about it or in the middle of market research this guide will be useful to you.

Think of this as your blueprint: we cover everything you need to know about opening a mobile phone repair shop and what key decisions you’ll need to make along the way.

Ready? Let’s get started!

In this guide:

  • Understanding how a mobile phone repair shop works

Assembling your mobile phone repair shop's founding team

Conducting market research for a mobile phone repair shop.

  • Choosing the right concept and positioning for your mobile phone repair shop
  • Deciding where to base your mobile phone repair shop
  • Choosing your mobile phone repair shop's legal form

Calculating the budget to open a mobile phone repair shop

  • Creating a sales & marketing plan for your mobile phone repair shop
  • Building your mobile phone repair shop's financial forecast
  • Finding a name and registering your mobile phone repair shop

Deciding upon the corporate identity of your mobile phone repair shop

  • Understanding the legal and regulatory steps involved in opening a mobile phone repair shop
  • Writing a business plan for your mobile phone repair shop
  • Financing the launch of your mobile phone repair shop

Launching your mobile phone repair shop and monitoring progress against your forecast

Key takeaways, learn how a mobile phone repair shop works.

Before you can start a mobile phone repair shop, you need to have a solid understanding of how the business works and what are its main revenue streams.

This will give you a glimpse into the profitability potential of your venture, whilst allowing you to decide whether or not it is a good fit for your situation (current skill set, savings and capital available to start the business, and family responsibilities).

It may be that creating a mobile phone repair shop is an excellent idea, but just not the right one for you.

Before starting their own company, successful entrepreneurs typically:

  • Consult with and take advice from experienced mobile phone repair shop owners 
  • Acquire hands-on experience by working in an operational mobile phone repair shop

Take relevant training courses

Let's explore each option in a bit more detail.

Consulting with and taking advice from experienced mobile phone repair shop owners

Having "seen it all", established business owners can offer valuable insights and hands-on advice drawn from their own experiences.

This is because, through both successes and failures, they've gained a more informed and practical understanding of what it takes to build and sustain a successful mobile phone repair shop over the long term.

Acquiring hands-on experience by working in an operational mobile phone repair shop

If you want to open a mobile phone repair shop, having industry-specific experience is imperative because it equips you with the knowledge, network, and acumen necessary to navigate challenges and make informed decisions critical to the success of your future business.

You'll also be able to judge whether or not this business idea is suitable for you or if there might be conflicts of interest with your personal life (for example, long working hours could be incompatible with raising young children).

This work experience will also help you to make contacts in the industry and familiarise yourself with customers and their expectations, which will prove invaluable when you set up your mobile phone repair shop.

Taking a training course is another way of familiarising yourself with the business model of your future activity before you decide to make the jump.

You may choose to complete a training course to obtain a certificate or degree, or just take online courses to acquire practical skills.

Before going any further in setting up your venture

Before you go any further with your plans to open a mobile phone repair shop, make sure you have a clear vision of what it will take in terms of:

  • What skills are needed to run the business successfully (do you have some or all of these skills?)
  • What a standard working week looks like (does it suit your personal commitments?)
  • What sales potential and long-term growth prospects the mobile phone repair shop has (compare this with your level of ambition)
  • What options you'll have once you decide to retire (or move on and inevitably sell the company)

This analysis of the business model and the constraints of the business should help you to check that your idea of launching a mobile phone repair shop fits your entrepreneurial profile.

If there is a match, it will then be time to look at assembling the founding team of your business.

Create your business plan online!

Think your business idea could be profitable? Find out how with a business plan

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The next step to opening your mobile phone repair shop is to think about the ideal founding team, or to decide to go in alone.

Starting and growing a successful business doesn't have to be a solo journey and setting up a mobile phone repair shop with several co-founders is generally easier. The business benefits from a management team with a wider skillset, decisions are made together, and the financial risk is shared among the partners, making the journey more collaborative and less daunting.

But, running a business with several partners brings its own challenges. Disagreements between co-founders are quite common, and these can pose risks to the business. That's why it's crucial to consider all aspects before starting your own business.

We won't go into too much detail here, as this is a complex topic that deserves its own guide, but we do recommend that you ask yourself the following questions:

What is the ideal number of co-founders for this venture?

Are you on the same wavelength as your potential partners in terms of vision and ambition , how will you deal with potential failure.

Let's look at each of these questions in more detail.

To answer this question you will need to consider the following:

  • What skills do you need to run the business? Are you lacking any?
  • How much startup capital do you need? How much do you have?
  • How are key decisions going to be made? - It is usually advisable to have an odd number of partners (or a majority shareholder) to help break the tie.

Put simply, your co-founders contribute skills, capital, or both. Increasing the number of partners becomes advantageous when there is a deficiency in either of these resources.

Your business partners should share the same short and long-term vision, be it business expansion or social responsibility, to avoid future frustrations and simplify decision-making. Different views are natural, but alignment is ideal.

In any case, you should think of having an exit mechanism in place in case one of the partners wants to move on.

We wish you nothing but success when starting up and growing your mobile phone repair shop, but it's always wise to have a backup in case things don't go as planned.

How you deal with a potential failure can vary significantly based on the relationship you have with your business partner (close friend, spouse, ex-colleague, etc.) and the personal circumstances of each of you. 

For instance, starting a business with your spouse might seem appealing, but if it doesn't succeed, you risk losing 100% of the household income at once, which could be stressful.

Similarly, going into a partnership with a friend can put pressure on the friendship in the event of failure or when you need to make difficult decisions.

There is no wrong answer, but it is essential to carefully evaluate your options before starting up to ensure you're well-prepared for any potential outcomes.

The next step in launching a mobile phone repair shop is to carry out market research. Let's take a look at what this involves.

The objectives of market research

The objective here is very simple: to assess the level of demand for your business and whether there is an opportunity for it to thrive in your chosen location. 

The first step will be to check that the market is not saturated with competing offers and that there is room for a new player: your mobile phone repair shop.

Your market analysis will also help you identify a concept and market positioning that has every chance of being successful in your target market, thereby helping increase your business's chances of success.

Carrying out market research for your mobile phone repair shop will also enable you to better understand the expectations of your future customers and the most effective ways to communicate with them in your marketing plan.

Analyse key trends in the industry

Your market research should start with an industry analysis in order to gain a good understanding of the main players and current trends in your sector.

Once you've delved into the current state of the market, it will be time to assess what proportion of your target market can be seized by your mobile phone repair shop. To do this, you will need to consider both the demand and supply side of the market.

Assess the demand

After checking out the industry, let's shift our focus to figuring out what your potential customers want and how they like to buy.

A classic mistake made by first-time entrepreneurs is to assess demand on the global or national market instead of concentrating on their target market. Only the market share that can be captured by your company in the short term matters. 

Your demand analysis should seek to find answers to the following questions:

  • Who are your target customers?
  • How many are there?
  • What are their expectations?
  • What are their buying habits?
  • How much budget do they have?
  • What are the different customer segments and their characteristics?
  • What are the main distribution channels and means of communication for reaching each segment?

The aim of the demand analysis is to identify the customer segments that could be targeted by your mobile phone repair shop and what products and services you need to offer to meet their expectations.

Analyse the supply side

You will also have to familiarize yourself with the competing mobile phone repair shops on the market targeted by your future business.

Amongst other things, you’ll need to ask yourself:

  • Who are the main competitors?
  • How many competitors are already present?
  • Where are they located?
  • How many people do they employ?
  • What is their turnover?
  • How do they set their prices?
  • Are they small independent businesses or national players?
  • Do they seem to be in difficulty or are they flourishing? 
  • What is their market positioning?
  • What types of products and services do they offer?
  • What do customers seem to like about them?

The aim of the competitive analysis is to identify who your competitors will be and to gather information that will help you find a differentiating commercial positioning (more on that later in this guide).

Regulations

Conducting market research is also an opportunity to look at the regulations and conditions required to do business.

You should ask yourself the following questions:

  • Do you need to have a specific degree to open a mobile phone repair shop?
  • Do you need specific licences or permits?
  • What are the main regulations applicable to your future business?

Given that your project is at an early stage, your focus should be to clear that there are no roadblocks from a regulatory standpoint before you deep dive into the planning process.

Once your project is more advanced, you will have the opportunity to talk about regulation more in-depth with your lawyer.

Concluding your market research

By the time your market research is completed, you should have either:

  • Pinpointed an untapped business opportunity
  • Or arrived at the realisation that the market is saturated, prompting the search for alternative business ideas or models.

If the conclusion is that there is an opportunity in the market to cater to one or more customer segments currently overlooked by competitors, that's great!

Conversely, if you come to the conclusion that the market is already saturated, don’t panic! The good news is that you won’t spend several years working hard on a project that has little chance of success. There is no shortage of business ideas either - at The Business Plan Shop, we have identified more than 1,300 potential business ideas!

Don't start from scratch!

With dozens of business plan templates available, get a clear idea of what a complete business plan looks like

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How should I position my mobile phone repair shop on the market?

The next step to start your mobile phone repair shop is to define precisely the market positioning your company will adopt in order to capitalise on the opportunity identified during your market research.

Market positioning refers to the place your product and service offering occupies in customers' minds and how they differ from the competition. Being perceived as a low-cost solution, for example.

To find a concept and a market positioning that will resonate with your customers, you need to address the following issues: 

How can you differentiate yourself from your competitors?

Do you have the option of joining a franchise to reduce risk, is it better to start or buy a mobile phone repair shop already in operation, how will you validate your concept and market positioning before investing in the business.

Let's look at these aspects in more detail.

Opening a mobile phone repair shop means starting with a major disadvantage compared with competitors already active on the market. 

While you will have to create everything from scratch, your competitors already have everything in place.

Your competitors' teams know the business well, whereas yours has only just been recruited, their customers are loyal and they benefit from word of mouth that you don't yet have.

So you're going to need a solid plan to succeed in taking market share from your competitors and making your mark.

There are a number of aspects to consider in order to try to avoid direct confrontation if possible: 

  • Can you target a different customer base than your competitors?
  • Can you offer products or services that are different from or complementary to what your competitors already sell?
  • How will your competitors react to your mobile phone repair shop entering their market?
  • Can you build a sustainable competitive advantage that will enable you to compete with your current and future competitors?

A proven way of reducing the risk of your business venture is to join a franchise.

Joining a mobile phone repair shop franchise means you don't have to start from scratch. You benefit from the brand recognition of a group and support with operational processes, relations with suppliers, recruitment, etc.

On the flip side, being part of a franchise will restrict your personal freedom, and you'll have to pay an entry fee and an annual royalty (typically a percentage of your sales).

Nevertheless, where possible, starting up as a franchise is generally a good way of reducing risks, especially if you're up against competitors with well-known brands.  

Please note, however, that franchising opportunities vary from country to country and region to region, so there is no guarantee that you'll be able to find a franchise.

The other alternative to setting up a new independent business is to buy out and take over a mobile phone repair shop already in operation. 

Here too, a takeover is a good way of reducing the risk of your project compared with a pure start-up.

Taking over a business has two enormous advantages over setting up a new one: you start out on an equal footing with your competitors since you take over the team and the customer base, and you don't increase the supply on the market enabling you to maintain the existing balance on the market where the business operates.

However, as with franchising, the capital requirements for a takeover are higher because the business will have to be bought from its previous owners.

However you decide to set up your business, you will need to ensure that there is a good fit between what you sell and what customers are looking to buy.

To do this, you'll need to meet your target customers to present your products or services and check that they meet their expectations.

Where should I base my mobile phone repair shop?

The next step in our guide on starting a mobile phone repair shop involves making a key choice about where you want your business to be located.

Picking the ideal location for your business is like selecting the perfect canvas for a painting. Without it, your business might not showcase its true colors.

We recommend that you take the following factors into account when making your decision:

  • Visibility and foot traffic: A mobile phone repair shop relies on attracting customers, so being in a visible location with high foot traffic is important for potential customers to notice the business and stop by for repairs.
  • Parking space, road and public transport accessibility: Customers may have to drive to the repair shop, so having parking space and easy access to main roads is important. Public transport accessibility can also attract customers who rely on public transportation.
  • Proximity to target customers: The repair shop should be located in an area where the target customers, such as students or office workers, are likely to be present.
  • Competitor presence: While competition can be a challenge, it also indicates a demand for the service in the area. Being located near competitors can also attract customers looking for the best option.

This list is not comprehensive and will have to be adjusted based on the details of your project. 

The parameters to be taken into account will also depend on whether you opt to rent premises or buy them. If you are a tenant, you will need to consider the conditions attached to the lease: duration, rent increase, renewal conditions, etc.

Lease agreements differ widely from country to country, so it's essential to review the terms that apply to your situation. Before putting pen to paper, consider having your lawyer look carefully at the lease.

What legal form should I choose for my mobile phone repair shop?

The next step to start a mobile phone repair shop is to choose the legal form of your business.

The legal form of a business simply means the legal structure it operates under. This structure outlines how the business is set up and defines its legal obligations and responsibilities.

Why is your mobile phone repair shop's legal form important?

