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National MREA Business Planning Clinic Presented by KWU

What’s in store for your business after q4 if you had to think about it for longer than five seconds, it’s time to get into action with the mrea business planning clinic .

Plan now so you can spend 2022 absolutely crushing your goals. 8 hours of focused business planning = 1 year of success!

• What: National MREA Business Planning Clinic
• When: October 20-21, Noon - 4 p.m. CT
• Where: LIVE on KWConnect.com or  Pivot: Shift Ahead  on Facebook
• Who: Hosted by Gene Rivers and other top agents like Mike Duley, Lesley Peters, and more!

Success in your business comes from knowing the answer to three questions: why? how? what? The MREA Business Planning Clinic answers all three. Built on the proven models of The Millionaire Real Estate Agent – a New York Times bestseller written by Gary Keller – MREA Business Planning Clinic will get your 2022 started with a bang: 

• Why: Discover your big why: the relationship between you and your goals.
• How: Determine exactly how to make those goals a reality.
• What: Get up each morning knowing exactly what you need to do to win the day.
• Use the MREA models to get more leads, listings, and make the most money in the least amount of time.

Gene Rivers is a KWU Master Faculty member as well as a national and worldwide speaker on Keller Williams models, systems and tools. He and his wife Rebekah own multiple businesses including a multimillion-dollar portfolio.

"Real estate agents are business owners. The U.S. Small Business Administration data says most small businesses will fail or not grow. Businesses that don't fail or stall have two things in common.  They are properly capitalized, AND they follow detailed written business plans on a constant basis. Invest in your business, and follow detailed written plans and you WILL achieve your dreams." – Gene Rivers

Ready to jump into action? Just add your info to the form for event updates and super-exclusive business planning tools!

2023 Business Planning Clinic

This intensive two-day clinic focuses on the five key business models – Economic Model, Lead Generation Model, Organizational Model, Budget Model, and Expansion Model. This clinic is designed to help you and your team implement systems to set up your business for the next year. Learn how to focus your efforts on the key activities that will make the greatest impact on your income!

Day 1: Tuesday, October 4th (9am-4pm) & Day 2: Wednesday, October 5th (9am-4pm)

*lunch & printed material included for both days* 

Registration : https://2023-BusinessPlanningClinic.eventbrite.com

Learning Takeaways:

• Align your thinking with that of the Millionaire Real Estate Agent
• Create your long-term and short-term goals, and identify the milestones to attain them.
• Develop a detailed one-year business plan for 2023
• Apply the focus to convert your goals to reality

Meet your Instructors:

Pam & Dennis Ranch; Lindy Haaglund; Summer Holloway

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How to write a business plan for a private clinic?

Writing a business plan for a private clinic can be an intimidating task, especially for those just starting.

This in-depth guide is designed to help entrepreneurs like you understand how to create a comprehensive business plan so that you can approach the exercise with method and confidence.

We'll cover: why writing a private clinic business plan is so important - both when starting up, and when running and growing the business - what information you need to include in your plan, how it should be structured, and what tools you can use to get the job done efficiently.

Let's get started!

In this guide:

Why write a business plan for a private clinic?

• What information is needed to create a business plan for a private clinic?
• What goes in the financial forecast for a private clinic?
• What goes in the written part of a private clinic business plan?
• What tool can I use to write my private clinic business plan?

Being clear on the scope and goals of the document will make it easier to understand its structure and content. So before diving into the actual content of the plan, let's have a quick look at the main reasons why you would want to write a private clinic business plan in the first place.

To have a clear roadmap to grow the business

Running a small business is tough! Economic cycles bring growth and recessions, while the business landscape is ever-changing with new technologies, regulations, competitors, and consumer behaviours emerging constantly.

In such a dynamic context, operating a business without a clear roadmap is akin to driving blindfolded: it's risky, to say the least. That's why crafting a business plan for your private clinic is vital to establish a successful and sustainable venture.

To create an effective business plan, you'll need to assess your current position (if you're already in business) and define where you want the business to be in the next three to five years.

Once you have a clear destination for your private clinic, you'll have to:

• Identify the necessary resources (human, equipment, and capital) needed to reach your goals,
• Determine the pace at which the business needs to progress to meet its objectives as scheduled,
• Recognize and address the potential risks you may encounter along the way.

Engaging in this process regularly proves advantageous for both startups and established companies. It empowers you to make informed decisions about resource allocation, ensuring the long-term success of your business.

To maintain visibility on future cash flows

Businesses can go for years without making a profit, but they go bust as soon as they run out of cash. That's why "cash is king", and maintaining visibility on your private clinic's future cash flows is critical.

How do I do that? That's simple: you need an up-to-date financial forecast.

The good news is that your private clinic business plan already contains a financial forecast (more on that later in this guide), so all you have to do is to keep it up-to-date.

To do this, you need to regularly compare the actual financial performance of your business to what was planned in your financial forecast, and adjust the forecast based on the current trajectory of your business.

Monitoring your private clinic's financial health will enable you to identify potential financial problems (such as an unexpected cash shortfall) early and to put in place corrective measures. It will also allow you to detect and capitalize on potential growth opportunities (higher demand from a given segment of customers for example).

To secure financing

Whether you are a startup or an existing business, writing a detailed private clinic business plan is essential when seeking financing from banks or investors.

This makes sense given what we've just seen: financiers want to ensure you have a clear roadmap and visibility on your future cash flows.

Banks will use the information included in the plan to assess your borrowing capacity (how much debt your business can support) and your ability to repay the loan before deciding whether they will extend credit to your business and on what terms.

Similarly, investors will review your plan carefully to assess if their investment can generate an attractive return on investment.

To do so, they will be looking for evidence that your private clinic has the potential for healthy growth, profitability, and cash flow generation over time.

Now that you understand why it is important to create a business plan for a private clinic, let's take a look at what information is needed to create one.

Information needed to create a business plan for a private clinic

You need the right data in order to project sales, investments and costs accurately in the financial forecast of your private clinic business plan.

Below, we'll cover three key pieces of information you should gather before drafting your business plan.

Carrying out market research for a private clinic

Before you begin writing your business plan for a private clinic, conducting market research is a critical step in ensuring precise and realistic financial projections.

Market research grants you valuable insights into your target customer base, competitors, pricing strategies, and other crucial factors that can impact the success of your business.

In the course of this research, you may stumble upon trends that could impact your private clinic.

1. Your private clinic may see an increase in demand for preventative care services as more people become focused on prevention and health maintenance. 2. Your private clinic could see a shift in the types of services offered as more people seek out personalized and holistic approaches to health care.

Such market trends play a pivotal role in revenue forecasting, as they provide essential data regarding potential customers' spending habits and preferences.

By integrating these findings into your financial projections, you can provide investors with more accurate information, enabling them to make well-informed decisions about investing in your private clinic.

Developing the marketing plan for a private clinic

Before delving into your private clinic business plan, it's imperative to budget for sales and marketing expenses.

To achieve this, a comprehensive sales and marketing plan is essential. This plan should provide an accurate projection of the necessary actions to acquire and retain customers.

Additionally, it will outline the required workforce to carry out these initiatives and the corresponding budget for promotions, advertising, and other marketing endeavours.

By budgeting accordingly, you can ensure that the right resources are allocated to these vital activities, aligning them with the sales and growth objectives outlined in your business plan.

The staffing and equipment needs of a private clinic

As you embark on starting or expanding your private clinic, having a clear plan for recruitment and capital expenditures (investment in equipment and real estate) is essential for ensuring your business's success.

Both the recruitment and investment plans must align with the timing and level of growth projected in your forecast, and they require appropriate funding.

Staffing costs for a private clinic might include wages for doctors, nurses, administrative personnel, and other support personnel. Equipment costs might include medical instruments, medical equipment, furniture, computers, and other supplies necessary to run the clinic.

To create a realistic financial forecast, you also need to consider other operating expenses associated with the day-to-day running of your business, such as insurance and bookkeeping.

With all the necessary information at hand, you are ready to begin crafting your business plan and developing your financial forecast.

What goes into your private clinic's financial forecast?

The financial forecast of your private clinic will enable you to assess the profitability potential of your business in the coming years and how much capital is required to fund the actions planned in the business plan.

The four key outputs of a financial forecast for a private clinic are:

• The profit and loss (P&L) statement ,
• The projected balance sheet ,
• The cash flow forecast ,
• And the sources and uses table .

Let's take a closer look at each of these.

The projected P&L statement

Your private clinic forecasted P&L statement enables the reader of your business plan to get an idea of how much revenue and profits your business is expected to make in the near future.

Ideally, your reader will want to see:

• Growth above the inflation level
• Expanding profit margins
• Positive net profit throughout the plan

Expectations for an established private clinic will of course be different than for a startup. Existing businesses which have reached their cruising altitude might have slower growth and higher margins than ventures just being started.

The projected balance sheet of your private clinic

Your private clinic's forecasted balance sheet enables the reader of your plan to assess your financial structure, working capital, and investment policy.

It is composed of three types of elements: assets, liabilities and equity:

• Assets: represent what the business owns and uses to produce cash flows. It includes resources such as cash, equipment, and accounts receivable (money owed by clients).
• Liabilities: represent funds advanced to the business by lenders and other creditors. It includes items such as accounts payable (money owed to suppliers), taxes due and loans.
• Equity: is the combination of what has been invested by the business owners and the cumulative profits and losses generated by the business to date (which are called retained earnings). Equity is a proxy for the value of the owner's stake in the business.