Choosing the right legal form for your mobile phone repair shop is important because this will affect:

  • Taxation: your tax obligations depend on the legal structure you choose, and this principle applies to both personal income tax and business taxes.
  • Risk exposure: some legal structures have a legal personality (also known as corporate personality) and limited liability, which separates them from the owners running the business. This means that the business would be liable rather than the owners if things were to go wrong (lawsuit, debt owed in case of bankruptcy, etc.).
  • Decision-making and governance: how you make key decisions varies based on the legal form of your business. In some cases you might need to have a board of directors and organise general assemblies to enable shareholders to influence major decisions with their voting rights.
  • Financing: securing funding from investors requires you to have a company and they will expect limited liability and corporate personality to protect them legally.
  • Paperwork and legal formalities: the legal structure you select determines whether certain obligations are necessary, such as producing annual accounts, or getting your books audited.

Popular business legal forms

The specific names of legal structures vary from country to country, but they usually fall within the two main categories below:

Individual businesses

Individual businesses, like sole traders or sole proprietorships, are made for self-employed entrepreneurs and freelancers rather than businesses which employ staff.

They benefit from straightforward administrative requirements, minimal paperwork to start, simpler tax calculations, and streamlined accounting procedures.

However, the downside is that there's typically no legal distinction between the business and the person responsible for day-to-day operations. This means the owner's personal assets are at risk if the business faces problems or goes bankrupt.

There is also no share capital in such a structure, meaning that individual businesses cannot raise equity from investors which seriously limits funding options.

Companies are versatile structures suited to projects of all sizes in terms of number of founders, number of employees and amount of capital.

They are a bit more complex to operate than individual businesses with more formalities, stringent accounting requirements, more complex tax implications, etc.

In return, they offer stronger protections to their shareholders. They usually benefit from having their own legal identity and limited liability, meaning co-founders and investors can only ever lose the amount of money they have put into the company.

For instance, if things were to go south (the company files for bankruptcy or there is a legal issue), the company would take the hit, safeguarding the personal assets of the founders and investors.

How should I choose my mobile phone repair shop's legal structure?

Deciding on a legal form is easy once you've estimated your sales, decided whether or not you need employees and figured out the number of co-founders joining you.

It's essential to remember that a solid business idea will succeed no matter which legal structure you pick. Tax laws change regularly, so you can't rely on specific tax advantages tied to a particular structure when starting a business.

A proven approach is to look at what legal structures your top competitors are using, and go with the most common option as a working assumption. Once your idea is mature enough, and you're getting closer to officially registering your business, you can get advice from a lawyer and an accountant to confirm your choice.

Can I switch my mobile phone repair shop's legal structure if I get it wrong?

Yes, changing your legal structure later is possible, though it may involve selling the old entity to a new entity in some cases, which adds further expenses. If you want to save on such costs, it makes sense to pick the correct legal form for your business the first time around.

The next step to opening a mobile phone repair shop involves thinking about the equipment and staff needed to launch and run your business on a day-to-day basis.

Each project has its own characteristics, which means that it is not possible to estimate the budget for opening a mobile phone repair shop without building a complete financial forecast.

So be careful when you see estimates circulating on the Internet. As with all figures, ask yourself these questions:

  • Is my project similar (location, concept, size, etc.)?
  • How recent is the information?
  • Is it from a trustworthy source?

Startup costs and investments to open a mobile phone repair shop

For a mobile phone repair shop, the initial working capital requirements and investments may include the following elements:

  • Repair Equipment: This includes tools and machines needed for mobile phone repair such as screwdrivers, soldering irons, and heat guns. These are essential for repairing various components of a mobile phone and ensuring quality repairs.
  • Inventory: As a mobile phone repair shop, you will need to keep a stock of replacement parts for common phone models. This can include screens, batteries, and other components. Investing in inventory will ensure that you can quickly and efficiently complete repairs for your customers.
  • Workstations: A mobile phone repair shop requires workstations for technicians to work on repairs. This can include tables, chairs, and lighting. These workstations should be comfortable and well-equipped for technicians to perform their tasks efficiently.
  • Software: Mobile phone repair shops also need specialized software for tasks such as tracking inventory, managing customer data, and creating invoices. Investing in reliable and efficient software can help streamline processes and improve overall efficiency.
  • Security System: To protect your valuable inventory and equipment, it is important to invest in a security system for your shop. This can include cameras, alarms, and locks to ensure the safety of your business.

Of course, you will need to adapt this list to your company's specific needs.

Staffing plan to operate a mobile phone repair shop

To establish an accurate financial forecast for your mobile phone repair shop, you will also need to assess your staffing requirements.

The extent to which you need to recruit will of course depend on your ambitions for the company's growth, but you might consider recruiting for the following positions:

Once again, this list is only indicative and will need to be adjusted according to the specifics of your mobile phone repair shop.

Other operating expenses required to run a mobile phone repair shop

You also need to consider operating expenses to run the business:

  • Staff Costs: This includes the salaries and wages of your employees, as well as any benefits such as health insurance or retirement plans.
  • Accountancy Fees: You may need to hire an accountant to handle your financial records, taxes, and other financial tasks.
  • Insurance Costs: As a mobile phone repair shop, you may need insurance to cover any potential damages to devices or injuries to customers or employees.
  • Software Licences: You may need to purchase licenses for software programs used in your repair shop, such as inventory management or scheduling software.
  • Banking Fees: This includes fees for maintaining a business bank account, as well as transaction fees for credit card or debit card payments.
  • Rent or Lease: If you are not operating out of a home office, you will likely have to pay rent or lease fees for your physical shop space.
  • Utilities: This includes electricity, water, and other utility bills for your shop.
  • Inventory Costs: You will need to purchase inventory, such as replacement parts and accessories, to keep in stock for repairs.
  • Marketing and Advertising: To attract customers, you may need to invest in marketing and advertising efforts, such as social media ads or flyers.
  • Equipment and Supplies: This includes any necessary equipment for repairs, as well as general supplies like paper towels and cleaning products.
  • Training and Development: As technology is constantly evolving, you may need to invest in ongoing training and development for yourself and your employees to stay updated on repair techniques and new devices.
  • Legal Fees: You may need to hire a lawyer for legal advice or assistance with contracts or other legal matters.
  • Maintenance and Repairs: Your shop equipment and tools may require regular maintenance and repairs to keep them in working condition.
  • Office Supplies: This includes any necessary supplies for the day-to-day operation of your shop, such as printer paper, pens, and notepads.
  • Taxes and Permits: You will need to pay taxes on your business income, as well as acquire any necessary permits or licenses.

This list will need to be adapted to the specifics of your mobile phone repair shop but should be a good starting point for your budget.

Create a sales & marketing plan for your mobile phone repair shop

The next step to launching your mobile phone repair shop is to think about the actions you need to take to promote your products and services and build customer loyalty.

Here, you'll be looking at the following issues:

  • What is the best method to attract as many new customers as possible?
  • How to build customer loyalty and spread word of mouth?
  • What human and financial resources will be required to implement the planned actions?
  • What level of sales can I expect to generate in return?

The precise sales and marketing levers to activate will depend on the size of your mobile phone repair shop. But you could potentially leverage some of the initiatives below.

Besides your sales and marketing plan, your sales forecast will be affected by seasonal patterns related to the nature of your business, such as fluctuations during the holiday season, and your competitive landscape.

How do I build my mobile phone repair shop financial forecast?

Let's now look at the financial projections you will need to prepare in order to open a mobile phone repair shop.

What is a mobile phone repair shop's financial projection?

Your financial forecast will help you budget your project so that you can evaluate:

  • Its expected sales and growth potential
  • Its expected profitability, to ensure that the business will be viable
  • Its cash generation and financing requirements

Making your financial forecast is the only way to determine the amount of initial financing required to create your mobile phone repair shop.

There are lots of business ideas out there, but very few of them are viable, and making a financial forecast is the only way to ensure that your project makes economic and financial sense.

Creating a mobile phone repair shop financial projection is an iterative process, as you'll need to refine your figures as your business idea matures.

You'll start with a first high-level version to decide whether or not to continue working on the project.

Then, as your project takes shape, your forecasts will become increasingly accurate. You'll also need to test different assumptions to ensure that your idea of starting a mobile phone repair shop holds up even if your trading environment deteriorates (lower sales than expected, difficulties in recruiting, sudden cost increases or equipment failure problems, for example).

financial forecast for a mobile phone repair shop

Your financial forecast will be part of your overall business plan, which we'll look at in more detail later. Your financial partners will use your business plan to decide if they want to finance you.

Once you've launched your business, you can compare your actual accounting figures with your forecasts, to analyze where the discrepancies come from, and then update your forecasts to maintain visibility over your future cash flows.

Financial forecasts are, therefore, a financial management tool that will be with you throughout the life of your company.

What does a financial projection look like?

The following financial tables will be used to present your mobile phone repair shop's financial forecast.

The projected P&L statement

Your mobile phone repair shop's forecasted P&L statement will enable you to visualise your mobile phone repair shop's expected growth and profitability over the next three to five years.

example of projected income statement for starting a mobile phone repair shop

The projected balance sheet of your mobile phone repair shop

The projected balance sheet gives an overview of your mobile phone repair shop's financial structure at the end of the financial year.

financial forecast to open a mobile phone repair shop balance sheet example

The cash flow projection

A cash flow forecast for a mobile phone repair shop shows the projected inflows and outflows of cash over a specific period, providing insights into liquidity and financial health.

cash flow projection example to launch a mobile phone repair shop

Which solution should you use to make a financial forecast for your mobile phone repair shop?

The easiest and safest way to create your mobile phone repair shop forecasts is to use an online financial forecasting software , like the one we offer at The Business Plan Shop.

There are several advantages to using professional software:

  • You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
  • You have access to complete financial forecast templates
  • You get a complete financial forecast ready to be sent to your bank or investors
  • The software helps you identify and correct any inconsistencies in your figures
  • You can create scenarios to stress-test your forecast's main assumptions to stress-test the robustness of your business model
  • After you start trading, you can easily track your actual financial performance against your financial forecast, and recalibrate your forecast to maintain visibility on your future cash flows
  • You have a friendly support team on standby to assist you when you are stuck

If you are interested in this type of solution, you can try our forecasting software for free by signing up here .

Choose a name and register your mobile phone repair shop

The next phase in launching your mobile phone repair shop involves selecting a name for your company.

This stage is trickier than it seems. Finding the name itself is quite fun; the difficulty lies in finding one that is available and being the first to reserve it.

You cannot take a name that is similar to a name already used by a competitor or protected by a registered trademark without inevitably risking legal action.

So you need to find a name that is available, and be able to register it before someone else can.

In addition, you will probably want to use the same name for:

  • Your company’s legal name - Example LTD
  • Your business trading name - Example
  • The trademark - Example ® 
  • Your company’s domain name - Example.com

The problem is that the procedures for registering these different names are carried out in different places, each with their own deadlines:

  • Registering a domain name takes only a few minutes
  • Registering a new trademark takes at least 12 weeks (if your application is accepted)
  • The time taken to register a new business depends on the country, but it's generally fast

You will therefore be faced with the choice of: either registering everything at once and hoping that your name will be accepted everywhere, or proceeding step by step in order to minimise costs, but taking the risk that someone else will register one of the names you wanted in the meantime.

Our advice is to discuss strategy with your legal counsel (see further down in this guide) and prioritise your domain names and registered trademarks. You'll always have the option of using a trade name that's different from your company's legal name, and that's not a big deal.

To check that the name you want is not already in use, you should consult:

  • Your country's business register
  • The relevant trademark registers depending on which countries you want to register your trade mark in
  • A domain name reservation company such as GoDaddy
  • An Internet search engine

In this area too, your legal counsel will be able to help with the research and formalities.

The next step in opening a mobile phone repair shop is to look at your company's visual identity. 

Your company's “visual identity” plays a crucial role in shaping your brand image. It helps you to be recognizable and to stand out from your competitors. 

Although you can define your visual identity yourself, it is generally advisable to call on the services of a designer or marketing agency to achieve a professional result.

At a minimum, you will need to define the following elements: 

Brand guidelines

Business cards, website theme.

Your mobile phone repair shop's logo allows others to quickly identify your company. It will be used on all your communication media (website, social networks, business cards, etc.) and official documents (invoices, contracts, etc.).

In addition to its design, it's important that your logo is available in a variety of colors, so that it can be seen on all media (white, dark background, etc.).

Having brand guidelines enables you to maintain consistency in formatting across all your communications media and official documents. 

Brand guidelines define the font (family and size), design and colours used by your brand. 

In terms of fonts, for example, you may use Roboto in size 20 for your titles and Lato in size 14 for your texts. 

The colours used to represent your brand should generally be limited to five: 

  • The main colour, 
  • A secondary colour (the accent),
  • A dark background colour (blue or black),
  • A grey background colour (to vary from white),
  • Possibly another secondary colour.

Designing business cards for your mobile phone repair shop is a must, as they will allow you to communicate your contact details to your customers, suppliers, partners, potential recruits, etc. 

In principle, they will include your logo and the brand guidelines that we mentioned above.

In the same way, the theme of your mobile phone repair shop website will be based on your logo and the brand guidelines we mentioned above.

This involves defining the look and feel of your site's main graphic elements:

Navigate the legal and regulatory requirements for launching your mobile phone repair shop

The next thing to do in getting a mobile phone repair shop off the ground is to handle all the legal and regulatory requirements. We recommend that you be accompanied by a law firm for all of the steps outlined below.

Intellectual property

One of your priorities will be to ensure that your company's intellectual property is adequately protected.

As explained before, you can choose to register a trademark. Your lawyer can help you with a detailed search to make sure your chosen trademark is unique and doesn't clash with existing ones.

They'll assist in preparing the required documents and steer you in picking the right categories and locations for trademark registration.

Moreover, your lawyer can offer guidance on additional measures to protect other intellectual property assets your company may have.

Getting your mobile phone repair shop paperwork in order

For day-to-day operations, your mobile phone repair shop will need to rely on a set of contractual documents. 

Your exact needs in this respect will depend on the country in which you are launching your mobile phone repair shop, the number of partners and the envisaged size of the company. 

However, you will probably need at least the following documents:

  • Employment contracts 
  • General terms and conditions of sale
  • General terms and conditions of use for your website
  • Privacy Policy for your website
  • Cookie Policy for your website

Applying for licences and permits and registering for various taxes

Operating your business legally may require licences and business permits. The exact requirements applicable to your situation will depend on the country in which you set up your mobile phone repair shop.

The lawyers who advise you will also be able to guide you with regard to all the rules applicable to your business.

Similarly, your accountant will be able to help you take the necessary steps to comply with the tax authorities.

Create a business plan for your mobile phone repair shop

The next step to open a mobile phone repair shop: put together your business plan.

What is a business plan?

To keep it simple, a business plan comprises two crucial components:

  • Firstly, a numerical part, the financial forecast (which we mentioned earlier), which highlights the initial financing requirements and profitability potential of the mobile phone repair shop,
  • And a written, well-argued section that presents your project in detail, aims to convince the reader of its chances of success, and provides the context needed to assess whether the forecast is realistic or not.

The business plan will enable you to verify the coherence of your project, and ensure that the company can be profitable before incurring further costs. It will also help you convince business and financial partners.

As you can see, your business plan must be convincing and error-free.

How to write a business plan for a mobile phone repair shop?

Nowadays, the modern and most efficient way to write a mobile phone repair shop business plan is to use startup business plan software like the one we offer at The Business Plan Shop.

example of business plan to start a mobile phone repair shop made with The Business Plan Shop

Using The Business Plan Shop to create a business plan for amobile phone repair shop has several advantages :

  • You are guided through the writing process by detailed instructions and examples for each part of the plan
  • You can access a library of dozens of complete startup business plan samples and templates for inspiration
  • You get a professional business plan, formatted and ready to be sent to your bank or investors
  • You can create scenarios to stress test your forecast's main assumptions
  • You can easily track your actual financial performance against your financial forecast by importing accounting data
  • You can easily update your forecast as time goes by to maintain visibility on future cash flows

If you're interested in using this type of solution, you can try The Business Plan Shop for free by signing up here .

How to raise finance for my mobile phone repair shop?

Once your business plan has been drafted, you’ll need to think about how you might secure the financing necessary to open your mobile phone repair shop.

The amount of initial financing required will obviously depend on the size of your mobile phone repair shop and the country in which you wish to set up.

Businesses have access to two main categories of financing: equity and debt. Let's take a closer look at how they work and what sources are available.

Equity funding

At a high level, the equity of your mobile phone repair shop will consist of the money that founders and potential investors will invest to launch the company.

Equity is indispensable as it provides the company with a source of long-term (often permanent) financing and demonstrates the founders' conviction in the company's chances of success, since their investments would be lost in the event of bankruptcy.

Equity investors can generate a return on their investment through dividends (which can only be paid out if the company is profitable) or capital gains on the resale of their shares (if the company is attractive enough to attract a buyer).

As you can see, the equity investors' position is extremely risky, since their capital is at risk and can be lost in the event of bankruptcy, and the company must be profitable or resellable before they can hope to generate a return on their investment.

On the other hand, the return on investment that equity investors can expect to generate by investing in a mobile phone repair shop can be very substantial if the company is successful.

This is why equity investors look for start-up ideas with very high growth or profitability potential, in order to offset their risk with a high potential return on investment.

In technical terms, equity includes:

  • Share capital and premiums: which represent the amount invested by the shareholders. This capital is considered permanent as it is non-refundable. In return for their investment, shareholders receive shares that entitle them to information, decision-making power (voting in general assembly), and the potential to receive a portion of any dividends distributed by the company.
  • Director loans: these are examples of non-permanent capital advanced to the company by the shareholders. This is a more flexible way of injecting some liquidity into your company than doing so as you can repay director loans at any time.
  • Reserves: these represent the share of profits set aside to strengthen the company's equity. Allocating a percentage of your profits to the reserves can be mandatory in certain cases (legal or statutory requirement depending on the legal form of your company). Once allocated in reserves, these profits can no longer be distributed as dividends.
  • Investment grants: these represent any non-refundable amounts received by the company to help it invest in long-term assets.
  • Other equity: which includes the equity items which don't fit in the other categories. Mostly convertible or derivative instruments. For a small business, it is likely that you won't have any other equity items.

The main sources of equity are as follows:

  • Money put into the business from the founders' personal savings.
  • Money invested by private individuals, which can include business angels, friends, and family members.
  • Funds raised through crowdfunding, which can take the form of either equity or donations (often in exchange for a reward).
  • Government support to start-ups, for example, loans on favourable terms to help founders build up their start-up capital.

Debt funding

The other way to finance your mobile phone repair shop is to borrow. From a financial point of view, the risk/return profile of debt is the opposite of that of equity: lenders' return on investment is guaranteed, but limited.

When it borrows, your company makes a contractual commitment to pay the lenders by interest, and to repay the capital borrowed according to a pre-agreed schedule.

As you can see, the lenders' return on investment is independent of whether or not the company is profitable. In fact, the only risk taken by lenders is the risk of the company going bankrupt.

To avoid this risk, lenders are very cautious, only agreeing to finance when they are convinced that the borrowing company will be able to repay them without problems.

From the point of view of the company and its stakeholders (workforce, customers, suppliers, etc.), debt increases the risk of the venture, since the company is committed to repaying the capital whether or not it is profitable. So there's a certain distrust towards heavily indebted companies.

Companies borrow in two ways:

  • Against their assets: this is the most common way of borrowing. The bank finances a percentage of the price of an asset (a vehicle or a building, for example) and takes the asset as collateral. If the company cannot repay, the bank seizes the asset and sells it to limit its losses.
  • Against their future cash flows: the bank reviews the company's financial forecast to estimate how much the company can comfortably borrow and repay, and what terms (amount, interest rate, term, etc.) the bank is prepared to offer given the credit risk posed by the company.

When creating a mobile phone repair shop, the first option is often the only one available, as lenders are often reluctant to lend on the basis of future cash flows to a structure that has no track record.

The type of assets that can be financed using the first method is also limited. Lenders will want to be sure that they can dispose of foreclosed assets if needed, so they need to be assets that have an established second-hand market.

That being said, terms and conditions also depend on the lender: some banks are prepared to finance riskier projects, and not all have the same view of your company's credit risk. It also depends on the collateral you can offer to reduce risk, and on your relationship with the bank.

In terms of possible sources of borrowing, the main sources here are banks and credit institutions.

In some countries, it's also possible to borrow from private investors (directly or via crowdlending platforms) or other companies, but not everywhere.

Takeaways on how to finance a mobile phone repair shop

Multiple options are available to help you raise the initial financing you need to launch your mobile phone repair shop.

There are two types of financing available to companies. To open a mobile phone repair shop, an equity investment will be required and may be supplemented by bank financing.

Once you’ve secured financing, you will finally be ready to launch your mobile phone repair shop. Congratulations! 

Celebrate the launch of your business and acknowledge the hard work that brought you here, but remember, this is where the real work begins. 

As you know, 50% of business start-ups do not pass the five-year mark. Your priority will be to do everything to secure your business's future. 

To do this, it is key to keep an eye on your business plan to ensure that you are on track to achieve your goals.

No one can predict the future with certainty, so it’s likely that your mobile phone repair shop's financial performance will differ from what you predicted in your forecast.

This is why it is recommended to make several forecasts: 

  • A base case (most likely)
  • An optimistic scenario
  • And a pessimistic scenario to test the robustness of your financial model

If you follow this approach, your numbers will hopefully be better than your optimistic case and you can consider accelerating your expansion plans. That’s what we wish you anyway!

If, unfortunately, your figures are below your base case (or worse than your pessimistic case), you will need to quickly put in place corrective actions, or consider stopping the activity. 

The key, in terms of decision-making, is to regularly compare your real accounting data to your mobile phone repair shop's forecast to: 

  • Measure the discrepancies and promptly identify where the variances with your base case come from
  • Adjust your financial forecast as the year progresses to maintain visibility on future cash flow and cash position

There is nothing worse than waiting for your accountant to prepare your year-end accounts, which can take several months after the end of your financial year (up to nine months in the UK for example), to realise that the performance over the past year was well below the your base case and that your mobile phone repair shop will not have enough cash to keep running over the next twelve months.

This is why using a financial forecasting solution that integrates with accounting software and offers actuals vs. forecast tracking out of the box, like the financial dashboards we offer at The Business Plan Shop , greatly facilitates the task and significantly reduces the risk associated with starting a business.

  • This guide outlines the 15 key steps to open a mobile phone repair shop.
  • The financial forecast is the tool that will enable you to validate the financial viability of your business idea.
  • The business plan is the document that will enable you to approach your financial and commercial partners to convince them of the strengths of your project and secure the financing you need to launch your business.
  • The real work begins once you've launched your business, and the only way to maintain visibility of your company's future cash flow is to keep your forecast up to date.
  • Using a financial planning and analysis platform that combines forecasting, business planning and actual vs. forecast tracking and monitoring, such as The Business Plan Shop, makes the process easier and reduces the risks involved in starting a business.

We hope this guide has helped you understand how to start a mobile phone repair shop. Please don't hesitate to contact us if you have any questions.

Also on The Business Plan Shop

  • Business plan samples for start-ups

Do you know someone who wants to know how to open a mobile phone repair shop? Share our guide with them!

Guillaume Le Brouster

Founder & CEO at The Business Plan Shop Ltd

Guillaume Le Brouster is a seasoned entrepreneur and financier.

Guillaume has been an entrepreneur for more than a decade and has first-hand experience of starting, running, and growing a successful business.

Prior to being a business owner, Guillaume worked in investment banking and private equity, where he spent most of his time creating complex financial forecasts, writing business plans, and analysing financial statements to make financing and investment decisions.

Guillaume holds a Master's Degree in Finance from ESCP Business School and a Bachelor of Science in Business & Management from Paris Dauphine University.

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Mobile Repairing Business Plan [Investment, How to Start]

Investment, how to choose location and more.

The mobile phone industry in India (also in the world) is growing very fast; for a country like India, this means a large base of cell phone users across all cities, towns, and rural areas.

The industry is characterised by intense competition; this (competition) results in making the product technologically advanced and relatively cheaper. The growth of the internet and social media is further fuelling the purchase of smartphones. All these factors combine to create a good scope for a mobile repairing business .

People sometimes refer to the business to convert an idea into a product or a service by managing several resources. The most critical resource (to start a firm) is finance (or capital). Therefore, let us review at the outset how much money may be required for a mobile phone repair- business startup . Your investment is dependent on the scale you wish to begin, whether it is a full-fledged brick and mortar startup or a business from home setup. But, quality of service common to both will be the differentiator (with other repair shops).

mobile repair shop business plan

Mobile Repairing Business: Investment

Cell phone repair business from home is a low investment affair since your expenditures are mainly for a few essential spares, promotion, tools & equipment and furniture. You can start with funding in the range of Rs 1 lakh to Rs. 1.25 Lakhs. However, as a qualified technician, it is assumed that you will handle the entire repair work.

However, a good mobile repair business will require detailed planning and background work before launching it.

What are the components of investment?

1) Shop (rental / leased) 2) Furniture 3) Equipment & tools 4) Spare parts 5) Employee/s 6) Promotion of the business (both online and offline channels).

The estimated investment for a store (200 sq. ft) is around Rs. 5 to 7 Lakhs, considering its location as a mid-market residential area. In the case of a shopping mall or a high profile marketplace, the quantum of investment will go up.

Once you have an idea of your mobile repair startup's funds requirement, it is time to review your entire mobile repair shop business plan to give it a final shape. What are the other parameters to consider for your business?

Mobile repair business: Other parameters

1. location:.

A critical feature for your shop; recommended size is around 200 sq. ft; the shop must have straightforward accessibility for your customers and is easily reachable for both residential and commercial clients. A location near a large residential area can give you a favourable word of mouth fast if your service is satisfactory.

2. Licences & Permits:

A trade license issued by the local authorities (corporation/municipality ) is the first requirement after you have settled on the location; a separate bank account for your business is another; GST and other registrations as applicable.

man repairing mobile with tools

3. Employees:

It makes business sense to keep overheads low initially, but a proper service facility must have a minimum of two technicians. If you are qualified and trained to do the job, hire one more technician.

The emphasis during selection should focus on expertise with various models and exposure to direct customer handling.

4. Inventory and other systems:

The ready availability of spares is a crucial factor for the success of your mobile repairing business . Considering the number of items involved, investing in software to manage stocks scientifically makes sense. A proper labelling system of physical stocks will help in quick retrieval.