Your private clinic's balance sheet will usually be analyzed in conjunction with the other financial statements included in your forecast.

Two key points of focus will be:

• Your private clinic's liquidity: does your business have sufficient cash and short-term assets to pay what it owes over the next 12 months?
• And its solvency: does your business have the capacity to repay its debt over the medium-term?

The projected cash flow statement

A cash flow forecast for a private clinic shows how much cash the business is projected to generate or consume.

The cash flow statement is divided into 3 main areas:

• The operating cash flow shows how much cash is generated or consumed by the operations (running the business)
• The investing cash flow shows how much cash is being invested in capital expenditure (equipment, real estate, etc.)
• The financing cash flow shows how much cash is raised or distributed to investors and lenders

Looking at the cash flow forecast helps you to ensure that your business has enough cash to keep running, and can help you anticipate potential cash shortfalls.

It is also a best practice to include a monthly cash flow statement in the appendices of your private clinic business plan so that the readers can view the impact of seasonality on your business cash position and generation.

The initial financing plan

The sources and uses table or initial financing plan is a key component of your business plan when starting a private clinic.

It shows where the capital needed to set up the business will come from (sources) and how it will be spent (uses).

This table helps size the investment required to set up the private clinic, and understand how risks will be distributed between the business owners, and the financiers.

The sources and uses table also highlights what the starting cash position will be. This is key for startups as the business needs to have sufficient funding to sustain operations until the break-even point is reached.

Now that you have a clear understanding of what will go into the financial forecast of your private clinic business plan, let's have a look at the written part of the plan.

The written part of a private clinic business plan

The written part of a private clinic business plan is composed of 7 main sections:

• The executive summary
• The presentation of the company
• The products and services
• The market analysis
• The strategy
• The operations
• The financial plan

Throughout these sections, you will seek to provide the reader with the details and context needed for them to form a view on whether or not your business plan is achievable and your forecast a realistic possibility.

Let's go through the content of each section in more detail!

1. The executive summary

The executive summary, the first section of your private clinic's business plan, serves as an inviting snapshot of your entire plan, leaving readers eager to know more about your business.

To compose an effective executive summary, start with a concise introduction of your business, covering its name, concept, location, history, and unique aspects. Share insights about the services or products you intend to offer and your target customer base.

Subsequently, provide an overview of your private clinic's addressable market, highlighting current trends and potential growth opportunities.

Then, present a summary of critical financial figures, such as projected revenues, profits, and cash flows.

You should then include a summary of your key financial figures such as projected revenues, profits, and cash flows.

Lastly, address any funding needs in the "ask" section of your executive summary.

2. The presentation of the company

In your private clinic business plan, the second section should focus on the structure and ownership, location, and management team of your company.

In the structure and ownership part, you'll provide an overview of the business's legal structure, details about the owners, and their respective investments and ownership shares. This clarity is crucial, especially if you're seeking financing, as it helps the reader understand which legal entity will receive the funds and who controls the business.

Moving on to the location part, you'll offer an overview of the company's premises and their surroundings. Explain why this particular location is of interest, highlighting factors like catchment area, accessibility, and nearby amenities.

When describing the location of your private clinic, it may be beneficial to emphasize its potential to draw in customers from a variety of areas. For instance, you could discuss the possibility of attracting customers from the surrounding neighborhoods, as well as from nearby cities or towns. Additionally, you could explain the potential for customers to come from other states or countries, should your clinic offer unique services or amenities. By highlighting the potential to draw customers from a variety of areas, it may be easier to convince a third party financier that your clinic's location is advantageous.

Finally, you should introduce your management team. Describe each member's role, background, and experience.

Don't forget to emphasize any past successes achieved by the management team and how long they've been working together. Demonstrating their track record and teamwork will help potential lenders or investors gain confidence in their leadership and ability to execute the business plan.

3. The products and services section

The products and services section of your business plan should include a detailed description of what your company offers, who are the target customers, and what distribution channels are part of your go-to-market. 

For example, your private clinic could offer general check-ups, such as physicals and blood tests, to ensure the health of its customers. It could also offer specialist treatments for specific conditions, such as diabetes or heart disease, to help customers manage their conditions better. Finally, it could provide access to mental health services, such as counseling and stress management, to help customers cope with the pressures of modern life. All of these services could be offered in a safe, confidential, and professional environment, tailored to the individual needs of the customer.

4. The market analysis

When presenting your market analysis in your private clinic business plan, you should detail the customers' demographics and segmentation, target market, competition, barriers to entry, and any regulations that may apply.

The goal of this section is to help the reader understand how big and attractive your market is, and demonstrate that you have a solid understanding of the industry.

You should start with the demographics and segmentation subsection, which gives an overview of the addressable market for your private clinic, the main trends in the marketplace, and introduces the different customer segments and their preferences in terms of purchasing habits and budgets.

The target market section should follow and zoom on the customer segments your private clinic is targeting, and explain how your products and services meet the specific needs of these customers.

For example, your target market might include families in the middle-income bracket. They are likely to be looking for quality healthcare services that are affordable and accessible. These customers will prefer a clinic that is local to them and that offers a wide range of services.

Then comes the competition subsection, where you should introduce your main competitors and explain what differentiates you from them.

Finally, you should finish your market analysis by giving an overview of the main regulations applicable to your private clinic.

5. The strategy section

When you write the strategy section of your private clinic business plan, remember to cover key elements such as your competitive edge, pricing strategy, sales & marketing plan, milestones, and risks and mitigants.

In the competitive edge subsection, elaborate on what makes your company stand out from competitors. This becomes especially important if you're a startup, aiming to carve a place for yourself amidst established players in the marketplace.

The pricing strategy subsection should demonstrate how you plan to maintain profitability while offering competitive prices to attract customers.

Outline your sales & marketing plan, detailing how you'll reach out to new customers and retain existing ones through loyalty programs or special offers.

For the milestones subsection, outline your company's achievements to date and your main objectives for the future, complete with specific dates to set clear expectations for progress.

Lastly, the risks and mitigants subsection should address the main risks that could affect your plan's execution. Explain the measures you've put in place to minimize these risks, assuring potential investors or lenders.

Your private clinic faces a variety of risks, both internal and external. For example, your clinic may face the risk of a cyber attack. Hackers could gain access to confidential patient information, leading to significant liability issues. Additionally, your clinic may face the risk of a data breach. If patient data is not properly secured, it could be exposed to unauthorized individuals, resulting in a serious violation of patient privacy.

6. The operations section

In your business plan, it's also essential to provide a detailed overview of the operations of your private clinic.

Start by covering your team, highlighting key roles and your recruitment plan to support the expected growth. Outline the qualifications and experience required for each role and your intended recruitment methods, whether through job boards, referrals, or headhunters.

Next, clearly state your private clinic's operating hours, allowing the reader to assess staffing levels adequately. Additionally, mention any plans for varying opening times during peak seasons and how you'll handle customer queries outside normal operating hours.

Then, shift your focus to the key assets and intellectual property (IP) necessary for your business. If you rely on licenses, trademarks, physical structures like equipment or property, or lease agreements, make sure to include them in this section.

You may have key assets such as patient records and medical equipment, as well as intellectual property such as a distinctive logo or brand. The clinic could also have trade secrets such as innovative treatments or processes, or proprietary software or technology which might give them an edge in comparison to their competitors.

Lastly, include a list of suppliers you plan to work with, detailing their services and main commercial terms, such as price, payment terms, and contract duration. Investors are interested in understanding why you've chosen specific suppliers, which may be due to higher-quality products or established relationships from previous ventures.

7. The presentation of the financial plan

The financial plan section is where we will include the financial forecast we discussed earlier in this guide.

Now that you have a clear idea of what goes into a private clinic business plan, let's look at some of the tools you can use to create yours efficiently.

What tool should I use to write my private clinic's business plan?

In this section, we will be reviewing the two main options for writing a private clinic business plan efficiently:

• Using specialized software,
• Outsourcing the drafting to the business plan writer.

Using an online business plan software for your private clinic's business plan

Using online business planning software is the most efficient and modern way to create a private clinic business plan.

There are several advantages to using specialized software:

• You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
• You are guided through the writing process by detailed instructions and examples for each part of the plan
• You can access a library of dozens of complete business plan samples and templates for inspiration
• You get a professional business plan, formatted and ready to be sent to your bank or investors
• You can easily track your actual financial performance against your financial forecast
• You can create scenarios to stress test your forecast's main assumptions
• You can easily update your forecast as time goes by to maintain visibility on future cash flows
• You have a friendly support team on standby to assist you when you are stuck

If you're interested in using this type of solution, you can try The Business Plan Shop for free by signing up here .

Hiring a business plan writer to write your private clinic's business plan

Outsourcing your private clinic business plan to a business plan writer can also be a viable option.

Business plan writers are skilled in creating error-free business plans and accurate financial forecasts. Moreover, hiring a consultant can save you valuable time, allowing you to focus on day-to-day business operations.

However, it's essential to be aware that hiring business plan writers will be expensive, as you're not only paying for their time but also the software they use and their profit margin.

Based on experience, you should budget at least £1.5k ($2.0k) excluding tax for a comprehensive business plan, and more if you require changes after initial discussions with lenders or investors.

Also, exercise caution when seeking investment. Investors prefer their funds to be directed towards business growth rather than spent on consulting fees. Therefore, the amount you spend on business plan writing services and other consulting services should be insignificant compared to the amount raised.