Your shop should operate a suitable software managed invoicing, receipts and accounts. It will not only reduce the workload but will add to your reputation and image.

Also Read: Mobile Brands in India

5. Equipment and furniture:

Testing and quality checking tools/equipment are a necessary investment and must be done under expert advice and guidance.

The purpose of the shop furniture should be to facilitate easy working and customer handling. A proper ambience even within a limited space should be created.

6. Promoting your business:

With the facility in place, you now need to focus on attracting customers. You have to use both offline and online promotion.

Poster/handbills/display at local events are the usual channels of local promotion. You can use digital tools to identify your potential customer profile and work out an online strategy to reach them.

Launching your website is a top priority since the younger generation will use Google (> phone repair shop near me ) to find a phone repair shop.

Besides, you must be on social media both in terms of announcement and interaction with potential customers. Spending on promotion from day one is a need today and should be considered as a necessary investment.

Digital marketing has come as a boon to small businesses, and one must use it professionally to generate a brand image for your shop in a cost-effective way.

You have a fair idea now on how to start a phone repair business . Let us focus our attention on a few tips and suggestions.

Mobile repair startup: Tips for growth

1. quality focus:.

Only a satisfied customer will come back and recommend it to others. Quality should reflect in everything, from the skill of your technical hands to the spares used. Time (of servicing) is an essential parameter for the client, and you must give proper attention.

2. Building trust:

Trust-building takes time- but the process must begin at the earliest. Communicate your policy on confidentiality to customers. Your invoices can have a by-line on the same. In today's scenario, a bundle of personal data is stored on the phone; people may be apprehensive of data safety during servicing.

Maintaining a delivery schedule is another crucial factor in creating trust. In case you are unable to handle a particular repair due to spares unavailability, not familiar with the model, or any other reason, it is better to turn down the business politely at the first instance.

3. Additional revenue items

man checking the tablet motherboard with magnifying glass

1. Support services: With phones getting feature-rich, everyone is not comfortable with several phone functions. You can start a service of guiding phone users on how best to maximise a phone's utility. You may help them to download utility apps and shortcuts for using social media. Members of the older generation will find this service particularly helpful.

You can plan to become an authorised support associate for some of the leading brands (for your shop's neighbourhood area) for assisting people with first time- use and setup. With growing e-commerce, online purchases of phones are increasing rapidly.

2. Selling other items : You can supplement your revenue by offering mobile phone accessories, phone covers/cases, storage devices and more.

Your cell phone repair business's success will depend entirely on how much value you create for your customers. The quality of your service and customer relations are the main pillars of your business- it is upon you to decide on the number of storeys you wish to build.

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mobile repair shop business plan

Q. I have a mobile repair shop. My monthly sale is around Rs. 2 Lakhs. How will I benefit from investing in systems?

Ans. Technology helps to save both direct and indirect costs; inventory software will allow you to better manage your spares stocks by alerting you on critical levels. Similarly, accounting software can help you track outstanding, inform you on the due date of supplier payments and keep your records updated.

A computerised invoice will also improve the credibility of your shop. Several online fintech companies offer low-cost software for small businesses. OkCredit is a reliable company in this field with a large base of users.

Q. Some customers are asking me to sell used phones. Will it help my revenues?

Ans. Used phones may give you some additional business, but from a long term perspective, you will find it challenging to sell new phones or even new accessories as customers will brand you as a used phone seller.

Q. How profitable can be a cell phone repair business?

Ans. It depends on factors like quality of service, the reputation of the shop, overheads. But in general, you can easily make a margin of over Rs 30000 in a city location with a proper multi-brand repair shop.

Read the best of business ideas, tips for small businesses, the latest update on technology & more by OkCredit.

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Mobile Repairing Online

Create thriving cell phone repair business: a step-by-step plan, the ultimate cell phone repair business plan, the state of the cell phone repair market: insights and trends, defining your target market before starting, starting a cell phone repair business: what you need to know about costs, ensure your startup is free of cell phone repair legal issues, the equipment and supplies for a profitable cell phone repair business.

  • Cell phone repair tools and equipment. try to buy an all-in-one cell phone repair kit can save you cost and time
  • Parts and components for repairing cell phones, especially cell phone screens and cell phone battery
  • A computer and printer for invoicing and record keeping
  • A website and social media presence to market your business

Choose the Right Cell Phone Repair Business Model for Your Needs

  • Retail repair shops: Physical stores that offer repair services for cell phones, tablets, and other electronic devices.
  • Mobile repair services: Companies that offer on-site repair services for cell phones, often at the customer's home or office.
  • Mail-in repair services: Customers send in their damaged devices for the repair and receive the repaired device back through the mail.
  • Wholesale repair services: Businesses that offer bulk repair services to retailers, manufacturers, and insurance companies.

Protect Your Cell Phone Repair Business with the Right Insurance

  • General liability insurance: Protects against third-party claims for bodily injury or property damage.
  • Property insurance: Covers damage to the business's physical location, equipment, and inventory.
  • Business interruption insurance: Provides financial protection in the event of a temporary shutdown due to a covered event such as a fire or natural disaster.
  • Professional liability insurance: Covers claims related to errors or omissions in the repair process.
  • Workers' compensation insurance: Required in most states for businesses with employees, this coverage provides financial protection in case of on-the-job injury or illness.

Marketing Your Cell Phone Repair Business

  • Creating a website and social media presence
  • Networking with other business owners in your community
  • Offering promotions and discounts to attract new customers
  • Participating in local events and sponsoring community events

Boost Your Cell Phone Repair Sales with 7 Proven Techniques

  • Offer competitive pricing: Be aware of market prices for repair services and adjust your prices accordingly to remain competitive.
  • Build trust with customers: Provide excellent customer service, transparent pricing, and quality repairs to build a positive reputation and earn repeat business.
  • Offer warranty: Offer a warranty on repairs to instill confidence in customers and encourage them to choose your business over competitors.
  • Use social media: Utilize social media platforms to showcase your business and reach new customers. Share customer reviews and testimonials to build trust and credibility.
  • Partner with other businesses: Partner with other local businesses to cross-promote services and reach new customers.
  • Offer value-added services: Offer additional services such as screen protectors, case covers, and accessories to increase average sales per customer.
  • Provide excellent customer service: Respond promptly to customer inquiries and resolve any issues quickly to maintain a positive customer experience.

Pricing Your Cell Phone Repair Services

  • Cost of parts: The cost of replacement parts is a major factor in determining the price of a repair. Make sure to factor in the cost of parts, shipping, and handling when setting prices.
  • Labor cost: The cost of labor, including the hourly rate of technicians, is another factor to consider when pricing repairs.
  • Market competition: Research the prices of competitors to determine a competitive price for your services.
  • Location: The cost of living and local market demand can impact the prices of cell phone repair services.
  • Type of repair: The complexity of the repair, including the time and skill required, will impact the price.
  • Warranty: Consider offering a warranty on repairs as an added value for customers and a way to differentiate from competitors.
  • Volume discounts: Offer discounts for bulk repairs or repeat business to incentivize customers to choose your business over competitors.

6 Deliver Exceptional Customer Service in Your Cell Phone Repair Business

  • Be responsive: Respond promptly to customer inquiries and resolve any issues as quickly as possible.
  • Be transparent: Provide clear, upfront pricing and explain the repair process to customers to instill confidence and trust.
  • Be knowledgeable: Train yourself or your store technicians to have a thorough understanding of the repair process and various devices to provide accurate information and advice to customers.
  • Keep customers informed: Keep customers informed throughout the repair process and provide regular updates on the status of their devices.
  • Solve problems: If a customer experiences any issues with a repair, take the necessary steps to resolve the issue and make it right.
  • Seek feedback: Encourage customers to provide feedback and take any suggestions or criticisms into consideration when making improvements to your business.

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mobile phone repair shop business plan

Mobile Phone Repair Shop Business Plan for Beginners

Do you want to start a mobile phone repair shop business with a small capital investment? If yes, you have landed at the right place. Find here a complete stepwise guide on starting a mobile/ smartphone repair business from home or with a retail storefront.

As per industry experts, India’s smartphone shipments touched 17 million units in 2021 and are predicted to grow more. Hence, it can be easily concluded the demand for the mobile phone repair service business is bound to grow in the coming days.

Table of Contents

12-Step Mobile Phone Repair Shop Business Plan

1. research the market.

Begin by conducting thorough market research to understand the demand for mobile phone repair services in your area. Assess the competition, target market, and pricing trends. Identify the popular mobile phone brands and models in your region.

2. Decide on Mobile Phone Repairing Business Model

A business model is a make-or-break aspect of any startup. And initiating a business with the right business models is absolutely necessary for getting long-term success in the business. Here we have mentioned three different types of prudent business models. However, you can definitely modify one as per your specific requirement.

a) Buy a Mobile Phone Repair Franchise

This is one of the safest ways of starting this business. You can find a lot of mobile phone repair business franchise opportunities in your city. And if you are a beginner in this trade, you can consider this. However, you must choose the right franchise as per your investment capacity and local market demand.

Read:   Top Mobile Phone Companies in India

b) StoreFront Mobile Phone Repair Operation

This is one of the most traditional and proven models of opening a mobile phone repair business. This type of operation demands moderate capital investment. And definitely, the business returns more lucrative revenue than a franchise operation.

c) Home Based Mobile Phone Repairing Service

This is another great phone repair business model you can operate with a small startup capital investment. As the name refers, you will provide the service at the client’s doorstep. However, here also you must have a servicing center of your own. If you find any critical issues, then you might consider bringing the phone with you to fix the major faults.

3. Learn the Skills & Get Certified

Skill is the most important aspect of this business. In starting a cell phone repair business, you must have adequate skills to address the basic issues of fixing a damaged smartphone. Additionally, you must know the basics of industry trends. If you don’t have at least some basic skills, then it is impossible for you to start and operate the business. If you are already an expert and want to open this business, then you can directly jump to the next paragraph. However, if you don’t have that skill, you can consider joining the training classes.

4. Create a Business Plan

Crafting a business plan is the most essential and first action step in starting this business.  Develop a comprehensive business plan that outlines your goals, target market, services offered, pricing structure, marketing strategies, and financial projections. This plan will serve as a roadmap for your business and can help attract potential investors or secure financing.

5. Select Services

Generally, a mobile phone repairing company offers services like repairing basic feature phones, smartphones, iPhones, tablets, etc. In addition to that, you can offer several specific repair services too. Some of the most popular services are

  • Screen repair and replacement
  • Battery repair and replacement
  • Button and headphone jack repair and replacement
  • Camera and sensor repair and replacement
  • Water damage repair
  • Software updates
  • Other repair and replacement

6. Registration & Licensing

After crafting the plan, you have to register your business . Additionally, you must apply for the necessary licenses and permissions. Basically, it varies from state to state. Therefore, it is advisable to check the licensing factors with local consultants. In addition to that, you must be aware of upcoming tax liabilities and compliance liabilities too.

7. Arrange Finance for Mobile Phone Repairing Business

Generally, the mobile phone repair business demands moderate capital investment . However, the amount of investment depends on the business model and business size. A storefront operation demands investment for establishing the store. Some of the basic investment areas are equipment cost, manpower cost, and operation costs including administrative and promotional expenses.

Having a well-written business plan will come in handy when applying for a business loan to financial institutions. Also, you use your credit card judiciously, if a limited fund is required.

8. Source Basic Mobile & Smart Phone Repair Equipment

The business demands specific arrangements for the right equipment. Some of the basic repair tools are wire cutters, small Phillips screwdrivers, flat-head screwdrivers, heat guns, adhesives, Isopropyl alcohol, and a soldering station. You can check at Amazon for the latest price on mobile phone repair kits. Additionally, you must have a computer with an internet connection. And definitely a working desk setup for doing the repairing jobs.

9. Hire Expert Personnel

Basically, the manpower requirement depends on the business model and the size of the business. And if you want to hire employees then never compromise with the quality of the personnel because the employees are the biggest aspect of any startup operation.

10. Business Setup

According to the specific business model, establish the workstation. If you want to operate the business from a storefront location, then select the right retail space for it. Try to select a location in a busy area with high traffic. You can also set up the workstation at your home and offer a doorstep delivery service. Decorate the workspace with essential furniture and equipment and a waiting area for customers. Set up a clean and organized workspace with proper lighting and ventilation. Finally, arrange the invoice-raising systems. You can consider using good business accounting software to get day-to-day track records. Also, install POS software for making payments easier for customers. Furthermore, select a catchy name for your mobile phone shop repair business.

11. Set Competitive Pricing

Research the market to determine competitive pricing for your repair services. Consider factors such as the complexity of repairs, the cost of spare parts, and your operating expenses. Offer transparent pricing to your customers, providing estimates for repairs before initiating the work.

12. Promote Your Business

Regardless of your mobile phone repair business model, you must promote your business . According to your target audience and investment capacity, craft a marketing plan. You must put an effort into making people aware of your services. It would be great if you can create a website for your mobile phone repair shop business. This will create confidence among customers but also will help you to reach a wider audience. Additionally, make your business available in the local classifieds. Also, you can consult with a digital marketing company to create a digital marketing plan for your mobile phone repair business.

Frequently Asked Questions

How much does a cell phone repair technician make.

How Much Does a Mobile Phone Repair Technician Make? If you average a revenue of around Rs. 250 per repair and you fix 8 devices a day, you can have a revenue of Rs. 2000 per day. So, approximately, you can make around 60,000 Rupees per month at ease.

What is the Cost of Starting a Mobile Phone Repair Shop?

It is needless to say the investment will depend on the size and scale of your mobile shop. However, the cost of starting a mobile-phone repair shop on a small scale will be a minimum of Rs. 1 Lac. The space cost is not included.

Is Mobile Phone Repairing Business Profitable?

it is without saying, the mobile phone repairing business is enormously profitable in this part of the world. As more and more smartphones are being sold, the need for professional mobile phone repair technicians will increase. However, one needs to be adequately trained for repairing the latest models of smartphones. Furthermore, proper business planning and effective promotional activities must be initiated to make the mobile phone repairing business more profitable.

Do I need any certifications or licenses to start a mobile phone repair shop?

In India, there are no specific certifications or licenses required to start a mobile phone repair shop. However, it is advisable to register your business as a sole proprietorship or a private limited company and obtain the necessary business licenses and permits as per local regulations.

How can I keep up with the evolving technology in mobile phones?

Stay updated with the latest mobile phone technology by regularly attending workshops, seminars, and industry conferences. Follow reputable online resources, join online forums, and engage in continuous learning to stay informed about new models, repair techniques, and software updates.

How can I ensure the quality of my mobile phone repairs?

Focus on using genuine spare parts and tools, employ skilled technicians, and maintain a rigorous quality control process. Test each repaired device thoroughly before returning it to the customer. Providing warranties on repairs can also instill confidence in your customers about the quality of your services.

What are the common challenges in the mobile phone repair business?

Some common challenges include sourcing genuine spare parts, keeping up with evolving technology, managing competition, dealing with warranty issues, and maintaining profitability while offering competitive pricing. However, effective inventory management and building strong relationships with suppliers can help mitigate these challenges.

Can I offer doorstep repair services?

Yes, you can offer doorstep repair services as an additional service. This can be particularly helpful for customers who are unable to visit your repair shop. However, ensure that you have proper systems in place to manage logistics and maintain the quality of repairs conducted outside your premises.

Next What Business Research Team

Next What Business Research Team

The Editorial Staff at NextWhatBusiness is a team of Business Consultants having years of experience in small and medium-scale businesses.

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How To Create a Mobile Phone Repair Shop Business Plan: Checklist

By henry sheykin, resources on mobile phone repair shop.

  • Financial Model
  • Business Plan
  • Value Proposition
  • One-Page Business Plan
  • SWOT Analysis
  • Business Model
  • Marketing Plan

Welcome to our blog post on how to write a business plan for a mobile phone repair shop! With the rapid growth of the mobile phone industry, the need for reliable and efficient repair services has never been greater. According to recent statistics, the global mobile phone repair market is projected to reach a value of $14.45 billion by 2026, with a compound annual growth rate of 7.7%. This presents a lucrative opportunity for entrepreneurs looking to enter the mobile phone repair industry.

Identify Target Market And Understand Customer Needs

The first step in writing a business plan for a mobile phone repair shop is to identify your target market and understand their needs. This is crucial for determining the direction of your business and ensuring its success.

Start by researching the demographics of your potential customers. Consider factors such as age, income level, and location. This information will help you tailor your services and marketing efforts to meet the needs of your target market.

Additionally, conducting surveys and interviews with potential customers can provide valuable insights into their preferences, pain points, and expectations. This research will help you develop a customer persona, which is a detailed profile of your ideal customer.

  • Identify the specific mobile phone repair needs of your target market.
  • Understand the level of importance and urgency these needs hold for your customers.
  • Consider whether your target market consists mainly of individuals or businesses.
  • Evaluate the pricing expectations of your potential customers.

Tips for identifying target market and understanding customer needs:

  • Conduct market research using online surveys and focus groups.
  • Utilize social media platforms to engage with potential customers and gain insights.
  • Observe customer behavior and preferences at existing mobile phone repair shops.
  • Stay up-to-date with the latest trends and advancements in mobile phone technology.

By deeply understanding the needs and wants of your target market, you can develop a business model that effectively meets their demands. This will not only attract customers but also build long-term relationships and drive repeat business.

Conduct Market Research And Analysis

Conducting thorough market research and analysis is crucial for the success of your mobile phone repair shop. This step allows you to gather valuable insights about the industry, target market, and competition, enabling you to make informed decisions and develop a competitive business strategy.

Market Segmentation: Begin by identifying your target market and understanding their needs and preferences. Are you targeting tech-savvy individuals, professionals, or a specific demographic? Understanding your target market will help you tailor your services and marketing efforts to meet their specific requirements.

Customer Needs Assessment: Determine the common mobile phone repair needs of your target market. Are customers typically looking for quick repair services, affordable pricing, or specialized expertise on specific models? Knowing their needs will allow you to position your shop as a solution provider and offer services that truly cater to customer demands.

Competitive Analysis: Analyze the competitive landscape in your area to identify existing mobile phone repair shops and understand their strengths and weaknesses. This analysis will help you determine your unique selling proposition (USP) and find ways to differentiate your business from the competition.

Market Trends: Stay updated on the latest market trends and technological advancements in the mobile phone repair industry. This will enable you to anticipate customer demands, offer innovative services, and stay ahead of competitors.

Tips for Conducting Market Research And Analysis:

  • Utilize Online Tools: Take advantage of online resources such as industry reports, market research databases, and social media platforms to gather valuable information about the mobile phone repair industry and target market.
  • Survey Potential Customers: Conduct surveys or interviews to gather firsthand insights from potential customers. This will help you understand their preferences, pain points, and expectations, allowing you to tailor your services accordingly.
  • Visit Competitors: Visit existing mobile phone repair shops in your area to observe their operations, pricing strategies, and customer service. This will provide valuable insights and inspiration for your own business.
  • Attend Industry Events: Participate in trade shows, conferences, and industry events related to mobile phone repair. This will give you an opportunity to network with industry experts, learn about emerging trends, and gain valuable knowledge.

Evaluate Competition And Determine Unique Selling Proposition

Evaluating your competition is an essential step in developing a successful business plan for a mobile phone repair shop. By thoroughly understanding your competitors, you can identify gaps in the market and determine how your shop can stand out.

Start by researching existing mobile phone repair shops in your area. Look at their service offerings, pricing, customer reviews, and overall reputation. This information will provide valuable insights into the strengths and weaknesses of your competitors.

  • Visit your competitors' shops and evaluate their customer experience firsthand.
  • Consider conducting a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis to compare your shop with competitors.

Once you have evaluated the competition, it's time to determine your unique selling proposition (USP). Your USP is what sets your mobile phone repair shop apart from others and convinces customers to choose your services over competitors.

To determine your USP, consider the following factors:

  • Specialization: Identify if there's a specific niche or aspect of mobile phone repair that you excel in.
  • Expertise: Highlight the skills and knowledge of your technicians and how it surpasses that of your competitors.
  • Quick turnaround times: Emphasize your commitment to providing timely repairs, minimizing customer inconvenience.
  • Quality assurance: Assure customers of the high-quality replacement parts and exceptional repair techniques implemented in your shop.
  • Price competitiveness: Specify any competitive pricing strategies or package deals that make your services more affordable compared to competitors.

By evaluating your competition and determining your unique selling proposition, you can effectively position your mobile phone repair shop in the market and attract customers who value what your business offers. This step will play a crucial role in distinguishing your shop and establishing a loyal customer base.

Determine Start-Up Costs And Secure Financing

Once you have identified your target market and thoroughly researched the mobile phone repair industry, the next crucial step in writing a business plan for your mobile phone repair shop is determining the start-up costs and securing financing. This step is essential as it sets the foundation for your business and ensures that you have the necessary resources to get your shop up and running.

Firstly, you need to accurately estimate the start-up costs for your mobile phone repair shop. These costs can include everything from obtaining business licenses and permits, purchasing repair equipment and tools, leasing a suitable location, setting up a website, hiring employees, and marketing expenses. It is crucial to be comprehensive and realistic in your cost estimation to avoid any surprises down the line. Conduct thorough research and reach out to industry experts or existing repair shop owners to get a clear idea of the necessary investments.

Once you have determined the start-up costs, you then need to secure financing to cover these expenses. Financing options can vary depending on your personal financial situation, the amount of funding required, and your business plan's potential for success. Here are some important steps to help you secure financing:

  • Prepare a detailed and professional business plan that clearly outlines your mobile phone repair shop's potential for profitability and growth. This document will be crucial in convincing potential lenders or investors.
  • Consider approaching banks or credit unions for small business loans. Be sure to gather all the necessary documentation, such as your business plan, financial statements, and personal credit history.
  • Explore alternative financing options such as crowdfunding, angel investors, or even applying for government grants or loans specifically designed for small businesses.
  • Consider seeking a business partner who can provide the necessary financial resources or expertise.
  • Develop a solid financial forecast that demonstrates how you plan to generate revenue and repay the loan or investment.
  • Be prepared to present your case to potential lenders or investors by showcasing your knowledge of the mobile phone repair industry and highlighting the unique selling proposition of your shop.
  • Always negotiate favorable terms while securing financing to ensure that the repayment structure aligns with your projected cash flow.

Securing financing can be a challenging task, but with thorough preparation, a well-crafted business plan, and a persuasive pitch, you can increase your chances of securing the necessary funding for your mobile phone repair shop. Remember to be diligent, patient, and open to exploring all available options to ensure a successful start to your business venture.

Identify Appropriate Location For The Repair Shop

Choosing the right location for your mobile phone repair shop is crucial to the success of your business. The ideal location should be easily accessible to your target customers and offer sufficient space to accommodate your repair equipment and inventory.

When identifying an appropriate location, consider the following factors:

  • Demographics: Research the demographics of the area to ensure that it aligns with your target market. Look for areas with a high concentration of potential customers, such as college campuses or business districts.
  • Competition: Evaluate the proximity of existing mobile phone repair shops. While some competition can indicate a viable market, you may want to avoid overcrowded areas where it may be difficult to stand out.
  • Accessibility: Choose a location that is easily accessible by both car and public transportation. Consider the availability of parking spaces and proximity to major roads or public transit stops.
  • Visibility: Opt for a location with high visibility to attract potential customers. Being situated in a busy shopping center or along a well-known street can increase your shop's exposure.
  • Rental costs: Determine your budget and analyze rental costs in different areas. Strike a balance between affordability and the potential customer base in the chosen location.

Tips for choosing the right location:

  • Consider leasing options to test the market before committing to a long-term lease.
  • Visit potential locations during different times of the day to assess foot traffic and overall activity in the area.
  • Consult with local authorities to ensure compliance with zoning regulations and obtain any necessary permits.

By carefully considering these factors and conducting thorough research, you can identify the most appropriate location for your mobile phone repair shop. Remember, a strategic location can significantly contribute to your shop's visibility, accessibility, and ultimately, its success in serving customers' repair needs.

Develop A Comprehensive Marketing Strategy

A strong marketing strategy is essential for the success of any business, including a mobile phone repair shop. It helps create brand awareness, attract customers, and differentiate your repair shop from the competition. Here are some key steps to develop a comprehensive marketing strategy:

  • Identify your target market and understand their needs: Conduct thorough market research to gain insights into the demographics and preferences of your potential customers. This will help you tailor your marketing efforts to effectively reach and engage with your target audience.
  • Create a powerful brand identity: Develop a cohesive brand identity that represents your repair shop's unique value proposition. This includes designing a memorable logo, choosing a consistent color scheme, and creating compelling messaging that resonates with your target market.
  • Build an online presence: In today's digital age, having a strong online presence is crucial for any business. Create a user-friendly website that showcases your repair services, provides information about your shop, and allows customers to easily schedule appointments or request quotes. Leverage social media platforms like Facebook, Instagram, and Twitter to engage with your audience and share informative and engaging content.
  • Implement effective advertising strategies: Advertise your repair services through various channels, such as online pay-per-click (PPC) advertising, local print media, and radio. Consider partnering with local businesses or influencers to expand your reach and benefit from their existing customer base.
  • Provide exceptional customer service: Word-of-mouth referrals play a significant role in the success of a business. Focus on delivering excellent customer service to ensure satisfied customers who will recommend your repair shop to friends and family. Encourage customers to leave reviews and ratings on online platforms, as positive testimonials can significantly enhance your reputation.
  • Offer special promotions or discounts to attract new customers and incentivize repeat business. For example, provide a discounted repair service for customers who refer a friend or offer a free screen protector with every repair.
  • Collaborate with local businesses, such as cell phone retailers or electronics stores, to cross-promote your services. This can help increase your visibility and reach new customers.
  • Participate in local community events and sponsor relevant initiatives to demonstrate your commitment to the community and enhance brand recognition.

By following these steps, you can develop a comprehensive marketing strategy that will help your mobile phone repair shop attract and retain customers, ultimately leading to long-term success in the highly competitive technology repair industry.

Establish Partnerships With Suppliers And Negotiate Favorable Terms

Establishing strong partnerships with reliable suppliers is crucial for the success of a mobile phone repair shop. These suppliers will provide you with the necessary tools, parts, and accessories to carry out repairs and meet customer demands. When choosing suppliers, consider factors such as quality, price, delivery time, and customer service.