Keep in mind that one drawback is that you usually don't own the business plan itself; you only receive the output, while the actual document is saved in the consultant's business planning software. This can make it challenging to update the document without retaining the consultant's services.

For these reasons, carefully consider outsourcing your private clinic business plan to a business plan writer, weighing the advantages and disadvantages of seeking outside assistance.

Why not create your private clinic's business plan using Word or Excel?

Using Microsoft Excel and Word (or their Google, Apple, or open-source equivalents) to write a private clinic business plan is a terrible idea.

For starters, creating an accurate and error-free financial forecast on Excel (or any spreadsheet) is very technical and requires both a strong grasp of accounting principles and solid skills in financial modelling.

As a result, it is unlikely anyone will trust your numbers unless - like us at The Business Plan Shop - you hold a degree in finance and accounting and have significant financial modelling experience in your past.

The second reason is that it is inefficient. Building forecasts on spreadsheets was the only option in the 1990s and early 2000s, nowadays technology has advanced and software can do it much faster and much more accurately.

And with the rise of AI, software is also becoming smarter at helping us detect mistakes in our forecasts and helping us analyse the numbers to make better decisions.

Also, using software makes it easy to compare actuals vs. forecasts and maintain our forecasts up to date to maintain visibility on future cash flows - as we discussed earlier in this guide - whereas this is a pain to do with a spreadsheet.

That's for the forecast, but what about the written part of my private clinic business plan?

This part is less error-prone, but here also software brings tremendous gains in productivity:

• Word processors don't include instructions and examples for each part of your business plan
• Word processors don't update your numbers automatically when they change in your forecast
• Word processors don't handle the formatting for you

Overall, while Word or Excel may be viable options for creating a private clinic business plan for some entrepreneurs, it is by far not the best or most efficient solution.

• Using business plan software is a modern and cost-effective way of writing and maintaining business plans.
• A business plan is not a one-shot exercise as maintaining it current is the only way to keep visibility on your future cash flows.
• A business plan has 2 main parts: a financial forecast outlining the funding requirements of your private clinic and the expected growth, profits and cash flows for the next 3 to 5 years; and a written part which gives the reader the information needed to decide if they believe the forecast is achievable.

We hope that this in-depth guide met your expectations and that you now have a clear understanding of how to write your private clinic business plan. Do not hesitate to contact our friendly team if you have questions additional questions we haven't addressed here.

Also on The Business Plan Shop

• How to write a business plan to secure a bank loan?
• Key steps to write a business plan?
• Top mistakes to avoid in your business plan

Do you know entrepreneurs interested in starting or growing a private clinic? Share this article with them!

Founder & CEO at The Business Plan Shop Ltd

Guillaume Le Brouster is a seasoned entrepreneur and financier.

Guillaume has been an entrepreneur for more than a decade and has first-hand experience of starting, running, and growing a successful business.

Prior to being a business owner, Guillaume worked in investment banking and private equity, where he spent most of his time creating complex financial forecasts, writing business plans, and analysing financial statements to make financing and investment decisions.

Guillaume holds a Master's Degree in Finance from ESCP Business School and a Bachelor of Science in Business & Management from Paris Dauphine University.

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Medical Clinic Business Plan Sample

OCT.12, 2016

Introduction

The demand for health care is constant in spite of changes in the economy across the globe. Starting a professional clinic will help promote the health and wellness of the community that you live. You also get the opportunity to make money doing what you love, providing quality health care services

To ensure that your plan succeeds, you need to hire a professional to write your business plan for a medical clinic . OGS Capital is a reputed company that specializes in providing medical clinic business plan writing services. Our professionals have vast hands-on experience and are members of professional bodies, so you can be sure that you will get value for the money and time that you invest in this project.

Plan Summary

The plan summary is also referred to as an abstract. It should be placed at the start of the medical clinic business plan to give readers an idea of the clinic that you intend to establish even before they start perusing through the other pages.

It Is imperative to make sure that all facts that you include in this section are factual to paint a positive image to the target audience. Some of the details of your clinic that you should include in this section are clinic’s name, mission statement, and objectives.

Our team will help you create this section to give your business plan for a medical clinic an upper hand when you present it to potential investors . We will also give you additional facts to enable you set up the clinic successfully.

This includes;

• How to market your health care services
• How to hire employees
• How to build and retain your credibility and reputation

In certain businesses, the location is critical and to some extent this applies to a medical clinic. Easy access to the clinic is important, so being close to main highways is a consideration.

Car parking facilities for your clients and visitors will also need to be considered. This could be part of the business or a nearby private car park.

Another important consideration is visibility. Your medical center can act as a superb billboard in the right location.

Your business plan for a medical clinic should cover all these points and more.

Competitive Analysis

Health is a growing business and there are plenty of competitors. Your medical clinic business plan should describe your closet competitors and why they are successful.