Here are some important steps to follow when establishing partnerships with suppliers and negotiating favorable terms:

  • Identify potential suppliers: Research and compile a list of potential suppliers who specialize in providing mobile phone repair tools, parts, and accessories. Consider both local and online suppliers to get a wide range of options.
  • Compare prices and quality: Request quotes from different suppliers and compare their prices. However, be cautious of extremely low prices, as it may indicate poor quality. Balance quality with affordability when making your decision.
  • Assess delivery time and reliability: Evaluate the suppliers' delivery time and reliability to ensure that they can consistently deliver products when needed. Timely delivery is crucial for maintaining efficient operations.
  • Negotiate terms and discounts: Engage in negotiations with potential suppliers to secure favorable terms and discounts. Highlight your business needs, including expected order volumes, to leverage your purchasing power.
  • Establish long-term relationships: Aim to build long-term relationships with your suppliers by maintaining open communication and fulfilling payment obligations on time. This can lead to additional benefits such as priority access to new products and improved customer service.
  • Request samples: Before placing bulk orders, request samples from potential suppliers to evaluate the quality of their products.
  • Seek recommendations: Seek recommendations from other mobile phone repair shop owners or industry experts to identify reliable suppliers.
  • Stay updated: Stay informed about the latest trends and advancements in mobile phone repair technology to ensure that your suppliers are providing you with the most up-to-date tools and parts.

Establishing strong partnerships with suppliers and negotiating favorable terms is an ongoing process. Regularly review your supplier relationships and explore new options to adapt to changing market dynamics and customer needs. By maintaining strong ties with your suppliers, you can ensure that your mobile phone repair shop operates smoothly and offers high-quality services to your customers.

Build A Professional Network And Seek Advice From Industry Experts

Building a professional network and seeking advice from industry experts is crucial for the success of your mobile phone repair shop. By connecting with individuals who have experience and knowledge in the industry, you can gain valuable insights, guidance, and potentially uncover opportunities that can propel your business forward.

Here are some important steps to follow when building your professional network and seeking advice from industry experts:

  • Attend industry events: Attend conferences, trade shows, and networking events specifically tailored to the mobile phone repair industry. These events provide excellent opportunities to meet and connect with industry experts, suppliers, and potential partners.
  • Join industry associations: Joining relevant industry associations can provide you with access to a network of professionals who share similar interests and expertise. Consider joining associations such as the Mobile Electronics Association or the International Wireless Communications Expo.
  • Participate in online forums and communities: Engage in online forums, groups, and social media communities where professionals in the mobile phone repair industry gather. This allows you to connect with experts, ask questions, share knowledge, and learn from others' experiences.
  • Reach out to local repair shop owners: Look for local mobile phone repair shop owners who have been successful in the industry and reach out to them for advice. Ask if they would be willing to provide guidance or mentorship based on their own experiences.
  • Attend workshops and seminars: Take advantage of workshops and seminars that focus on topics relevant to the mobile phone repair industry. These educational events often feature industry experts as speakers and can provide you with valuable insights and networking opportunities.
  • Be proactive in networking and initiating conversations with industry experts.
  • Prepare questions or topics you want to discuss with industry experts in advance.
  • Offer value in return when seeking advice, such as sharing your own expertise or offering assistance in areas where you excel.
  • Follow up with industry experts after connecting to maintain the relationship.

Building a strong professional network and seeking advice from industry experts can help you navigate challenges, gain insider knowledge, and stay ahead of industry trends. Remember, relationships are key in business, and creating meaningful connections can significantly contribute to the growth and success of your mobile phone repair shop.

Outline A Detailed Operational Plan And Logistics For The Business.

Now that you have identified your target market, conducted market research, and evaluated the competition, it's time to outline a detailed operational plan and logistics for your mobile phone repair shop.

1. Define your business structure: Determine whether you will operate as a sole proprietorship, partnership, or a limited liability company. Consult with a legal professional to understand the legal requirements and benefits associated with each structure.

2. Establish your team: Identify the roles and responsibilities required to run the repair shop efficiently. Consider hiring technicians with expertise in mobile phone repairs, as well as administrative staff to manage customer inquiries, appointments, and inventory.

3. Develop processes and workflows: Create standard operating procedures (SOPs) for various repair tasks and customer interactions. Streamline repair processes to ensure quick turnaround times and maintain high-quality service.

4. Set up inventory management: Implement a system to track and manage inventory efficiently. This will help you keep track of spare parts, accessories, and other supplies required for phone repairs. Regularly conduct inventory audits to prevent shortages and minimize wastage.

5. Secure reliable suppliers: Establish partnerships with suppliers who offer quality parts and accessories at competitive prices. Negotiate favorable terms to ensure a steady supply of products and minimize costs.

6. Develop pricing structure: Determine the pricing strategy for your repair services and accessories. Consider factors such as market demand, competitors' pricing, and the value you provide to customers. Ensure that your prices are competitive while covering your costs and maintaining profitability.

7. Implement quality control measures: Create processes to ensure consistent quality in repairs and customer service. Conduct regular quality checks to maintain high standards and address any issues promptly.

8. Plan for contingencies: Develop a contingency plan to handle unforeseen circumstances, such as staff shortages or equipment breakdowns. Implement backup systems and establish partnerships with other repair shops for support during emergencies.

9. Train and upskill your team: Invest in ongoing training and development for your team to keep up with the latest mobile phone technologies and repair techniques. This will help you stay competitive and deliver exceptional service to your customers.

  • Regularly review and update your operational plan as your business grows and evolves.
  • Consider investing in software or tools that can streamline your operational processes and improve efficiency.
  • Establish strong communication channels with your team to facilitate smooth operations and address any concerns.
  • Continuously seek feedback from customers to identify areas for improvement and incorporate their suggestions into your operational plan.

In conclusion, starting a mobile phone repair shop requires careful planning and consideration. By following the nine steps outlined in this checklist, aspiring entrepreneurs can create a comprehensive business plan that will increase their chances of success. From identifying the target market and conducting market research to developing a marketing strategy and outlining operational logistics, each step plays a crucial role in building a thriving mobile phone repair business. With a customer-focused approach and a dedication to offering efficient and affordable repair services, entrepreneurs can position their shop as a trusted destination for individuals seeking reliable and cost-effective solutions for their mobile phone repair needs.

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Auto Repair Shop Business Plan

Start your own auto repair shop business plan

F and R Auto Repair

Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">.

F & R Auto (F & R) is the desire of John Ford and Michael Ronald who together have 30 years experience as auto mechanics. Both have a dream of starting up their own company and offering better service to their clients than competitors.

1.1 Objectives

The objectives over the next three years for F & R Auto Repair are the following:

  • Sales revenues increase steadily through year three.
  • Institute a program of superior customer service through rigorous evaluation of service experience.
  • Hire three more mechanics.

Auto repair shop business plan, executive summary chart image

1.2 Keys to Success

In the auto repair industry  a company builds its client base one customer at a time and mostly through word of mouth marketing. With this in mind, the keys to success for F & R Auto Repair are:

  • High-quality work.
  • Constant contact with clients so as to keep them informed about the state of their automobile and the repair job progress.
  • Knowledgeable mechanics that are friendly, customer oriented, and will take the time to explain to customer the intricate nature of our business and our work.

1.3 Mission

The mission of F & R Auto Repair is to provide high quality, convenient and comprehensive auto repair at low cost. The most important aspect of our business is trust. It is the goal of our firm to have 100% customer satisfaction in regards to quality, friendliness, time to completion and to discover new ways to exceed the expectations of our clients.

Company Summary company overview ) is an overview of the most important points about your company—your history, management team, location, mission statement and legal structure.">

The company will be a partnership with John Ford and Michael Ronald each owning 50% of the company. The company will be a limited liability company registered in the state of Washington. The firm will have facilities on 1312 1st Ave NW in Ballard, a neighborhood of Seattle. The facilities will contain a two-bay garage, office space and storage space for tools, parts, etc.

The company is seeking a  loan in order to finance the start of operations for the company. Each of the owners will be putting up some of their own capital as equity.

2.1 Start-up Summary

The data obtained for the start-up comes from research done in the Seattle area with other small mechanic shops who have started their own business. Inflation has been taken into account between the estimates of these fellow business owners (and when they started) and the current prices for expensed items.

Much of the equipment to go into the facilities such as tools, air compressors, etc., are currently owned by the two partners.

Auto repair shop business plan, company summary chart image

F & R Auto offers a wide range of services as outlined in the detailed sections below. It is ultimately the goal of the company to offer a one-stop facility for all auto servicing needs, including brakes, transmission, wheel alignment, etc. In this way the company can offer greater perceived value for the customer than many other shops which specialize in certain areas.

The industry is highly competitive with suppliers having a great deal of power in setting and negotiating the prices of their products and services to repair shops. In addition, because the customers see the service as undifferentiated and a “commodity” with little value separation between competitors, buyer power is also very high. Finally, the barriers to entry are moderately low, and the large number of competitors in this field, including substitutes (such as do-it-yourself work) mean that the pricing for such services are very competitive. The only way to have an advantage in this industry is a low cost leadership principal applied aggressively or to create higher switching costs through the building of strong business to customer ties.

F & R Auto will hire trained and certified mechanics who are able to prove they have superior customer awareness and interaction. It is the company’s professional people who will fulfill the firm’s contracts and goals. The largest part of the company’s expenses will be in labor costs.

3.1 Service Description

F & R Auto provides a wide range of auto repair services. These include:

  • Scheduled maintenance.
  • Wheel alignments, tires and rims.
  • Brake repair.
  • Comprehensive engine repair.
  • Transmission.

Each job or project will be on a reservation basis, although we will accept a small percentage of drive in repair work.

3.2 Competitive Comparison

The auto repair industry is highly competitive. Each company within this field has high capital costs, low margins, and a high intensity of competition.

 Suppliers have a great deal of power in setting and negotiating the prices of their products and services to repair shops. This is due to the fact that the suppliers who absorb the greatest amounts of cash from repair shops are large auto part companies. These companies are more consolidated that the repair industry, have deeper pockets, an almost limitless number of substitute customers, and finally they are the single most important supplier to F & R’s industry. Therefore, these companies can set whatever price they wish to. Furthermore, labor is a supplier in this industry as well, and salaries for such individuals are well known and not very flexible.

 In addition, because the customers see the service as undifferentiated and a “commodity” with little value separation between competitors (if they offer a suitable level of quality) buyer power is also very high. Additionally, the costs of our services are not cheap, and buyers are willing to search for the most favorable combination of price and acceptable service.

 The barriers to entry and exit are moderately low in this industry. Switching costs are virtually non-existent and the costs to entry and exist the market are low. The large number of competitors in this field including substitutes mean that the pricing for such services are very competitive. The only way to have an advantage in this industry is a low cost leadership principal applied aggressively to all aspects of the business or to build up customer relations to a point where the switching costs are raised.

3.3 Technology

The technological revolution in computers has enhanced our abilities to diagnose and repair our clients vehicles. F &R will remain on the cutting edge by instituting the use of computer diagnostic equipment in its shop. The company will continue to seek new ways to provide a better service through technology.

3.4 Future Services

The company does not have any plans to create further services at this time.

Market Analysis Summary how to do a market analysis for your business plan.">

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4.1 Market Segmentation

The following table and chart show the market analysis for F & R Auto Repair.

4.2 Service Business Analysis

This section is covered in the Competitive Comparison section of the Plan.

4.2.1 Competition and Buying Patterns

While many customers looking to purchase automotive repair services are concerned with price, the primary concern is with building a relationship of trust between themselves and their service provider. A large number of people within the country have experienced or heard of bad service encounters within this market. As a person’s car is usually connected in one way or another with that individual’s livelihood, a dependable automobile is crucial. Therefore, many clients are willing to pay a little more for a mechanic they feel does a quality job and understands their needs.

An automotive repair company that can anticipate, meet, and even exceed customer’s needs can build a defensible position within the market place and acquire market share at the expense of other rivals.

4.2.2 Main Competitors

As stated before, the automotive repair market is very fragmented. The chief competitors in this industry for F & R are the high quality automobile dealerships and licensed service reps. This includes Toyota, Ford, Chrysler, and other major brand names. Within F & R’s immediate service vicinity, There is Rodham’s Toyota, Lester Ford and Woodmark’s Chrysler dealerships. Each of these direct competitors have a service facility. These competitors dominate the market place, have the largest market share, and have advantages such as specially trained personnel, access to lower priced parts and tools, and deep pockets. The other competitors are mostly “mom & pop” style outfits that make up the majority of the competition. For F & R this includes Dave’s Auto Repair, The Taller Mechanico, Kirkland Auto and Body, and Vancouver Auto. The advantages of these firms is that they can seek a low cost leadership strategy due to lower personnel costs. However, they have a much more fluid customer base and higher customer turnover.

F & R will seek to compete initially in the low cost strategy. At the same time, it will seek to provide a higher level of customer satisfaction by having more rigorous quality control and seeking ways to enhance the entire service experience (not just repairing a person’s car). In this way it will lock in a loyal customer base who value the client-service provider relationship.

4.2.3 Business Participants

The auto repair industry is highly fragmented. In fact, there are so many small providers that any company in this industry is facing a purely competitive environment. It is very difficult to create a differentiation, or niche, strategy in this environment and until F & R is able to establish a reputation for quality, on time, superior customer service, the company will seek a low cost role. Once it has achieved what management believes to be a sufficient reputation for its services along with a profitable customer base, the company plans to leverage this advantage into a differentiation strategy that will be able to charge more for its services.

Strategy and Implementation Summary

The following section outlines the company’s strategic focus in growing the business.

5.1 Competitive Edge

F & R Auto’s competitive edge lies in the vision of its partners, who understand better than many of their rivals that a service visit does not just include repairing a client’s car, it includes the entire service experience from the first time a client talks to their mechanic until they decide to stop driving. The long-term profitability of a service firm of this type lies in the repeat customer that finds F & R’s services an excellent experience, DESPITE the fact that they usually have suffered a inconvenient breakdown. The company will seek to examine ALL aspects of the service experience to seek ways to improve its customer satisfaction. In addition, all employees will be rigorously trained and retrained to think about customer satisfaction in order to create a self-sustaining company culture that revolves around this issue.

5.1.1 Positioning Statement

It is the express purpose of F & R to become the local leader in quality and service experience of all the small (non-dealerships) automotive repair firms within the Seattle area while maintaining a low cost plan. Once a reputation for quality and service experience is created, and an ongoing network of referrals is bringing in new business, the company plans to re-evaluate its strategy and positioning within the market to see if a differentiation strategy is viable. If so, this will allow the company to raise prices and increase profit margins in relation to its rivals. This in turn is expected to leverage long-term growth until F & R can reach a regional scope of operations.

5.2 Marketing Strategy

The company has a modest program of marketing its services that include the following:

  • Direct mailers.
  • Newspaper ads.
  • Yellow pages.
  • Referrals through other local businesses.

Each of these marketing approaches has the advantage of being low cost and creating service awareness. The company’s long-term marketing goals are to use local radio and TV ads similar to the Les Schwab Tire Center ads.

The company is also investigating the possibility of having a grand opening program that would feature discounts, food, a local radio disc jockey, and other promotional ideas.

5.2.1 Promotion Strategy

The principal owners of F & R Auto expect that a significant number of their pre-existing clients (where Ford and Ronald currently work) will desire to switch to F & R Auto to retain the services of their personal mechanics. This will provide a sufficient income until F & R can build up a reputation and see its marketing program take effect.

This promotion strategy will take the form of flyers, direct mailers, price discounts, and advertisements in newspapers and yellow pages. F & R does not desire to spend a large amount on marketing until the firm is ready to expand either into new facilities or open up new ones. It is estimated this will occur sometime after year five.

5.2.2 Pricing Strategy

F & R Auto exists in a purely competitive environment where each firm must be a price taker. In other words, the firm has no ability to affect the market price of its services, regardless of how many automobiles it repairs. In this case, therefore, marginal revenue (the revenue incurred by producing or servicing one more unit) is equal to the price charged. Furthermore, because the demand curve is essentially horizontal, F & R can service automobiles at total capacity without effecting the price.

5.3 Sales Forecast

Since the automotive repair industry is, operationally, a job-shop environment, it is somewhat difficult to estimate sales. For job-shops, each individual product or service is tailored or unique to that job, and is only initiated once an order is made. However, the sales forecast reflect the professional opinion of Mr. Ford in how much sales he will make based on the following assumptions:

  • The number of clients Ford and Ronald can attract from their previous companies.
  • The effect of planned promotions and word-of-mouth marketing.
  • Current prices and costs of doing business.
  • The types of automobiles and jobs that will occur in every month.

For the most part, sales for an automobile repair firm are steady year round and reflect little seasonality.

The table and charts below outline the sales forecast.  Three years of annual sales and costs of sales are shown.  Twelve monthly tallies are included in the appendices.

Auto repair shop business plan, strategy and implementation summary chart image

Management Summary management summary will include information about who's on your team and why they're the right people for the job, as well as your future hiring plans.">

John Ford began working as an apprentice mechanic in his father’s shop in 1984. Since that time, he has worked for a variety of automotive shops and dealerships and has numerous certificates in automobile repair. During the past two years Mr. Ford has attended Bellevue Community College where he received an Associates degree in business administration in June of 2000.

Michael Ronald attended ITT Technical Institute where he received a certificate in electronics repair in 1980. In 1983 Mr. Ronald went to work for Jim Click Ford Dealership in Tucson AZ, where he worked on automotive electrical and electronic systems. Desiring to expand his skills, Mr. Ronald received a mechanic’s certificate in 1988 and since then has become certified in various automotive fields. In anticipation of F & R’s business needs, Mr. Ronald is taking night classes at Seattle University in marketing.

6.1 Personnel Plan

F & R’s initial staffing will consist of Ford and Ronald, plus Ronald’s wife who will act as a part-time office manager. The company will seek two entry level mechanics to be hired within a few months after the company is operating. Accounting, bookkeeping, and marketing services will be outsourced. The company’s intermediate goal is to have four full time, fully trained mechanics at the original facility, plus a full-time office manager. However, management has decided to await future developments before determining the best time to bring on such personnel.

Financial Plan investor-ready personnel plan .">

The following sections outline the financial plan for F & R Auto Repair.

7.1 Break-even Analysis

The company’s Break-even Analysis is based on an average company’s running costs within this industry, including payroll, and its fixed costs for such things as rent, utilities, etc.

Auto repair shop business plan, financial plan chart image

7.2 Projected Profit and Loss

The following table and chart show the projected profit and loss for F & R Auto Repair.

Auto repair shop business plan, financial plan chart image

7.3 Projected Cash Flow

The following table and chart are the projected cash flow figures for F & R.

Auto repair shop business plan, financial plan chart image

7.4 Projected Balance Sheet

The following table shows the projected balance sheet.

7.5 Business Ratios

The Business ratios give an overall idea of how profitable and at what risk level F & R Auto will operate at. The ratio table gives both time series analysis and cross-sectional analysis by including industry average ratios. As can be seen from the comparison between industry standards and F&R’s own ratios, there is some differences. Most of these are due to the fact that there is a very large variance in assets, liabilities, financing, and net income between companies in this industry due to the vast differences in company size.

Overall the company’s projections show a company that faces the usual risks of companies in this industry and one that will be profitable in the long-run. The company shows that it has higher SG&A costs than other competitors, however management has deliberately overstated costs and minimized profits in order to create a “safe” or “buffer” zone in case of hard times or other unforeseeable problems. Pre-tax return on net worth and pre-tax return on assets appears to be very high, especially within the first two years, however this is due to the fact that the company will be operating with fewer assets than most companies in the first few years until it can build up enough cash to acquire the tools and facilities that are desired and go beyond the “adequate” level.

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mobile repair shop business plan

AAMCO

How to Start an Auto Repair Shop That Profits

AAMCO franchise automotive technician showing customer the scanner results for auto repair work

Creating a Business Plan

There are online help guides to prepare a business plan. The US Small Business Administration (SBA) provides a template for  business plans.  Have these details ready:

  • Summarize why you expect your auto-repair business idea to be a success
  • Describe in detail the problems your shop will solve
  • Research the market- what’s your competition doing?
  • How will you organize, legally? Uncle Sam will need to know. Will you be a sole proprietor, LLC, C or S Corp? There are taxes to be paid!
  • Outline your services
  • How will you sell yourself? Sales and Marketing Plan
  • Website Development/ Social Media Advertising
  • Get Customers in the door and retain them
  • Outline your funding requirements for 5 years (Bank account, credit)
  • Know your costs and how you will pay for them

mobile repair shop business plan

What to Keep in Mind When Starting an Auto Repair Shop

Remember the expression, “…you’ve got to spend money to make money”? While estimates vary depending on the size of your shop, let’s  crunch the numbers . Initial start-up could cost in the neighborhood of $50,000. There’s a few more items in the red column, add on: Labor costs including mechanics and administrative will be $25-$100/hour per person. Insurance will cost about $4,000 a year and budget up to $20K per month for overhead like supplies, equipment, inventory, etc. Don’t forget your certificate of occupancy, permits, licenses, real estate costs, and insurance!

Building brand recognition and trust takes time. During this period, businesses may need to sustain ongoing expenses without immediate returns. This requires financial patience and resilience, which can be particularly challenging for new businesses with limited resources. 

Once all of those positives and negatives are accounted for, there is still the hassle of creating a website and setting aside a budget for marketing expenses as well. Overall, there could be a total investment of hundreds of thousands of dollars. With so many hurdles to overcome and unknown or unplanned expenses, it is no surprise that so many independently owned businesses struggle to succeed. 

Consider Auto Repair Franchising

Another option that could be worth your while is to consider buying into an existing franchise in the auto repair industry. AAMCO prides itself in providing a full investment picture, taking guesswork out of the equation and preparing franchisees for a total investment. With that, you are the owner of a highly recognized brand which has been around more than 60 years. Franchisees receive on-going education in the ever-changing world of auto repair as well as looking towards the future of the industry. Your investment will cover all the details required to open a franchise following the AAMCO business model. 

In addition to the brand strength franchising can offer you, AAMCO franchisees acquire numerous advantages over independent auto repair business owners. The model itself has proven to be resistant to the challenges of recession. Those reasons for confidence only add to the industry-leading operational support. 

Not only do franchisees gain access to proprietary operational systems but also the website and marketing material that are so often neglected. Entrepreneurs also receive assistance through the real estate process and training on the latest trends and cutting-edge technology – a necessity since vehicles are continually being updated and improved.

AAMCO franchisees invest in a proven brand and a business model that is set up for future success. As cars stay on the road longer than ever, complex repairs are growing in importance. Alongside those trends, the total car care expertise synonymous with AAMCO perfectly positions its centers to attract business around emerging technology such as electric or hybrid vehicle repair moving forward. 

AAMCO Franchise Opportunity

AAMCO is a well-known automotive franchise specializing in car repair, especially transmissions. People trust them for their expertise in complex car repairs. AAMCO’s successful business model, along with training and support, gives franchisees a profitable and lasting chance for success.

The widespread national presence of AAMCO franchises underscores the brand’s scale and universal appeal. AAMCO is the top leader in transmission repair franchises. They prioritize customer trust, strategic marketing, and strong support for franchisees. 

To learn more about starting a successful transmission repair franchise, request a free franchise information report.

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Mobile Phone Repair Business Plan Template & Guidebook

If you're looking to start your own successful mobile phone repair business, you won't find a better road map than The #1 Mobile Phone Repair Business Plan Template & Guidebook. This comprehensive plan offers actionable advice and guidance to get your venture off the ground, while providing the best practices of established mobile phone repair businesses. Whether you're an experienced entrepreneur or just starting out, this is the perfect resource to help you develop your business plan, market your services and reach success.

Nick

Get worry-free services and support to launch your business starting at $0 plus state fees.

How to Write a Mobile Phone Repair Business Plan in 7 Steps:

1. describe the purpose of your mobile phone repair business..

The first step to writing your business plan is to describe the purpose of your mobile phone repair business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers’ problems. It also helps you identify what makes your business different from others in its industry.

It also helps to include a vision statement so that readers can understand what type of company you want to build.

Here is an example of a purpose mission statement for a mobile phone repair business:

Our mission at Mobile Phone Repair is to provide reliable and affordable repair services for smartphone owners throughout our community. We strive to exceed our customers' expectations with top-notch product quality and friendly customer service. We continuously strive to maintain the highest level of safety and professionalism in every task we take on. We are dedicated to providing an experience that is both comfortable and satisfactory for our customers.

Image of Zenbusiness business formation

2. Products & Services Offered by Your Mobile Phone Repair Business.

The next step is to outline your products and services for your mobile phone repair business. 

When you think about the products and services that you offer, it's helpful to ask yourself the following questions:

  • What is my business?
  • What are the products and/or services that I offer?
  • Why am I offering these particular products and/or services?
  • How do I differentiate myself from competitors with similar offerings?
  • How will I market my products and services?

You may want to do a comparison of your business plan against those of other competitors in the area, or even with online reviews. This way, you can find out what people like about them and what they don’t like, so that you can either improve upon their offerings or avoid doing so altogether.

Image of Zenbusiness business formation

3. Build a Creative Marketing Stratgey.

If you don't have a marketing plan for your mobile phone repair business, it's time to write one. Your marketing plan should be part of your business plan and be a roadmap to your goals. 

A good marketing plan for your mobile phone repair business includes the following elements:

Target market

  • Who is your target market?
  • What do these customers have in common?
  • How many of them are there?
  • How can you best reach them with your message or product?

Customer base 

  • Who are your current customers? 
  • Where did they come from (i.e., referrals)?
  • How can their experience with your mobile phone repair business help make them repeat customers, consumers, visitors, subscribers, or advocates for other people in their network or industry who might also benefit from using this service, product, or brand?

Product or service description

  • How does it work, what features does it have, and what are its benefits?
  • Can anyone use this product or service regardless of age or gender?
  • Can anyone visually see themselves using this product or service?
  • How will they feel when they do so? If so, how long will the feeling last after purchasing (or trying) the product/service for the first time?

Competitive analysis

  • Which companies are competing with yours today (and why)? 
  • Which ones may enter into competition with yours tomorrow if they find out about it now through word-of-mouth advertising; social media networks; friends' recommendations; etc.)
  • What specific advantages does each competitor offer over yours currently?