The plan will also explain what your business will do differently to stand out from the competition. One easy way of doing this is by using a competitor matrix. Make a list of competitors and then columns for attributes. This is an easy way to compare your business to the competitors.

Business Structure

The business plan for a medical clinic needs to describe how your business is structured from the top down. If it’s an existing business, include a brief history of the company.

You should also describe the legal structure and ownership of your company, whether sole-trader, partnership or limited company.

You may also need to include information on the mission statement, intellectual property and the business location.

Marketing Strategy

Your marketing plan needs to consider several topics, including where your business is positioned in the market, your pricing structure and how you plan to promote the business.

Is the business focussed on offering value for money or is it aimed at the high-end of the market. There are many pricing strategies, and your medical clinic business plan pdf should identify which strategy you intend to implement and why.

Using our medical clinic business plan template , describe the products and services your business will offer.

How do your planned products and services meet the needs of your target market. Do your competitors offer similar products, and if so, why will your business stand out?

In the medical business there is constant change, so include how your medical clinic business plan will plan to find and offer new products and services.

The key members of the management team should be identified and their role described. This should also include details of why they are suitable for that particular role. Don’t forget to identify other important members of your team.

You can include brief bios with details of their experience and education.

Using our free sample business plan for a medical clinic to guide you.

Financial plan

The financial plan provides precise details on how you will get the capital to start the clinic. The financial plan also goes the extra mile to highlight how the money will be spent.

It is important to make sure that the plan is accurate as simple mistakes could cost your potential business investors. Our financial experts will work on this section to ensure that the medical clinic business plan  is foolproof and capable of starting and safeguarding it from financial challenges down the road.

Registration Process

There are regulations that govern establishing of health care clinics. You need to adhere and follow the stipulated processes to get all the necessary accreditation documents.

The investors need to know that you have what it takes to start a health clinic, and so it is imperative to provide details of how you intend to complete the registration process.

We have professional business plan writers in the health care sector that can help you understand the registration process to overcome the challenges along the way. Our medical practice business plan template will ensure you produce the perfect medical clinic business plan .

How to order writing business plan medical clinic

Get in touch with us today for more details on how we can write a medical clinic business plan example for you by filling the contact us form. We look forward to working on your medical clinic business plan .

Download Clinic Business Plan Sample in pdf

Professional OGS capital writers specialized also in themes such as dental practice business plan , wellness business plan , senior center business plan , reiki practice business plan , pharmacy business plans , occupational therapy business plan and many others.

OGSCapital’s team has assisted thousands of entrepreneurs with top-rate business plan development, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.

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Moscow wants to be a model smart city; this is how they plan to achieve it

The Russian capital is investing heavily in technology

The concept of smart cities is a well trodden one and has been at the core of the expansion of some of the world’s big megalopolises. 

Moscow, however, rarely comes to mind when thinking about technology, primarily because Russia is often considered to have a significant tech presence - unlike China or the US. 

Companies like Rostec and Kaspersky are changing this and so are initiatives like Moscow’s City-as-a-service. Qualcomm for example, chose the city to launch Europe’s first 5G mmWave network in partnership with Moscow’s Department for Information Technologies of Moscow. We caught up with its head, Eduard Lysenko, to find out more about what they have been doing. 

• What is a smart city and how does one plan for it?
• How businesses can unlock smart city success
• 5G and smart cities : everything you need to know

Can you tell us a little about the city-as-a-service concept and how it has benefited the citizens of Moscow?

The digitalization of Moscow started in 2011 and since then the city has become one of the leaders in providing e-services for citizens, with more than 11m citizens using city services today. 

Initially, we had to digitize the city management systems. A few years later we started to introduce e-services for citizens that became very popular. The main feature of e-services in Moscow is that they are being developed by DIT and therefore they have a similar interface, the same login system and all of the services are connected and can interact with each other. It makes it easier for citizens to use.

At the same time we provided opportunities for the development of mobile networks. Due to cheap internet access and huge coverage (99 percent of Moscow is covered by 4G) the penetration of smartphones exceeded 83 percent. So the citizens of Moscow were ready to use these services.

As for the services themselves, they seek to cover all the needs of citizens. They include the EMIAS medical portal, the Active Citizen portal that runs polls for citizens, the Moscow E-school and the portal of the mayor of Moscow, mos.ru . However, there are also services for tourists, complaints, crowdsourcing etc. I’d like to briefly introduce some of these services. 

First of all, the EMIAS service for making online appointments in Moscow public clinics, thanks to which the average waiting time to see a doctor has been reduced to five minutes and 95 percent of prescriptions are now issued in electronic form. With the Moscow E-school, we are creating a high-tech environment to improve the quality of education in Moscow schools. There is also a well-known e-polling service called Active Citizen, which allows Muscovites to make decisions on urban development. Almost 2.3m citizens participate on the platform and about 4,000 decisions have already been implemented via this service. We have recently been developing Crowd.Mos where, in contrast to Active Citizen, people can independently suggest their own initiatives for the city.

As for the possibility of interaction, we are now working on a full integration of all services. For example, in the future, when the winter flu epidemic begins in the city, EMIAS will be able to notify all schoolchildren and their parents of the need for protection and vaccination. All our services will form a single network aimed at helping citizens in a variety of situations. And finally, the mos.ru portal, which is a platform that aggregates all e-services for citizens in one place, as well as providing the latest news about the life of the capital. Mos.ru allows citizens to understand which e-services exist and how they can be received, which saves them time.

One of our aims is to save time for people and this is something that Moscow’s services can do. In our case, speed means comfort. Already, the introduction of EMIAS is saving doctors up to two million hours per year. Making life more comfortable for citizens implies that the city provides services to residents at all levels. Before the digitalization started, people had to spend a lot of time to use city services and go to different institutions but now they are all available online. Last year, we reached 170bn visits to e-government services and $ 1.5bn in payments were processed.

But for us, things don’t end with the provision of basic services. We are striving to add specific new services in accordance with the requests of citizens. For example, in summer, free sports activities with coaches and equipment are now available in Moscow parks for registered users. We are now working on responding to all relevant and adequate needs of people because this approach allows us to boost awareness and the desire to improve in people themselves. In this way, the city itself, in a sense, is becoming a service for citizens - and our aim is to make sure that this is a high-quality service.

How successful have the city’s network of CCTV cameras and facial recognition system been in preventing crime?

Moscow has one of the world's largest network of CCTV cameras, second only to London (according to 2016 PWC estimates). These cameras are now helping to solve about 70 percent of all crimes committed in the city. 

As for facial recognition, at the moment there are 1,500 cameras in Moscow connected to this system in a pilot project. Video analytics takes place in automatic mode and notifies the city services if necessary.  In automatic mode, the camera responds to gestures, movements and elements of behavior, thereby revealing suspicious activity. This year, we plan to launch the system on 105,000 cameras - that is, all cameras capable of observing human faces will be covered. The majority of the cameras are installed in courtyards, entrances and subways, where the footfall is greatest. We expect to reduce the overall number of crimes by 20 to 40 percent by next year. 

In addition to the city cameras, we are developing other technologies with facial recognition capabilities. For example, we tested augmented reality glasses with facial recognition for police. These glasses make it possible to recognize a criminal in the midst of a crowd and significantly reduce the time required to capture criminals. 

Again, many speak critically about video surveillance with a facial recognition system, believing that the government wants to establish surveillance of people. But I can tell you about a successful case - during the 2018 World Cup in Moscow, cameras with facial recognition were used to identify 98 fans banned from visiting fan zones. This helped to provide us with a decent level of security during the championship and not expose people who came to watch the game to unnecessary risk.

The global aim here is to provide a self-regulating and high-quality system, reducing any possible risks for our citizens.

What security measures have been put in place to protect the government-run storage facility that houses the data collected by the cameras?

Providing cyber security for the data was top-priority since the very beginning of the digitalization. Fault-tolerant data processing centers belonging to the Government of Moscow are used as a basis for countering attacks. So far, a data protection system has been built for the data center, which has made it possible to ensure the protection of the information systems located in the data center.

In 2018, we took measures to identify unauthorized access to the Moscow data storage and processing centers. During this year, more than 27,572  cyberattacks have been blocked. We are constantly improving our security system, conducting inspections and audits of security systems.

The correct functioning of the newly built information protection system has been confirmed by the positive results of certification tests for compliance with information security requirements and the issue of a certificate of conformity of the information facility with information security requirements. 

As for our surveillance system, access to these cameras is also limited and controlled. In 2018, we developed an automated information system called Access Control System for Information Systems and Resources of the City of Moscow, which is designed to ensure safe, reliable identification and authentication of users when accessing the information systems of Moscow. The video retention period is about five to seven days. Within five days, any citizen can apply for data from video cameras. According to the statistics, 80 percent of users contact us within three days and a further 15 percent in the remaining two days.

Moscow is known for having the best e-government services. Can you tell us about the Active Citizen app and how Muscovites are using it to participate in city government affairs?

We created the Active Citizen service in 2014 at the initiative of the Government of Moscow. This is a service of electronic polls for citizens, enabling them to make decisions on important citywide issues. Active Citizen is unique case – the service allows ordinary citizens to influence what is going on in the city. Any Moscow resident who has a Russian mobile operator SIM card can register and get involved in changing Moscow. 