Marketing channels

  • Which marketing channel do you intend to leverage to attract new customers?
  • What is your estimated marketing budget needed?
  • What is the projected cost to acquire a new customer?
  • How many of your customers do you instead will return?

Form an LLC in your state!

mobile repair shop business plan

4. Write Your Operational Plan.

Next, you'll need to build your operational plan. This section describes the type of business you'll be running, and includes the steps involved in your operations. 

In it, you should list:

  • The equipment and facilities needed
  • Who will be involved in the business (employees, contractors)
  • Financial requirements for each step
  • Milestones & KPIs
  • Location of your business
  • Zoning & permits required for the business

What equipment, supplies, or permits are needed to run a mobile phone repair business?

  • Computer with internet access
  • Mobile phone repair tools and supplies, such as screwdrivers, tweezers, a heat gun, soldering iron, and replacement phone parts
  • Protective glasses and gloves
  • Business license from local government

5. Management & Organization of Your Mobile Phone Repair Business.

The second part of your mobile phone repair business plan is to develop a management and organization section.

This section will cover all of the following:

  • How many employees you need in order to run your mobile phone repair business. This should include the roles they will play (for example, one person may be responsible for managing administrative duties while another might be in charge of customer service).
  • The structure of your management team. The higher-ups like yourself should be able to delegate tasks through lower-level managers who are directly responsible for their given department (inventory and sales, etc.).
  • How you’re going to make sure that everyone on board is doing their job well. You’ll want check-ins with employees regularly so they have time to ask questions or voice concerns if needed; this also gives you time to offer support where necessary while staying informed on how things are going within individual departments too!

6. Mobile Phone Repair Business Startup Expenses & Captial Needed.

This section should be broken down by month and year. If you are still in the planning stage of your business, it may be helpful to estimate how much money will be needed each month until you reach profitability.

Typically, expenses for your business can be broken into a few basic categories:

Startup Costs

Startup costs are typically the first expenses you will incur when beginning an enterprise. These include legal fees, accounting expenses, and other costs associated with getting your business off the ground. The amount of money needed to start a mobile phone repair business varies based on many different variables, but below are a few different types of startup costs for a mobile phone repair business.

Running & Operating Costs

Running costs refer to ongoing expenses related directly with operating your business over time like electricity bills or salaries paid out each month. These types of expenses will vary greatly depending on multiple variables such as location, team size, utility costs, etc.

Marketing & Sales Expenses

You should include any costs associated with marketing and sales, such as advertising and promotions, website design or maintenance. Also, consider any additional expenses that may be incurred if you decide to launch a new product or service line. For example, if your mobile phone repair business has an existing website that needs an upgrade in order to sell more products or services, then this should be listed here.

7. Financial Plan & Projections

A financial plan is an important part of any business plan, as it outlines how the business will generate revenue and profit, and how it will use that profit to grow and sustain itself. To devise a financial plan for your mobile phone repair business, you will need to consider a number of factors, including your start-up costs, operating costs, projected revenue, and expenses. 

Here are some steps you can follow to devise a financial plan for your mobile phone repair business plan:

  • Determine your start-up costs: This will include the cost of purchasing or leasing the space where you will operate your business, as well as the cost of buying or leasing any equipment or supplies that you need to start the business.
  • Estimate your operating costs: Operating costs will include utilities, such as electricity, gas, and water, as well as labor costs for employees, if any, and the cost of purchasing any materials or supplies that you will need to run your business.
  • Project your revenue: To project your revenue, you will need to consider the number of customers you expect to have and the average amount they will spend on each visit. You can use this information to estimate how much money you will make from selling your products or services.
  • Estimate your expenses: In addition to your operating costs, you will need to consider other expenses, such as insurance, marketing, and maintenance. You will also need to set aside money for taxes and other fees.
  • Create a budget: Once you have estimated your start-up costs, operating costs, revenue, and expenses, you can use this information to create a budget for your business. This will help you to see how much money you will need to start the business, and how much profit you can expect to make.
  • Develop a plan for using your profit: Finally, you will need to decide how you will use your profit to grow and sustain your business. This might include investing in new equipment, expanding the business, or saving for a rainy day.

mobile repair shop business plan

Frequently Asked Questions About Mobile Phone Repair Business Plans:

Why do you need a business plan for a mobile phone repair business.

A business plan for a mobile phone repair business is necessary to provide an outline of the current state of the business, its objectives, and how the business will be operated. It allows potential investors, lenders, and partners to gain a clear understanding of the projected financial performance and organizational structure of the business. The plan also serves to set goals that can be used to measure the success of the business in achieving its objectives.

Who should you ask for help with your mobile phone repair business plan?

You should seek help from a business consultant or a professional business plan writer. They can provide advice and guidance on how to create a comprehensive business plan for your mobile phone repair business. Additionally, you should consult with local and online resources that offer free advice on starting and running a business.

Can you write a mobile phone repair business plan yourself?

Writing a mobile phone repair business plan can be a complex process, as it involves researching and analyzing the market, competition, and potential customers. If you have the time and resources to conduct the necessary research, you can definitely write your own business plan. However, if you don’t have the time or expertise to write a plan from scratch, you may want to consider hiring an experienced professional business plan writer or consultant. These professionals have the expertise and experience to help you identify market opportunities, craft a comprehensive business strategy, and create a polished plan that accurately reflects your current business position.

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I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.

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  • email: [email protected]
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Huge fire engulfs shopping centre in Moscow suburb

At least one person dies in blaze raging through Mega Khimki shopping centre.

Russian firefighters battling blaza

Russian firefighters have put out a massive blaze that engulfed one of the largest shopping centres in a suburb of the capital, Moscow, leading to the collapse of part of the structure and one death.

The fire early on Friday spread over an area of about 7,000 square metres (75,000 square feet) in the Mega Khimki shopping and entertainment centre, authorities said.

The head of the Russian emergencies ministry, Sergey Poletykin, reported that at least one person had been killed in the incident, with the fire put down at 10:45am (7:35 GMT).

More than 70 firefighters and 20 fire trucks had been sent to the site, emergency services said. The work was hampered due to the design of the building, which is located about 7km (4 miles) from Moscow’s Sheremetyevo Airport, they said.

“Due to the collapse of the roof, the fire spread instantly to a large area,” the Moscow region’s emergency services said on Telegram.

The "Mega Khimki" shopping center in #Moscow is on fire. The fire area is about 7000 m². pic.twitter.com/GXxKB3vbxs — NEXTA (@nexta_tv) December 9, 2022

Russia’s Investigative Committee, which probes major crimes, said it was looking into the cause of the fire.

The head of the Moscow region’s emergency services agency said it appeared the blaze was the result of safety regulations being violated during repair work on the building.

A worker told TASS a short circuit might have caused the fire, followed by an explosion that caused the flames to spread.

Russia

Russian news agencies had earlier reported that emergency services were considering “arson” as a possible cause.

Videos on social media showed a huge fire, with people fleeing the burning building into a parking lot.

Mega Khimki had been home to a large number of Western retail chains before the companies’ departure from Russia in the wake of the Ukraine war , including one of the first IKEA stores in the Moscow area.

Russia has seen a number of deadly fires at entertainment venues in recent years.

Last month, a fire killed 13 people at a bar in the city of Kostroma. A drunk man had reportedly fired a flare gun indoors but inadequate fire safety regulations caused the large number of deaths, authorities had said.

In 2018, a fire killed 60 people in a shopping mall in the Siberian city of Kemerovo.

In 2009, another blaze at a nightclub in the Urals city of Perm killed 156 people.

IMAGES

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  2. Business Plan of Mobile Mechanic Business : Report

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  6. Business Plan of Mobile Mechanic Business : Report

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COMMENTS

  1. Cell Phone Repair Business Plan Template [Updated 2024]

    Traditionally, a marketing plan includes the four P's: Product, Price, Place, and Promotion. For a cell phone repair business plan, your marketing plan should include the following: Product: In the product section, you should reiterate the type of cell phone repair company that you documented in your Company Analysis.

  2. How to Start a 7-Figure Cell Phone Repair Business (2024)

    When you start a cell phone repair business, you might see a profitability rate between 80 and 100%! If you charge an average of $75 per repair and do 15 repairs each week, your weekly gross earnings will be $1,125. With an 80% margin, your weekly profit would be $900.

  3. Cell Phone Repair Business Plan Template (2024)

    According to UnivDatos, the Smartphone Repair Market was valued at $185 billion in 2020 and is expected to grow at a CAGR of 5% from now until 2027. This is moderate growth that shows there is demand for these services. As such, we expect that Aurora Phone Repair will be highly profitable over the next several years.

  4. How to Start a Cell Phone Repair Business in 2024

    Step 2: Hone Your Idea. Now that you know what's involved in starting a cell phone repair business, it's a good idea to hone your concept in preparation to enter a competitive market. Market research will give you the upper hand, even if you're already positive that you have a perfect product or service.

  5. How to write a business plan for a mobile phone repair shop?

    A business plan has 2 main parts: a financial forecast outlining the funding requirements of your mobile phone repair shop and the expected growth, profits and cash flows for the next 3 to 5 years; and a written part which gives the reader the information needed to decide if they believe the forecast is achievable.

  6. How to Start a Cell Phone Repair Business

    STEP 2: Form a legal entity. The most common business structure types are the sole proprietorship, partnership, limited liability company (LLC), and corporation. Establishing a legal business entity such as an LLC or corporation protects you from being held personally liable if your cell phone repair business is sued.

  7. How To Write a Mobile Device Repair Business Plan: Checklist

    Start-up costs: Determine the initial expenses required to establish your mobile device repair service. This includes purchasing equipment, obtaining licenses and permits, leasing a van, setting up a website, and marketing materials. Operating expenses: Calculate the ongoing costs necessary to run your business on a daily basis.

  8. How to Start a Profitable Cell Phone Repair Business [11 Steps]

    Acquire necessary licenses and permits for cell phone repair. 6. Open a business bank account and secure funding as needed. 7. Set pricing for cell phone repair services. 8. Acquire cell phone repair equipment and supplies. 9. Obtain business insurance for cell phone repair, if required.

  9. Cell Phone Repair Business Plan Template & Guidebook

    How to Write a Cell Phone Repair Business Plan in 7 Steps: 1. Describe the Purpose of Your Cell Phone Repair Business. The first step to writing your business plan is to describe the purpose of your cell phone repair business. This includes describing why you are starting this type of business, and what problems it will solve for customers.

  10. How to write a business plan for a mobile phone shop?

    A business plan has 2 main parts: a financial forecast outlining the funding requirements of your mobile phone shop and the expected growth, profits and cash flows for the next 3 to 5 years; and a written part which gives the reader the information needed to decide if they believe the forecast is achievable.

  11. Mobile Mechanic Business Plan Template [Updated 2024]

    Traditionally, a marketing plan includes the four P's: Product, Price, Place, and Promotion. For a mobile mechanic business plan, your marketing strategy should include the following: Product: In the product section, you should reiterate the type of mobile mechanic company that you documented in your company overview.

  12. How to open a profitable mobile phone repair shop?

    The next step to start a mobile phone repair shop is to choose the legal form of your business. The legal form of a business simply means the legal structure it operates under. This structure outlines how the business is set up and defines its legal obligations and responsibilities.

  13. Cell Phone Repair Business Plan [Sample Template]

    Below is the sales projection for Ariel Cell Phones Repair Shop, LLC, it is based on the location of our business and of course the wide range of our services and target market; First Year-: $150,000. Second Year-: $250,000. Third Year-: $500,000.

  14. Mobile Repairing Business Plan: How to Start a Mobile Phone Repair Shop?

    4. Inventory and other systems: The ready availability of spares is a crucial factor for the success of your mobile repairing business. Considering the number of items involved, investing in software to manage stocks scientifically makes sense. A proper labelling system of physical stocks will help in quick retrieval.

  15. Create Thriving Cell Phone Repair Business: A Step-by-Step Plan

    From equipment expenses to marketing budgets, learn how to budget and plan for success. in order to start a cell phone repair business, you will need to set up a physical location, obtain the necessary licenses and permits, and purchase equipment and supplies. You will also need to create a business plan and determine your pricing strategy.

  16. Mobile Phone Repair Shop Business Plan in 10 Steps

    12-Step Mobile Phone Repair Shop Business Plan. 1. Research the Market. Begin by conducting thorough market research to understand the demand for mobile phone repair services in your area. Assess the competition, target market, and pricing trends. Identify the popular mobile phone brands and models in your region. 2.

  17. How To Craft a Winning Mobile Phone Repair Shop Business Plan

    Welcome to our blog post on how to write a business plan for a mobile phone repair shop! With the rapid growth of the mobile phone industry, the need for reliable and efficient repair services has never been greater. According to recent statistics, the global mobile phone repair market is projected to reach a value of $14.45 billion by 2026 ...

  18. Auto Repair Shop Business Plan Example

    1.3 Mission. The mission of F & R Auto Repair is to provide high quality, convenient and comprehensive auto repair at low cost. The most important aspect of our business is trust. It is the goal of our firm to have 100% customer satisfaction in regards to quality, friendliness, time to completion and to discover new ways to exceed the ...

  19. How to Start an Auto Repair Shop That Profits

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