To attract citizens, we use elements of gamification — for participation in polls and other activities, users are encouraged with points, which can later be exchanged for various kinds of benefits. As of July 2019, about 2.3m users have registered using the application and more than 4,000 polls have been conducted. Among the decisions made by users, it is worth noting the creation of 25 local parks, 10 new bus routes and bicycle lanes. In addition, citizens can choose names for various urban innovations. For example, this is how the name was chosen for the Moscow Metro’s Third Circle.

Active Citizen is one of our most important services and despite the fact that now it is already successfully operating, we are still devoting energy and resources to promoting and popularizing it.

This year, the service turned five years old and we organized a big celebration in one of the main parks of Moscow. We run these events not so much to attract more users but to increase loyalty among current users.

In addition to Active Citizen, I would like to talk about the launch of the My District service. In simple words, this is like a small version of Active Citizen, where residents of a particular district can make decisions on how to improve their area. We believe that decisions at all levels are important, and My District allows residents to exercise more autonomy in matters of city infrastructure.

Of course, we have been repeatedly criticized for the fact that Active Citizen offers a limited choice and range of issues for consideration. So, this year, we have launched the Crowd.Mos service, which allows people to independently propose their own urban planning initiatives. I can say that we are proudly a world leader in the implementation of ideas proposed by citizens.

I would also mention an experiment with blockchain elections to the Moscow City Parliament this year in the context of e-government. Connecting blockchain technology will not only enable online voting but also ensure the transparency of the elections and the impossibility of changing results, which will be securely encrypted.

How is AI being used in Moscow to improve healthcare?

For a start, it is important to point out that public healthcare in Moscow, as in all of Russia, is free. As you know, Moscow is a gigantic metropolis, accordingly, a huge amount of resources, including humans, are needed to serve all citizens. Currently, the city has about 244 public hospitals and 444 clinics, which employ more than 44,000 doctors.

As part of DIT’s Smart City program, city polyclinics have been connected to the artificial intelligence system. Online services are helping to reduce queues in clinics and make it easy to communicate with doctors. For example, today the majority of city clinics have implemented a patient flow control mechanism - the mechanism covers more than 60 percent of all doctors and allows you to correctly distribute the number of patients for each doctor. Thanks to this system, citizens can see a doctor as soon as possible, and the queues in most metropolitan clinics have almost been eliminated.

Accordingly, it is very difficult to manage this entire system and artificial intelligence helps us in this. In addition to facilitating the process of managing and allocating resources, citizens can now receive their analyses and test results by e-mail, which means they don’t need to go back to the clinic. This makes life easier for everyone - both patients and doctors.

The online service for registering with a clinic without a personal visit has also become very convenient for Moscow citizens. At the end of last year, more than 51,000 people registered with clinics in this way.

A key innovation in the health system is the beginning of the implementation of the Digital Vision pilot project. With the help of big data and artificial intelligence, doctors now have the opportunity to diagnose cancer in its early stages, as well as to assess stroke risks. The use of this technology has already increased diagnostic accuracy in Moscow by 15 percent.

In addition to improving the process of receiving and organizing treatment of patients in clinics, we are interested in the development of telemedicine. Of course, online consultation will never replace a full-fledged doctor's appointment, especially in difficult cases. However, it may be useful for primary symptoms and in cases where a visit to the doctor may not be necessary.

How is the Department of IT using big data to deliver insights about city residents?

DIT processes 14.3 terabytes of data daily. Big data processing technologies allow us to structure and transform the initial data file more quickly and with minimum labor costs, reducing the amount of information that people work with and thus the time spent on solving these problems. Big data helps us better understand our citizens. Thanks to big data, we can make a portrait of a Moscow citizen, understand their preferences and address whatever problems they have. For example, what changes in the infrastructure of the city they need and what is missing. Also, big data can help in predicting natural disasters or epidemics. Today, by analyzing this data, we know what problems are emerging. It is now possible to draw up a plan for the repair of roads or to build social facilities on the basis of this information. In one district, for example, you need to build a school, and in another, residents need additional parking zones.

Moreover, big data provides an opportunity for personalization. For example, there is automatic SMS notification of residents of specific areas of unplanned situations - water shutdown, snowfall, road works, and so on. Big data has long been used in the Moscow call center. First of all, our robot with artificial intelligence is connected to the call center and is trained to answers citizens' questions. At the end of the year, we are planning a pilot launch of a new robot, which can analyze the history of previous calls to predict the nature of a new call. This will significantly reduce the total call time. I notice that many companies, including public ones, consider robots with artificial intelligence to be unprofitable and expensive to develop. However, with the help of our robot, we were able to completely reassign human operators from simple questions to more complex ones, thereby saving them time and energy and reducing labor costs.

We also have separate benefits for businessmen. This year, we are planning to launch a robot that will help automate purchases and inform Moscow entrepreneurs about upcoming tenders. We plan to add more features to it in the future.

• This is everything you need to know about smart cities and 5G

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